2008 07 08 PC MinutesMINUTES
PLANNING COMMISSION MEETING
A regular meeting held at the La Quinta City Hall
78-495 Calle Tampico, La Quinta, CA
July 8, 2008
CALL TO ORDER
7:03 P.M.
A. This meeting of the Planning Commission was called to order at 7:03
p.m. by Chairman Ed Alderson who led the flag salute.
B. Present: Commissioners Katie Barrows, Paul Quill, Mark Weber, Robert
Wilkinson, and Chairman Ed Alderson.
Staff present: Planning Director Les Johnson, Planning Manager David
Sawyer, Assistant City Manager Douglas Evans, Assistant City Attorney
Michael Houston, Associate Planner Jay Wuu, Assistant Planner Eric
Ceja, and Executive Secretary Carolyn Walker.
C. Chairman Alderson introduced and welcomed Mark Weber, as the new
Planning Commissioner to fill the vacancy left by Commissioner Engle.
D. Election of Chair: It was moved and seconded by Commissioners
Quill/Wilkinson to nominate Ed Alderson as Chair. There being no further
nominations, the nominations were closed. Ed Alderson was unanimously
elected as Chair.
E. Election of Vice Chair: It was moved and seconded by Commissioners
Quill/Wilkinson to nominate Katie Barrows as Vice Chair. There being no
further nominations, the nominations were closed. Katie Barrows was
unanimously elected as Vice Chair.
PUBLIC COMMENT: None
II. PRESENTATION: None.
III. CONFIRMATION OF THE AGENDA: Staff requested the Commission review
Business Item B prior to Business Item A.
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IV. CONSENT CALENDAR:
A. Chairman Ed Alderson asked if there were any changes to the Minutes of
June 10, 2008. There being none, it was moved and seconded by
Commissioners Barrows/Quill to approve the minutes as submitted.
Unanimously approved.
V. PUBLIC HEARINGS:
A. Sign Application 2003-720, Amendment 2; a request of Old Town La
Quinta, LLC for consideration of a request for an amendment to the Old
Town La Quinta sign program allowing the installation of bracket signs
for second floor tenants, located on Main Street, Old Town La Quinta;
west of Desert Club Drive; east of Avenida Bermudas; south of Calle
Tampico.
Chairman Alderson opened the public hearing and asked for the staff
report.
Associate Planner Jay Wuu presented the information contained in the
staff report, a copy of which is on file in the Planning Department.
Chairman Alderson asked if there were any questions of staff.
Commissioner Quill asked if there was a way to avoid these types of
applications in the future. Staff said the proposed language before the
Commission would eliminate future need for Planning Commission
review. Staff explained the code to the Commissioners.
Commissioner Barrows said there was a word missing in the Code about
the Director deciding to bring these items before the Commission. Staff
gave her an interpretation of the code.
Chairman Alderson asked why the applicant was only allowed signs on
the north/south face and not the east/west face of the building as noted
in the staff report. He commented that was a very heavy wind load for
blade signs and wanted to be assured the structural design could handle
the load. Associate Planner Wuu said it was a six foot sign that
Chairman Alderson was referring to and explained the reasoning for the
placement of the signs. The only elevation staff refused was along Calle
Tampico. Chairman Alderson asked if there were any other northern
exposures. Staff said there wasn't really.
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There being no further questions of staff, Chairman Alderson asked if
there were any applicant representatives or comments.
There being no applicant comments Chairman Alderson asked if there
was any public comment.
Leslie Locken, Manager for Old Town La Quinta, LLC, 78-100 Main
Street, #206, La Quinta CA, introduced herself and thanked staff for a
thorough report.
There being no questions, or further public comment, Chairman Alderson
closed the public participation portion of the meeting and opened the
matter for Commission discussion.
There being no further discussion, it was moved and seconded by
Commissioners Barrows/Wilkinson to approve Minute Motion 2008-012
recommending approval of Sign Applicant 2003-720, Amendment 2, as
recommended. Unanimously approved.
B.. Sign Program 2008-1254; a request of Regency Marinita, LLC for
consideration of a request for a sign program to serve Jefferson Square
Shopping Center, located at the southwest corner of Jefferson Street and
Fred Waring Drive.
Chairman Alderson opened the public hearing and asked for the staff
report. Assistant Planner Eric Ceja presented the information contained in
the staff report, a copy of which is on file in the Planning Department.
Chairman Alderson asked if there were any questions of staff.
Commissioner Wilkinson noted the various colors of signs for each
individual business. He said he was under the impression the Code had
been modified so these types of signs would be of more consistent
colors. He asked if it could be designed with a more compatible color
palette.
Chairman Alderson asked if the signs were shown as they were to be
prepared. Staff replied they were not. Staff recommended a clause be
included stating that the graphics are representative in nature and the
signs will be approved on a case-by-case basis.
Commissioner Weber noted the Commission had recently reviewed the
sign on Dune Palms Road and Highway 111 and said some allowances
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were made for additional signage in that area. He asked if this
monument sign was going to have that same type of flexibility with
regards to individual signage. Staff replied the proposed sign program
doesn't allow for that type of flexibility.
Chairman Alderson said the sign portion naming the tenants should be big
and bold, not the location of the square. He concurred with
Commissioner Wilkinson that the colors should be bold on the tenant
signs. He commented on the fact there was only one monument sign on
either frontage, not two as outlined in their sign program.
There being no questions of staff, Chairman Alderson asked if there were
any applicant representatives or comments.
Ron Breen Ultrasigns, 9025 Balboa Avenue, Suite 150, San Diego, CA
92123, introduced himself and said he was building the monument signs
for the applicant. He said he had been working with staff and felt that
they had achieved a very dignified and responsible sign program for the
center. He added, with respect to the colors of the letters, the exhibit
was just a boiler plate representation that a tenant could use. The intent
for the design was to allow for creativity within the confines of the sign
dimensions while allowing a tenant to have their corporate colors and
logos.
He added, with respect to the monuments signs, the applicant was
requesting a total of four, realizing there was only a code allowance of
one per street. He said the applicant felt this would be a hardship for the
tenants; particularly in Shops 1 and 2 which are hidden from the street.
He said, in this economy, Regency is desperately asking for the two
additional monument signs so they could have enough street panels. The
sizing of the signs is within code and the style of the signs are very
conservative. The panels on the signs would be routed and the
background would be opaque. Only the Jefferson Square portion would
be illuminated. It would be distinctive, and a warm representation of the
center.
He said they would need to have this type of sign in order to market the
center's corner spaces, and to show a prospective tenant they would
have adequate signage.
Commissioner Weber asked if there were going to be 16 individual signs.
He said they were double-faced sign, and each tenant would get two-
sides of one sign on four monuments.
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Mr. Breen said there would be 16 tenants represented.
Commissioner Weber asked if that accommodated all the tenants.
Mr. Breen said it did not accommodate all the tenants. The applicant
wanted the sign to be classy and architecturally consistent with the
Center. There would be some duplication on some of the signs; such as
the anchors. So, you would have some redundancy as the bigger players
would be represented more often than not. It is based on a first come,
first serve basis. They will need some kind of representation on the
street to have tenants justify moving in the back locations. The applicant
really feels they need the extra advertising.
There being no further applicant comments Chairman Alderson asked if
there was any public comment.
There being no public comment, Chairman Alderson closed the public
participation portion of the meeting and opened the matter for
Commission discussion.
Chairman Alderson said, in fact, the signs were double-faced and the sign
actually had four names on it. Mr. Breen said there would only be four
tenants per sign.
Chairman Alderson said the western side of the project would have a
block wall so the approaching visibility would be negligible and the sign
would not be of particular value. He agreed the tenants need all the help
they could get, but suggested the Commissioners could allow a third sign
in the front of the project, angled diagonally. He directed his comments
to the other Commissioners and asked if they would be interested in
approving that configuration.
Planning Director Les Johnson said they were limited to one sign per
frontage and gave a definition of the code on aggregate limitation. He
said the staff proposals encompass what the Municipal Code allows.
Commissioner Wilkinson asked for a definition of Chairman Alderson's
comments on which two signs he was referring to. Chairman Alderson
pointed to the appropriate sign on the exhibits.
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Chairman Alderson then asked Mr. Breen where he would put the signs if
he were limited to only two. Mr. Breen said he would not be able to
make that decision.
Staff said they did not choose the locations. They could work with the
applicant on exact location for the signs. Mr. Breen said typically the
sign positions were moved laterally.
Chairman Alderson said if the Commission approved the signs, with the
conditions as proposed by the staff, would the applicant have the leeway
to move the signs. Mr. Breen said they would definitely like four signs.
Commissioner Barrows asked if there were examples on Highway 111
where the signs have been allowed.
Mr. Breen said that his company also prepared the sign program for
Komar Desert Center and that it was approved for two monument signs
on a single street frontage.
Staff said there have been allowances made in the City's Regional
Commercial zoning areas. Businesses in the Neighborhood Commercial
Center zoning designation have had no deviations as of this date; only
those on Highway 111.
Commissioner Weber said he would like to afford the opportunity for the
developer to give the tenants sufficient exposure. What concerns him is
that we have rules and exceptions to rules. He wondered if there were
any other options to the client. He wanted to go through the math. He
went over the slides and asked about the dimensions of the signs. Staff
explained the dimensions and inclusion of signage.
Commissioner Weber brought up the example of the La Quinta Valley
Plaza on Dune Palms and Highway 1 1 1 and how their sign was designed.
He said identification of Jefferson Square, for direction purposes, was
not more important than the tenants' signs, and he wondered if the
Square identification could be made smaller and the tenant identifications
made larger. He said asking for four signs seemed to be a large
exception. He asked if there were two points of egress. Staff said yes.
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Commissioner Weber said road improvements still needed to be made, as
well as the addition of a retention basin on the corner which would limit
signage on Jefferson, even though that seemed to be the main signage
area. He asked if the actual total signage could be reduced to the correct
amount of area, would it be possible to make three signs and still have
the correct amount of square footage.
Chairman Alderson said what Commissioner Weber was suggesting
would require the applicant file a variance. Staff said the applicant's
representative, through the sign program process, had been afforded
additional monument signs. Staff's perspective was it had to do with
size and the fact this is zoned Neighborhood Commercial. Staff said, at
this time, there is the option to have more than two signs.
Commissioner Quill asked if the point of this application coming to the
Planning Commission was so they can make modifications. Staff said
the Code does allow for some deviations to be considered in accordance
with the appropriate provisions.
Commissioner Quill said he thought one sign on Jefferson Street and one
sign on Fred Waring was adequate. He added the architectural portion of
the sign should not be considered part of the sign as shrubbery would
grow over it. It will not be obtrusive if it is left as is. One sign on each
street is adequate and the applicant has the option of deciding where the
signs would be placed.
Chairman Alderson suggested if the sign could be amended so the
Jefferson Square portion was made smaller and the tenants names were
made larger. Sign locations 2 and 3 are logical places to put the signs
but the client does have the latitude as to where to place them. The
Conditions of Approval allowed for signs to be submitted as signs 2 and
3 along Jefferson Street. Staff asked if that included all other
recommendations as submitted.
There being no further discussion, it was moved and seconded by
Commissioners Quill/Wilkinson to approve Minute Motion 2008-013
recommending approval of Sign Program 2008-1254, as recommended.
Unanimously approved.
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VI. BUSINESS ITEMS:
A. Discussion regarding the consideration of the SilverRock Resort Project
Programming and Design Recommendations, Plans, Graphics and Various
Exhibits Prepared by HAS Design Group for the Various SilverRock
Design Components. A summary of the comments included the
following:
• Questions about the Planning Commission's input into the Hotel
design plan.
• Question about whether the hotel and the golf course would be
identified.
• Appreciation that there is no turf, no water feature, and that it
encouraged lower water usage.
• Nice color and paver schemes which blend well.
• One item not addressed was fighting. Suggested low level and
energy efficient equipment as well as accommodating the Dark
Sky Ordinance.
• Desire for the landscape palette, close to the mountain, include
more plantings native to the Coachella Valley rather than the
Sonoran-Desert type plantings.
• Liked the entry way colors.
• Question about the distance from Jefferson Street to the walk-in
portals.
• Question about the curved masonry walls and the topography
behind them, as well as the setback and stacking at the entry
gates.
• Suggested view windows into the golf course.
• Concern for pavement on the crosswalk.
• Question about a mixed use pedestrian trail.
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• Entry signalization.
• Hotel walkway including public access.
• Inclusion of fossils in nodes.
• Overall trail system well done. Subject nodes and mapping still
needed to be worked out
• Concrete sidewalks and horse traffic.
• Opportunities for interpretative interaction are great. Suggestion
that the developer work with the native Cahuilla tribe.
• Consider use of native elements (honey mesquite), on Hotel Drive.
Consider recreating the mesquite hummocks.
• Use native plants in the Bear Creek Area.
• Look at green and sustainable opportunities; such as using
sustainable products in place of the concrete pathways.
• Walkability of the project was very important.
• Commissioner Weber asked if roundabouts were being considered.
• Would the road be undulated.
• Was there traffic calming design included in the plan.
• Were the updated CVWD golf requirements incorporated into the
new phase.
B. Commissioner Comments regarding RDA Project Area #2. A summary of the
comments included the following:
• Question about meeting the City's overall goal of providing
affordable dwellings.
• Timing of the rehabilitation of the Washington Street units.
II. CORRESPONDENCE AND WRITTEN MATERIAL: None
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VIII. COMMISSIONER ITEMS:
A. Chairman Ed Alderson and Planning Director Les Johnson gave brief
overviews of the City Council meetings of June 17, 19, and July 1,
2008.
Planning Director Les Johnson invited the Commissioners to a Housing
Community Forum to be held on July 24, 2008, from 6:00 p.m. to 8:00
p.m. at the La Quinta Library.
B. List of Commissioners' attendance.
Chairman Alderson noted the absence shown was while he was traveling
to aCity-sponsored function and he was not absent without leave.
C. Chairman Alderson asked if the Commissioners could obtain an updated
list of who is supposed to attend meetings. Staff said the list would be
available at the next meeting.
D. Commissioner Quill asked about the Leeds tour. Staff replied they are
still trying to coordinate a tour to Vista Dunes, which would include two
Commissioners at a time
E. Commissioner Weber asked when the Commission would go dark and
was told it would be August 12t".
IX. ADJOURNMENT:
There being no further business, it was moved and seconded by Commissioners
Quill/Weber to adjourn this regular meeting of the Planning Commission to the next
regular meeting to be held on July 22, 2008. This regular meeting was adjourned at
8:52 p.m. on July 8, 2008.
Respectfully submitted,
~ ~~.,~~
Carolyn VYSalker, Executive Secretary
City of La Quinta, California
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