SAD 1994-0574 F1LE COPY
78-495 CALLE TAMPICO — LA QUINTA, CALIFORNIA 92253 - (619) 777-7000
FAX (619). 777-7101
November 7, 1994
Ms. Lu Cunningham
Drysdale Hall of Fame Golf Classic
2293 McManus Drive
Palm Springs, CA 92262
SUBJECT: SPECIAL ADVERTISING DEVICE 94-057
Dear Ms, Cunningham: f
On November 1, 1994, the City Council held a non-public hearing on your request to have
off -site temporaryadvertising for your golf tournament at the Rancho L& Quinta Country
Club on November 9-11th. The City Council voted to approve your request subject to, the •
attached Conditions. A copy of the final Conditions of Approval is attached.
If you have any questions, please contact our office.at 619-777-7067. '
Very truly yours,
JJEY YHMAN
AND DEVELOPMENT DIRECTOR
USDELL
Associate' Planner -
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Enclosure '
LTRGT.336
FDA
MAILING ADDRESS - P.O. BOX 1504 - *LA OUINTA, 'CALIFORNIA 92253i ,'
CONDITIONS OF APPROVAL
SAD 94-057
DRYSDALE GOLF TOURNAMENT
NOVEMBER 1, 1"4
FINDINGS:
1. The proposed temporary advertising has been determined to be exempt, Class. l'l, Section
15311(a), from the provisions of CEQA.
2. The conditions stated below are deemed necessary . to protect the health, safety, and
welfare of the community.
3.. The temporary advertising is consistent with the standards of the Municipal Code of the
City of La Quinta.
CONDITIONS:
1. Signs located along streets without curbs must maintain a six-foot setback between the
sign edge and the edge of the pavement.
2.. The edge of signs located along streets with curbs shall not be. any closer than 5-feet
from the back of the curb.
3. The signs shall not obstruct vision .of any traffic control devices.
4. Written authorization from the property owner must be obtained before installation of a'
sign on private property. A copy. of this authorization shall be provided to the City.
6. The.sign permit fee is hereby waived.
7.. All directional signs may be' installed three days prior to the event and shall be removed
by the Monday after the event.
8. A maximum of 15 directional signs shall be allowed for the golf tournament.
CONAPRVU050
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COUNCIL/RDA MEETING DATE: November 1, 1994
ITEM TITLE:
Consideration of Special Advertising Device 94-057 for approval
of temporary off -site advertising for the Drysdale Hall of Fame
Golf Tournament on November 9-11 th at Rancho La Quinta
(Applicant: Ms. Lu Cunningham)
RECOMMENDATION:
AGENDA CATEGORY:
BUSINESS SESSION: 3
CONSENT CALENDAR:
STUDY SESSION:
PUBLIC HEARING:
Move to approve Special Advertising Device 94-057, permitting off -site advertising for the Drysdale Hall of
Fame Golf Tournament, subject to the attached Findings and Conditions of Approval (Attachment 1).
FISCAL IMPLICATIONS:
None.
BACKGROUND AND OVERVIEW:
On October 14, 1994, an application was received from Ms. Lu Cunningham with the Drysdale Hall of Fame
Golf Tournament requesting permission to install temporary off -site advertising for their golf tournament to
be held November 9-1lth. Rancho La Quinta is one of two courses being used (Attachment 2). Actual golf
play will be on November IOth and I Ith. A copy of the signage request is attached (Attachment 3). The
applicant is requesting small signs with their logo and directional information depending on the placement of
the sign. Approximately 10 to 15 signs are proposed: The signs are located along Highway 111, Washington
Street, Eisenhower Drive and 50th Avenue. Most signs will be within one mile of the existing Country Club.
The Boys and Girls Club of Coachella Valley is a beneficiary of the golf tournament.
The applicant's minor temporary outdoor event permit (MTOE 94-078) is presently being reviewed by staff,
and the Conditions of Approval for the event will be issued on or before November 1, 1994.
Municipal Code Chapter 5.64 (Special Advertising Devices) provides for a permit to be issued by the City
Council for advertising devices other than the usual and customary permanent business identification signs.
This includes directional signs as requested in this application.
Section 5.64.020 provides, in part, that permits are to be issued for special purposes, "...and not on a
continuing basis for permanent advertising or identification purposes", and further, "each permit shall be issued
for a specific period of time subject to renewal for good cause shown."
The Council's consideration for granting of this permit must find that the Special Advertising Device applied
for would not:
1. Constitute a traffic hazard or nuisance to adjacent or surrounding properties or to the public at large;
2. Be detrimental to the public convenience or welfare;
3. Be inconsistent with the various elements and objectives of the General Plan and all other officially
adopted policies and regulations of the City.
FINDINGS AND ALTERNATIVES:
The options available to the Council are as follows:
1. Approve the request with Findings and Conditions;
2. Deny the request.
rHenn
ing Development Director
ATTACHMENTS:
1. Recommended Conditions
2. Location map
3. Sign Exhibit
cccr.00i
�, � . • ATTAC
HMENT 1
CONDITIONS OF APPROVAL - RECOMMENDED
SAD 94-057
DRYSDALE GOLF TOURNAMENT
NOVEMBER 1, 1994
FINDINGS:
1. The proposed temporary advertising has been determined to be exempt, Class 11, Section
15311(a), from the provisions of CEQA.
2. The conditions stated below are deemed necessary to protect the health, safety, and
welfare of the community.
3. The temporary advertising is consistent with the standards of the Municipal Code of the
City of La Quinta.
CONDITIONS:
1. Signs located along streets without curbs must maintain a six-foot setback between the
sign edge and the edge of the pavement.
2. The edge of signs located along streets with curbs shall not be any closer than 5-feet
from the back of the curb.
3. The signs shall not obstruct vision of any traffic control devices.
4. Written authorization from the property owner must be obtained before installation of a
sign on private property. A copy of this authorization shall be provided to the City.
6. The sign permit fee is hereby waived.
7. All directional signs may be installed three days prior to the event and shall be removed
by the Monday after the event.
8. A, maximum of 15 directional signs shall be allowed for the. golf tournament.
CONAPRVL.050
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Fred Waring
—9 Miles . Avenue GENERAL PLAN
Avenue 48
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ATTACHMENT 3
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10" x 10" x 3/16" Sheet Metal
FAME
C0N"T.: ANTS
Directional Signs G E N E R A a A R R I N C
constructed of 3/6" '— Le
Plywood painted Blue V OL U T E-E R S
with White trim and
White directional
arrows.
2" STEEL POST
Number of Signs proposed: approx'.-10-15, F '
Sign Height: approx., 4-5 ft.
Sign Locations: Washington Street
Eisenhower Drive '
Avenue 50
Highway 111 �' '• �`
Grade or Ground Level
All Signs bolted to the 2" Steel Post
with-5/160_ Bolts. Heads of Bolts are 3
Painted white -or Blue to match Sign
Material. ,
.CASE MAP
NORTH •
CASE Nm SPECIAL ADVERTISING DEVICE 94-057
Drysdale Hall of Fame
Goff Tournament at Rancho La Ouinta SCALE:, nts
November 9-11, ..•1994 ,
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IRRIGATION
oisTaicl
COACHELLA VALLEY POWER DIVISION
81.600 AVENUE 58 • P.O.BOX 1080 •LA OUINTA, CALIFORNIA 92253.1080
TELEPHONE (619) 398.5811 • FAX (619) 398.5848
IIDPD-DDC November 1, 1994
Mr. Greg Trousdell, Associate Planner
Community Development Department
City of La Quinta
78-495 Calle•Tampico
La Quinta, CA 92253
Dear Mr. Trousdell:
Re: Minor Temporary Outdoor Event 94-078
Drysdale Hall of Fame Golf Tournament
NOY 04 1994. d►t t .
After reviewing the information provided for the golf tournament, it has been determined
it will not impact Imperial Irrigation District facilities. However, I would like to caution
the client of the two safety concerns listed below.
1. Before any cranes, forklifts, or other aerial equipment are raised, please
check for overhead wires:
2. If ground excavation is required, even for seemingly benign applications
such as anchors and tents, please contact Underground Service Alert
(USA) at 1-800-422-4133. This service is free of charge provided. USA is
given at least two working days' notice.
If I may be.of further assistance, please contact me at 398-5818 or at the address indicated
above.
Sincerely,
THOMAS F. LYONS, P. E.
Engineer, Senior
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