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2004 02 17 RDA Minutes - ..~ LA QUINT A REDEVELOPMENT AGENCY ~ MINUTES ¡ FEBRUARY 1 7, 2004 A regular meeting of the La Quinta Redevelopment Agency was called to order by Chairperson Henderson. PRESENT: Board Members Adolph, Perkins, Sniff, Chairperson Henderson ABSENT: Board Member Osborne MOTION- It was moved by Board Members Perkins! Adolph to excuse Board Member Osborne. Motion carried unanimously. PUBLIC COMMENT - None CLOSED SESSION - None CONFIRMATION OF AGENDA - ¡ Executive Director Genovese requested Consent Item No.5 be moved to Business Item No.4. APPROVAL OF MINUTES MOTION - It was moved by Board Members Sniff/Adolph to approve the Minutes of February 3, 2004 as submitted. Motion carried unanimously with Board! Member Osborne ABSENT. CONSENT CALENDAR 1 . APPROVAL OF DEMAND REGISTER DATED FEBRUARY 17, 2004. 2. TRANSMITTAL OF TREASURER'S REPORT DATED DECEMBER 31, 2003. 3. TRANSMITTAL OF REVENUE AND EXPENDITURE REPORT DATED DECEMBER 31, 2003. - 4. APPROVAL OF A PROFESSIONAL SERVICES AGREEMENT FOR GEOTECHNICAL INSPECTION SERVICES FOR SIL VERROCK RANCH. , ..., Redevelopment Agency Minutes 2 February 17, 2004 5. SEE BUSINESS SESSION ITEM NO.4. 6. APPROVAL OF A PROFESSIONAL SERVICES AGREEMENT WITH PINNACLE DESIGN COMPANY FOR LANDSCAPE ARCHITECTURAL SERVICES FOR SIL VERROCK RANCH. 7. APPROVAL OF A PROFESSIONAL SERVICES AGREEMENT WITH OVERLAND, PACIFIC, AND CUTLER TO PREPARE A RELOCATION PLAN AND PROVIDE RELOCATION ASSISTANCE TO FACILITATE REDEVELOPMENT OF THE VISTA DUNES MOBILE HOME PARK. MOTION - It was moved by Board Members Sniff/Adolph to approve the Consent Calendar as recommended and amended with the exception of Item No.5. Motion carried unanimously with Board Member Osborne ABSENT. BUSINESS SESSION 1. CONSIDERATION OF AN AMENDMENT TO THE PROFESSIONAL SERVICES AGREEMENT WITH ROSENOW SPEVACEK GROUP, INC. TO INCLUDE CERTAIN PROFESSIONAL SERVICES RELATED TO THE DESIGN AND ENGINEERING FOR THE VISTA DUNES MOBILE HOME PARK REUSE ACTIVITIES. Executive Director Genovese presented the staff report. MOTION - It was moved by Board Members Adolph/Spevacek to approve an amendment to the Professional Services Agreement with Rosenow Spevacek Group, Inc. (RSG) to facilitate professional services contracting activities related to the Vista Dunes Mobile Home Park, and authorize the Executive Director to execute the required documents. Motion carried unanimously with Board Member Osborne ABSENT. 2. CONSIDERATION OF MID-YEAR BUDGET REPORT FOR FISCAL YEAR 2003/2004. Finance Director Falconer presented the staff report. In response to Board Member Adolph, Mr. Falconer confirmed the Miraflores project is complete. In response to Chairperson Henderson, Mr. Falconer stated the pass-through -~---- -- Redevelopment Agency'Minutes 3 February 1 7, 2004 payments are generally made in February and June, depending on the ,....-. individual pass-through agreements. He indicated some of the funds in the pass-through agreements are designated but the expenditures are not monitored by the City. He noted the School Districts must use the funds for school-related activities. MOTION - It was moved by Board Members Adolph/Perkins to: 1) approve an increase of $5,190,127 in estimated property tax increment revenue; 2) approve an appropriation increase of $2,603,770 in pass-through tax payments; 3) approve a decrease in the Educational Relief Augmentation Fund (ERAF) expense account of $2,532,005; 4) approve the transfer of $2,704,459 in low/mod income funding from the Miraflores Single and Multi- Family Capital Improvement Projects to the Vista Dunes Mobile Home Park Capital Improvement project; and 5) approve the reallocation of tax exempt and taxable funding for the SilverRock Village Lakes. Motion carried unanimously with Board Member Osborne ABSENT. MOTION - It was moved by Board Members Adolph/Perkins to receive and file the Mid-Year Budget Report. Motion carried unanimously. -- 3. CONSIDERATION OF AN APPROPRIATION OF UP TO $220,000 FROM PROJECT AREA NO.1 LOW/MOD INCOME HOUSING FUND TO ACQUIRE A SINGLE FAMILY HOME LOCATED AT 54-310 EISENHOWER DRIVE. Chairperson Henderson abstained from participating on this item due to a potential conflict of interest created by the close proximity of her home and left the dais. Consultant Fra'nk Spevacek presented the staff report. In response to Board Member Adolph, Mr. Spevacek confirmed staff believes $220,000 will be sufficient to purchase and rehabilitate the property. MOTION - It was moved by Board Members Adolph/Sniff to approve acquisition of the property located at 54-310 Eisenhower Drive, authorize the Executive Director to appropriate the funds necessary to acquire, rehabilitate, and resell the property to another moderate-income household, and authorize Rosenow Spevacek Group (RSG) to act on the Agency's behalf at the sale. Motion carried with Board Member Osborne and Chairperson Henderson ABSENT. -- Redevelopment Agency Minutes 4 February 1 7, 2004 4. CONSIDERATION OF APPROVAL OF THE PLANS, SPECIFICATIONS, AND ENGINEER'S ESTIMATE OF PROBABLE CONSTRUCTION COSTS AND AUTHORIZATION TO RECEIVE BIDS FOR THE SIL VERROCK RANCH GOLF COURSE NUMBER 1, PROJECT 2002-07C. (This item was moved from Consent Item No.5.) Public Works Director Jonasson presented the staff report, including review of the proposed add alternates. Board Member Adolph voiced concern about postponing the lake and waterfall parallel to the 13th hole, and noted the costs will most likely increase if postponed to a later date. Chairperson Henderson asked what the cost savings would be to postpone grading for the hotel pad only. Development Coordinator Roy Stephenson stated the cost for the hotel pad is approximately $500,000 and the casitas and special use areas is $150,000. MOTION - It was moved by Board Members Adolph/Sniff to approve the plans, specifications, and engineer's estimate, including the Base Bid and Add Alternate Nos. 1 through 4, and authorize staff to solicit bids from the approved golf course contractors for the SilverRock Ranch Project 2002- 07C. Motion carried unanimously with Board Member Osborne ABSENT. STUDY SESSION 1. DISCUSSION REGARDING LOGOS AND BRAND STRATEGY FOR SILVERROCK RANCH. Assistant Executive Director Weiss presented the staff report. In response to Board Member Sniff, Bruce Nilsson, of McMurry, Inc., explained the logos are being presented in black and white so the color application does not influence the selection of the mark. He then reviewed 1 5 potential logos for consideration. Board Member Adolph questioned the need to include a flag in the logos, and stated he likes #15. Board Members Perkins and Sniff and Chairperson Henderson indicated - "'L . 'Redevelopment Agency' Minutes 5 February 1 7 I 2004 support for #5, #9, and #11. Board Member Perkins and Chairperson .-- Henderson also indicated support for # 1 5 but Board Member Sniff stated he feels #15 is not enough. Mr. Nilsson suggested containing #15 within a form to give it some bulk. Council Member Perkins stated he feels the logo should attract attention. Board Member Adolph asked if the sketches he gave to staff from a resident were forwarded to McMurry, Inc., to which Mr. Weiss responded, "Yes." The Agency concurred to select #5, #9, #11, and #15 as possible choices with some modifications, and asked for two additional simplistic design choices. Board Member Sniff requested some sense of color be brought back with the designs using purple and reddish brown. He stated he feels it would be a mistake to leave the color and shape of the mountains out of the design, and noted palm trees and sand are a dominant feature in the Valley. He also likes the flag because it indicates a golf course. r-- Chairperson Henderson stated she doesn't have a problem with the flag. After a brief discussion regarding size of the logo, Steve Williams, of McMurry, Inc. stated part of the next step will be to place the designs on shirts to see if they fit. He briefly reviewed the process for producing a brand "Promise" for the project. Duane Knapp, of Brand Strategy Inc., commented on the importance of a "Brand Promise" and referenced the one belonging to Nike. He noted the "Promise" is usually defined prior to selection of a name, logo, etc. Board Member Adolph commented on the simplicity of Nike's logo, and indicated he's looking for "class," not "Disneyland." Board Member Sniff stated he believes "class" is in the eye of the beholder, and commented on the importance of having something identifiable and attractive. He cautioned against the sense of elitism. In response to Chairperson Henderson, Mr. Williams indicated the brand promise process will take approximately two months, and confirmed the idea -- is to complete the process with a logo that supports the brand. Board Member Adolph commented on the importance of good design. Redevelopment Agency Minutes 6 February 1 7, 2004 Chairperson Henderson noted if good design is viewed the same by everyone, every building would look the same, and what she feels the Agency needs to do is determine together what will not work even though there are different ideas along the way. Mr. Knapp pointed out the need to narrow the mark down to one or two key elements. 2. DISCUSSION OF BUILDING ARCHITECTURAL THEMES FOR SIL VERROCK RANCH. Assistant Executive Director Weiss presented the staff report. Jack Gallagher, of The Dahlin Group, reviewed image boards and elevations for proposed architectural designs. Board Member Adolph stated he feels wood should be used in the project as an accent to the basic structure and protected with stain. He noted heavy timbers wear well but light and small wood pieces tend to crack. Mr. Gallagher discussed the use of rusticated materials and the benefits of using neutral colors in the roof tile. Board Member Adolph suggested using multi-colored facets of orange and tan in the roof tile. Chairperson Henderson stated the proposed wall color looks more gold than orange to her and suggests referring to it as gold. Board Member Sniff stated he feels the proposed architecture is somewhat abrupt and without a sense of flow. He commented on the use of significant overhangs in Spanish land grant buildings in California, and suggested adding a shutter effect on the windows and stone or tile around the base of the building. Mr. Gallagher stated he wasn't sure what purpose extended overhangs would serve on the comfort stations. Board Member Sniff commented on the need for consistency throughout the project. Board Member Adolph noted the architecture shown for the comfort station Redevelopment Agency' Minutes 7 February 1 7, 2004 ties in with the Ahmanson Ranch building. He agrees with some extension - of the overhangs, and noted the outcrops could easily be changed to archways. Board Member Perkins spoke in support of using earth tone colors. Board Member Adolph concurred. Board Member Sniff stated he feels the basic overall sense of the buildings should be Moroccan/Spanish/Mediterranean style. He likes overhangs, inset windows, shutters, ornamental towers, a sense of openness and warmth of sunlight and color, wrought-iron, open wood beams, clay roof tiles in various colors within a basic palette, decorative Spanish tile around arches, plazas, and water features, sun and shadow, stained glass for accent, off-white with additional colors, and, direct and indirect lighting to provide night-time accenting. Board Member Adolph indicated he would support Mediterranean style as a basic theme throughout the project. He likes recessed windows and extended overhangs but prefers spending more on the major elements of the project, such as the retail area, and not so much on the restrooms and ~ maintenance building. Council Member Perkins stated he feels simplicity is sometimes the key to a good-looking building. Chairperson Henderson spoke in support of using earth tones, and noted the definition for "rustic" includes "lacking refinement, elegance, polish, or sophistication." She disagrees but feels rustic is somewhat boring and suggested taking the opportunity to use silver in the design concepts. Board Member Sniff suggested modifying the three small windows in the maintenance building to one larger window. Chairperson Henderson stated she understands the need to work with the operator in modifying the maintenance building but wants to end up with a product that fits into the overall experience of the project and not a big garage. There was consensus of the Agency on the following: extend the overhangs; work with the window treatment on the maintenance building; add silver into - the project; and use earth tones for the walls and mixed neutral clay tiles for the roof. CHAIR AND BOARD MEMBERS' ITEMS - None Redevelopment Agency Minutes 8 February 1 7, 2004 PUBLIC HEARINGS - None ADJOURNMENT There being no further business, it was moved by Board Members Adolph/Sniff to adjourn. Motion carried unanimously. Respectfully submitted, ~)u , --d. ~ JUNE S. GREEK, Secretary City of La Quinta, California