SA 2004-827 La Quinta Capital BuildingAmended Sign Program
For
LA QUINTA CAPITAL BUILDING
78-900 47TH STREET
La Quinta, CA 92253
Prepared by:
Sign -A -Rama
41-945 Boardwalk, Ste. L
Palm Desert, CA 92211
Phone: (760) 776-9907 Fax: (760) 776-9844
1. Tenant Signs
A. Tenant Signs will be non -illuminated Black or Gold Acrylic
face letters with foam backing returns.
B. All Tenant Signs designated area will be a maximum of 27
square feet on north and south side of the building.
C. All Tenant Signs shall be Helvetica, Optima or Helvetica Italic
font. If Tenant has different font choice, they must go through
city for approval.
2. Monument Sign:
A. Double sided Monument (60in x 96in x 16in)
B. Purposed monument sign located on site map
C. 9" Letters shall be Black 1/2 in. acrylic face
D. 4" numbers (address) 1/4 in. acrylic face
E. Non -illuminated
F. 4" La Quinta Label with Black acrylic'/4 in face
1
12/17/2004
SIGN PROGRAM
For
LA QUINTA CAPITAL BUILDING
78-900 47TH STREET
La Quinta, CA 92253
Prepared bv:
Sign -A -Rama
41-945 Boardwalk, Ste. L
Palm Desert, CA 92211
Phone: (760) 776-9907 Fax: (760) 776-9844
Eight Copies (8):
Elevation Plan with sign locations
Double sided monument dimensions
Site Plan with monument location
A. INTRODUCTION
The intent of this Sign Program is to provide guidelines necessary to
assure visually appealing signage and achieve a uniform appearance for
the benefit of all tenants. This Sign Program shall be strictly enforced and
any non -conforming signs shall be removed or brought into conformity by
the Tenant or its sign contractor at the Tenant's expense, upon demand by
the Landlord.
B. GENERAL REQUIREMENTS
1) Landlord must review and approve all tenant signs. See Section H
for approval process.
2) Upon Landlord's approval, Tenant shall obtain all
applicable permits from the City prior to sign installation.
3) All costs for signs, installation (including any necessary
electrical service connections) and permits shall be at the
sole expense of the Tenant.
4) Tenant is responsible for fulfillment of all requirements of this Sign
Program.
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5) For purposes of secondary business identification, Tenant will be
permitted to place upon glass door at each entrance to its premises
White colored vinyl lettering not to exceed two (2) square feet in area.
Letters shall not exceed three (3) inches in height and copy shall
indicate business name, hours of business, emergency telephone,
etc. The number and letter type shall be Helvetica, Optima or
Helvetica Italic.
6) In addition to business identification described in previous
paragraph, White colored vinyl lettering shall be permitted on
one (1) window panel adjacent the entry door. Lettering on this
panel shall not exceed three (12) square feet in total area
and letter height shall not exceed six (3) inches. Typestyle optional.
7) To assist tenant identity for pedestrian traffic, each tenant is permitted
one (1) sign (non -illuminated) on the side of building
8) Sign area allowances expressed in this Sign Program is stated as
maximum. Should the City Sign Ordinance requirements be more
restrictive, the City Sign Ordinance shall apply.
C. GENERAL SPECIFICATIONS
1) No animated, flashing or audible signs are permitted.
2) All Building Wall and Fascia Signs shall be non -illuminated.
3) Any indirect lighting of signs shall be architecturally compatible with
the project and comply with the City of La Quinta outdoor lighting
requirements as approved by the Community Development
Department.
4) Upon removal of any sign, the building or wall surface shall be
patched, textured, sealed and painted to match its original
condition, at Tenant's sole expense.
3 12117/2004
Sign colors shall be black and gold and meet style of the project's
architecture as approved by the Community Development Department.
Note: Tenants having Federally Registered Trademarks may use such
layouts and colors in their signage.
Preferred sign locations are indicated on the attached individual building
elevation drawings. Alternate sign locations other than those indicated may
be employed subject to approval by the Landlord and the La Quinta
Planning Department.
Maximum number of signs: (Multi -tenant Buildings)
A tenant may have a maximum of two (2) signs, but not to exceed 27
square feet.
D. Prohibited Tenant Signs
1) Unadorned rectangular cabinet signs with translucent or opaque faces.
2) Temporary wall signs, pennants, banners, inflatable displays or
sandwich boards.
3) Box signs hanging in display windows.
4) Signs that do not conform to building sign program.
5) Pre -manufactured signs, such as franchise signs, that have not been
modified to meet sign program criteria.
6) Paper, cardboard or Styrofoam signs, stickers or decals hung around or
behind storefronts.
7) Exposed fasteners, unless decorative fasteners are essential to the sign
design concept.
8) Flashing, oscillating, animated lights or other moving sign components.
9) Rooftop signs or signs projecting above roofline or parapets.
10) Advertising or promotional signs on parked vehicles
4 1211712004
11) Exposed raceway, unless it forms a creative design element of the sign.
12) Sign company decals in full view.
E. Fabrication
The tenant must insure that his sign fabricator and installer understand
their responsibilities before they begin sign fabrication. The tenant's sign
contractor(s) are responsible for the following:
1) Signs must be fabricated of durable appropriate weather resistant
materials complementary to the base building materials.
2) Colors, materials and finishes shall exactly match those submitted to
and approved by the Landlord.
3) Visible welds and seams shall be ground smooth and filled with auto
body compound before painting.
4) No fasteners, rivets, screws or other attachment device shall be
visible from any public vantage point.
F. Installation
The tenant's sign installer will:
Provide the Landlord with an original certificate of insurance naming the
Landlord as an additional insured for liability coverage in the amount of
One Million Dollars ($1,000,000) prior to beginning sign fabrication.
Obtain all required sign permits from the City of La Quinta and deliver
copies to the Landlord before installing the sign(s).
Keep a Landlord approved set of sign drawings on site when installing
the sign.
Warrant the sign against latent defects in materials and workmanship for
a minimum of one year.
5 1211712004
G. Tenant Sign Approval Process
At least thirty (30) days prior to the Landlord's scheduled delivery of the
premises, tenant shall provide the following information to the Landlord for
review:
Note: This information is separate from sign approval submission and
store design and drawing submissions, and will be used to begin the sign
design process.
Allowing reasonable time for Landlord's review and tenant's revision of
submission in obtaining a sign permit from the City of La Quinta, tenant
shall submit for Landlord's approval two (2) sets of complete and fully
dimensioned shop drawings of the tenant's sign to the Landlord's tenant
coordinator.
Tenant Coordinator:
GEM Reality Group
Richard T. Hughes
P.O. Box 1992
La Quinta, CA 92253
(760) 564-5813
Shop drawings shall include at least the following:
Tenant's entire building facade elevation, showing the proposed sign
depicted to scale.
Storefront (partial building) elevation showing the location, size, color,
construction and installation details of the tenant's proposed sign.
Color samples and description of materials to be used (Landlord reserves
the right to require samples).
Within seven (7) days of receipt of the sign submission, the Landlord will
approve, as noted, or disapprove with comments the tenant's sign design.
Tenant must respond to the Landlord's comments and re -submit within
fourteen (14) calendar days, and repeat this process until all sign design;
fabrication and installation issues are resolved to the Landlord's
satisfaction.
Upon receipt of Landlord sign approval, tenant will submit the proposed
sign design to the City of La Quinta Planning Department for a sign permit.
6 12/1712004
Upon receipt of an approved sign permit from the Planning Department, the
tenant must then submit the plans to Building and Safety for final
installation permits.
H. Center Identification Monument Signs
Freestanding Center Identification Monument Sign shall be permitted on
Avenue 47 frontage at both the East and West boundaries of the project.
The monument sign shall be architecturally complementary to the overall
project and shall not exceed 5 feet in height from the average finish grade
at the base of the sign.
Tenants may obtain pertinent sign specifications and fulfill their leasehold
sign requirements by contacting the Authorized Sign Supplier.
7 12117/2004
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Letter heights:
Numerals; 4"
La Quinta: 7" (upper case)
Capital Building: 9.3" (upper case)
-- - --- - - - - 41 945-80AADWAL STE:
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-signer: Sign -A -Rama Customer: roel Date: 10/13/04 09:35:13 FAL.M DESERT, CA MI
rnments : Approved by PHONE {7gq] 77907 I
FAX 6.9844
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