2008 05 12 CSC MinutesCOMMUNITY SERVICES COMMISSION
MINUTES
May 12, 2008
CALL TO ORDER
A regular meeting of the Community Services Commission was called to order at
5:32 p.m. by Chairperson Weber.
Commissioner Gassman led the audience in the Pledge of Allegiance.
COMMISSIONERS PRESENT: Commissioner Sheldon Brodsky
Commissioner Andrea Gassman
Vice-Chairperson Bob Leidner
Commissioner E. Howard Long
Commissioner Dori Quill
Commissioner Robert F. Sylk
Chairperson Mark Weber
STAFF PRESENT: Edie Hylton, Community Services Director
Steve Howlett, Golf & Parks Manager
Angela Guereque, Senior Secretary
PUBLIC COMMENT
None.
CONFIRMATION OF AGENDA
Motion - It was moved by Commissioner Gassman and seconded by Commissioner
Sylk to confirm the agenda. Motion carried unanimously.
PRESENTATIONS:
1. Presentation by David Archer, Interim Chief Executive Officer, of the La
Quinta Chamber of Commerce.
Mr. Archer presented the current activities of the La Quinta Chamber of Commerce.
The Chamber promotes businesses inside and outside of La Quinta. The Chamber
puts on events that the members can attend and use as a networking opportunity
to enhance their businesses. The Chamber produces The Gem which is sent to
every resident of La Quinta and all members. New members get a 200 word write
up in The Gem. The Chamber has initiated an outbound call program where each
Community Services Commission Minutes May 12, 20Q8
2-
team member calls five businesses to say "Hello" and see what's going on with
their business. This is a way to touch the community to find out how the Chamber
can help these businesses. Bi-monthly potlucks are held to help strengthen the
membership relationships, with the next one being held in July.
Commissioner Brodsky complemented the Chamber on the map in The Gem.
Vice-Chairperson Leidner asked what the time frame is for the five calls. Mr.
Archer stated that staff is calling five members daily and the Board of Directors are
calling one member per day.
Commissioner Gassman commended the Chamber for The Gem and feels it is a
wonderful piece of writing. Commissioner Gassman suggested a section be
devoted to new businesses for information purposes.
Chairperson Weber stated that The Gem is very professional and a good marketing
piece.
Commissioner Quill asked if the Chamber was planning on staying in the offices at
the Library. Mr. Archer stated that the Chamber is going to try to extend their
lease on the facility. The Chamber is trying to keep all of their options open for a
permanent home.
Mr. Archer stated that as of April 2008, 52% of the 681 Members are La Quinta
businesses. From April 2007 to March 2008, 151 members dropped with 49% of
those being in the Real Estate/Financial industries. From April 2007 to March
2008, 176 Members were added with 34% of those being in the Real
Estate/Financial industry.
Mr. Archer stated that the 2"d Annual Rod and Custom Car Show will be held on
Sunday, May 18, 2008 at 9:00 a.m. There are over 70 vendors and cars signed
up and the Chamber is anticipating over 100. The Chamber would like to make
this a family event not just for car enthusiasts. Half of Calle Tampico will be
blocked oft for this event.
Commissioner Sylk suggested that the Chamber approach SilverRock Resort for the
Mayors Golf Challenge in September 2008.
Mr. Archer supplied an Announcement and Calendar of Events packet to each
Commissioner for the remainder of 2008.
Commissioner Quill asked if the Chamber works as a Visitor's Center. She
suggested signs be placed off Highway 111 to direct people to the Chamber. Mr.
Archer stated that there are signs, but the Chamber wants to be more visible.
Community Services Commission Minutes May 12, 2008
-3-
Commissioner Long asked what percentage of people that could be members are
members. Mr. Archer stated that membership is 10% to 20% of La Quinta
businesses.
Commissioner Sylk stated that two years ago membership was at 750 and now it
is at 681, it should be at 900. Mr. Archer stated that the Chamber has brought in
90 new members in a two week period with the new sales staff. Commissioner
Sylk congratulated Mr. Archer for stepping up to fill the Interim Chief Executive
Officer position.
Chairperson Weber asked staff if staff had checked on Commissioner Sylk's
suggestion of putting staff and Commissioner's names in The Gem. Director
Hylton stated that she did speak to the City Manager's Office and the City does
not place staff or Commissioner's in The Gem.
Mr. Archer stated that the Chamber is interested in partnering with the City for the
Annual Car Show. Chairperson Weber suggested the Chamber communicate with
Public Works and the Police to plan for the Car Show.
Mr. Archer stated that part of his job is to make, create, and maintain a relationship
with the City. Commissioner Sylk suggested that a Commissioner should attend a
Chamber Board meeting.
APPROVAL OF MINUTES
1. Approval of April 14, 2008 Minutes
Commissioner Gassman stated that on Page 10, second paragraph, second
sentence, an apostrophe should be added to "Commissioners." On Page 10, first
paragraph under Open Discussion, first sentence, an apostrophe should be added to
"Commissioners."
Commissioner Long stated that on Page 11, a sentence should be added to the first
paragraph explaining that the old banners didn't come down because the City was
designing a new seal.
Motion - It was moved by Commissioner Sylk and seconded by Commissioner
Long to approve the minutes as corrected. Motion carried unanimously.
CONSENT CALENDAR
None.
PUBLIC HEARING
Community Services Commission Minutes May 12, 2008
-4-
None.
BUSINESS ITEMS
None.
CORRESPONDENCE AND WRITTEN MATERIALS
1. Report on California Children's Outdoor Bill of Rights
Director Hylton spoke about the report on California Children's Outdoor Bill of
Rights which lists a number of items that every child should participate in by the
age of 14. The City will promote this through the activities guide.
The California Children's Outdoor Bill of Rights provides that every child should
have the opportunity to:
-Discover California's Past
-Splash in the water
-Play in a safe place
-Camp under the start
-Explore nature
-Learn to swim
-Play on a team
-Follow a trail
-Catch a fish
-Celebrate their heritage.
Chairperson Weber stated that this is a great program.
Commissioner Sylk stated that this is a wonderful program.
Commissioner Long stated he read the report with great interest and cautions staff
to be careful including some of the research that is included with this report.
Director Hylton stated that the Community Services Department is more interested
in promoting the message than using the research information.
Commissioner Quill stated that this challenges us to make sure we are doing these
things and suggested a fishing event. Director Hylton stated that Lake Cahuilla will
run and operate a fishing derby so that the City does not have to do it.
Vice-Chairperson Leidner stated this is a wonderful program and suggested a
method of getting this message out with a series of events promoting these
activities.
Community Services Commission Minutes May 12, 2008
-5-
Commissioner Brodsky stated this is a wonderful document.
Commissioner Gassman stated that the concept is very good, but the language in
the research documents was not very good. She is proud of La Quinta because we
already do so much of these activities.
Director Hylton stated that the Department has limited staff and would like to see
the City work with other agencies in the community to promote and offer some of
these programs.
2. Monthly Department Report for March 2008
Commissioner Quill stated that the number for the Children's Annual Egg Hunt
went down and she felt it was because some people just chose not to go due to
the large numbers last year. ,
Commissioner Long suggested putting the two Adobe class reports together.
3. Calendar of Monthly Events
Commissioner Sylk asked how the May 10, 2008 Catalina Excursion went.
Director Hylton stated there were approximately 30 attendees.
Commissioner Gassman asked if any Commissioners would be attending the
Athletic Honors. Chairperson Weber and Commissioner Long stated they would be
there. Commissioner Gassman asked about the June 3, 2008 City Council
Meeting. Director Hylton stated that the City Council meeting has been changed to
June 2, 2008.
Commissioner Quill asked who is going to present the May 17, 2008 Fred Wolff
Nature Preserve Master Plan. Director Hylton stated that Steve Howlett, Golf &
Parks Manager, will be presenting the plan at Calle Ensenada and Avenida
Montezuma at 7:30 a.m.
Vice-Chairperson Leidner suggested staff contact Vector Control to supply
mosquito wipes for the Open Air Cinema events.
COMMISSIONER ITEMS
1. Reports from Commissioners Regarding Meetings Attended.
OPEN DISCUSSION
Commissioner Gassman asked about the posting of Commission agendas. Staff
.informed the Commission that agendas are posted 48 hours in advance and placed
Community Services Commission Minutes May 12, 2008
-6-
at Stater Bros. in North La Quinta, the Village Post Office, and the interior and
exterior of City Hall. Commissioner Gassman suggested the Library be added as
one of the posting places. Chairperson Weber stated that the Commission posts
agendas in the same places as the City Council. Chairperson Weber suggested
enhanced signage for the Study Session Room.
Commissioner Quill stated she has a friend that went to Centre Pointe Dog Park
last night around 6:30pm and there were about 8 people and 10 dogs there.
Several people she spoke to said they are regulars and often times there are 15
people there. She gave Commissioner Quill her comments that there possibly
needs to be more benches because there is only one bench. She said the gate
between the two dog parks has been pad locked. Mr. Howlett stated that the gate
was locked to keep the small and large dogs separated. Commissioner Quill
suggested a gate be installed so that children can access the play area from the
dog park. Mr. Howlett stated that there needs to be double gated system for that
to occur because dogs might get out. Commissioner Quill asked about access to
nearby homes. Chairperson Weber stated there is not a viable access point.
Commissioner Quill stated there is no lighting at the park. In the Winter it gets
dark early and in the Summer the only time it is pleasant to go is once the sun goes
down. Suggested a couple simple lights would help people enjoy the park more.
Director Hylton stated that the City generally does not light neighborhood parks,
but staff will look into it.
Vice Chairperson Leidner asked if the Commission Work Plan was a consent item to
the City Council. Director Hylton stated that the City Council reviewed the Work
Plan as a business item. Commissioner Gassman stated that the City Council
minutes for the Work Plan were well written and thanked staff for sending them.
Director Hylton stated that the City Council minutes come from the City Clerk's
office.
Chairperson Weber stated that The Coachella Valley Community Trails Alliance
forwarded an article on Mammoth Lakes and the trails.
ADJOURNMENT
It was moved by Commissioner Gassman and seconded by Commissioner Sylk to
adjourn the Community Services Commission meeting at 7:00 p.m. Motion carried
unanimously.
NEXT MEETING INFORMATION:
A Regular Meeting of the Community Services Commission to be held on June 9,
2008 commencing at 5:30 p.m. at the La Quinta Study Session Room, 78-495
Calle Tampico, La Quinta, CA 92253.
Comrnunity Services Commission Minutes May 12, 2008
-~-
S mitted by:
~~~~
Ange a Guereque
Community Services Senior Secretary