SAD 1990-003t
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78-105 CALLE ESTADO - LA QUI.NTA, CALIFORNIA 92253 - (619) 564-2246
May 11, 1990
Ms. Nancy MacLeod
Outdoor Dimensions
1316 Allec Street
Anaheim, CA 92805
SUBJECT: SPECIAL ADVERTISING DEVICE-9;0=003
FLAGS ON TENTATIVE TRACT-2-197-1(DEANE HOMES)
Dear Ms: MacLeod:
The La Quinta City Council on May 1, 1990, approved your
request for flags to be displayed in front of Tentative Tract
23971 with the following Conditions:.
1. Permission is granted to locate 8 flags around the
temporary sales trailer in accordance with Exhibit A.
2. Permission is granted to locate 21 flags around the model
home complex once it has been completed in accordance
with Exhibit B. These flags shall only be installed once
the previously approved 8 flags have been removed.
3. All flags shall be removed from the subject tract after a
period of one year commencing with the date of City
Council approval (May 1, 1990).
If you have any questions please contact the undersigned.
Very truly yours,
JERRY HERMAN
PLANNING & DEVELOPMENT DIRECTOR
Glenda M. Lainis
Assistant Planner
GML:ccs
Attachment: Exhibit A & B showing location of flags
cc: Code Enforcement
Ron Brady, Deane Homes
CS/LTRM,SILDn ADDRESS - P.O. BOX 1504 - LA QUINTA, CALIFORNIA 92253
ATTACHMENT No.
PLAN SHOWING LATER LOCATIOI
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PLAN SHOWING -`INITIAL LOCATION
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78-105 CALLE ESTADO - LA QUINTA, CALIFORNIA 92253 - (619) 564-2246.
April 13, 1990
Ms. Nancy McLeod
Outdoor Dimensions
1316 Allec St.
Anaheim, CA 92805
SUBJECT: PROPOSED FLAGS
SIGN APPLICATION 90-119
(TENTATIVE TRACT 23971 - DEANE HOMES)
Dear Ms. McLeod:
Your sign application for 8 (eight) flags situated at the north
east corner of Miles Avenue and Washington Street was approved
April 5, 1990. (See attached Exhibit A). These flags were
approved as a "Grand Opening" sign and may remain for a period
of 30 calendar days.
Your request for permission to exhibit these flags for a longer
period of time and eventually relocate them alongside the model
home complex -will. be processed as a "Special Advertising
Device" application.
This application will be on the agenda' for the La Quinta City
Council meeting dated May 1, 1990, at 7:00 p.m. Please plan to
attend to answer any questions.
If you have any questions please contact the undersigned.
Very truly yours,
JERRY HERMAN
PLANNING & DEVELOPMENT DIRECTOR
-i
`-_ S .
Glenda M. Lainis
Assistant Planner
GML:ccs
Attachment
cc: Deane Homes
Code Enforcement
CS/LTRGkIAR_?fiG ADDRESS - P.O. BOX 1504 • LA QUINTA, CALIFORNIA 92253
COUNCIL MEEK DATE: MAY 1, 1990
ITEM TITLE:
CONSIDERATION OF SPECIAL ADVERTISING
DEVICES 90-003 TO ALLOW FLAGS FOR A
RESIDENTIAL. SUBDIVISION OF PROPERTY
LOCATED ON THE NORTH EAST CORNER OF
MILES AVENUE AND WASHINGTON STREET.
APPLICANT: DEANE HOMES
AGENDA CATEGORY:
PUBLIC HEARING:
BUSINESS SESSION:
CONSENT CALENDAR:
STUDY SESSION:
BACKGROUND:
Pursuant to Municipal Code requirements, the Applicant is requesting
approval of flags to be displayed in front of their subdivision on
the northeast corner of Miles Avenue and Washington Street.
FISCAL IMPLICATIONS:
APPROVED BY:
RECOMMENDATION:
Consider the request of the Applicant and take action by Minute
Motion.
Submitted -by:
Approved for submission to
City Council:
RON KIEDROWSKI, CITY MANAGER
BJ/CC#k5/01. F3
MEMORANDUM
TO: HONORABLE MAYOR AND MEMBERS OF THE CITY COUNCIL
FROM: PLANNING & DEVELOPMENT DEPARTMENT
DATE: MAY 1, 1990
SUBJECT: CONSIDERATION OF SPECIAL ADVERTISING DEVICES 90-003
LOCATION: NORTHEAST CORNER OF WASHINGTON STREET AND MILES
AVENUE (TT 23971)
APPLICANT: DEANE HOMES
BACKGROUND:
The La Quinta Sign Regulations allow temporary approval of
"Grand Opening" signs which includes flags. In accordance with
the above, the Planning and Development Department has
temporarily approved eight flags located around the temporary
sales office on Tentative Tract 23971 (see Attachments #1 &
2). This approval was granted on April 13, 1990 and will
expire after 30-days.
The Applicant however, wishes to maintain the flags for a
longer period of time than 30-days and eventually change their
location. Municipal Code Chapter 5.64, "Special Advertising
Devices" provides for a permit to be issued by the City Council
for advertising devices other than the normal and customary
permanent business identification signs, and includes such
items as flags. This approval by the city Council for "Special
Advertising Devices" can be for a longer period than 30-days.
REQUEST:
The Applicant requests permission to maintain and eventually
change the location of flags located at their project "La
Quinta Del Oro" (TT 23971) at the corner of Washington Avenue
and Miles Avenue (see Attachment #1).
The flagpoles are white metal, installed at 18-feet above
grade. The,. flags are 3' X 5' red and white nylon. The
Applicant has the following request regarding location of the
flags:
1. Permission to initially locate eight flags around the
existing temporary sales trailer (see Attachment #2).
BJ/MEMOGL.030 - 1 -
2. Once the model home complex is completed, relocate the
flags to the model home complex on Washington Avenue (see
Attachment #3) and increase the number of flags to 21..
CITY COUNCIL FINDINGS/ACTION:
Section 5.64.020 provides,.in part, that permits are to be
issued for special purposes, "...and not on a continuing basis
for permanent advertising or identification purposes," and
further, that, "Each permit shall be issued for a specified
period of time subject to renewal for good,cause shown."
In taking action on a permit, the Council must find that the
Special Advertising Device applied for would not:
o constitute a traffic hazard or nuisance to adjacent or
surrounding properties or to the public at large; or,
o be detrimental to the public convenience or welfare; or,
o be inconsistent with the various elements and objectives
of the General Plan and all other officially adopted
policies and regulations of the City.
Conditions may be assigned to any permit granted in order to
harmonize it with the public purposes expressed in this Chapter
of the Municipal Code.
RECOMMENDATION: - -
Review and determine whether flags are acceptable located
initially at the temporary sales office and thereafter at the
model home complex. ' If considered acceptable the Council
should approve the request for a period of one year subject to
extension at that time by the City Council.
Attachments:
1. Letter of. temporary approval from the Planning and
Development Department
2. Plan showing initial location: temporary sales office
2. Plan showing later location: model home complex
BJ/MEMOGL.030 - 2 -
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TTACHMENT No. 1�
4
178.105 CALLE ESTADO - LA OUINTA, CALIFORNIA 92253 - (619) 564-2246
April 13, 1990
Ms .. Nancy McLeod
Outdoor Dimensions
1316 Allec St.
Anaheim, CA 92805
SUBJECT: PROPOSED FLAGS
SIGN APPLICATION 90-119'
(TENTATIVE TRACT 23971 - DEANE HOMES)
Dear Ms. McLeod:
a
Your sign application for 8 (eight) flags situated at the north
east corner of Miles Avenue. and Washington Street was approved
April 5, 1990. (See attached Exhibit A). These flags were
approved as a "Grand Opening" sign and may remain for a period
of 30 calendar days.
Your request for permission to exhibit these flags for a longer
period of time and eventually relocate them alongside the model
home complex -will --be processed as a "Special Advertising
Device" application.
This application will be on the agenda for the La Quinta City
Council meeting dated May 1, 1990, at 7:00 p.m. Please plan to
attend to answer any questions.
If you have any questions please contact the undersigned.
Very truly yours,
JERRY HERMAN
PLANNING & DEVELOPMENT DIRECTOR
. .S .
Glenda M. Lainis
Assistant'Planner
GML:ccs
Attachment
cc: Deane Homes
Code Enforcement
CS/LTRGAAk?fiG ADDRESS - P.O. BOX 1504 - LA OUINTA, CALIFORNIA 92253
A.`41ACHMENT No.,
2
PLAN -SHOWING INITIAL LOCATION
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ATTACHMENT No.. 3
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CIDOUTDOOR
F�DDIMENSIONS
ADVERTISING GRAPHICS
RE E FED
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APR.O 9 190
April 2, 1990
CITY Off" LA QuiNTA
& DEVELOPMENT DEP1
PLP.NN!NG
Mr. Jerry Herman
-Planning Director
City -of La "Quinta
P. 0.. Box 1.504.
'
La Quinta, CA 92253
Dear Mr. Herman:
,
As an agent for Deane Homes, I
hereby request permission
to install 'eight (8) f lags' and
f lagpol:es at their new
proiect at Washington and Miles.
The flagpoles are white metal,
installed at 18' above grade.
The flags are 3' x 5' red and
white -nylon. We would like
permission to have them up for
the.60-90 day'period we will
be occupying the temporary sales
trailer. I am attachin'g•a.
map indicating their locations
leading to the trailer.
f
I would appreciate hearing from
you regarding this matter.
I understand for the 60-90 day
period we.are requesting,I
will need permission from the
City Council'in writing.
Sincerely,
Nancy AacLeod
cc: Ron Brady
1316 Alley Street, Anaheim, California 92BO5 / Telephone (71 4) 535-3304
ODoUTDOOR
F-][:)DIMENSIONS
ADVERTISING GRAPHICS
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RECEIVED
j MAR 2 9 logo
CITY O LA t UINTA
March 26,. 1990 PLANNING & DFUELOPMEW DEPT.
I
La Quinta.City Council'
Planning Department-
P'. O .=Box - 150 4
La Qu4nta,''California�92253 ;
Gentlemen:
As an agent- fo= Deane' Homes, I. hereby reguest•.permission to ..
install eight`(8) flags.and flagpoles at`their.new project -at
Washington and -Miles.
The flagpoles are white metal, install.ed+at:J8'..•above grade..
The flags are 3' x 51, red -and., white. nylon ..;L'am.attaching •a
map indicating their• locations, leading..to.the newly. placed
temporary-sales-.traller. -
I would appreciate hearing? from you if .there.' is any problem,
regarding -the above. Thank4-you-.for .your cooperation..:
Sincerely,. _
OUTDOOR.DIMENSIONS
Nancy 1RacI,eod
NEM/gc;:
Enclosure„
cc: Ron Brady, -Deane Homes,---.
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1316 Allec Street, Anaheim, California 92BO5 / Telephone (71 4) 535-3304
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