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2010 02 02 CCOr# 4 4V ad4a City Council agendas are available on the City's web page @ www.la-quinta.org CITY COUNCIL 6 AGENDA CITY COUNCIL CHAMBERS 78-495 Calle Tampico La Quinta, California 92253 Regular Meeting TUESDAY, FEBRUARY 2, 2010 3:30 P.M. Closed Session / 4:00 P.M. Open Session Beginning Resolution No. 2010-007 Ordinance No. 477 CALL TO ORDER Roll Call: Council Members: Evans, Franklin, Henderson, Sniff, and Mayor Adolph PUBLIC COMMENT At this time, members of the public may address the City Council on any matter not listed on the agenda. Please complete a "request to speak" form and limit your comments to three minutes. CLOSED SESSION NOTE: Time permitting the City Council may conduct Closed Session discussions during the dinner recess. In addition, persons identified as negotiating parties are not invited into the Closed Session meeting when acquisition of real property is considered. 1. CONFERENCE WITH CITY'S REAL PROPERTY NEGOTIATOR, DOUGLAS R. EVANS, PURSUANT TO GOVERNMENT CODE SECTION 54956.8 CONCERNING POTENTIAL TERMS AND CONDITIONS OF ACQUISITION AND/OR DISPOSITION OF REAL PROPERTY LOCATED SOUTHWEST OF THE INTERSECTION OF HIGHWAY 111 AND LA QUINTA CENTRE DRIVE. PROPERTY OWNER/NEGOTIATOR: DIRECT POINT ADVISORS, INC., MICHAEL HASTINGS. '�•at, City Council Agenda 1 February 2, 2010 RECESS TO CLOSED SESSION RECONVENE AT 4:00 P.M. 4:00 P.M. PLEDGE OF ALLEGIANCE PUBLIC COMMENT At this time members of the public may address the City Council on any matter not listed on the agenda. Please complete a "request to speak" form and limit your comments to three minutes. CONFIRMATION OF AGENDA PRESENTATIONS 1. PRESENTATION BY DAVID WILLMON FROM THE LEAGUE OF CALIFORNIA CITIES ON THE LEAGUE'S BALLOT MEASURE AND UPDATE ON THE BUDGET. 2. PRESENTATION OF THE LEAGUE OF CALIFORNIA CITIES' HELEN PUTNAM AWARD TO THE CITY COUNCIL AND REDEVELOPMENT AGENCY. WRITTEN COMMUNICATIONS — NONE APPROVAL OF MINUTES APPROVAL OF MINUTES OF JANUARY 19, 2010 CONSENT CALENDAR NOTE: Consent Calendar items are considered to be routine in nature and will be approved by one motion. 1. APPROVAL OF DEMAND REGISTER DATED FEBRUARY 2. 2010. 2. APPROVAL OF AN AMENDMENT TO SECTION X(8) OF THE FISCAL YEAR 2009-2010 INVESTMENT POLICY MAKING MODIFICATIONS TO THE FEDERAL DEPOSIT INSURANCE CORPORATION (FDIC) TEMPORARY LIQUIDITY GUARANTEE PROGRAM (TLGP). ' 002 City Council Agenda 2 February 2, 2010 M"`� 3. APPROVAL OF A COOPERATIVE AGREEMENT AMONG THE CITY OF INDIO, THE CITY OF LA QUINTA, THE CITY OF COACHELLA, AND THE COUNTY OF RIVERSIDE TO SHARE THE COST OF A LADDER TRUCK COMPANY. 4. APPROVAL TO AWARD A CONTRACT TO SIERRA PACIFIC ELECTRICAL TO CONSTRUCT THE HIGHWAY 111 TRAFFIC SIGNAL INTERCONNECT AND CONTROL EQUIPMENT REPLACEMENT, PROJECT NO. 2008-16 - FEDERAL AID PROJECT NO. CIVIL 5433(009). 5. ADOPTION OF A RESOLUTION ACCEPTING PASSES TO THE FRANK SINATRA STARKEY HEARING FOUNDATION CELEBRITY INVITATIONAL GOLF TOURNAMENT TO BE HELD FEBRUARY 19-20, 2010 AT THE EAGLE FALLS GOLF COURSE AT FANTASY SPRINGS RESORT. 6. APPROVAL TO EXCUSE PLANNING COMMISSION CHAIRMAN ED ALDERSON'S ABSENCE FROM THE FEBRUARY 9, 2010, PLANNING COMMISSION MEETING. 7. APPROVAL OF A CONTRACT WITH CGI COMMUNICATIONS REGARDING "COMMUNITY VIDEO SHOWCASE PROGRAM." BUSINESS SESSION 1. CONSIDERATION OF 3RD QUARTER COMMUNITY SERVICES GRANTS AND FUNDING REQUESTS. A. MINUTE ORDER ACTION 2. CONSIDERATION OF TWO CITY COUNCIL MEMBERS TO SERVE ON THE CIVIC CENTER ART PURCHASE COMMITTEE. STUDY SESSION 1. DISCUSSION OF THE COACHELLA VALLEY ECONOMIC PARTNERSHIP BLUEPRINT. 003 City Council Agenda 3 February 2, 2010 REPORTS AND INFORMATIONAL ITEMS 1. ANIMAL CAMPUS COMMISSION (FRANKLIN) 2. BOB HOPE CLASSIC FUND DISTRIBUTION COMMITTEE (ADOLPH) 3. CITY COUNCIL AD HOC COMMITTEE REPORTS 4. CVAG COMMITTEE REPORTS 5. CHAMBER OF COMMERCE WORKSHOP/INFORMATION EXCHANGE COMMITTEE (FRANKLIN) 6. C.V. CONSERVATION COMMISSION (SNIFF) 7. C.V. MOSQUITO AND VECTOR CONTROL DISTRICT (ROBERT COX) 8. C.V. MOUNTAINS CONSERVANCY (FRANKLIN) 9. C.V.W.D. JOINT WATER POLICY COMMITTEE (ADOLPH) 10. IID ENERGY CONSUMERS' ADVISORY COMMITTEE (FRANKLIN) 11. JACQUELINE COCHRAN REGIONAL AIRPORT AUTHORITY (FRANKLIN) 12. LEAGUE OF CALIFORNIA CITIES (HENDERSON) 13. PALM SPRINGS DESERT RESORT COMMUNITIES CONVENTION & VISITORS AUTHORITY (EVANS) 14. PALM SPRINGS INTERNATIONAL AIRPORT COMMISSION (NANCY DORIA) 15. RIVERSIDE COUNTY FREE LIBRARY ADVISORY COMMITTEE (DIANE GUNN) 16. RIVERSIDE COUNTY TRANSPORTATION COMMISSION (HENDERSON) 17. SUNLINE TRANSIT AGENCY/SUNLINE SERVICES GROUP (ADOLPH) 18. COMMUNITY SERVICES COMMISSION MINUTES OF DECEMBER 14, 2010 19. INVESTMENT ADVISORY BOARD MINUTES OF DECEMBER 9, 2009 DEPARTMENT REPORTS 1. CITY MANAGER 2. CITY ATTORNEY 3. CITY CLERK A. REQUEST FOR DIRECTION REGARDING INVESTMENT ADVISORY BOARD VACANCY 4. BUILDING & SAFETY DEPARTMENT REPORT - NONE 5. COMMUNITY SERVICES DEPARTMENT REPORT - NONE 6. FINANCE DEPARTMENT REPORT - NONE 7. PLANNING DEPARTMENT REPORT A. DISCUSSION OF THE GENERAL PLAN UPDATE WITH MEMBERS OF THE CITY COUNCIL AND THE PLANNING COMMISSION 8. PUBLIC WORKS DEPARTMENT REPORT - NONE 9. POLICE DEPARTMENT REPORT - NONE 10. FIRE DEPARTMENT QUARTERLY REPORT - NONE MAYOR'S AND COUNCIL MEMBERS' ITEMS - NONE City Council Agenda 4 February 2, 2010••• 004 RECESS TO REDEVELOPMENT AGENCY MEETING NO PUBLIC HEARINGS ARE SCHEDULED, THEREFORE, THE CITY COUNCIL WILL ADJOURN AND NOT RECONVENE AT 7:00 P.M. UNLESS THERE ARE ITEMS FROM THE AFTERNOON SESSION THAT HAVE NOT BEEN CONSIDERED. 7-011 P_M_ PUBLIC COMMENT At this time members of the public may address the City Council on any matter not listed on the agenda. Please complete a "request to speak" form and limit your comments to three minutes. PRESENTATIONS — NONE PUBLIC HEARINGS — NONE ADJOURNMENT The next regular meeting of the City Council will be held on February 16, 2010, commencing with closed session at 3:00 p.m. and open session at 4:00 p.m. in the City Council Chambers, 78-495 Calle Tampico, La Quinta, CA 92253. City Council Agenda 5 February 2, 2010."," -005 DECLARATION OF POSTING I, Veronica Montecino, City Clerk of the City of La Quinta, do hereby declare that the foregoing agenda for the La Quinta City Council meeting of February 2, 2010, was posted on the outside entry to the Council Chamber at 78-495 Calle Tampico and on the bulletin boards at 51-321 Avenida Bermudas and 78-630 Highway 111, on January 29, 2010. DATED: January 29, 2010 ERONICA J. NTECINO, City Clerk City of La Q nta, California Public Notices The La Quinta City Council Chamber is handicapped accessible. If special equipment is needed for the hearing impaired, please call the City Clerk's Office at 777-7103, twenty- four (24) hours in advance of the meeting and accommodations will be made. If special electronic equipment is needed to make presentations to the City Council, arrangement should be made in advance by contacting the City Clerk's Office at 777- 7103. A one (1) week notice is required. If background material is to be presented to the City Council during a City Council meeting, please be advised that eight (8) copies of all documents, exhibits, etc., must be supplied to the City Clerk for distribution. It is requested that this take place prior to the beginning of the meeting. Any writings or documents provided to a majority of the City Council regarding any item on this agenda will be made available for public inspection at the City Clerk counter at City Hall located at 78-495 Calle Tampico, La Quinta, California, 92253, during normal business hours. City Council Agenda 6 February 2, 2010 ee:... 006 U GE` OF TtIF'�0 COUNCIL/RDA MEETING DATE: February 2, 2010 ITEM TITLE: Demand Register Dated February 2, 2010 RECOMMENDATION: Approve Demand Register Dated February 2, 2010 BACKGROUND: Prepaid Warrants: 85867 - 85889) 85890 - 85904) 85905 - 85931 } Voids} Wire Transfers} P/R 35970 - 35979] P/R Tax Transfers} Payable Warrants: 85932 - 86059) FISCAL IMPLICATIONS: Demand of Cash - City Demand of Cash - RDA Demand of Cash - HA YJohnnM. Falconer, Finance Director 79,576.45 7,043.45 117,197.50 0.00 217,132.43 222,839.76 61,825.69 1,784,002.94 $2,489,618.22 $2,145,652.83 $343,965.39 $0.00 AGENDA CATEGORY: BUSINESS SESSION CONSENT CALENDAR STUDY SESSION PUBLIC HEARING 007 CITY OF LA QUINTA BANK TRANSACTIONS 1/12/10-1/26/10 1/12/10 WIRE TRANSFER - TASC 1/22/10 WIRE TRANSFER - ICMA 1/22110 WIRE TRANSFER - PERS 1125/10 WIRE TRANSFER - LANDMARK $1,530.76 $18,983.75 $23,337.95 $173,279.97 TOTAL WIRE TRANSFER OUT $217,132.43 10, 008 WNW Uf. . 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(8) of the Fiscal Year 2009-2010 Investment Policy Making Modifications to the Federal Deposit Insurance Corporation (FDIC) Temporary Liquidity Guarantee Program (TLGP) RECOMMENDATION: AGENDA CATEGORY: BUSINESS SESSION: CONSENT CALENDAR: STUDY SESSION: PUBLIC HEARING: Approval of an Amendment to Section X. (8) of the Fiscal Year 2009-2010 Investment Policy making modifications to the Federal Deposit Insurance Corporation (FDIC) Temporary Liquidity Guarantee Program (TLGP). FISCAL IMPLICATIONS: While subject to market conditions at the time of purchase, staff believes that TLGP investments will yield a higher interest rate then than U.S. Treasury instruments. CHARTER CITY IMPLICATIONS: None. BACKGROUND AND OVERVIEW: In November 2008, the FDIC created the TLGP program to assist corporations in issuing corporate debt to finance their operations. In order to attract investors to this corporate debt, the FDIC will temporarily guarantee the return of principal through the FDIC insurance program for qualifying investments purchased before April 30, 2010. In addition, the debt guarantee is only good through June 30, 2012 for these investment purchases. With the FDIC guarantee, the corporate notes will carry a "AAA" rating which is above the "AA" rating required by the State of California and the City of La Quinta Investment Policy. . »•" 050 Staff discussed with the Investment Advisory Board (IAB) in December 2009 that the City had reached the 10% portfolio maximum in TLGP Corporate Notes and would no longer be investing in TLGP Corporate Notes. The IAB requested that this issue be added to the January 2010 IAB agenda for consideration. Staff met with the Investment Advisory Board (IAB) at their January 2010 meeting to discuss the program in further detail. and oOn a vote of four (4) ayes (Chairman Ross, Moulin, Park, and Rassi), one (1) vacancy), the IAB which staff is in support of, is proposing to increase the limitation from 10% to 20% of the portfolio which may be invested in TLGP Corporate Notes and also increase the maximum limitation per TLGP issuer from $5 million to $10 million. Staff is in support of this proposal. The following bold text is the requested language to be added to the Investment Policy: 8. Corporate Notes - As authorized in Government Code Section 53601 (j), local agencies may invest in corporate notes. The notes must be issued by corporations organized and operating in the United States or by depository institutions licensed by the United States or any other state and operating in the United States. The City's Investment Policy allows investment in corporate notes authorized by the Government Code with the following limitations: ► Maturities shall not exceed three years from date of purchase. ► Eligible notes shall be regularly quoted and traded in the marketplace. ► Eligible notes shall be rated "AA"or better. ► Total investment shall not exceed 10% of the portfolio for non - Temporary Liquidity Guarantee Program (TLGP) Corporate Notes and 20% of the portfolio for TLGP Corporate Notes, and ► The maximum aggregate investment shall not exceed $5 million face amount for each issuer. This is more restrictive than the State code allowed amounts of 30% of the total portfolio with maturities up to five years with no per -issuer limitations. The City is also permitted to invest in corporate notes issued under the FDIC Temporary Liquidity Guarantee Program subject to the aforementioned corporate note limitations, except that corporate notes issued under the Temporary Liquidity Guarantee Program or otherwise backed by the United States government shall be limited to 20% of the portfolio and the maximum aggregate investment for such notes shall not exceed $10 million face amount for each issuer. "••" 051 FINDINGS AND ALTERNATIVES: The options available to the City Council are as follows: 1. Approve an Amendment to Section X. (8) of the Fiscal Year 2009-2010 Investment Policy making modifications to the Federal Deposit Insurance Corporation (FDIC) Temporary Liquidity Guarantee Program (TLGP); or 2. Do not approve an Amendment to Section X. (8) of the Fiscal Year 2009-2010 Investment Policy making modifications to the Federal Deposit Insurance Corporation (FDIC) Temporary Liquidity Guarantee Program (TLGP); or 3. Provide staff with alternative direction. Respectfully submitted, John M. Falconer, Finance Director Approved for submission by: Thomas P. Genovese, City Manager 052 ceit�p 4 4 a" COUNCIL/RDA MEETING DATE: February 2, 2010 ITEM TITLE: Approval of a Cooperative Agreement Among the City of Indio, the City of La Quinta, the City of Coachella, and the County of Riverside to Share the Cost of a Ladder Truck Company RECOMMENDATION: AGENDA CATEGORY: BUSINESS SESSION: _ CONSENT CALENDAR: 3 STUDY SESSION: PUBLIC HEARING: Approve a cooperative agreement to share the operational costs of a ladder truck company with the cities of Indio, Coachella, and the County of Riverside and authorize the City Manager to execute the same. FISCAL IMPLICATIONS: No new fiscal implications with this action. The City will continue to pay 12.5% of the costs associated with operating a ladder truck company. The current fiscal year budget contains funds in the amount of $151,269 for the expenditure. The total estimated cost for the ladder truck company for this fiscal year is $1,210,152. CHARTER CITY IMPLICATIONS: None. BACKGROUND AND OVERVIEW: On January 17, 2006, the City of La Quinta entered into a cooperative agreement with the City of Indio, the City of Coachella, and the County of Riverside to share the operational costs associated with a ladder truck company. La Quinta and Coachella each agreed to pay 12.5% of the costs, the City of Indio 50%, and the County 25%. The percentages are generally based on the estimated use of the truck by the respective agencies. The proposed agreement does not change cost sharing formula but rather adds language dealing with indemnification and general provisions 053 (Attachment 1). The City Attorney has reviewed the proposed language and approves it as to form. FINDINGS AND ALTERNATIVES: 1 . Approve a cooperative agreement to share the operational costs of a ladder truck company with the cities of Indio, Coachella, and the County of Riverside and authorize the City Manager to execute the same; or 2. Do not approve the agreement; or 3. Provide staff with alternative direction. Respectfully submitted, Tom Hartung, Director of Wilding and Safety Approved for submission by: l Thomas P. Genovese, City Manager Attachment: 1 . Proposed Cooperative Agreement o54 ATTACHMENT 1 COOPERATIVE AGREEMENT BETWEEN THE CITY OF INDIO, THE CITY OF LA QUINTA, THE CITY OF COACHELLA, AND THE COUNTY OF RIVERSIDE TO SHARE THE COST OF A LADDER TRUCK COMPANY THIS AGREEMENT, was made and entered into this /,. `4y day of - &< , 2009, by and between the County of Riverside, a political subdivision of the State of California, ("COUNTY"), on the one hand, and the Cities of Indio, La Quinta, Coachella, each a California municipal corporation (each a "CITY," in the aggregate as "CITIES") on the other hand. COUNTY and CITIES are hereinafter collectively referenced as the "Parties," and sometimes alternatively referenced as a "Party." SECTION I: PURPOSE A. The COUNTY, in its capacity as a party to COUNTY's Cooperative Fire Programs Fire Protection Reimbursement Agreement with the California Department of Forestry and Fire Protection, has contracted with each of the CITIES individually for the provision of Fire Protection, Fire Prevention, Rescue, and Medical Services via a separate cooperative agreement. B. The CITIES and COUNTY desire to enter into a cost sharing agreement for a ladder truck which will be of mutual benefit for all Parties. C. The CITIES and COUNTY believe the ladder truck staffing cost should be equitably distributed to the participating agencies. NOW, THEREFORE, IT IS AGREED as follows: SECTION II: COOPERATIVE OPERATIONS Emergency Responses: The ladder truck shall be dispatched, when available, to any residential and commercial structure fire within the jurisdictions of the CITIES and COUNTY. The ladder truck shall also be utilized by staff for fire suppression, aerial master stream and technical rescue, salvage, overhaul, ventilation, public displays, training, and emergencies. The truck shall be located at a station that will allow a response time of fifteen (15) minutes, or less, to each of the CITIES. SECTION III: COST SHARE, STAFFING, MAINTENANCE/REPAIR The Parties agree that each CITY's share of the cost of the ladder truck shall be billed by the COUNTY as a line item concurrent with the normal quarterly billing pursuant to that CITY's cooperative agreement with COUNTY. On or about the first day of each fiscal year, each CITY will receive an estimated annual ladder truck staffing cost COOPERATIVE AGREEMENT TO SHARE THE COST OF A LADDER TRUCK COMPANY CITY OF INDIO, LA QUINTA, & COACHELLA July 1, 2009 to June 30, 2011 1 of 6 .. n 055 based upon the top step salaries of the personnel assigned to the ladder truck. The shared staffing costs for the ladder truck shall consist of the salaries of 2.3 Fire Captains, 2.3 Fire Apparatus Engineers, and 4.4 Firefighters. A maintenance/repair budget of twenty thousand dollars ($20,000.00) will also be shared. Actual ladder truck staffing and maintenance/repair costs shall be shared as follows: (i) City of Indio, fifty percent (50%), (H) County of Riverside, twenty-five percent (25%), (iii) City of La Quinta, twelve and one half percent (12.5%) and (iv) City of Coachella, twelve and one half percent (12.5%). Exhibit "A-V attached hereto and incorporated by this reference herein reflects data as to the Parties' anticipated cost sharing for Fiscal Year 2009- 2010. SECTION IV: TERM This agreement shall be in effect as of the day and year hereinabove first written and shall be in effect through and including June 30, 2011. Thereafter it will continue until terminated by any Party by giving one (1) year notice, in writing, to the other Parties. Any Party wishing to withdraw shall provide written notice of withdrawal to all other Parties prior to June 30th of the preceding fiscal year. SECTION V: INDEMNIFICATION AND HOLD HARMLESS Each of the Parties ("Indemnitor") shall indemnify and hold the other Parties, together with said other Parties' respective officers, agents, employees and independent contractors ("Indemnitees") free and harmless from any claim or liability whatsoever, based or asserted upon any act or omission of Indemnitor or Indemnitor's officers, agents, employees, volunteers, subcontractors, or independent contractors, for property damage, bodily injury or death, or any other element of damage of any kind or nature arising out of the performance of this Agreement to the extent that such liability is imposed on any Indemnitee by the provisions of California Government Code Section 895.2 or other applicable law, and Indemnitor shall defend at its expense, including attorney fees, Indemnitees in any legal action or claim of any kind based upon such alleged acts or omissions. SECTION VI. OWNERSHIP The City of Indio owns the ladder truck and maintains the insurance on said ladder truck. SECTION VII: DELIVERY OF NOTICES All notices permitted or required under this agreement shall be given to the respective parties at the following address, or at such other addresses as the respective parties may provide in writing for this purpose. COOPERATIVE AGREEMENT TO SHARE THE COST OF A LADDER TRUCK COMPANY CITY OF INDIO, LA QUINTA, & COACHELLA July 1, 2009 to June 30, 2011 2of6 '»..rl 056 COUNTY OF RIVERSIDE County Fire Chief 210 W. San Jacinto Ave. San Jacinto, CA 92570 CITY OF LA QUINTA City Manager P.O. Box 1504 La Quinta, CA 92253 CITY OF INDIO City Manager 100 Civic Center Mall Indio, CA 92201 CITY OF COACHELLA City Manager 1515 5tn Street Coachella, CA 92236 Any notice required to be given hereunder to either party shall be given by personal delivery or be depositing such notice in the U.S. mail to the address listed, certified with return receipt requested, and pre -paid postage affixed. Such notice shall be deemed made when personally delivered or when mailed. Actual notice shall be deemed adequate notice on the date actual notice occurred, regardless of method of service. SECTION VIII. GENERAL PROVISIONS A. ALTERATION OF TERMS No addition to, or alteration of, the terms of this Agreement, whether by written or verbal understanding of the Parties, their officers, agents, or employees, shall be valid unless made in the form of a written amendment to this Agreement, which is formally approved and executed by both Parties. B. JURISDICTION VENUE ATTORNEY'S FEES This Agreement is to be construed under the laws of the State of California. The Parties agree to the jurisdiction of the appropriate courts in the County of Riverside, State of California. C. WAIVER Any waiver by any of the Parties, separately or collectively, of any breach of any one or more of the terms of this Agreement shall not be construed to be a waiver of any subsequent or other breach of the same or of any other term thereof. Failure on the part of any Party to require exact, full and complete compliance with any terms of this Agreement shall not be construed as in any manner changing the terms hereof, or estopping any Party from enforcement hereof. COOPERATIVE AGREEMENT TO SHARE THE COST OF A LADDER TRUCK COMPANY CITY OF INDIO, LA QUINTA, & COACHELLA July 1, 2009 to June 30, 2011 3of6 r 057 D. SEVERABILITY If any provision in this Agreement is held by a court of competent jurisdiction to be invalid, void or unenforceable, the remaining provisions will nevertheless continue in full force without being impaired or invalidated in any way. E. ADMINISTRATION 1. The COUNTY Fire Chief shall administer this Agreement on behalf of the County of Riverside. 2. Each CITY's City Manager shall administer this Agreement on behalf of that City. F. ENTIRE AGREEMENT This Agreement is intended by the Parties hereto as a final expression of their understanding, with respect to the subject matter hereof and as a complete and exclusive statement of the terms and conditions thereof and supersedes any and all prior and contemporaneous agreements and understandings, oral or written, in connection therewith. [SIGNATURE PROVISIONS ON NEXT PAGE] COOPERATIVE AGREEMENT TO SHARE THE COST OF A LADDER TRUCK COMPANY CITY OF INDIO, LA QUINTA, & COACHELLA July 1, 2009 to June 30, 2011 4of6 �,:' 058 IN WITNESS WHEREOF, the duly authorized officials of the parties hereto have, in their respective capacities, settheirhands as of the date first hereinabove written. Dated: Z Z G / CITY OF INDIO ATTEST: h By: Cy6thia Hernandez, CMC �a � City Clerk Dated: ATTEST: M (SEAL) Veronica Montecino, City Clerk (SEAL) Glenn Southard, City Manager APPROVED AS TO FORM: By: Edward Kotkin, City Attorney M CITY OF LA QUINTA Tom Genovese, City Manager APPROVED AS TO FORM: M [ADDITIONAL SIGNATURE PROVISIONS ON NEXT PAGE] COOPERATIVE AGREEMENT TO SHARE THE COST OF A LADDER TRUCK COMPANY CITY OF INDIO, LA QUINTA, & COACHELLA July 1, 2009 to June 30, 2011 5of6 +;' 059 Dated: ATTEST: 0 (SEAL) Dated: ATTEST: KECIA HARPER -THEM Clerk of the Board By: Deputy (SEAL) M CITY OF COACHELLA Eugene Rogers, City Manager APPROVED AS TO FORM: M Carlos Campos, City Attorney COUNTY OF RIVERSIDE M Chairman Board of Supervisors APPROVED AS TO FORM: PAMELA J. WALLS, County Counsel 0 SYNTHIA M. GUNZEL Deputy County Counsel COOPERATIVE AGREEMENT TO SHARE THE COST OF A LADDER TRUCK COMPANY CITY OF INDIO, LA QUINTA, & COACHELLA July 1, 2009 to June 30, 2011 6 of » " 060 EXHIBIT "A-1" TO THE COOPERATIVE AGREEMENT TO PROVIDE FIRE PROTECTION, FIRE PREVENTION, RESCUE AND MEDICAL EMERGENCY SERVICES FOR THE DESERT TRUCK SHARED WITH THE CITY OF INDIO, LA QUINTA, & COACHELLA DATED NOVEMBER 23, 2009 FOR FY 09/10 CAPTAIN'S ENGINEER'S FF II'S TOTALS ------------- ------------- ------------- ------------- TRUCK 360,379 2.3 308,519 2.3 503,654 4.4 1,172,552 90 TRUCK MAINTENANCE 20,000 ESTIMATED BUDGET $1,192,552 Total cost split 12.5% Coachella, 12.5 % LaQuinta, Indio 50%, and County 25%. "ESTIMATED FURLOUGH SAVINGS BASED ON STAFFING LEVELS LISTED, AT TOP STEP BEFORE BENEFITS, FOR THREE (3) DAYS PER MONTH, FOR THE PERIOD OF JAN-APRIL 2010, FOUR (4) MONTHS: $18,776.11 156,686 CAPT 134,139 ENG 114,467 FF II Exhibit "A-1" CITIES OF INDIO, LA QUINTA, COACHELLA Page 1 of 1 I"- I.n 061 `mow 4 4Q.&M COUNCIL/RDA MEETING DATE: February 2, 2010 ITEM TITLE: Approval to Award a Contract to Sierra Pacific Electrical Contracting to Construct the Highway 111 Traffic Signal Interconnect and Control Equipment Replacement Project, Project Number 2008-16, Federal Aid Project Number CIVIL 5433 (009) RECOMMENDATION: AGENDA CATEGORY: BUSINESS SESSION: CONSENT CALENDAR: STUDY SESSION: PUBLIC HEARING: Award a contract to Sierra Pacific Electrical Contracting, in the amount of $210,419, to construct the Highway 111 Traffic Signal Interconnect and Control Equipment Replacement Project, Project Number 2008-16, Federal Aid Project Number CIVIL 5433 (009) and authorize the City Manager to execute the contract. FISCAL IMPLICATIONS: The following is the project's approved funding and funding sources: CMAQ Grant Funds $177,000 General Fund (Required Local Match) $38,000 General Fund (Design, Inspection & Admin) $24,500 Total Funding Available: $239,500 The following is the anticipated project budget: Inspection/Testing/Survey: $19,500 Construction (Equipment Replacement/Interconnect): $210,419 Contingency: $9,581 Total: $ 239, 500 .,..': 062 CHARTER CITY IMPLICATIONS: The project is partially funded with Federal Congestion Mitigation and Air Quality (CMAQ) funding. As such, the project was advertised with prevailing wage requirements. BACKGROUND AND OVERVIEW: The purpose of the project is to replace the existing Caltrans traffic signal controllers on Highway 111 with new traffic controllers that are compatible with the City's Aries Central Control Software. The project will also interconnect the traffic signals within the corridor. In early 2007, the Coachella Valley Association of Governments (CVAG) announced a call for projects for application of funding from CMAQ Program funds provided through the Safe, Accountable, Flexible, Efficient Transportation Equity Act: A Legacy for Users (SAFETEA-LU). On July 17, 2007, the City Council adopted a resolution approving the submittal of an application to CVAG for partial funding for the purchase and replacement of traffic signal controllers on Highway 1 1 1 . In addition, the City Council was advised that the City's application for funding toward the replacement of the traffic signal controllers included a provision that the City of La Quinta would provide an 1 1.47% local match. The total estimated cost of the project was $200,000. The CMAQ funds will provide $177,000 and the City's mandatory local match is $38,000. The grant funding is for construction activities only and soft costs (design, inspection, testing, survey, and administration) are not eligible for reimbursement, which increased the City's cost for the project by $24,500. On August 4, 2009, the City Council appropriated CMAQ grant funds in the amount of $177,000, appropriated unassigned General Fund reserve funds in the amount of $62,500, approved the plans, specifications and engineer's estimate (PS&E), and authorized staff to advertise for bid the Highway 111 Traffic Signal Equipment Replacement and Interconnect Project, Project Number 2008-16. On November 3, 2009, the City Council authorized the City Manager to execute program supplemental agreement 009-N to agency -state agreement number 08-5433R for CMAQ funding toward the Highway 111 Traffic Signal Equipment Replacement and Interconnect Project, Project Number 2008-16. On December 15, 2009, the City Council rejected the three bids received on November 12, 2009 to construct the Highway 111 Traffic Signal Equipment Replacement and Interconnect Project, Project Number 2008-16 and authorized staff to re -advertise the project. '„. .r 063 On January 12, 2010, five (5) sealed bids were received for the construction of this project. A detailed bid comparison summary is provided for the City Council's review as Attachment 1. Sierra Pacific Electrical Contracting submitted the lowest responsive bid in the amount of $210,419. The alternatives available to the City Council include: 1. Award a contract to Sierra Pacific Electrical Contracting, in the amount of $210,419, to construct the Highway 111 Traffic Signal Interconnect and Control Equipment Replacement Project, Project Number 2008-16, Federal Aid Project Number CIVIL 5433 (009) and authorize the City Manager to execute the contract; or 2. Do not award a contract to Sierra Pacific Electrical Contracting, in the amount of $210,419, to construct the Highway 111 Traffic Signal Interconnect and Control Equipment Replacement Project, Project Number 2008-16, Federal Aid Project Number CIVIL 5433 (009); or 3. Provide staff with alternative direction. Respectfully submitted, (-" A -�� T othy R. o ass n P.E. Public Wor ire r/City Engineer Attachment: 1. Bid Comparison Summary Approved for submission by: Thomas P. Genovese, City Manager �w. n 064 \ \ ( \ \ ( \ { } ! } } \ § \ / § } \ ) } ( ! } { •. !; ° ! 4 ; ! E ; ; i ; \ ! [ ; \ ; \ ; aaC«>2;9, dIj{\ �\\j\j\j\,\/\\\\\/\%§/[\( ., 065 0j f 5 CFM OF �Qti COUNCIL/RDA MEETING DATE: February 2, 2010 AGENDA CATEGORY: BUSINESS SESSION: ITEM TITLE: Adoption of a Resolution Accepting Passes CONSENT CALENDAR: to the Frank Sinatra Starkey Hearing Foundation Celebrity Invitational Golf Tournament to be Held STUDY SESSION: February 19 and 20, 2010 at the Eagle Falls Golf PUBLIC HEARING: _ Course at Fantasy Springs Resort RECOMMENDATION: Adopt a Resolution of the City Council accepting complimentary passes for the Frank Sinatra Starkey Hearing Foundation Celebrity Invitational Golf Tournament to be held February 19 and 20, 2010 and directing the City Manager to distribute the passes pursuant to the City's Ticket Distribution policy. FISCAL IMPLICATIONS: None. CHARTER CITY IMPLICATIONS: None. BACKGROUND AND OVERVIEW: The Frank Sinatra Starkey Hearing Foundation Celebrity Invitational Golf Tournament has provided the City of La Quinta complimentary passes for its 22nd annual golf tournament. This year's tournament will take place February 19 and 20, 2010 at the Eagle Falls Golf Course at Fantasy Springs Resort. Staff has prepared the attached Resolution to facilitate acceptance of the passes pursuant to the City's Ticket Distribution policy should the City Council elect to accept them. ,1) 066 FINDINGS AND ALTERNATIVES: The alternatives available to the City Council include: 1. Adopt a Resolution of the City Council accepting complimentary passes for the Frank Sinatra Starkey Hearing Foundation Celebrity Invitational Golf Tournament to be held February 19 and 20, 2010 and directing the City Manager to distribute the passes pursuant to the City's Ticket Distribution policy; or 2. Do not adopt a Resolution of the City Council accepting complimentary passes for the Frank Sinatra Starkey Hearing Foundation Celebrity Invitational Golf Tournament to be held February 19 and 20, 2010; or 3. Provide staff with alternative direction. Respectfully submitted, / -/4-n Thomas P. Genovese, City Manager 061 RESOLUTION NO. 2010- A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF LA QUINTA, CALIFORNIA ACCEPTING COMPLIMENTARY PASSES FOR THE FRANK SINATRA STARKEY HEARING FOUNDATION CELEBRITY INVITATIONAL GOLF TOURNAMENT WHEREAS, the Frank Sinatra Starkey Hearing Foundation Celebrity Invitational Golf Tournament has generously donated to the City, a gift of complimentary passes for the 2010 Frank Sinatra Starkey Hearing Foundation Celebrity Invitational Golf Tournament to be held February 19 and 20, 2010 at the Eagle Falls Golf Course at Fantasy Springs Resort ; and WHEREAS, the gifts have been donated to the City and its personnel and not given to, or limited to the use of, any particular employee or official; and WHEREAS, it is in the best interest of the City to accept the donation and to direct the City Manager to control distribution of the tournament passes. NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of La Quinta, California, as follows: 1. The City of La Quinta hereby accepts the donation of complimentary passes for the 2010 Frank Sinatra Starkey Hearing Foundation Celebrity Invitational Golf Tournament. 2. The City Manager is hereby directed to distribute said tournament passes pursuant to the City's Ticket Distribution policy. PASSED, APPROVED, and ADOPTED at a regular meeting of the La Quinta City Council held on this 2nd day of February 2010 by the following vote: AYES: NOES: ABSENT: ABSTAIN: N�; 068 Resolution No. 2008- Frank Sinatra Countrywide Celebrity Invitational Complimentary Passes Adopted: February 19, 20087 Page 2 DON ADOLPH, Mayor City of La Quinta, California U*11*31l VERONICA J. MONTECINO, CIVIC, City Clerk City of La Quinta, California (CITY SEAL) Ie1 47eF311611XQ:11T1E M. KATHERINE JENSON, City Attorney City of La Quinta, California 069 Tldf 4 4 Quha COUNCIL/RDA MEETING DATE: February 2, 2010 ITEM TITLE: Approval to Excuse Planning Commission Chairman Ed Alderson's Absence from the February 9, 2010, Planning Commission Meeting RECOMMENDATION: AGENDA CATEGORY: BUSINESS SESSION: _ CONSENT CALENDAR: STUDY SESSION: PUBLIC HEARING: Approve a request from Planning Commission Chairman Alderson to be excused from attending the February 9, 2010, Planning Commission meeting. FISCAL IMPLICATIONS: None. CHARTER CITY IMPLICATIONS: None. BACKGROUND AND OVERVIEW: The La Quinta Municipal Code, Section 2.06.020(B) includes the statement: "A board or commission member may request advance permission from the City Council to be absent at one or more regular meetings due to extenuating circumstances ... If such permission or excuse is granted by the City Council, the absence shall not be counted toward the above -stated limitations on absences." Staff has discussed this section with all Commissions and, in response, Planning Commission Chairman Alderson has requested of the City Council to be excused from the February 9, 2010, Planning Commission meeting. The request is being made due to recovery from elective surgery as noted in Attachment 1 . FINDINGS AND ALTERNATIVES: The alternatives available to the City Council include: *..,1 070 1. Approve Chairman Alderson's request to be excused from the February 9, 2010, Planning Commission meeting; or 2. Deny Chairman Alderson's request; or 3. Provide staff with alternative direction. Respectfully submitted, JohnX9V,)F'lanning Director Approved for submission by: Thomas P. Genovese, City Manager Attachment: 1 . Request from Chairman Alderson »..' 071 ATTACHMENT 1 JAN 26 2010 CITY OF LA OUINTA City of La Quinta 78-495 Calle Tampico La Quinta, California 92247-1504 Attention: La Quinta City Council January 26, 2010 Mr. Mayor and members of the Council. I respectfully request being excused from the Planning Commission meeting of February 9`h due to recovery from elective surgery. (knee replacement) Thanks olj for your consideration: Ed Alderson Planning Commission / Chairman ...n 072 Twf 4 4Q" COUNCIURDA MEETING DATE: February 2, 2010 ITEM TITLE: Approval of Contract with CGI Communications Regarding "Community Video Showcase Program" RECOMMENDATION: AGENDA CATEGORY: BUSINESS SESSION: CONSENT CALENDAR: STUDY SESSION: PUBLIC HEARING: Approve a Professional Service Agreement with CGI Communications, Inc., for a "Community Video Showcase Program" and authorize the City Manager to execute the agreement. FISCAL IMPLICATIONS: There is no cost to the City to participate in this program; however, there will be costs for staff time to oversee the program. Staff costs have not been determined but can be worked into the existing budget and work program. CHARTER CITY IMPLICATIONS: The City Charter and its principles of "home rule" allow the City sufficient flexibility to undertake economic development activities. BACKGROUND AND OVERVIEW: On December 15, 2009, the City Council authorized participation in the "Community Showcase Video Program," which is a partnership between the National League of Cities ("NLC") and CGI Communications ("CGI") to provide streaming website videos to NLC members at no charge. The December 15, 2009 staff report, which contains program details, is included as Attachment 1. Per Council direction, staff has prepared a Professional Services Agreement (Attachment 2), which contains a termination clause, specifying that only La Quinta-based businesses with a current business license may participate, and that the City has the ability to review and approve sponsors' videos prior to the videos going live. 073 FINDINGS AND ALTERNATIVES: The alternatives available to the City Council include: Approve a Professional Service Agreement with CGI Communications, Inc. for a "Community Video Showcase Program" and authorize the City Manager to execute the agreement; or 2. Do not approve a Professional Service Agreement with CGI Communications, Inc. for a "Community Video Showcase Program"; or 3. Provide staff with alternative direction. Respectfully submitted, Assistant City Manager — Development Services Approved for submission by: Thomas P. Genovese, City Manager Attachments: 1 . Staff Report dated December 15, 2009 2. Professional Services Agreement �Nw.. 074 ATTACHMENT l T-vf 4XPQ" COUNCIURDA MEETING DATE: December 15, 2009 ITEM TITLE: Consideration of a "Community Video Showcase Program" in Conjunction with the National League of Cities and CGI Communications RECOMMENDATION: AGENDA CATEGORY: BUSINESS SESSION: 5 CONSENT CALENDAR: STUDY SESSION: PUBLIC HEARING: Authorize participation in a "Community Video Showcase Program" in conjunction with the National League of Cities and CGI Communications, Inc. FISCAL IMPLICATIONS: There is no cost to the City to participate in this program; however, there will be costs for staff time to oversee the program. Staff costs have not been determined but can be worked into the existing budget and work program. CHARTER CITY IMPLICATIONS: The City Charter and its principles of "home rule" allow the City sufficient flexibility to undertake economic development activities. BACKGROUND AND OVERVIEW: The National League of Cities recently contacted the City to promote its "Community Showcase Video Program." Approximately seven years ago, the National League of Cities ("NLC") partnered with CGI Communications ("CGI") to provide streaming website videos to NLC members at no charge. The program consists of at least seven customized videos (each approximately one minute long) covering a range of topics from a welcome message, quality of life, education, real estate/relocation, to economic development, and other topics as selected by the cities. CGI provides script writing and video content consultation; City staff has final approval of scripts and video content. CGI sends a film crew to the City to obtain footage, which takes about two „. n 015 31 weeks, and then provides all editing, voiceovers, and background music. City staff approves the videos before they go live on the City's website. The videos are then organized as a "Video TourBook" — the actual videos are stored on and streamed from CGI's dedicated server, and links to the videos are placed on the City's website. It should be noted that the videos will open within the City's website; when the video finishes, the visitor would still be on the City's website. The videos are designed to promote the community to a variety of interested parties, including tourists, site selectors, area residents, and potential residents. The videos can also serve as an effective tool for economic development. CGI will provide website tracking services to measure how many "hits" the Video TourBook receives, as well as where the "hits" originate. An informational brochure and list of participating cities is included as Attachment 1. The program commitment is for three years; CGI reports that the majority of participating cities choose to renew the program. In order to offer this service free to cities, CGI solicits local business sponsorships. The NLC does not subsidize CGI. The sponsorships range in cost from $895 to $5,795 (if paid in full up front). A sponsor price list is included as Attachment 2. The sponsorship includes a video, which can be produced by CGI or the sponsor, which is also stored on CGI's server. The sponsor's logo appears in a frame around the City's videos — a visitor can click on the sponsor's logo, and a separate window will open and play the sponsor's video. The sponsor can also opt to have CGI track the "hits" on its video. When the video is finished and the window is closed, the visitor remains in the City's website. Per CGI's agreement with NLC, CGI will produce the videos regardless of the number of sponsorships procured. (However, CGI did note that if the City opted to not have CGI solicit sponsorships, the City's cost for this program would be $30,000.) Given the commercial sponsorship aspect of this program, the Video TourBook would be limited to the City's "PlaylnLaQuinta.com" website. City staff reviewed Video TourBooks on numerous California websites, including the City of Napa, due to its tourism -oriented economy. City staff has discussed the program with City of Napa staff. The program went live on their website last fall, and they were very pleased with the production process and results. The City's marketing firm, Furino/Greene, also reviewed the program. They believe this is a positive addition to the City's cooperative marketing program, offering another advertising option for City businesses. By way of background, the City's current cooperative marketing program serves as a partnership between the City and La Quinta's general consumer businesses (such as retailers, restaurants, hotels, and spas). The program is designed to assist La Quinta businesses by subsidizing various advertising opportunities including print, television, radio, and online. The Video TourBook program could complement the City's cooperative marketing program by targeting the larger national retailers and service -oriented businesses (i.e., real estate, finance, banking, attorneys, etc.). •�.' 076 31 k> Because this is zero -cost program, the City Manager can enter into the agreement without formal City Council action. A contract will be prepared that includes the standard insurance and indemnity requirements. Staff will conduct a demonstration of the "Video TourBook" program during the Council meeting. FINDINGS AND ALTERNATIVES: The alternatives available to the City Council include: 1. Authorize participation in a "Community Video Showcase Program" in conjunction with the National League of Cities and CGI Communications, Inc.; or 2. Do not authorize participation in a "Community Video Showcase Program" in conjunction with the National League of Cities and CGI Communications, Inc.; or 3. Provide staff with alternative direction. Respectfully submitted, Douglas R. Jrvans Assistant City Manager — Development Services Approved for submission by: Thomas P. Genovese, City Manager Attachments: 1. Informational Brochure 2. CGI Sponsor Pricing Structure •n» 011 314 ATTACHMENT PROFESSIONAL SERVICES AGREEMENT THIS AGREEMENT FOR CONTRACT SERVICES (the "Agreement") is made and entered into by and between the CITY OF LA QUINTA, ("City"), a California municipal corporation, and CGI Communications, Inc. ("Consultant"). The parties hereto agree as follows: 1.0 SERVICES OF CONSULTANT 1.1 Scope of Services. In compliance with all terms and conditions of this Agreement, Consultant shall provide those services related to the National League of Cities Community Video Showcase Program, as specified in the "Scope of Services" attached hereto as Exhibit "A" and incorporated herein by this reference (the "services" or "work"). Consultant warrants that all services will be performed in a competent, professional and satisfactory manner in accordance with the standards prevalent in the industry for such services. 1 .2 Compliance with Law. All services rendered hereunder shall be provided in accordance with all ordinances, resolutions, statutes, rules, regulations and laws of the City of La Quinta and any Federal, State or local governmental agency of competent jurisdiction. Consultant shall comply with all trademark, copyright, and similar requirements in carrying out this Agreement. 1 .3 Licenses, Permits, Fees and Assessments. Except as otherwise specified herein, Consultant shall obtain at its sole cost and expense such licenses, permits, consents, and approvals as may be required by law for the performance of the services required by this Agreement. Consultant shall have the sole obligation to pay for any fees, assessments and taxes, plus applicable penalties and interest, which may be imposed by law and. arise from or are necessary for the performance of the services required by this Agreement. 1.4 Familiarity with Work. By executing this Agreement, Consultant warrants that (a) it has thoroughly investigated and considered the work to be performed, (b) it has investigated the site of the work and fully acquainted itself with the conditions there existing, (c) it has carefully considered how the work should be performed, and (d) it fully understands the facilities, difficulties and restrictions attending performance of the work under this Agreement. Should Consultant discover any latent or unknown conditions materially differing from those inherent in the work or as represented by City, Consultant shall immediately inform City of such fact and shall not proceed except at Consultant's risk until written instructions are received from the Contract Officer (as defined in Section 4.2 hereof). «...', 078 Last revised 1-27-10 - 1 - 1.5 Care of Work and Standard of Work. a. Care of Work. Consultant shall adopt reasonable methods during the life of the Agreement to furnish continuous protection to the work performed by Consultant, and the equipment, materials, papers and other components thereof to prevent losses or damages, and shall be responsible for all such damages, to persons or property, until acceptance of the work by City, except such losses or damages as may be caused by City's own negligence. The performance of services by Consultant shall not relieve Consultant from any obligation to correct any incomplete, inaccurate or defective work at no further cost to City, when such inaccuracies are due to the negligence of Consultant. b. Standard of Work. Consultant acknowledges and understands that the services and work contracted for under this Agreement require specialized skills and abilities and that, consistent with this understanding, Consultant's services and work will be held to a heightened standard of quality and workmanship. Consistent with Section 1.4 hereinabove, Consultant represents to City that it holds the necessary skills and abilities to satisfy the heightened standard of work as set forth in this Agreement. 1.6 Additional Services. In accordance with the terms and conditions of this Agreement, Consultant shall perform services in addition to those specified in the Scope of Services when directed to do so by the Contract Officer, provided that Consultant shall not be required to perform any additional services without compensation. 1.7 Special Requirements. Additional terms and conditions of this Agreement, if any, which are made a part hereof are set forth in Exhibit "B" (the "Special Requirements"). In the event of a conflict between the provisions of the Special Requirements and any other provisions of this Agreement, the provisions of the Special Requirements shall govern. 2.0 COMPENSATION 2.1 Contract Sum. For the services rendered pursuant to this Agreement, Consultant shall receive no monetary compensation from the City. 2.2 Method of Payment. Not applicable. Last revised 1-27-10 -2- $ff.•0 079 3.0 PERFORMANCE SCHEDULE 3.1 Time of Essence. Time is of the essence in the performance of this Agreement. 3.2 Schedule of Performance. All services rendered pursuant to this Agreement shall be performed diligently and within the time period established in "C" (the "Schedule of Performance"). Extensions to the time period specified in the Schedule of Performance may be approved in writing by the Contract Officer. 3.3 Force Majeure. The time period specified in the Schedule of Performance for performance of the services rendered pursuant to this Agreement shall be extended because of any delays due to unforeseeable causes beyond the control and without the fault or negligence of Consultant, including, but not restricted to, acts of God or of the public enemy, fires, earthquakes, floods, epidemic, quarantine restrictions, riots, strikes, freight embargoes, acts of any governmental agency other than City, and unusually severe weather, if Consultant shall within ten (10) days of the commencement of such delay notify the Contract Officer in writing of the causes of the delay. The Contract Officer shall ascertain the facts and the extent of delay, and extend the time for performing the services for the period of the forced delay when and if in his or her judgment such delay is justified, and the Contract Officer's determination shall be final and conclusive upon the parties to this Agreement. 3.4 Term. The term of this agreement shall commence on February 3, 2010 and terminate on February 3, 2013 unless terminated pursuant to Section 7.5 of this Agreement. 4.0 COORDINATION OF WORK 4.1 Representative of Consultant. The following principals of Consultant are hereby designated as being the principals and representatives of Consultant authorized to act in its behalf with respect to the work specified herein and make all decisions in connection therewith: a. Nicole Rongo, Marketing Manager b. Brett Huras, Marketing Associate It is expressly understood that the experience, knowledge, capability, and reputation of the foregoing principals were a substantial inducement for City to enter into this Agreement. Therefore, the foregoing principals shall be responsible during the term of this Agreement for directing all activities of Consultant and devoting sufficient time to personally supervise the services hereunder. Last revised 1-27-10 -3- •«„.J . 08O The foregoing principals may not be changed by Consultant and no other personnel may be assigned to perform the service required hereunder without the express written approval of City. 4.2 Contract Officer. The Contract Officer shall be Douglas R. Evans, Assistant City Manager -Development Services or such other person as may be designated by the City Manager of City. It shall be Consultant's responsibility to assure that the Contract Officer is kept informed of the progress of the performance of the services and Consultant shall refer any decisions, which must be made by City to the Contract Officer. Unless otherwise specified herein, any approval of City required hereunder shall mean the approval of the Contract Officer. 4.3 Prohibition Against Subcontracting or Assignment. The experience, knowledge, capability and reputation of Consultant, its principals and employees were a substantial inducement for City to enter into this Agreement. Except as set forth in this Agreement, Consultant shall not contract with any other entity to perform in whole or in part the services required hereunder without the express written approval of City. In addition, neither this Agreement nor any interest herein may be assigned or transferred, voluntarily or by operation of law, without the prior written approval of City. 4.4 Independent Contractor. Neither City nor any of its employees shall have any control over the manner, mode or means by which Consultant, its agents or employees, perform the services required herein, except as otherwise set forth. Consultant shall perform all services required herein as an independent contractor of City and shall remain at all times as to City a wholly independent contractor with only such obligations as are consistent with that role. Consultant shall not at any time or in any manner represent that it or any of its agents or employees are agents or employees of City. 4.5 City Cooperation. City shall provide Consultant with any plans, publications, reports, statistics, records or other data or information pertinent to services to be performed hereunder which are reasonably available to Consultant only from or through action by City. 5.0 INSURANCE AND INDEMNIFICATION. 5.1 Insurance. Prior to the beginning of and throughout the duration of the Work performed under this Agreement, Consultant shall procure and maintain, at its cost, and submit concurrently with its execution of this Agreement, personal and public liability and property damage insurance against all claims for injuries against persons or damages to property resulting from Consultant's acts or omissions rising out of or related to Consultant's performance under this Agreement. The insurance policy shall contain a severability of interest clause Last revised 1-27-10 -4- °Nw.9 OVQq 9 providing that the coverage shall be primary for losses arising out of Consultant's performance hereunder and neither City nor its insurers shall be required to contribute to any such loss. A certificate evidencing the foregoing and naming City and its officers and employees as additional insured (on the general liability policy only) shall be delivered to and approved by City prior to commencement of the services hereunder. The following policies shall be maintained and kept in full force and effect providing insurance with minimum limits as indicated below and issued by insurers with A.M. Best ratings of no less than A -:VI: Commercial General Liability (at least as broad as ISO CG 0001) $1,000,000 (per occurrence) $2,000,000 (general aggregate) Commercial Auto Liability (at least as broad as ISO CA 0001) $1,000,000 (per accident) Errors and Omissions Liability $1,000,000 (per claim and aggregate) Workers' Compensation (per statutory requirements) Consultant shall carry automobile liability insurance of $1,000,000 per accident against all claims for injuries against persons or damages to property arising out of the use of any automobile by Consultant, its officers, any person directly or indirectly employed by Consultant, any subconsultant or agent, or anyone for whose acts any of them may be liable, arising directly or indirectly out of or related to Consultant's performance under this Agreement. If Consultant or Consultant's employees will use personal autos in any way on this project, Consultant shall provide evidence of personal auto liability coverage for each such person. The term "automobile" includes, but is not limited to, a land motor vehicle, trailer or semi -trailer designed for travel on public roads. The automobile insurance policy shall contain a severability of interest clause providing that coverage shall be primary for losses arising out of Consultant's performance hereunder and neither City nor its insurers shall be required to contribute to such loss. A certificate evidencing the foregoing and naming City and its officers and employees as additional insured shall be delivered to and approved by City prior to commencement of the services hereunder. Last revised 1-27-10 5- �..:J 082 Professional Liability or Errors and Omissions Insurance as appropriate shall be written on a policy form coverage specifically designed to protect against acts, errors or omissions of the consultant and "Covered Professional Services" as designated in the policy must specifically include work performed under this agreement. The policy limit shall be no less than $1,000,000 per claim and in the aggregate. The policy must "pay on behalf of" the insured and must include a provision establishing the insurer's duty to defend. The policy retroactive date shall be on or before the effective date of this agreement. Consultant shall carry Workers' Compensation Insurance in accordance with State Worker's Compensation laws with employer's liability limits no less than $1,000,000 per accident or disease. All insurance required by this Section shall be kept in effect during the term of this Agreement and shall not be cancelable without thirty (30) days written notice to City of proposed cancellation. The procuring of such insurance or the delivery of policies or certificates evidencing the same shall not be construed as a limitation of Consultant's obligation to indemnify City, its officers, employees, contractors, subconsultants, or agents. 5.2 Indemnification. a. General Indemnification Provision. 1. Indemnification for Professional Liability. When the law establishes a professional standard of care for Consultant's Services, to the fullest extent permitted by law, Consultant shall indemnify, protect, defend and hold harmless City and any and all of its officials, employees and agents ("Indemnified Parties") from and against any and all claims, losses, liabilities of every kind, nature and description, damages, injury (including, without limitation, injury to or death of an employee of Consultant or subconsultants), costs and expenses of any kind, whether actual, alleged or threatened, including, without limitation, incidental and consequential damages, court costs, attorneys' fees, litigation expenses, and fees of expert consultants or expert witnesses incurred in connection therewith and costs of investigation, to the extent same are cause in whole or in part by any negligent or wrongful act, error or omission of Consultant, its officers, agents, employees or subconsultants (or any entity or individual that Consultant shall bear the legal liability thereof) in the performance of professional services under this agreement. With respect to the design of public improvements, the Consultant shall not be liable for any injuries or property damage resulting from the reuse of the design at a location other than that specified in Exhibit C without the written consent of the Consultant. Last revised I-27-10 -6- on'.9 083 2. Indemnification for Other Than Professional Liability. Other than in the performance of professional services and to the full extent permitted by law, Consultant shall indemnify, defend and hold harmless City, and any and all of its employees, officials and agents from and against any liability (including liability for claims, suits, actions, arbitration proceedings, administrative proceedings, regulatory proceedings, losses, expenses or costs of any kind, whether actual, alleged or threatened, including, without limitation, incidental and consequential damages, court costs, attorneys' fees, litigation expenses, and fees of expert consultants or expert witnesses) incurred in connection therewith and costs of investigation, where the same arise out of, are a consequence of, or are in any way attributable to, in whole or in part, the performance of this Agreement by Consultant or by any individual or entity for which Consultant is legally liable, including but not limited to officers, agents, employees or subconsultants of Consultant. 3. Standard Indemnification Provisions. Consultant agrees to obtain executed indemnity agreements with provisions identical to those set forth herein this section from each and every subconsultant or any other person or entity involved by, for, with or on behalf of Consultant in the performance of this agreement. In the event Consultant fails to obtain such indemnity obligations from others as required herein, Consultant agrees to be fully responsible according to the terms of this section. Failure of City to monitor compliance with these requirements imposes no additional obligations on City and will in no way act as a waiver of any rights hereunder. This obligation to indemnify and defend City as set forth herein is binding on the successors, assigns or heirs of Consultant and shall survive the termination of this agreement or this section. 5.3 Remedies. In addition to any other remedies City may have if Consultant fails to provide or maintain any insurance policies or policy endorsements to the extent and within the time herein required, City may, at its sole option: a. Obtain such insurance and deduct and retain the amount of the premiums for such insurance from any sums due under this Agreement. (Not applicable.) b. Order Consultant to stop work under this Agreement until Consultant demonstrates compliance with the requirements hereof. C. Terminate this Agreement. Exercise of any of the above remedies, however, is an alternative to any other remedies City may have. The above remedies are not the exclusive remedies for Consultant's failure to maintain or secure appropriate policies or endorsements. Last revised 1-27-10 -7- »�.0. 084 Nothing herein contained shall be construed as limiting in any way the extent to which Consultant may be held responsible for payments of damages to persons or property resulting from Consultant's or its subconsultants' performance of work under this Agreement. 5.4 General Conditions pertaining to provisions of insurance coverage by Consultant. Consultant and City agree to the following with respect to insurance provided by Consultant: 1. Consultant agrees to have its insurer endorse the third party general liability coverage required herein to include as additional insureds City, its officials, employees and agents, using standard ISO endorsement No. CG 2010 with an edition prior to 1992. Consultant also agrees to require all contractors, and subconsultants to do likewise. 2. No liability insurance coverage provided to comply with this Agreement shall prohibit Consultant, or Consultant's employees, or agents, from waiving the right of subrogation prior to a loss. Consultant agrees to waive subrogation rights against City regardless of the applicability of any insurance proceeds, and to require all contractors and subconsultants to do likewise. 3. All insurance coverage and limits provided by Contractor and available or applicable to this agreement are intended to apply to the full extent of the policies. Nothing contained in this Agreement or any other agreement relating to the City or its operations limits the application of such insurance coverage. 4. None of the coverages required herein will be in compliance with these requirements if they include any limiting endorsement of any kind that has not been first submitted to City and approved of in writing. 5. No liability policy shall contain any provision or definition that would serve to eliminate so-called "third party action over" claims, including any exclusion for bodily injury to an employee of the insured or of any contractor or subconsultant. 6. All coverage types and limits required are subject to approval, modification and additional requirements by the City, as the need arises. Consultant shall not make any reductions in scope of coverage (e.g. elimination of contractual liability or reduction of discovery period) that may affect City's protection without City's prior written consent. Last revised 1-27-10 ',,,:_, . 085 7. Proof of compliance with these insurance requirements, consisting of certificates of insurance evidencing all of the coverages required and an additional insured endorsement to Consultant's general liability policy, shall be delivered to City at or prior to the execution of this Agreement. In the event such proof of any insurance is not delivered as required, or in the event such insurance is canceled at any time and no replacement coverage is provided, City has the right , but not the duty, to obtain any insurance it deems necessary to protect its interests under this or any other agreement and to pay the premium. Any premium so paid by City shall be charged to and promptly paid by Consultant or deducted from sums due Consultant, at City option. 8. Certificate(s) are to reflect that the insurer will provide thirty (30) days notice to City of any cancellation of coverage. Consultant agrees to require its insurer to modify such certificates to delete any exculpatory wording stating that failure of the insurer to mail written notice of cancellation imposes no obligation, or that any party will "endeavor" (as opposed to being required) to comply with the requirements of the certificate. 9. It is acknowledged by the parties of this agreement that all insurance coverage required to be provided by Consultant or any subconsultant, is intended to apply first and on a primary, non-contributing basis in relation to any other insurance or self insurance available to City. 10. Consultant agrees to ensure that subconsultants, and any other party involved with the project that is brought onto or involved in the project by Consultant, provide the same minimum insurance coverage required of Consultant. Consultant agrees to monitor and review all such coverage and assumes all responsibility for ensuring that such coverage is provided in conformity with the requirements of this section. Consultant agrees that upon request, all agreements with subconsultants and others engaged in the project will be submitted to City for review. 11. Consultant agrees not to self -insure or to use any self -insured retentions or deductibles on any portion of the insurance required herein and further agrees that it will not allow any contractor, subconsultant, Architect, Engineer or other entity or person in any way involved in the performance of work on the project contemplated by this agreement to self -insure its obligations to City, If Consultant's existing coverage includes a deductible or self -insured retention, the deductible or self -insured retention must be declared to the City. At that time the City shall review options with the Consultant, which may include reduction or elimination of the deductible or self -insured retention, substitution of other coverage, or other solutions. Last revised 1.27-10 -9- 086 12. The City reserves the right at any time during the term of the contract to change the amounts and types of insurance required by giving the Consultant ninety (90) days advance written notice of such change. If such change results in substantial additional cost to the Consultant, the City will negotiate additional compensation proportional to the increased benefit to City. 13. For purposes of applying insurance coverage only, this Agreement will be deemed to have been executed immediately upon any party hereto taking any steps that can be deemed to be in furtherance of or towards performance of this Agreement. 14. Consultant acknowledges and agrees that any actual or alleged failure on the part of City to inform Consultant of non-compliance with any insurance requirement in no way imposes any additional obligations on City nor does it waive any rights hereunder in this or any other regard. 15. Consultant will renew the required coverage annually as long as City, or its employees or agents face an exposure from operations of any type pursuant to this agreement. This obligation applies whether or not the agreement is canceled or terminated for any reason. Termination of this obligation is not effective until City executes a written statement to that effect. 16. Consultant shall provide proof that policies of insurance required herein expiring during the term of this Agreement have been renewed or replaced with other policies providing at least the same coverage. Proof that such coverage has been ordered shall be submitted prior to expiration. A coverage binder or letter from Consultant's insurance agent to this effect is acceptable. A certificate of insurance and/or additional insured endorsement as required in these specifications applicable to the renewing or new coverage must be provided to City within five (5) days of the expiration of coverages. 17. The provisions of any workers' compensation or similar act will not limit the obligations of Consultant under this agreement. Consultant expressly agrees not to use any statutory immunity defenses under such laws with respect to City, its employees, officials and agents. 18. Requirements of specific coverage features or limits contained in this section are not intended as limitations on coverage, limits or other requirements nor as a waiver of any coverage normally provided by any given policy. Specific reference to a given coverage feature is for purposes of clarification only as it pertains to a given issue, and is not intended by any party or insured to be limiting or all-inclusive. Last revised 1.27-10 10- ».. ^ 087 19. These insurance requirements are intended to be separate and distinct from any other provision in this agreement and are intended by the parties here to be interpreted as such. 20. The requirements in this Section supersede all other sections and provisions of this Agreement to the extent that any other section or provision conflicts with or impairs the provisions of this Section. 21. Consultant agrees to be responsible for ensuring that no contract used by any party involved in any way with the project reserves the right to charge City or Consultant for the cost of additional insurance coverage required by this agreement. Any such provisions are to be deleted with reference to City. It is not the intent of City to reimburse any third party for the cost of complying with these requirements. There shall be no recourse against City for payment of premiums or other amounts with respect thereto. Consultant agrees to provide immediate notice to City of any claim or loss against Consultant arising out of the work performed under this agreement. City assumes no obligation or liability by such notice, but has the right (but not the duty) to monitor the handling of any such claim or claims if they are likely to involve City. 6.0 RECORDS AND REPORTS. 6.1 Reports. Consultant shall periodically prepare and submit to the Contract Officer such reports concerning Consultant's performance of the services required by this Agreement as the Contract Officer shall require. 6.2 Records. Consultant shall keep such books and records as shall be necessary to perform the services required by this Agreement and enable the Contract Officer to evaluate the cost and the performance of such services. Books and records pertaining to costs shall be kept and prepared in accordance with generally accepted accounting principals. The Contract Officer shall have full and free access to such books and records at all reasonable times, including the right to inspect, copy, audit, and make records and transcripts from such records. 6.3 Ownership of Documents. With the exception its copyright of the master Community Video Showcase Program, all videos, documents and other materials, whether in hard copy or electronic form, which are prepared by Consultant, its employees, subconsultants and agents in the performance of this Agreement, shall be the property of City and shall be delivered to City upon termination of this Agreement or upon the earlier request of the Contract Officer, and Consultant shall have no claim for further employment or additional compensation as a result of the exercise by City of its full rights of ownership of Last revised 1-27-10 u r' 088 the documents and materials hereunder. Consultant shall cause all subconsultants to assign to City any documents or materials prepared by them, and in the event Consultant fails to secure such assignment, Consultant shall indemnify City for all damages suffered thereby. 6.4 Release of Documents. The videos, documents and other materials prepared by Consultant in the performance of services under this Agreement shall not be released publicly without the prior written approval of the Contract Officer or as required by law. Consultant shall not disclose to any other entity or person any information regarding the activities of City, except as required by law or as authorized by City. 7.0 ENFORCEMENT OF AGREEMENT. 7.1 California Law. This Agreement shall be construed and interpreted both as to validity and to performance of the parties in accordance with the laws of the State of California. Legal actions concerning any dispute, claim or matter arising out of or in relation to this Agreement shall be instituted in the Superior Court of the County of Riverside, State of California, or any other appropriate court in such county, and Consultant covenants and agrees to submit to the personal jurisdiction of such court in the event of such action. 7.2 Waiver. No delay or omission in the exercise of any right or remedy of a non defaulting party on any default shall impair such right or remedy or be construed as a waiver. City's consent or approval of any act by Consultant requiring City's consent or approval shall not be deemed to waive or render unnecessary City's consent to or approval of any subsequent act of Consultant. Any waiver by either party of any default must be in writing and shall not be a waiver of any other default concerning the same or any other provision of this Agreement. 7.3 Rights and Remedies are Cumulative. Except with respect to rights and remedies expressly declared to be exclusive in this Agreement, the rights and remedies of the parties are cumulative and the exercise by either party of one or more of such rights or remedies shall not preclude the exercise by it, at the same or different times, of any other rights or remedies for the same default or any other default by the other party. 7.4 Legal Action. In addition to any other rights or remedies, either party may take legal action, at law or at equity, to cure, correct or remedy any default, to recover damages for any default, to compel specific performance of this Agreement, to obtain injunctive relief, or to obtain any other remedy consistent with the purposes of this Agreement. Last revised 1-27-10 12- .,,. 089 7.5 Termination for Default of Consultant. If the City determines that the Consultant has failed to timely fulfill one or more of its obligations under this Agreement, City may terminate this Agreement and remove the Consultant's materials from the www.playinlaquinta.com website. The City's determination shall be final, and Consultant shall have no further rights under this Agreement or otherwise. Consultant will not be entitled to any reimbursements or payments in the event of such termination. 7.6 Attorneys' Fees. If either party commences an action against the other party arising out of or in connection with this Agreement, the prevailing party shall be entitled to recover reasonable attorneys' fees and costs of suit from the losing party. 8.0 CITY OFFICERS AND EMPLOYEES; NONDISCRIMINATION. 8.1 Non -liability of City Officers and Employees. No officer or employee of City shall be personally liable to Consultant, or any successor in interest, in the event or any default or breach by City or for any amount which may become due to Consultant or to its successor, or for breach of any obligation of the terms of this Agreement. 8.2 Conflict of Interest. No officer or employee of City shall have any personal interest, direct or indirect, in this Agreement nor shall any such officer or employee participate in any decision relating to the Agreement which affects his or her personal interest or the interest of any corporation, partnership or association in which she or he is, directly or indirectly, interested, in violation of any State statute or regulation. Consultant warrants that it has not paid or given and will not pay or give any third party any money or general consideration for obtaining this Agreement. 8.3 Covenant against Discrimination. Consultant covenants that, by and for itself, its heirs, executors, assigns, and all persons claiming under or through them, that there shall be no discrimination against or segregation of, any person or group of persons on account of race, color, creed, religion, sex, marital status, national origin or ancestry in the performance of this Agreement. Consultant shall take affirmative action to insure that applicants are employed and that employees are treated during employment without regard to their race, color, creed, religion, sex, marital status, national origin or ancestry. Last revised 1-27-10 13 ... 090 9.0 MISCELLANEOUS PROVISIONS 9.1 Notice. Any notice, demand, request, consent, approval, communication either party desires or is required to give the other party or any other person shall be in writing and either served personally or sent by prepaid, first-class mail to the address set forth below. Either party may change its address by notifying the other party of the change of address in writing. Notice shall be deemed communicated forty-eight (48) hours from the time of mailing if mailed as provided in this section. To City: CITY OF LA QUINTA Attention: Thomas P. Genovese City Manager 78-495 Calle Tampico P.O. Box 1504 La Quinta, California 92247-1504 To Consultant: CGI COMMUNICATIONS, INC. Attention: Nicole Rongo Marketing Manager 130 East Main Street, 8th Floor Rochester, NY 14604 9.2 Integrated Agreement. This Agreement contains all of the agreements of the parties and all previous understanding, negotiations and agreements are integrated into and superseded by this Agreement. 9.3 Amendment. This Agreement may be amended at any time by the mutual consent of the parties by an instrument in writing signed by both parties. 9.4 Severability. In the event that any one or more of the phrases, sentences, clauses, paragraphs, or sections contained in this Agreement shall be declared invalid or unenforceable by a valid judgment or decree of a court of competent jurisdiction, such invalidity or unenforceability shall not affect any of the remaining phrases, sentences, clauses, paragraphs, or sections of this Agreement which are hereby declared as severable and shall be interpreted to carry out the intent of the parties hereunder. 9.5 Authority. The persons executing this Agreement on behalf of the parties hereto warrant that they are duly authorized to execute this Agreement on behalf of said parties and that by so executing this Agreement the parties hereto are formally bound to the provisions of this Agreement. Last revised 1-27-10 14- ».: 091 IN WITNESS WHEREOF, the parties have executed this Agreement as of the dates stated below. CITY OF LA QUINTA a California municipal corporation Thomas P. Genovese, City Manager ATTEST: Veronica J. Montecino, CIVIC, City Clerk APPROVED AS TO FORM: M. Katherine Jenson, City Attorney CONSULTANT: as 1►FTiT- Date Last revised 1-27-10 -15- ,..' 092 Exhibit A Scope of Services CGI Communications, Inc. and its eLocalLink division shall provide a Community Video Program as follows: • Website Welcome video from your Mayor or other civic leader and an Education, Quality of Life, and Real Estate/Relocation video (approx. 1 minute in duration) • Up to 3 additional videos to showcase various aspects of the community and/or organization (providing a total of seven 1 minute community highlight videos) • Script writing and video content consultation • A videographer will come to your location to film videos • All aspects of video production and editing, from raw footage to final video including professional voiceovers and background music • Final draft of Community Video Program content subject to your approval • Patent -pending "0neClick"Technology and encoding of all videos into multiple streaming digital formats to play on all computer systems, browsers, and Internet connection speeds; recognized player formats include WindowsMedia and QuickTime • Store and stream all videos on CGI's dedicated server • Business sponsors allowed on the perimeter of video panels • Duration of sponsor participation will be one year and eLocalLink is solely responsible for annual sponsorship fulfillment including all related aspects of marketing, production, printing, and distribution *Viewer access of the Community Video Program from your website shall be facilitated by eLocalLink providing HTML source code for graphic link to be prominently displayed on the www.playinlaquinta.com website homepage as follows: "Coming Soon" graphic link designed to coordinate with existing website color theme to be provided within 10 business days of execution of this agreement; "Video Tour Book" graphic link to be provided to replace the "Coming Soon" link upon completion and approval of videos • eLocalLink will own copyrights of the master Community Video Program • The City of La Quinta will assume no cost or liability for this project • Encoding, hosting, and streaming of additional 5 minutes of video per month. Finished video content will be provided to CGI by the City of La Quinta, CA, US •SmartTrack measurement and trackability Last revised1-27-10 16 ,! 093 Exhibit B Special Requirements CGI Communications, Inc. will provide the Community Video Program at no cost to the City even if CGI is unable to obtain business sponsorships. Sponsorship program will be open to only La Quinta-based businesses with a current business license. City will provide a list of City -based businesses to CGI Communications, Inc. No other businesses may participate in the program without the express written authorization from the Contract Officer or the City Manager. No Sponsor shall be added to the www.playinlaquinta.com website under the Project until and unless the Sponsor has been approved in writing signed by the Contract Officer or the City Manager. No Sponsor's text or videos shall be posted to the www.playinlaquinta.com website until the City has reviewed and approved in writing, signed by the Contract Officer or the City Manager. City shall have the right to provide CGI Communications, Inc. with footage and photos for use in the City's videos. City shall have the right to review and approve the City's videos prior to the videos going live on the www.playinlaquinta.com. CGI Communications, Inc. will provide City with "SmartTrack" tool to track viewership. Last revised 1-27-10 17 a.: 0 9 4 Exhibit C Schedule of Performance Consultants Project Schedule is attached and made a part of this agreement. Consultant shall complete services presented within the scope of work contained within Exhibit "A" in accordance with the attached project schedule. To be determined based on CGI's production schedule. �- 095 T4bt 44aquiarw COUNCIL/RDA MEETING DATE: February 2, 2010 ITEM TITLE: Consideration of 3`d Quarter Community Services Grants and Funding Requests RECOMMENDATION: As deemed appropriate by the City Council. FISCAL IMPLICATIONS: AGENDA CATEGORY: BUSINESS SESSION: / CONSENT CALENDAR: STUDY SESSION: PUBLIC HEARING: The Ad Hoc Committee received $35,500 in requests for consideration. The Fiscal Year 2009-2010 Budget for Community Service Grants was $100,000, of which $53,650 has already been disbursed. The Committee is recommending funding $15,000 of the $46,350 in available funds leaving $31,350 in the Special Project Contingency Account No. 101-3001-451.80-01 for future consideration. CHARTER CITY IMPLICATIONS: 101re" BACKGROUND AND OVERVIEW: The Ad Hoc Committee, comprised of Council Members Franklin and Evans, met with staff on January 14, 2010. The committee reviewed eight grant applications from various local organizations. The Grant Guidelines indicate only non-profit organizations are eligible and are limited to $5,000 in funding. Grant recipients cannot receive consecutive fiscal year funding as stated in the City of La Quinta Grant Guidelines (Attachment 1). The exception to consecutive fiscal year funding is for requests for City facility rental fees by non-profit organizations. A summary of all previous Community Services Grant Funding requests and amounts awarded in Fiscal Year 2009-2010 is provided as Attachment 2. The following table summarizes the requests and Ad -Hoc Committee's recommendation for this 3`d quarter: -'�' 096 Applicant Applied Committee Recommendation CASA for Riverside County, Inc. $5,000 $0 Coachella Valley Housing Coalition $5,000 $2,500 La Quinta Middle School $3,500 $3,500 National Charity League, Desert Cities Chapter $5,000 $0 Old Town Artisan Studio $5,000 $5,000 Quilting for Good Times $2,000 $2,000 Red Hot Ballroom, Inc. $5,000 $2,000 San Jose Community & Bea Main Learninci Center 1 $5,000 1 $0 Total 1 $35 500 1 $15 000 Recommended Grant Requests: Of the eight submitted grant requests, the Ad Hoc Committee has chosen to recommend five of the grant requests for City Council consideration: 1. Coachella Valley Housing Coalition (Attachment 3). The Coachella Valley Housing Coalition is requesting $5,000 to help pay a portion of the personnel costs associated with the After School program that will be established at Wolff Waters apartments in La Quinta. The Family YMCA of the Desert has been contracted by Coachella Valley Housing Coalition to operate the After School program. They are looking to begin the program once Wolff Waters have reached 50% occupancy, which they anticipate will be in March 2010. The daily curriculum will include an hour of "study time" where students will get assistance with homework and utilize educational computer software, and will include an hour of "activity time' where staff will conduct a group activity or organize physical play activities for the children. This organization has never been funded through the grant process. The Ad Hoc Committee recommended funding $2,500. 2. La Quinta Middle School (Attachment 4). La Quinta Middle School is requesting $3,500 to purchase a subscription to the "Mathletics" web based program for their school. The subscription costs $3,500 for 350 students to use this web program. Mathletics engages and motivates students to improve core math skills by giving them access to thousands of interactive practice activities and tests. The Mathletics program can be customized to support individual learning differences, it encourages students to work independently, and reports on student progress are accessible by teachers. This organization has never been funded. The Ad Hoc Committee recommended funding $3,500. 3. Old Town Artisan Studio (Attachment 5). The Old Town Artisan Studio is requesting $5,000 to enable the facility to be used by the charities they serve which include low-income youth, special needs persons, and low-income seniors. Funds would be used for operational costs, capital equipment, and loan repayment. In 2009, over 75 youth, seniors, and special needs persons received hundreds of '"..0 0 9 7 hours of instruction and studio access. This organization has never been funded. The Ad Hoc Committee recommended funding $5,000. 4. Quilting For Good Times (Attachment 6). Quilting For Good Times is requesting $2,000 to fund material costs (i.e. - rotary cutters, cutting board, thread, rolls of batting and 100% cotton cloth to use as backing) and sewing machine maintenance costs needed to make 140 quilts. Volunteers in this group make quilts for children with cancer and then personally present a quilt to each child at Camp Ronald McDonald for Good Times. This group meets at the La Quinta Senior Center every Thursday, year-round. This organization was last funded in May 2008. The Ad Hoc Committee recommended funding $2,000. 5. Red Hot Ballroom, Inc. (Attachment 7). Red Hot Ballroom, Inc. is requesting $5,000 to assist in providing afterschool ballroom dance instruction to 4`", 51", and 6`h graders in the Desert Sands Unified School District. Funds would be used to purchase dance outfits, trophies, and awards and to cover dance competition expenses and salaries. This organization has never been funded. The Ad Hoc Committee recommended funding $2,000 upon the condition that the funds were applied to schools in La Quinta. Grant Requests not recommended for funding and/or did not meet the criteria in the Grant Guidelines include: 1. CASA for Riverside County (Attachment 8). CASA for Riverside County is requesting $5,000 to represent children who have been removed from their homes due to abuse, neglect, and or abandonment and have been placed in foster homes. CASA (Court Appointed Special Advocates) speak on behalf of these children in the courts of Riverside County. Currently, there are over 40 children residing in foster homes here in La Quinta. The cost of representing each child is approximately $1,000. This organization is currently serving 37 children who are residents of La Quinta and has 11 CASA advocates who are La Quinta residents. This organization was last funded in Fiscal Year 2008-2009. 2. National Charity League, Inc. — Desert Cities Chapter (Attachment 9). The National Charity League, Desert Cities Chapter is requesting $5,000 to pay for officer training, provide educational speakers and facilitators for team building, operational and meeting space costs, chapter insurance, professional accounting fees, and educational opportunities for its members. Funds would also be applied towards the cost of maintaining their Chapter website and to keep dues and expenses at a reasonable level for its members. The National Charity League is an organization of mothers and daughters (grades 7 — 12) who join together in a philanthropic organization committed to community service. This organization also applied in August 2009 but has never been funded. „.,. 098 3. San Jose Community & Bea Main Learning Center (Attachment 10). San Jose Community & Bea Main Learning Center is requesting $5,000 to purchase laptops for the computer learning center. The Learning Center provides an after school computer program for middle and high school students in the Oasis area on Avenues 66 and 70. These students attend Desert Mirage High School and Toro Canyon Middle School. This organization has never been funded. FINDINGS AND ALTERNATIVES: The alternatives available to the City Council include: 1. Approve funding for one or more of the following organizations: Coachella Valley Housing Coalition in the amount of $2,500; La Quinta Middle School in the amount of $3,500; Old Town Artisan Studio in the amount $5,000; Quilting for Good Times in the amount of $2,000; Red Hot Ballroom, Inc. in the amount of $2,000. 2. Do not approve funding for one or more of the following organizations: Coachella Valley Housing Coalition in the amount of $2,500; La Quinta Middle School in the amount of $3,500; Old Town Artisan Studio in the amount $5,000; Quilting for Good Times in the amount of $2,000; Red Hot Ballroom, Inc. in the amount of $2,000. 3. Provide staff with alternative direction. Respectf Ily submitted, Edie Hylton Community Services Director Approved for submission by: Thomas P. Genovese, City Manager •"... 099 Attachments: 1. City of La Quinta Grant Guidelines 2. 2009-2010 Community Services Grant Awards 3. Coachella Valley Housing Coalition 4. La Quinta Middle School 5. Old Town Artisan Studio 6. Quilting For Good Times 7. Red Hot Ballroom, Inc. 8. CASA for Riverside County 9. National Charity League, Inc. — Desert Cities Chapter 10. San Jose Community & Bea Main Learning Center -ft. 100 4�a ATTACHMENT 1 4aw c`�^f oe r+Eo GRANT GUIDELINES The City of La Quinta offers the Grant Program for Community Services Support and Economic Development/Marketing and Sponsorships. Community Services Grants go to recognized nonprofit organizations that benefit the residents of La Quinta. Priority for funding is granted to organizations that directly benefit La Quinta residents, second consideration is given to organizations that indirectly affect the quality of life for the residents of La Quinta. Economic Development Grants go to organizations that will help strengthen the business community of La Quinta. Marketing and Sponsorship Grants go to organizations that would benefit the City of La Quinta in a marketing capacity. Individuals are not eligible for funding through the City of La Quinta Grant Program. Organizations that receive Community Development Block Grants from the City of La Quinta during the same fiscal year are not eligible for funding through the Community Services Grant program. Organizations that have been funded are ineligible for funding for the next fiscal year. Requests are limited to an amount not to exceed $5,000. A second tier is available for Economic Development/Marketing requests above $5,000 (submission of a detailed marketing/media plan is required in connection with these requests)• La Quinta service organizations may request funds to be applied directly to rental fees for City facilities for consecutive years without the $5,000 funding limit. Completed grant applications will be initially reviewed by a designated Grant Review Committee who will then recommend consideration of approved grants to City Council. For Economic Development/Marketing requests above $5,000, an in depth review will be conducted by the La Quinta Marketing Committee. Grant applications will be considered by City Council at the first City Council meetings in August, November, February, and May of each fiscal year. Applications are due three weeks before the scheduled City Council meeting. Applicants will be informed 1-2 weeks prior to the City Council meeting regarding the status of their request. Typed applications are preferred. Incomplete applications will be returned to the applicant. Organizations requesting "seed" money are required to obtain matching funds from other sources in the same fiscal year before Community Service Grant funds will be released. For more information on the City of La Quinta Grant program, please contact the Community Services Department at (760) 777-7090. 101 2009-2010 COMMUNITY SERVICES GRANT AWARDS ATTACHMENT 2 Available Funding for Grants $100,000 DATE ORGANIZATION AMOUNT REQUESTED AMOUNT FUNDED 8/4/2009 Arthritis Foundation $5,000 $5,000 8/4/2009 C.V. Community Recreation Foundation $3,000 $3,000 8/4/2009 Desert ARC $5,000 $1,500 8/4/2009 Desert Classic Councours d'Elegance $250,000 $5,000 8/4/2009 Healing Horses Therapeutic Riding Center $5,000 $2,000 8/4/20091NCIGHT $5,000 $1,000 8/4/2009 La Quinta Chamber of Commerce $12,000 $5,000 8/4/2009 La Quinta High School Tough Guys & Gals Dance $2,000 $2,000 8/4/2009 La Quinta Historical Society $5,000 $2,000 8/4/2009 La Quinta Playhouse $42,048 $5,000 8/4/2009 McCallum Theatre $5,000 $0 8/4/2009 National Charity League, Desert Cities Chapter $5,000 $0 8/4/2009 Soroptimist International $4,050 $4,050 8/4/2009 Truman Elementary $3,000 $1,500 11/3/2009 Olive Crest Treatment Centers, Inc. $5,000 $5,000 11/3/2009 Osher Lifelong Learning Institute $3,600 $3,600 11/3/2009 P.S. Women in Film and Television $3,000 $3,000 11/3/2009 American Diabetes Association $5,000 $2,500 11/3/2009 Integrated Learning Institute $5,000 $2,000 11/3/2009 Desert Valley All -Star Mavericks $2,500 $500 11/3/2009 Red Hot Ballroom, Inc. $5,000 $0 11/3/2009 Dancing with Our Stars $5,000 $0 2/2/2010 CASA for Riverside County, Inc. $5,000 2/2/2010 Coachella Valley Housing Coalition $5,000 2/2/2010 La Quinta Middle School $3,500 2/2/2010 National Charity League, Desert Cities Chapter $5,000 2/2/2010 Old Town Artisan Studio $5,000 2/2/2010 Quilting for Good Times $2,000 2/2/2010 Red Hot Ballroom, Inc. $5,000 2/2/2010 San Jose Community & Bea Main Learning Center $5,000 TOTAL DISTRIBUTED FUNDS REMAINING BALANCE IN SPECIAL PROJECT CONTINGENCY ACCOUNT $53,650 $46,350 »...� 102 ATTACHMENT 3 I GRANT APPLICATION FISCAL YEAR 2009-2010 Name of Organization: Coachella Valley Housing Coalition Amount Requested: $5 000.00 Contact Person: Emmanuel Martinez Mailing Address: 45-701 Monroe Street, Suite G City: Indio State: CA Zip Code: 92201 Work Telephone: (760) 347-3157 Cell phone: (760) 574-5957 E-mail Address: Emmanuel(d)cvhc org 501(c)3 Taxpayer I.D. Number: 953814898 Date Application Submitted: January 7 2010 Applications will receive consideration without discrimination because of race, color, religion, sex, age, national origin or disability. CITY OF LA QUINTA GRANT APPLICATION (Typed applications are preferred) Please check which grant funding you are applying for: X Community Services Support ($5,000 limit) Economic Development/Marketing and Sponsorships ($5,000 or less) Economic Development/Marketing and Sponsorships (above $5,000) What is the overall purpose or goal of your Organization? The Coachella Valley Housing Coalition (CVHC) is a non-profit housing development corporation dedicated to helping low- and very low-income families improve their living conditions through advocacy, research, construction, and operation of housing and community development projects. 2. How long has your Organization been in existence? 27 Years 10 Months Describe in general the activities or services of your Organization: CVHC is a housing developer of multifamily (rental) and Mutual Self -Help single family homes for low to very low income families whom live in CVHC's service area of Riverside County, Imperial County, and San Bernardino County. To date, CVHC has developed, or is in development on, over 4,000 units of multifamily and single family homes. CVHC provides extensive community services for the residents of CVHC's apartment complexes; the community services include computer classes for youth and adults, ESL classes, daycare, nutrition classes, and cultural classes such as mariachi and balletfolklorico. CVHC provides Homebuyer Education and Foreclosure Counseling which is available to CVHC's residents, families who are going through CVHC's Mutual Self Help Program, and the public. This program is designed to assist new homeowners, 104 families in need of foreclosure counseling, and to help first-time homebuyers graduating from CVHC's Homeownership Counseling and Education Program. 4. How many people does your Organization currently serve? No. of Youth 350 No. of Adults 2,000 No. of Seniors 250 5. How many people do you intend to serve during this Fiscal Year? No. of Youth 400 No. of Adults 200 No. of Seniors 50 6. How many people served during this Fiscal Year will be La Quinta residents? No. of Youth 50 No. of Adults 40 No. of Seniors 15 7. How many paid employees/volunteers does your Organization employ? Full time employees 40 Part time employees 30 Volunteers 8. Describe how your Organization is managed and governed: CVHC is managed by John F. Mealey, it's founding Executive Director. Under Mr. Mealey's guidance, CVHC has evolved into a highly productive, well - managed organization governed by a responsive and active Board of Directors. CVHC is an organization that attributes much of its success to the strength and dedication of the staff. Some of CVHC's staff have been working for CVHC for over 20 years, and there are many that have been in the organization for more than `ten years. The overall experience and knowledge of the staff directly contributes to CVHC's high production levels, and the continued realization of CVHC's mission. In addition, CVHC maintains strong partnerships with governmental and lending agencies, as well as local organizations and groups. 105 9. Please provide information on your Executive Board members or contact person: Name Title Home Address Phone Larry Cox Board President 45-701 Monroe St Suite G Indio CA 92201(760) 347-3157 Bob Wright Vice President 45-701 Monroe St Suite G Indio CA 92201(760) 347-3157 Sue Batts Treasurer 45-701 Monroe St Suite G Indio CA 92201(760) 347-3157 John Mealey Secretary 45-701 Monroe St Suite G Indio CA 92201(760) 347-3157 10. What is your annual schedule of events, and during what months does your Organization operate? CVHC does not operate on an annual schedule of events. CVHC holds various activities such as ground breaking ceremonies, dedication ceremonies, and the like on an as needed basis. CVHC does conduct a Summer Tennis Camp on an annual basis; this tennis camp is held at the Tennis Gardens in Indian Wells during July/August and is designed for youth living at CVHC's apartment sites. CVHC is operates year round, from January 0 through December 31st 11. Do you charge admission, membership fees, dues, etc? Yes X No If yes, please describe: �s... 106 IVA 13 14. 15. 16. What are your other sources of revenue for this funding year? Source US Bank Foundation Total Needed $31,600.00 Total Received $25,000.00 Balance $6,600.00 Amount $25,000.00 Amount of money requested from the City of La Quinta? $5,000.00 Has your Organization been funded by the City of La Quinta previously? Yes X No If yes, when? Please provide the name and address of the bank in which the Organization's funds are kept: Bank of America 365014`" Street Riverside, CA 92501 Please provide the name and title of those individuals authorized to sign on the Organization's account (must provide at least two individuals): Name: Title: John F. Mealev Executive Director Larry Cox Board President 17. Need Statement. Clearly and plainly state the specific, detailed reason or need for the requested funds and how these funds will be used, if awarded. The $5,000 requested by the Coachella Valley Housing Coalition from the City of La Quinta is to help pay a portion of the personnel cost associated with the After School program that will be established at Wolff Waters apartments in the ,,w JJ 101 city of La Quinta. Wolff Waters apartments provides housing for low- and very -low income families and individuals. CVHC's After School program will give school age youth living at Wolff Waters access to homework help, tutoring, computers and educational software, and organized physical play activities. Because the families living at Wolff Waters are low-income, many do not have the disposable income to pay for their child to be tutored or to purchase a computer. As a result, many low-income students fall behind their peers in regards to computer skills and academic achievement. CVHC's After School program will help students thrive academically by providing supplemental education support, and will help them be technologically at par with their peers by providing access to computers which are essential in today's technology driven world CVHC's After School program will also address the issue of latchkey youth. Because the program is provided between the times from when students get home from school to when their parents get home from work, students will have a positive alternative during that critical window of time. When youth are left at unsupervised at home, they become more susceptible to engage in delinquent activity, vandalism, gangs or drugs. The program will provide a positive alternative to youth living at Wolff Waters. Many of the parents living at Wolff Waters will often not have the educational attainment level nor the time and energy to assist their child with homework. CVHC's After School program will provide the educational support and create a positive learning environment so that students enrolled in the program can succeed and further their education. 18. Goal Statement. Indicate who will benefit from the use of these funds, and how they will benefit. If applying for Economic Development/Marketing and Sponsorships grant funding, please explain how the City of La Quinta and/or local businesses would be benefited. School age youth living at Wolff Waters will directly benefit from the After School program. These students living at Wolff Waters come from low-income families that have limited resources and more often than not, cannot afford to pay to send their child to receive tutoring and/or purchase them computer. Students will h... 108 receive homework help, tutoring, access to computers, and participate in enrichment and physical play activities. The goal of the After School program is to have 85% of the enrolled students advance one full grade level as measured by their report cards. After School program staff will assist students advance grade level by providing them with the necessary support and creating a positive learning environment. Increasing the computer skills of students is also a goal of the program. The computer lesson component of the program will include a typing lessons using TypingMaster Pro software. This software helps increase the typing skills of students by measuring speed, and accuracy. The goal of this component is to increase the typing skills of students by 50% as measured by tests and quizzes administered through TypingMaster Pro. Breaking the cycle of poverty is another goal of CVHC's After School program. By providing students with the educational assistance needed to succeed academically and inculcating in them the importance of higher education, students will be more inclined to pursue higher education which in turn will help them attain good paying jobs. 19. Marketing/Media Plan. If you are applying for an Economic Development/Marketing grant and your request for funding is above $5,000, you must submit a detailed marketing/media plan for review by the La Quinta Marketing Committee. Your plan must outline all of your advertising and marketing strategies (including, but not limited to: print, radio, television, online, public relations, and signage) and describe how those promotional efforts will benefit the City of La Quinta. 20. Attach copies of the last three months bank statements for the Organization's checking and savings account. 21. Attach a copy of your Program Operating Budget for the current year. 22. Non-profit Organizations must attach a copy of the organization's current IRS Form 990. 109 ATTACHMENT 4 RECD NOV 3 0 2009 GRANT APPLICATION FISCAL YEAR 2009-2010 Name ofOrganization: L4 Qut. i-ktW,9 S,_Lo61 Amount Requested: '� 3St) o Contact Mailing Address: % 8- CI 00 A U-e.vt u_R_ SU City: State: C-ik Zip Code: Work Telephone: '7 (o0 - 1-1-7 -q "2 74-0 Cell phone: -1 (oO •- E-mail Address: R o�o e v e, Su t v.� '0D d 5 u-S d u S 501(c)3 Taxpayer I.D. Number: 3 - b 7 .3 9 95- Date Application Submitted: Applications will receive consideration without discrimination because of race, color, religion, sex, age, national origin or disability. CITY OF LA QUINTA GRANT APPLICATION . (Typed applications are preferred) Please check which grant funding you are applying for: —)�— Community Services Support ($5,000 limit) Economic Development/Marketing and Sponsorships ($5,000 or less) Economic Development[Marketing and Sponsorships (above $5,000) What is the overall purpose of goal of your Organization? ^vt s s t a+� s4 c w-c wk f We, l eA oc� u,l l 5 "-a a-rti �o w a red w V-- `i-6 Wno w 1 e d , cam. ck s tc..,1 t s n.eces s cud H �e55 ��or{��t� Vi`p� o�F `tkt— 2. ow long as your . g ization beeninexistence? of I Years Months La- C7 .in{ µtAA(-e.. SA%ooi 3. Describe in general the activities or services of your Organization: 4. W Wwi w'E'c.. �o vin rh.k How many people does your Organization currently serve? trG-clrt 5 6 " No. of Youth 7 No. of Adults 3 U No. of Seniors 1 -krL C 1 K.L^A.) % Gd cm, i n l S k'rr 1 V er How many people do you intend to serve during this Fiscal Year? No. of Youth A 6 (o No. of Adults No. of Seniors 6. How many people served during this Fiscal Year will be La Quinta residents? No. of Youth I" No. of Adults No. of Seniors 11 I 7. How many paid employees/volunteers does your Organization employ? Full time employees y S Part time employees .3 Volunteers 10 8. Describe how your Organization is managed and governed: _ LA, i Eu 94'dld [ Sc[no61 is Sa.v',cls (XV)4ie� Sc�nool is{r�ci u �detr 4 e �oarrr,( o� Cd.—C-0�o 9. Please provide information on your Executive Board members or contact person: Name Title Home Address Phone Robes- SSA Wey Tew4,-*-. gie&o XwA�o, cA ciasoi -7&6--70P, 4Q7 10. What is your annual schedule of events, and during what months does your Organization operate? N A 11. Do you charge admission, membership fees, dues, etc? Yes No If yes, please describe: �... 112 12. What are your other sources of revenue for this funding year? 13 14. Source Total Needed $ 3, SOU Total Received $ Balance $3. ISW_ Amount Amount of money requested from the City of La Quinta? $� ,SDO Has your Organization been funded by the City of La Quinta previously? Yes / ` No If yes, when? 15. Please provide the name and address of the bank in which the Organizatioon's funds are kept: We-ktS 'f G.trgo .Ja_vtk —2U% WAskki-e. w ❑r 16. Please provide the name and title of those individuals authorized to sign on the Organization's account (must provide at least two individuals): Name: f� J �^ {/"lam f/l�H MC �G1V11?,' c Title: t ( c 1)Irecyo/ _aT I �$CtC J�V�ICC�O g�S��ess �.. 113 17. Need Statement. Clearly and plainly state the specific, detailed reason or need for the requested funds and how these funds will be used, if awarded. Tln<- c-o sf o MO-d- LeJj t is 3 Sac Fcr a s�.I�s�✓'nliv use- 07 okr 4-4 ocl'. -_-e �+a+veravel w•,.d 1 "� 5e LOVE GGo-l.Li - 4 1t., QY'G 19. 20. 21. 22. (O L'wn N.`�t-o � G.K% etC L1 it � G-up o u..'E' iM.K.� w ht l V 1 rK /> �^o J i ✓�. i'uGi t SI�4'-u-.,lo.,.�'.v-/a. �0� r o vaV*^ � u' l t C% � ow 4-t e- wn ckc -tea-Gr�a...e � reneg-4- Y^-L- h.¢.C.d�S *�s2<.. Q.i�-a..��. Sl1C�`t5r �2.Kj1t0.Ka�-ien a.wd c.os�5 Goal Statement. Indicate who will bene t from the use of these funds, and how they will benefit. If applying for Economic Development/Marketing and Sponsorships grant funding, please explain how the City of La Quinta and/or local businesses would be benefited.. ALL 51��y.'¢a�.1-S D Lc�,(�,,cro vn it..4*, %<<ddl� sc-koal WWII 6ZP%4tJ4 -6-aw, -l�,i((s n l M S 1 s o- P✓o Mn�-Y� r0 V 2ywa v 5 C N.00 1 O.Jv J. ra- 5 f K6 M eA-4-L _ c, n r-Q,S tS one- 0Ar o k✓ school wide. oal'a.: go.. 4 skA*lIS a,4k.� y' 4o Success 1 Marketing/media Plan. If you are applying for an Economic Development/Marketing grant and your request for funding is above $5,000, you must submit a detailed marketing/media plan for review by the La Quinta Marketing Committee. Your plan must outline all of your advertising and marketing strategies (including, but not limited to: print, radio, television, online, public relations, and signage) and describe how those promotional efforts will benefit the City of La Quinta. Attach copies of the last three months bank statements for the Organization's checking and savings account. N A Attach a copy of your Program Operating Budget for the current year. t4A- Non-profit Organizations must attach a copy of the organization's current IRS Form 990. N A- ,,,. !j 114 ATTACHMENT 5 RECD DEC %'2 2009 GRANT APPLICATION FISCAL YEAR 2009-2010 Name of Organization: 6/_D 3�2W/i/ i 154.41 51"!.010 l&G. Amount Contact Person: 2 1 T 5A-ml)�r2S -- ST-t4Qin M A -MA, o—R Mailing Address:Z,S —11!)0 M aI M sr <(J I M / 0�z City: /— A QQlAgA Stater_ Zip Code: 922 —3i Work Telephone:_Una -77Z- /444 Cell phone: E-mail Address: 07_16K(F/YZE CDAA 501(c)3 Taxpayer Date Application Applications will receive consideration without discrimination because of race, color, religion, sex, age, national origin or disability. 15 iaa ��ei.s l to�+SP CITY OF LA QUINTA GRANT APPLICATION (Typed applications are preferred) Please check which grant funding you are applying for: Community Services Support ($5,000 limit) Economic Development(Marketing and Sponsorships ($5,000 or less) Economic Development(Marketing and Sponsorships (above $5,000) What is the overall purpose or goal of your Organization? OTA S u / / U. . • IA4 ANbWi7N AOH,a .. . i • 2. How long has your Organization been in existence? Years /0 Months 3. Describe in general the activities or services of your Organization: �2da I/ _l/ A ' '0it I/ ' ice. 1 �♦ / 4. How many people does your Organization currently serve? No. of Youth No. of Adults 4p__0 No. of Seniors j 0 How many people do you intend to serve during this Fiscal Year? No. of Youth /00 No. of Adults 00 No. of Seniors 106 6. How many people served during this Fiscal Year will be La Quinta residents? No. of Youth No. of Adults No. of Seniors 116 How many paid employees/volunteers does your Organization employ`? Full time employeesi►iPart time employeesIIVolunteers .9-016 G ► i . 97M, Describe how your. -. and governed: /6t Bey: ir: LV 4 P I C_ / I< 42 1 0_� 1le G Y. ii _ iYloiil : V f!l is i Wk V &-6? MAL& LIP / 1`011A.ID6k5 9. Please provide information on your Executive Board members or contact person: Name Title Home Address Phone 1r2FZ- 594%S 76977/33a/ Sµ,n� � G�� SSG 7fs(Dl D ACoN na E 1�u�n�rA- 7G�3G� 53SL 7f-c30R AA Ru RW u R T>01 >t 19� U (�67Aw C 2t� G C&u &7--R I6--IY 7- Dig fK � �u',v77 2 98'P-49Q Dou c ��2s13�2G Z)1A,4q-+1f A/,\l1STA b01)(7 �`.q . gz$az/ V5 10. What is your annual schedule of events, and during what months does your Organization operate? _7Z�f :STzdbjn IS OFrkf 5M PW -Y-S A- �141 W KS f: y 1 A-f2 Sf gCiAl AND r-u p)13 R fa 1 1!r r ✓r-- y_TP� 064:AA i? 11. Do you charge admission, membership fees, dues, etc? -Y - Yes No If yes, please describe: FOU N 6Fp$ 84Y i-N A-tJM IA AL MEM esr-PC mou77l a MON27f FEE 1fA217`� /' SS�S SVDID �N4f� fYlNi�2tA- AA� p t/L-A) AAE 12. 13.. 14. 15. 16. What are your other sources of revenue for this funding year? D©NA'IZW F,2M 11USTR06r0k� VlSJVAJ 11 CGr2uN1D)�j)oNl4-n0Ns Total Needed $ q 00U Total Received $ /"D, 000 Amount W.r ir• r Wa ri Balance $ 000 FeM '67k j F7/Ndt2WS/ — Amount of money requested from the City of La Quinta? $_ Has your Organization been funded by the City of La Quinta previously? Yes �Ik No If yes, when? Please provide the name and address of the bank in which the Organization's funds are kept: �LA4 a,,(A R ftJK 79100 M&P 51 5w7E 106 �-P-QwN-9z26-3 Please provide the name and title of those individuals authorized to sign on the Organization's account (must provide at least two individuals): Name: Title: ftr �j 1,-0C-KCnl I��S, ep-jpo�,1G- Cpuoi R tN kccl to.. . 118 17. Need Statement. Clearly and plainly state the specific, detailed reason or need for the requested funds and how these funds will be used, if awarded. n _ r :. LA-iD01A?IA' =► /o' & i !i L /ir �"/ L JD ♦ ) L ' • � Lam-, � � � i' LL � ! � � /u ��I _ U// ' 18. Goal Statement. Indicate who will benefit from the use of these funds, and how they will benefit. If applying for Economic Development/Marketing and Sponsorships grant funding, please explain how the City of La Quinta and/or local businesses would be IMMM®R D LARKSr ice? U,.AI',.,,Ar vs i/:.L- l NIN♦ i0 7A, it 19. Marketing/Media Plan. If you are applying for an Economic Development/Marketing grant and your request for funding is above $5,000, you must submit a detailed marketing/media plan for review by the La Quinta Marketing Committee. Your plan must outline all of your advertising and marketing strategies (including, but not limited to: print, radio, television, online, public relations, and signage) and describe how those promotional efforts will benefit the City of La Quinta. 20. Attach copies of the last three months bank statements for the Organization's checking and savings account. 21. Attach a copy of your Program Operating Budget for the current year. 22. Non-profit Organizations must attach a copy of the organization's current IRS Form 990. N� SCE/ Z(3)e,#"-477eS FV&, C—D / A �0 'r-'ec..E -1 i,L rnzm 9 40 IN r Qsi Q u 6 -- 2L'10 'e,... 119 REeff tff�Vfffif 6 F � 5 G OF T� 4 4 Qum& GRANT APPLICATION FISCAL YEAR 2009-2010 Name of Organization: OU/L %1A1&_ APR 67DO,O ] iL 5 Amount Requested: Oro,��/ Contact Person:f/l/�/LEiI/'L, Mailing Address: ��'7 (�S E/Cs/i/�/✓E� TL City: P/9LM DESEk'T ,#OAI/State: C� Zip Code: IV WorkTelephone: 7/00 3��' 7 /l Cell phone: E-mail Address: ` 501(c)3 Taxpayer I.D. Number: Date Application Submitted: /2 " /7 ' OT Applications will receive consideration without discrimination because of race, color, religion, sex, age, national origin or disability. 120 CITY OF LA QUINTA GRANT APPLICATION (Typed applications are preferred) Please check which grant funding you are applying for: X Community Services Support ($5,000 limit) Economic Development/Marketing and Sponsorships ($5,000 or less) Economic Development/Marketing and Sponsorships (above $5,000) 1. What is the overall purpose or goal of your Organization? To Eit/f/f1i✓C - TiY,C L /1/5E5-- OF 6t//ZDREN Wl;/ f (Xi✓CER 440 7iYE/R 142FA1/1- /ES U//Tff Tf/F G//`T P.Pay/o/.✓,g eeAY diPT- IYA1.9 Tay. 2. Q 5. 0 How long has your Organization been in existence? /.'� Years 0 Months Describe in general the activities or services of your Organization: Va/Wi✓T,FiPs MAZE /L 7-,5" FO.P Cf//LdJREi✓ 1411711 C, iW',ER How many people does your Organization currently serve? No. of Youth ,-70 No. of Adults No. of Seniors How many people do you intend to serve during this Fiscal Year? No. of Youth I ® No. of Adults No. of Seniors How many people served during this Fiscal Year will be La Quinta residents? No. of Youth —3S No. of Adults No. of Seniors of... 121 7. How many paid employees/volunteers does your. Organization employ? Full time employees P Part time employees ® Volunteers 8. Describe how your Organization is managed and governed: %t/E 8owo OF Q/RE'c7-rXs WOKK5 14//7-d THE (/(lZoo/ ZEEX5 V41XOA/s f -RAA;" a/GTIi✓E DE61(EW5 11n/d TECHN/Q1 ES T EY O�PDER SC/Pf� rEs Of �"ffiP£ila 4" 647-TIAIG ' t1/10 E4-P CO!V,6 /T FNi9/✓tlflG 69� Ll 05, 9. Please provide information on your Executive Board members or contact person: Name Title Home Address Phone 772�/i/yx/E A/N56Y 17RE5 78775 F. geh1clE'E5t X,14(( 1G.O- S ty P�1T NB R UcE-{'��s Sl��o l`/i✓Gsron/ `/Ef1rA �RQ. 777-6407 ©BBlE ��Ya�/yIM/NG T�ris�{RFR %�SGS Hl(MM/�✓GB/Rn �R� 3`I7' 9.�3Q 10. What is your annual schedule of events, and during what months does your Organization 11. Do you charge admission, membership fees, dues, etc? Yes _X_ No If yes, please describe: 122 12. What are your other sources of revenue for this funding year? 13 14. 15. Source SEA✓ioRs DOn/fITE AP742—W iLS Folf iiS'25- C 4/Zl7s, Total Needed $ '2000 , 00 Total Received $ 0 Balance $ ; (100 , 00 Amount 0, Amount of money requested from the City of La Quinta? $ .Z 000, 00 Has your Organization been funded by the City of La Quinta previously? 1Y Yes No If yes, when? ,Z ro S Please provide the name and address of the bank in which the organization's funds are 16. Please provide the name and title of those individuals authorized to sign on the Organization's account (must provide at least two individuals): Name: /�/✓NC /finiSEr Ej'o,BB/E FRPE/✓J/1'J/NG Title: T E� sy.�ER M 123 17. Need Statement. Clearly and plainly state the specific, detailed reason or need for the // requested funds and how these funds will be used, if awarded. d,/1_ 1145 ✓D s uPPL iFs (/�' r4gy ri TT� C/�7 T/i✓ BOE7R� 7!/REfI D ) 9h771i✓6_ fNO e"FOZ -5- OF EXT1Pf1 W/JDC 100 2o COTTON/ C'LOTfj O L/SE flS BW1<'1 ✓6_ /`_9 T//E &/L 7's. rlfF -59UIIN6' 111q eMIAIK5 PiPE//i0gsL y 1561WTF13 TO Us' i✓EED firr�i�/�i9c /!///NiENfI�✓e'� D�� To SHE/R /�11CiPEfIs�"� G�SF 6� L1�Q1.�/i✓T/1 SEi✓!OR C'�i✓TE.R 41flL�f�t/T�KS„ 18. Goal Statement. Indicate who will benefit from the use of these funds, and how they will benefit. If applying for Economic Development/Marketing and Sponsorships grant funding, please explain how the City of La Quinta and/or local businesses would be benefited. %H,-- l/OL(,/i✓;rm-c U//L! Ae/✓EF/7- -s�Ws.✓� s/��P/� �/EST.BX7_7"1i1G 4A1,,0 �fICK/�tlG /�lflTE�if/� i0 /19tiff,6- ZYO Qom! /LT5 ON WILL Allf N7itin/fD sEW/Ng ^ge1/1WLx7S C 1140REii/ 1.1// TN (XAIC6!C' GO/!L L 4 ,67 Z/ Tf/E /LT-5 /77 1./1MY nOW17LU /sicLvvivnuv 19. Marketing/Media Plan. If you are applying for an Economic Development/Marketing grant and your request for funding is above $5,000, you must submit a detailed marketing/media plan for review by the La Quints Marketing Committee. Your plan must outline all of your advertising and marketing strategies (including, but not limited to: print, radio, television, online, public relations, and signage) and describe how those promotional efforts will benefit the City of La Quinta. 20. Attach copies of the last three months bank statements for the Organization's checking and savings account. -`gF `l7i/ICj1g,0 21. Attach a copy of your Program Operating Budget for the current year. 0,�W OILy /S Ti%4E.9D /?A10 &1y7__"/N671 22. Non-profit Organizations must attach a copy of the organization's current IRS Form 990. N71 124 ECT 0E017 2009 ATTACHMENT 7 , # i t GRANT APPLICATION FISCAL YEAR 2009-2010 Name of Organization: _ Amount Requested: Contact Person: Red Hot Ballroom, Inc. $5,000.00 Bob Horn Mailing Address: 78206 Varner Rd, Ste D-27 City: Palm Desert Work Telephone: State: CA Zip Code: 92211 760-469-3430 Cell phone: 760-413-3593 E-mail Address: robertnancvh(a).earthlink.net 501(c)3 Taxpayer I.D. Number: 31649 Date Application Submitted: December 17, 2009 Applications will receive consideration without discrimination because of race, color, religion, sex, age, national origin or disability. CITY OF LA QUINTA GRANT APPLICATION (Typed applications are preferred) Please check which grant funding you are applying for: PM ti 0 5. X Community Services Support ($5,000 limit) Economic Development/Marketing and Sponsorships ($5,000 or less) Economic Development/Marketing and Sponsorships (above $5,000) What is the overall purpose or goal of your Organization? Red Hot Ballroom supports the school district's after school programs by 28 weeks of ballroom dance instruction for 4t6 5"' and 6s' graders In May, the program culminates with a interschool dance competition. How long has your Organization been in existence? Years _6_ Months Describe in general the activities or services of your Organization: Each week_ we will be teaching_ school teachers and staff representing the schools participating in the program ballroom dancing They in turn, will be setting up ballroom dance clubs and teaching the students to dance We have as volunteers "Dance Amigos". (experienced dancers), who will be assigned specific schools to support the teachers in teaching. We will organize and produce the May Dance Competition This involves obtaining dance outfits trophies awards and dance scholarships How many people does your Organization currently serve? No. of Youth _1,800 No. of Adults _76 No. of Seniors _28 How many people do you intend to serve during this Fiscal Year? No. of Youth _1,800 No. of Adults _76 No. of Seniors _28 6. How many people served during this Fiscal Year will be La Quints residents? No. of Youth 120 No. of Adults . 18 No. of Seniors._8 •.<.. n 126 How many paid employees/volunteers does your Organization employ? Full time employees Part time employees _5— Volunteers _21 8. Describe how your Organization is managed and governed: Red Hot Ballroom Inc. is managed by two dance orofessionals and the day to day instruction is by six dance masters and their assistants teaching the school teachers and staff. Attached is a resume on the two dance professionals who have an extensive background in teaching dance over the past 18 years. 9. Please provide information on your Executive Board members or contact person: Name Title Home Address Phone 10. 11 Robert Hom President 80739 Avenida San Ignacio Indio CA 760-4123-3593 Nancy Horn Vice -President 80739 Ave San Ignacio Indio CA 760-469-3430 What is your annual schedule of events, and during what months does your Organization operate? For the Desert Sands Unified School District it is a 28 week program starting October 28' and concluding in Mid -May 2010 with a Dance Competition. Do you charge admission, membership fees, dues, etc? If yes, please describe: Yes _X_ No 127 12. 13. 14. What are your other sources of revenue for this funding year? Source Desert Sands Unified School District's ASES Funding_ Fund Raisers & Individual Donations Indio Youth Task Force Solicitation of Grants from Foundations and Cities Total Needed $ 37,775 Total Received $ 30,200 Balance $ 7,575 Amount of money requested from the City of La Quinta? $ Amount $21,000 $ 4,000 $ 5,200 $ Unknown $5,000 Has your Organization been funded by the City of La Quints previously? Yes _X No If yes, when? 15. Please provide the name and address of the bank in which the Organization's funds are kept: Wells Fargo Bank; 77952 Country Club Drive Palm DesertCA 92211 16. Please provide the name and title of those individuals authorized to sign on the Organization's account (must provide at least two individuals): Name: Title: Robert Horn President Nancy Horn Vice President 128 17. Need Statement. Clearly and plainly state the specific, detailed reason or need for the requested funds and how these funds will be used, if awarded. These funds will be used primarily to assist the school district in purchasing dance outfits trophies and awards dance competition expenses and salaries 18. Goal Statement. Indicate who will benefit from the use of these funds, and how they will benefit. If applying for Economic Development/Marketing and Sponsorships grant funding, please explain how the City of La Quinta and/or local businesses would be benefited. The big beneficiaries are the children where we build their self esteem self confidencegrade point average and much needed exercise The students learn valuable lessons in self-control respect, manners and poise 19. Marketing/Media Plan. If you are applying for an Economic Development/Marketing grant and your request for funding is above $5,000, you must submit a detailed marketing/media plan for review by the La Quinta Marketing Committee. Your plan must outline all of your advertising and marketing strategies (including, but not limited to: print, radio, television, online, public relations, and signage) and describe how those promotional efforts will benefit the City of La Quinta. 20. Attach • copies of the last three months bank statements for the Organization's checking and savings account. 21. Attach a copy of your Program Operat What is the overall purpose or goal of your Organization? Red Hot Ballroom supports the school district's after school proerams by 28 weeks of ballroom dance instruction for 4`h5`" and 6`s graders In May, the program culminates with a interschool dance competition ing Budget for the current year. 22. Non-profit Organizations must attach a copy of the organization's current IRS Form 990. 129 Wn jWff ff NT 8 GRANT APPLICATION FISCAL YEAR 2009-2010 Name of Organization: CASA for Riverside County, Inc. Amount Requested: $5,000.00 Contact Person: Deborah Sutton, CEO Mailing Address: P.O. Box 3008 City: Indio State: CA Zip Code: 92202-3008 Work Telephone: 760-863-7425 Cell phone: 909-904-1861 E-mail Address: dsutton(c)casariversidecounty org 501(c)3 Taxpayer I.D. Number: 33-0596888 Date Application Submitted: January 8 2010 Applications will receive consideration without discrimination because of race, color, religion, sex, age, national origin or disability. 130 CITY OF LA QUINTA GRANT APPLICATION (Typed applications are preferred) Please check which grant funding you are applying for: X Community Services Support ($5,000 limit) Economic Development/Marketing and Sponsorships ($5,000 or less) Economic Development/Marketing and Sponsorships (above $5,000) What is the overall purpose or goal of your Organization? To train, promote and support quality and consistent volunteers (Court Appointed Special Advocates or "CASAs") to speak on behalf of abused, neglected and abandoned children in the courts of Riverside County. To represent each child who needs help. To give children a voice, provide them with a dependable adult who will represent their best interests, with the ultimate goal of securing a safe, permanent and nurturing home for every child. 2. How long has your Organization been in existence? 19 Years 6 Months The concept of recruiting and specially training volunteers to represent children who are caught up in the court system began in 1977 by King County Superior Court Judge David Soukup who saw a need for an adult advocate to speak for children in dependency and custody cases. Today, there are more than 900 CASA programs across the United States. 3. Describe in general the activities or services of your Organization: CASA for Riverside County, Inc., recruits, screens and trains community volunteers to advocate for the best interests of Foster Children in the Juvenile Court system. In some cases, Court Appointed Special Advocates investigate the circumstances that led to the allegations of neglect or abuse and report to the courts their findings and their recommendations. In addition to conveying the wishes of the children, the CASA expresses his or her conclusions and makes certain that the children receive any social services that are needed. The CASA investigates and reports findings and recommendations. Each potential volunteer is thoroughly screened by the Department of Justice, Department of Motor Vehicles and the Department of Social Services as well as a child abuse background check. Each volunteer selected for service completes a 36 hour training program, and at lea§t 12 131 4. Q 3 0 hours of continuation training throughout their service. Typically, CASAs commit to a minimum of 18 months of service but can often be assigned to a case for several years. Each CASA becomes a sworn officer of the court. How many people does your Organization currently serve? No. of Youth 337 No. of Adults 0 No. of Seniors 0 How many people do you intend to serve during this Fiscal Year? No. of Youth 400 No. of Adults 0 No. of Seniors 0 How many people served during this Fiscal Year will be La Quinta residents? No. of Youth 37 No. of Adults 0 No. of Seniors 0 How many paid employees/volunteers does your Organization employ? Full time employees 5 Part time employees 1 Volunteers 220 Describe how your Organization is managed and governed: CASA for Riverside County, Inc. is operated under a corporate Strategic Plan developed by the Board of Directors and a set of performance measures mandated by the National CASA Association and the California Administrative Office of the Courts. Please provide information on your Executive Board members or contact person: President Jean Easum 5327 Magnolia Ave. Riverside, CA 92506 (951)273-5034 VicePresident/Secretary Alexandra Christensen 2222 E. Park Drive Palm Springs, CA 92262 (760)272-1332 Treasurer Dr. Cameron McCune 10 Lehigh Court Rancho Mirage, CA 92270 (714)493-6570 �.. 132 10 11 12. 13 14. 15. What is your annual schedule of events, and during what months does your Organization operate? CASA operates on a Fiscal Year basis, July 1 to June 30. CASA Auxiliary groups are established in three regions within the county; Riverside, Murrieta and Indio. These auxiliary committees develop and coordinate various fundraising events throughout the year such as golf tournaments, home receptions, poker tournaments, fashion shows and our Annual Appeal Donation Request. Do you charge admission, membership fees, dues, etc? Yes X No What are your other sources of revenue for this funding year? Source Amount Unrestricted Contributions $1,500.00 Restricted Grants $7,500.00 Fundraising $6,000.00 Total Needed Total Received Balance $ 20.000.00 $ 15,000.00 $ 5,000.00 Amount of money requested from the City of La Quinta? $ 5,000.00 Has your Organization been funded by the City of La Quinta previously? X Yes No If yes, when? 2008-2009 Please provide the name and address of the bank in which the Organization's funds are kept: California Bank & Trust 81701 Highway 111 Indio, CA 92201 1. 133 1[1 17 It.] Please provide the name and title of those individuals authorized to sign on the Organization's account (must provide at least two individuals): Name: Deborah Sutton Jean Easum Title: Executive Director Board President Need Statement. Clearly and plainly state the specific, detailed reason or need for the requested funds and how these funds will be used, if awarded. There are more than 40 children residing in foster care homes in the City of La Quinta. The cost of representing each child is approximately $1,000. If the $5,000.00 grant is awarded, five more children in the City of La Quinta will benefit from the representation of a CASA volunteer. We are currently serving 37 children who are residents of La Quinta. We currently have 11 CASA advocates who are La Quinta residents Goal Statement. Indicate who will benefit from the use of these funds, and how they will benefit. If applying for Economic Development/Marketing and Sponsorships grant funding, please explain how the City of La Quinta and/or local businesses would be benefited. CASA for Riverside County, Inc. is a single -focused agency dealing only with our community's most vulnerable population: children who have been removed from their homes due to abuse or neglect and through no fault of their own, or children who have been abandoned and placed in foster homes in the City of La Quinta. Statistics indicate that children supported by a CASA are more likely to achieve positive outcomes in their lives such as continued education, military and careers. A CASA gives a child the support necessary to stay on track and avoid the pressures of violence and antisocial forces, such as gangs, drugs and criminal activity. The City of La Quinta directly benefits by impacting the children and adults of its community. 134 19. Marketing/Media Plan. If you are applying for an Economic Development/Marketing grant and your request for funding is above $5,000, you must submit a detailed marketing/media plan for review by the La Quinta Marketing Committee. Your plan must outline all of your advertising and marketing strategies (including, but not limited to: print, radio, television, online, public relations, and signage) and describe how those promotional efforts will benefit the City of La Quinta. W 20. Attach copies of the last three months bank statements for the Organization's , checking and savings account. , Attached 21. Attach a copy of your Program Operating Budget for the current year. Attached 22. Non-profit Organizations must attach a copy of the organization's current IRS Form 990. Attached 135 ATTACHMENT 9 GRANT APPLICATION FISCAL YEAR 2009-2010 Name of Organization: National Charity League Inc Desert Cities Chapter Amount Requested: $5 000 00 Contact Person: Terri Cox President Mailing Address: 78-850 Sanity. Drive City: La Quinta State: CA Zip Code: 92253 Work Telephone: 760-772-0064 home Cell phone: 760-954-8242 E-mail Address: richandterricox anyahoo com 501(c)3 Taxpayer I.D. Number: 32-0150473 Date Application Submitted: January 8 2010 Applications will receive consideration without discrimination because of race, color, religion, sex, age, national origin or disability. CITY OF LA QUINTA GRANT APPLICATION Please check which grant funding you are applying for: Community Services Support ($5,000 limit) 1. What is the overall purpose or goal of your Organization? National Charity League, Inc. is a non-profit organization of mothers (known as Patronesses) and daughters (called Ticktockers) grades 7 - 12 who join together in community service in chapters throughout the United States. Our goal is to foster a sense of community responsibility in the girls, as well as to strengthen the mother -daughter relationship through participation in philanthropic works, educational activities, and cultural events. Desert Cities Chapter provides a local network of mothers and daughters who work together to donate their time and effort to support the needs of the City of La Quinta programs and residents, as well as other areas of the Coachella Valley. 2. How long has your Organization been in existence? National Organization: 52 Years Desert Cities Chapter: 4 1/2 Years 3. Describe in general the activities or services of your Organization: The mission of National Charity League is carried out through mother -daughter community involvement and personal, educational, and cultural activities. Desert Cities Chapter members work to support 14 local philanthropies and must volunteer a minimum of 15 hours annually. Last year when our membership was at approximately 75 members, Desert Cities Chapter provided 1,886 hands-on hours to our philanthropies in the Coachella Valley. In addition, we offer monthly meetings for both mother and daughter which provide educational speakers and activities that support the goals of National Charity League. Desert Cities Chapter also hosts 4 annual social events each year which recognize our membership's achievements and provide opportunities for the girls to learn important social skills. _11 137 4. How many people does your Organization currently serve? Through our support of 14 local philanthropies, Desert Cities Chapter serves thousands of adults, seniors, and children annually. Following is a list of the philanthropies and our primary volunteer activities. • American Cancer Society — assist at Relay for Life events including registration, food service, lighting of luminaries, clerical support, etc. • Boys & Girls Club of the Coachella Valley — assist onsite with activities/events and tutoring • Coachella Valley Autism Society — support at events including childcare during family support sessions and food service • Community Blood Bank — donate blood or cookies and assists with blood drives, assemble packets for distribution to donors • Desert Sands Unified School District — clerical, classroom, and tutoring help • The Narrow Door -help with food deliveries year-round and seasonal Christmas store • Jordan Outreach Ministries — support annual food drive and community outreach events • Make -A -Wish Foundation — provide trained Wish Granters and support at events including World's Largest Ice Cream Social and free Christmas wrapping • Meals on Wheels — meal delivery and company to seniors • National Junior Tennis League — support at BNP Paribas Kids Day • Riverside County Public Library, La Quinta Branch — year-round support including summer children's craft days and story time • Special Olympics of the Desert — support at events including timers, coaches, registration, and food service • Tour de Palm Springs — volunteer at rest stops serving snacks and beverages to riders • Braille Institute of the Desert -support with clerical and help on -site with events 5. How many people do you intend to serve during this Fiscal Year? No. of Youth: 1,000's No. of Adults: 1,000's No. of Seniors: 1,000's n 138 6. How many people served during this Fiscal Year will be La Quinta residents? No. of Youth No. of Adults No. of Seniors While we have no way of knowing exactly how many people we serve that are La Quinta residents, many of our philanthropic activities take place in the city of La Quinta. We estimate that we potentially serve thousands of LQ residents every year. In addition, over half of our membership resides in the city of La Quinta. 7. How many paid employees/volunteers does your Organization employ? Full time employees: None Part time employees: None Volunteers: Currently the chapter has 108 members. More than half of our members are La Quinta residents. 8. Describe how your Organization is managed and governed: The Desert Cities Chapter of NCL is governed by a 14-member volunteer board of directors. In addition, each class of Ticktockers has its own set of officers and a Patroness advisor. 9. Please provide information on your Executive Board members or contact person: Terri Cox, President, 78850 Sanita Drive, La Quinta, CA 92253, 760-772-0064 10. What is your annual schedule of events, and during what months does your Organization operate? Our members work year-round, volunteering their time to all of our approved philanthropies. In addition, meetings for Ticktockers and Patronesses are held monthly from September through June. We incorporate educational speakers and activities throughout the year at these meetings. The chapter also holds four annual social events: a Holiday Party, a Father -Daughter Dance, a Mother -Daughter Tea, and Senior Recognition. 11. Do you charge admission, membership fees, dues, etc? Yes •.._ .n 139 If yes, please describe: Patronesses and Ticktockers pay annual dues to fund the chapter's operations and our dues to our National Organization. Members also pay for tickets to two chapter events which include Senior Recognition and the Mother Daughter Tea. 12. What are your other sources of revenue for this funding year? Source Amount Fundraisin $3,000.00 Total Needed: $8,000.00 . I. 111 11 Balance: $5,000.00 13. Amount of money requested from the City of La Quints? $5,000.00 14. Has your Organization been funded by the City of La Quinta previously? No 15. Please provide the name and address of the bank in which the Organization's funds are kept: First Bank, 46100 Washington Street, La Quints, CA 92253 16. Please provide the name and title of those individuals authorized to sign on the Organization's account (must provide at least two individuals): Terri Cox, President Gina Baker, Treasurer Kirsten Dickerson, Past President 17. Need Statement. Clearly and plainly state the specific, detailed reason or need for the requested funds and how these funds will be used, if awarded. *W.:, 140 According to the NCL fundraising policy, adopted January 2009, chapter programs that may be funded by external sources must support the NCL mission to foster mother - daughter relationships in a philanthropic organization committed to community service, leadership development, and cultural experiences. Therefore, we would use this grant money to pay for officer training, leadership, educational, and philanthropy -focused speakers, facilitators for team building, operational costs, meeting space costs, chapter insurance, and professional accounting and tax preparer fees. We also provide educational opportunities for our members, including but not limited to self defense, internet safety, health and nutrition, basic car care, and interviewing tips for jobs and college admission. Our chapter would also apply the grant money to the cost of maintaining our Chapter Web (internet site) and Constant Contact— the primary communication tools for our chapter. Here we post all of our activities, meetings, philanthropy opportunities, record our volunteer hours, and RSVP for philanthropy work and social activities. Desert Cities Chapter desires to keep expenses to its members at a reasonable level. While the benefits to being part of a National organization are numerous, it does require us to charge dues. However, we strive to keep these dues as low as possible so as to not deter new members from joining the organization. The more members we have, the more volunteer hours we will be able to provide for our community. 18. Goal Statement. Indicate who will benefit from the use of these funds, and how they will benefit. If applying for Economic Development/Marketing and Sponsorships grant funding, please explain how the City of La Quinta and/or local businesses would benefit. Desert Cities Chapter members would benefit initially from this grant. However, as we expand and improve our membership, this would benefit the community of La Quinta. Until this year, NCL chapters were not allowed to fundraise for themselves; any money raised or donated had to be contributed to an approved philanthropy. This left many chapters, especially a new and small chapter such as Desert Cities, struggling to fund its administrative fees and educational and cultural activities with limited income. With the assistance of a grant from the City of La Quinta, the Desert Cities Chapter could continue to grow and enhance our programs to attract more members, which would in turn help us to continue our support of La Quinta and other Coachella Valley communities and philanthropic organizations by putting more volunteers out in the field. 19. Marketing/Media Plan. If you are applying for an Economic Development/Marketing grant and your request for funding is above $5,000, you must submit a detailed marketing/media plan for review by the La Quinta Marketing Committee. Your plan must outline all of your advertising and marketing strategies (including, but not limited to: print, radio, television, online, public relations, and signage) and describe how those promotional efforts will benefit the City of La Quinta. N/A 20. Attach copies of the last three months bank statements for the Organization's checking and savings account: Please see attached copies 21. Attach a copy of your Program Operating Budget for the current year- Please see attached copy of our Budget 22. Non-profit Organizations must attach a copy of the organization's current IRS Form 990- Please see attached copy of our IRS Form 990 142 FEN JAN 6 5ffl ACHMENT 10 Name of Organization: San Jose Community & Bea Main LearningCenter enter Amount Requested: $5,000.00 Contact Person: Sr. Gabi Williams Mailing Address: 53-990 Enterprise Way, Suite 6A City: Coachella State: Ca Zip Code: 92236 Work Telephone/cell: 760-702-7056 E-mail Address: chemigo(a msn.com 501(c)3 Taxpayer I.D. Number: 20-4792936 Date Application Submitted: December 2009 X Community Services Support ($5,000 limit) 1. What is the overall purpose or goal of your Organization? Education is the overall learning center for community education. 2. How long has your Organization been inexistence? One year as a 501(03 Three years prior as a group fund raising setting up, nlanning and preparing for 2010 3. Describe in general the activities or services of your Organization: Only education classes which bring resources to the community tutoringparenting business health_ civic, education, finance management Get On the Train Program Women's two year computer program (for mother's of students attending the program) electrical mechanical, mobile home Mpaus Fire safety (local fire depart) Neighhood safety (local Sheriff s depart.), education for adults, etc. 4. How many people does your Organization currently serve? In our Area over 10,000 Families. The center will have on an hourly basis 25 to 30 students No. of Youth 600+ No. of Adults 900+ No. of Seniors 100+ 5. How many people do you intend to serve during the Fiscal Year? Around a couple of thousand people including volunteers 6. How many people served during this Fiscal Year will be La Quinta residents? No. of Youth 90 No. of Adults 410 + No. of Seniors S51 7. How many paid employees/volunteers does your Organization employ? None. 8. Describe how your Organization is managed and govemed:Our Organization is governed by the Organization's Executive Board and its Board Members. Board Members: Mike Mathews of Palm Desert; Angelina Leon of Indio,• Conrrada Valenzuela of Mecca; Leo Jimenez of Thermal, Joe Ceia of Bermuda Dunes. 143 9. Please provide information on your Executive Board members or contact person: Name Title Home Address Phone Dan Sorensen Chair 79-219 Bermuda Dunes Dr. Bermuda Dunes, Ca 92203 cell 1-916-834-1441 Delores(Dolly) Bale Co -Chair 47-965 Via Nice L.Q., Ca 92253 c. 760-899-6281 Hm. 760-771-4039 Margie Patterson Secretary 54-105 Avenida Valejo, L.Q., Ca 92253 c. 760-835-1453 Hm. 760-777-8195 Janet Mills Treasurer 78-137 Crimson Dr. L.Q., Ca 92253 c.760-835-2408 Hm. 760-360-1251 10. What is your annual schedule of events and during what months does your Organization operate? This will be a academic year as well as a year round learningcenter. enter. 11. Do you charge admission, membership fees, dues, etc? Yes X No 12. What are your other sources of revenue for this funding year? Source _ Zdpoa °® �y 0o[a Amount OP Private funding and fund raisers r U('_L FvaciAuG (Crf�Anars) $ 55, Q 00.- 13. Amount of money requested from the City of La Quinta? $5,000. 14. Has your Organization been funded by the City of La Quinta previously? Yes X No 15. Please provide the name and address of the Bank in which the Organization's funds are kept: 18 Bank on Washington and I I I Hwy. next to AAA Auto Insurance. 16. Please provide the name and title of those individuals authorized to sign on the Organization's account (must provide at least two individuals): Name: Title: Dan Sorensen Chair Delores Bale Co-chair Margie Patterson Secretary Janet Mills Treasure 17. Need Statement. Clearly and plainly state the specific, detailed reason or need for the requested funds and how these funds will be used, if awarded. These funds will be used to help purchase laptops for the computer learning center. The center will have 30 laptop computers. 18. Goal Statement. Indicate who will benefit from the use of these funds, and how they will benefit. If we are awarded the Citv of La Ouinta grant funds will go towards the purchasing of laptop computers. The computer center provides a place for students_ to come and study and complete their homework. This center will provide a place for students to succeed in they studies. The students are underprivileged children who's living conditions can't support internet or computer connections to study. The computer center will provide skills and tools for the students to complete high school and continue on to college. A true dream for these students. ��" 144 19. Marketing/Media Plan ...... City of La Quinta. N/A 20. Attach copies of the last three months bank statements for the Organization's checking and savings account. 21. Attach a copy of your Program Operating Budget for the current year. 22. Non-profit Organization must attach a copy of the organization's current IRS Form 990. '"' 145 Revised Purpose Statement San Jose Community & Bea Main Learnine Center MISSION STATEMENT The mission of the San Jose Community & Bea Main Learning Center is to provide high quality services, programs and educational opportunities which positively impact life choices and development for children, youth and adults in the areas of education, healthy choices and community empowerment. Through our programs and services, the Community Center encourages students and their families to live with dignity and hope and to empower the local community to create a better future. " 7 146 I COUNCIL/RDA MEETING DATE: February 2, 2010 AGENDA CATEGORY: BUSINESS SESSION: O- CONSENT CALENDAR: ITEM TITLE: Consideration of Two City Council STUDY SESSION: Members to Serve on the Civic Center Art Purchase Committee PUBLIC HEARING: _ RECOMMENDATION: As deemed appropriate by the City Council. FISCAL IMPLICATIONS: An amount of $10,000 has been budgeted in the Civic Center Art Purchase Account No. 270.0000.451.61-70. CHARTER CITY IMPLICATIONS: None. BACKGROUND AND OVERVIEW: Since 1989, with the exception of 2004 and 2005, the City has been selecting artwork from the La Quinta Arts Festival ("Festival") to be displayed at various City facilities. Two City Council Members, with assistance from two Community Services Commission members, have viewed the artwork at the Festival for consideration of an art purchase. Historically, the Art Purchase Committee has met the first day of the Festival to select art for the City and deliver it to the City after the Festival. The expansion of City Hall, the Library, and the Museum provides an opportunity for artwork, including a sculpture piece at the main entry to the City Hall. City Council members Henderson and Franklin participated on the Civic Center Art Purchase Committee in 2009. 147 Should the City Council decide to participate in purchasing artwork this year from the Festival, the Community Services Commission will be asked to assist this year's Civic Center Art Purchase Committee made up of the two City Council representatives. The Festival will be held from March 11 - 14, 2010 at the Civic Center Campus. The Art Purchase Committee may wish to meet prior to the start of the Festival to discuss particular locations and suitable artwork during the opening hours of the Festival. FINDINGS AND ALTERNATIVES: The alternatives available to the City Council include: 1. Appoint two City Council members to serve on the Civic Center Art Purchase Committee to select Civic Center Art during the La Quinta Arts Festival; or 2. Do not participate in the selection of artwork from the La Quinta Arts Festival; or 3. Provide staff with alternative direction. Respectfully submitted, ti, LL, 1-�. Edie Hylt n Community Services Director Approved for submission by: Thomas P. Genovese, City Manager "A. 148 T4,r 4 4Q" AGENDA CATEGORY: COUNCIL/RDA MEETING DATE: February 2, 2010 BUSINESS SESSION: ITEM TITLE: Discussion of the Coachella Valley Economic Partnership Blueprint CONSENT CALENDAR: STUDY SESSION: PUBLIC HEARING: RECOMMENDATION: Review the Coachella Valley Economic Blueprint ("Blueprint") which will be implemented by the Coachella Valley Economic Partnership ("CVEP"). FISCAL IMPLICATIONS: None for this discussion. CVEP membership for cities has been $6,000 per year; however, CVEP will be requesting a larger financial commitment of up to $100,000 per year for the next five years to implement the Blueprint. Staff will bring the request forward during the upcoming Fiscal Year 2010-201 1 budget hearings. CHARTER CITY IMPLICATIONS: The City Charter and its principles of "home rule" allow the City sufficient flexibility to undertake economic development activities. The Charter allows the City "to utilize revenues from the General Fund to encourage, support, and promote economic development." BACKGROUND AND OVERVIEW: This study session is a follow up to a presentation by the Coachella Valley Economic Partnership ("CVEP") regarding the Economic Blueprint at the August 4, 2009 City Council meeting. CVEP was established in 1994 as a non-profit regional economic development organization, whose goal is to diversify and expand the Coachella Valley's economy. 149 Members (whom CVEP calls, "investors") include a diverse group of businesses, all Coachella Valley cities, the Riverside County Economic Development Agency, several local tribes, and local utility providers. Currently, each "investor" who pays at least $5,000 in annual dues has a seat on the Executive Board. CVEP's mission states, "Utilizing our team of investors, community leaders, consultants and staff, the Coachella Valley Economic Partnership will market, facilitate and provide economic information to its clients, investors and community for additional economic opportunities for all residents and businesses. We will recognize and celebrate individual community economic identity, competition and interests through our values of relationship building, shared vision, and ethics." Traditionally, CVEP has focused on business recruitment and workforce development. CVEP staff distributes potential business relocation leads to its local government investors, participates in events and trade shows to promote the Coachella Valley as a great place for business, and provides information to businesses looking to relocate to the region. CVEP also sponsors workforce development workshops, creates an Annual Economic Report by region and city, which can be used for economic development purposes by all investors; and sponsors an annual Economic Forecast luncheon, in which prominent economists report on the Valley's current economy and future economic outlook. CVEP has defined several of its major accomplishments, including: 1. CVEP has had tremendous success with its "Career Pathways Initiative," and "Pathways to Success" programs. These are integrated economic development and education initiatives that create partnerships with the business community, elected leaders and educators to develop career pathways along three crucial industry clusters (multimedia, energy and environmental technology, and healthcare) for students from K-12 through community college, university and graduate school. The goal is to expand and enhance career opportunities for low-income youth and attract new, higher -paying jobs to the Valley by providing a highly skilled workforce and to keep students in school. Through grants and donations, CVEP has awarded 280 scholarships to college -bound high school students. 2. Sunline Transit — CVEP coordinated with Sunline and other partners to secure $10M in federal funding for a demonstration project involving hydrogen fuel cells as a possible alternative to gas and diesel -powered vehicle engines. The program has received international recognition. 3. Tri-Valley Alliance with Imperial County and Mexicali — partnership to explore and implement renewable energy programs and promote foreign direct investment in the Coachella Valley, Imperial County, and Mexicali. a.." 150 4. Foreign Direct Investment Resource — CVEP has been providing relocation and expansion information to offshore investment groups looking to locate in the Coachella Valley. 5. Economic Blueprint — CVEP brought together a diverse regional group to create a plan for the entire Coachella Valley within a twelve-month timeframe. In 2007, CVEP began to seriously address its future financial solvency. Several internal management changes occurred, and CVEP placed a priority on long-term planning. In Fiscal Year 2007-2008, CVEP requested and received from the City a total of $17,000, which included $6,000 for annual membership dues plus an additional $1 1,000 to help offset a deficit situation and help fund a new business plan for the organization. The Fiscal Year 2009-2010 annual budget contained a $6,000 amount for CVEP. CVEP hired Atlanta -based Market Street Services to conduct a multi -phased study of the Coachella Valley, with the goal of creating a "blueprint" of goals, objectives, and strategies to be accomplished over five years, aimed at transitioning the Coachella Valley from a seasonal economy to one that provides year-round, well -paying, quality employment opportunities for its residents. The Final Blueprint was presented at CVEP's annual Economic Forecast Luncheon in October 2009. A CVEP "Steering Committee" worked with Market Street Services to guide the Blueprint process. Throughout the process, CVEP regularly updated the Board, made presentations to the CVAG Technical Advisory Committee (city managers group), and solicited input from investors. The Blueprint process included the following components: Competitive Assessment — examines the Valley's competitiveness to attract and retain businesses based on population & demographics, educational attainment, workforce development, prosperity, and quality of life. Target Business Analysis — identified key sectors to target over the next five years, including: Healthcare & Life Sciences, Creative Arts & Design, Clean Technology/Energy (i.e., wind/solar/geothermal energy production, research and development, etc.), and Supply Chain Management/Logistics (i.e., trucking and distribution). It should be noted that the Healthcare & Life Sciences sector is becoming a strong presence in La Quinta. Eisenhower Medical Center recently opened the first phase (85,000 square feet) of a 196,500 square foot medical office facility at the Centre Pointe development located east of Washington and just north of the Whitewater Channel. John F. Kennedy Hospital recently expanded its orthopedic center by 3,200 square feet — the facility now encompasses 9,000 square feet. Desert Regional `) 151 Medical Center recently received a tenant improvement permit for a 5,849 square foot radiology center. Both facilities are located in the medical complex on Caleo Bay/Avenue 47. In addition, a 130,450 square foot office complex proposed at the northeast corner of Fred Waring Drive and Palm Royale received entitlement approval in 2009. This sector has a direct impact on La Quinta's economy by creating higher paying jobs which increases personal spendable income, creating additional residential demand, and possibly driving hotel room nights. The Creative Arts & Design sector already exists in La Quinta, given the City's history of support for the arts and its association with the La Quinta Arts Foundation. There are opportunities to grow this sector in La Quinta and perhaps capitalize on it from a tourism, business development, and marketing perspective. While the Supply Chain Management/Logistics and Clean Technology/Energy sectors will likely be located in different parts of the Valley (i.e., along the 110 corridor and other industrial areas), these sectors do create higher -paying jobs to increase spendable income, which may find its way into La Quinta's economy via home purchases, shopping, and dining. Marketing Assessment — reviewed CVEP's marketing and branding efforts and website to determine areas for improvement. Compared CVEP to other successful regional economic development organizations. Found that CVEP needs a customized, creative, and consistent marketing campaign. Best Practice Analysis — reviewed successful regional economic development organizations including: San Fernando Valley Economic Alliance; Montgomery, Alabama Area Chamber of Commerce; Cornerstone Regional ED Partnership (Jacksonville and six surrounding counties); Kansas City, Missouri/Kansas Development Council; Martinsville -Henry County, Virginia; Tucson, AZ; and Albuquerque, NM. Developed list of best practices, challenges, and opportunities. While this may seem like a diverse range of communities, Market Street deemed that they had certain similarities to the Coachella Valley, including historically agriculture - based economies, tourism -based economies, strong local arts communities, compelling natural environments, and/or similar population sizes. In their desire to diversify their local economies, these communities created regional economic development organizations to leverage their efforts. Economic Blueprint — contains four primary goal areas, including Regionalism, Economic Diversification, Workforce Excellence, and Quality of Place, with strategies and action items to implement these goal areas. Draft Implementation Plan — lists the staff and resources needed over the next five years to meet the four goal areas; lists activities over the next five years. This Plan is 152 still a draft — it has not yet been adopted by the Board of Directors. These documents are quite lengthy, and are available in the City Manager's office for review. They can also be accessed on line at www.cvepblueprint.com. A Blueprint summary is included as Attachment 1, and a list "Frequently Asked Questions" is included as Attachment 2. CVEP staff and Steering Committee members will be present at this study session to discuss Blueprint implementation and funding strategies. Attachment 3 includes a list of "lead investments" (the funding commitments pledged to CVEP before or shortly after the October 2009 Economic Forecast Luncheon) totaling approximately $2.5 million of CVEP's anticipated $12 million five-year budget. CVEP's first -year budget is anticipated at $1.9 million, of which $1.2 million has been committed by investors. To date, two cities have made firm funding commitments for Fiscal Year 2010-11 : Desert Hot Springs has pledged $50,000 and Indian Wells has pledged $100,000. CVEP has held study sessions with the cities of Indian Wells, Rancho Mirage, Palm Springs, and Cathedral City. Most cities will be considering CVEP's funding request during their upcoming budget process. Respectfully submitted, Douglas-R. E ans Assistant City Manager — Development Services Approved for submission by: Thomas P. Genovese, City Manager Attachments: 1. Blueprint Summary 2. Frequently Asked Questions 3. Listing of Lead Investors 153 ATTACHMENT 1 � Va . s�aa - a o aca�cao "•rh a, Y 4 r ±• � .n3e � �k �� '� ° <' r�;g`.�vd t 4 k. � � � e' y M-.p rr� a fir.... M'3 �.�� .� ww •'<°`e� �w o -, Ra° S -.,� � �4 .sa?' y�� uu sv, *�b'r f.d`,.y � S %.k � � � 3 t., oil4d s d mq, p� Y+Y'+ g �✓ ? i .Y , d�..s„ �.xr v s .�, :R °g5^.. y. .#•, �- ,J4 s �#.°i:an&w. +?'. 71 It is a changed world. The global economic crisis has created serious stresses here in the valley. Financial challenges and high unemployment rates mean that if we are to thrive in the new economy, we must think differently. We have a unique opportunity during this time to plan for our new economy that must evolve from the current downturn. For the Coachella Valley, the challenge means we must accelerate our region's evolution from a seasonal economy to one that thrives year-round, with quality employment opportunities for full-time residents of all ages and skill -levels. This year, with support from the Desert Lyceum, the Coachella Valley Economic Partnership (CVEP) decided to take decisive action. CVEP contracted with nationally prominent economic development consulting firm Market Street Services to develop a comprehensive economic development strategic plan for the region. A steering committee of community leaders was formed, and the result of months of hard work is the Coachella Valley Economic Blueprint — the roadmap for our future. The Blueprint is a strategy for the entire Coachella Valley. It is ambitious, comprehensive and forward thinking. The Blueprint is a regionally focused, market -based, detailed strategy with a five year business plan. The Blueprint demonstrates leadership, and will advance the Coachella Valley through the current downturn and position us for long term growth. This transition will not happen overnight, nor will it be without pitfalls, but the Valley's leadership is committed to create a new economy that benefits every member of our community. Finally, we want to recognize the leadership of our fellow co-chair and dear friend the late Roy Wilson. His thoughtful leadership throughout this process even today inspires us to succeed with the implementation of this Blueprint. Please join us in supporting this critical effort to create our future. Rrch Ramhoff The Desert Sun Co -Chair Richard Oliphant Oliphant Enterprises Co -Chair .„„ ^ 155 CJ E O FUNDING SUPPORT FOR THE BLUEPRINT WAS PROVIDED BY THE CITIES OF CATHEDRAL CITY, COACHELLA, DESERT HOT SPRINGS, INDIAN WELLS, INDIO, LA QUINTA, PALM DESERT, PALM SPRINGS, AND RANCHO MIRAGE, RIVERSIDE COUNTY, THE IMPERIAL IRRIGATION DISTRICT, UNIVERSITY OF CALIFORNIA, RIVERSIDE - PALM DESERT GRADUATE CENTER, THE PALM SPRINGS DESERT RESORTS CONVENTION AND VISITORS AUTHORITY, AND THE BUILDING INDUSTRY ASSOCIATION. Members of the Desert Lyceum and CVEP's Executive Committee assembled a regional and representative sampling of area private, public and civic stakeholders to serve as the Blueprint Steering Commit- tee, which was tasked with overseeing the Blueprint development. The Committee was selected from both public and private sectors to provide broad representation from local constituencies. The group's oversight ensured that the development of research reports and the Blueprint itself was reflective of the Coachella Valley's true competitive issues and opportunities. The Committee served a critical role in the development of the strategy and, as such, were relied on throughout the process to insure the constituencies it represents are on board with key findings and strategic recommendations. The Executive Committee and the Steering Committee asked hundreds of individual and organizational stakeholders to be involved in focus groups, surveys, and consultation over the course of a six-month process to develop draft strategies. THE COMPONENTS OF THIS PROCESS WERE: A Competitive Assessment: This report included an analysis of a combination of factors that determines a community's competitiveness as a place of business for entrepreneurship, existing, expanding and relocating companies. The key find- ings and recommendations of these re- ports helped inform the development of the Coachella Valley's Blueprint. Original research into the latest economic struc- tural dynamics in Coachella Valley was complemented by an understanding of the trends affecting the local population. A Target Business Analysis: The analysis included quantitative and qualitative research to determine the most promising business sectors for Coachella Valley to pursue. Many times, communities lack focus or attempt to capture opportunities that do not fit their assets and reality. This analysis provided specific information and a needs assessment on future sectors for the Valley to pursue. A Marketing Assessment: The assess- ment included a thorough review and assessment of local marketing efforts to determine if they reflect best -practice methods for increasing awareness and investment in the Coachella Valley. Best -Practices Analysis: This report identified a number of communities similar to the Coachella Valley and how they've achieved success. While there was no attempt to directly copy these programs, there were lessons that were applied to the development of the Valley's Blueprint. 156 9 Economic Blueprint Strategy: The four preceding research components led to the development of the Economic Blueprint strategy itself. The plan confirms and enhances existing programs and efforts and provides recommendations for developing the capacity necessary to be competitive in today's economy. Implementation Plan: The final and perhaps most important step in this process involves centering on "how" the strategy will be put into practice. Included is a specific "game plan" created to address each goal in the strategy. Benchmarks and measures have been assigned and a five-year priority Action Plan has been recommended. The Implementation Plan enables local stakeholders to successfully activate the Blueprint's recommendations. KEY CHALLENGES IDENTIFIED DURING THE PROCESS: • Employment growth and decline strongly tied to state and national expansions and recessions; • High business sector concentrations in lower -paying employment such as retail, hospitality, agriculture, and entertainment; • Lower comparative wages and incomes than other regions; • Lower educational attainment, higher poverty percentages, and higher property crime rates; • A more diverse and lower -income K-12 student population that requires additional resources to effectively prepare for college and careers; • A workforce that many say needs additional training upon graduation from high school and lacks in certain soft skills; • A comparatively older population of retirees and elderly residents, • A relative lack of high -value employment opportunities that could better recruit and retain young professionals and "trailing" spouses of top executives; and • A business climate that lacks competitive economic development marketing, recruitment, retention, and regulatory activities. KEY OPPORTUNITIES IN THE COACHELLA VALLEY IDENTIFIED DURING THE PROCESS: An entrepreneurial population that is adept at starting and growing businesses; • A potential labor force of semi -retired and retired individuals who might still have desires to work, start businesses or advise fledgling entrepreneurs; • A truly dynamic and attractive quality of life that draws new residents and businesses to the Valley and serves as an incentive for existing residents to remain the region; • Local school systems working diligently to raise student performance and preparedness; • A higher -education capacity featuring a well -established two-year college and two four-year campuses with strong growth potential; • A diverse population and workforce that adds to the Valley's dynamism as a place to live, work and visit; and • The potential of a region that chooses to unite behind progressive and trans - formative processes for change. O 157 10 The Blueprint strategy focuses on four primary goal areas. These are: • REGIONALISM • ECONOMIC DIVERSIFICATION • WORKFORCE EXCELLENCE • QUALITY OF PLACE The four goals are interrelated and must be approached systematically. Failure to achieve results in one goal area significantly threatens the prospects of the others. Economic development has never been more competitive than it is today, so key opportunities identified during the process will need to be leveraged to overcome these challenges. O GOAL ONE: REGIONALISM In many ways, the Coachella Valley is a region in name only. There has yet to develop a true sense among Valley communities that they are a component of a larger economic and demographic whole and have responsibilities related to that role. This goal will address the need for an organization to serve an active role to foster regionalism in the Valley. Objective 1: Promote greater understand- ing of regional challenges and opportunF ties. Objective 2: Better link Coachella Valley communities through programs that foster identity and relationship building. Objective 3: Build the capacity to advocate for issues of importance to Coachella Valley constituencies. Wid^f: f O 11 GOAL TWO: ECONOMIC DIVERSIFICATION The Coachella Valley has high concentra- tions in cyclical, largely low paying employment sectors that risk continued instability. Greater diversification is needed and can be attained through the development of high wage sectors that will boost regional wealth and increase economic sustainability. This goal will focus on programs and policies to make the Coachella Valley competitive for jobs and investment. Objective 1: Develop comprehensive internal and external economic develop- ment marketing programs for the Coachella Valley. Objective 2: Effectively develop the Coachella Valley's identified target sectors: • Healthcare and Life Sciences • Supply Chain Management / Logistics • Clean Technology and Energy • Creative Arts and Design Objective 3: Provide comprehensive data collection and analysis services for regional stakeholder groups. Objective 4: Provide entrepreneurs and small business persons the resources necessary to succeed. Objective 5: Ensure existing Coachella Val- ley businesses are retained and expanded. GOAL THREE: WORKFORCE EXCELLENCE The quality and capacity of a community's workforce is its number one competitive concern. This goal will address issues re- lated to the Valley's school districts and local training institutions — including col- leges, universities and workforce centers. Objective 1: Optimize primary and secondary education in the Valley. Objective 2: Fully leverage regional higher education and workforce development institutions. GOAL FOUR: QUALITY OF PLACE The Coachella Valley's arts and culture amenities, destination attractions and de- velopments, recreational resources, and diversity of retail and restaurant choices have long been seen as the region's key assets. Ensuring that the Valley continues to maintain and develop quality of life and quality of place amenities will be a key component of the Economic Blueprint, Objective 1: Leverage local and regional partnerships to provide effective public services for Coachella Valley residents. Objective 2: Continue to enhance the Coachella Valley's capacity in arts culture and recreation amenities. Objective 3: Support the development of quality housing options for residents of all ages and incomes. Objective 4: Ensure that sustainable development patterns are supported and enforced. O N.• • 159 12 ME THE STRATEGIC ECONOMIC DEVELOPMENT PRACTICE OF TARGETING IDENTIFIED BUSINESS SECTOR OPPORTUNITIES BEGAN WITH THE RECOGNITION THAT BUSINESSES CAN DEVELOP INTO INTERCONNECTED GROUPS (SOMETIMES CALLED "CLUSTERS-1 OF RELATED SECTORS. THESE GROUPINGS OF BUSINESSES SHARE LABOR POOLS, RESOURCES, AND OTHER CHARACTERISTICS THAT PLAY TO THEIR RESPECTIVE STRENGTHS. A TARGETING STRATEGY REQUIRES A THREE -PRONGED APPROACH OF: 1) SMALL BUSINESS DEVELOPMENT; 2) EXISTING BUSINESS EXPANSION; AND 3) RECRUITMENT OF LIKE OR RELATED FIRMS. The connections among businesses develop over time because the local econ- omy offers the infrastructure, geography, workforce, and other related factors that provide a competitive advantage. When an agglomeration of like businesses occurs, it can create ever-expanding economies of scale for business activities within that field. Additionally, proximity to similar firms allows businesses to learn about best practices and new technologies, partner with other businesses and area educational institutions to create a well - trained labor pool, and reduce business transportation costs. Most groupings of business sectors grow out of a large and/or dominant company, or result from the interaction among a few growing companies. Such groupings usually occur if the original firms have the level of success required to create an en- vironment that allows related companies to thrive and generate additional demand. Another effective means of developing growth within a specific business sector is to form and leverage connections with university and government research labs and other institutions. Another important concept in local eco- nomic development is the traded, or export sector. A traded sector is a community's economic engine — that part of the economy that sells goods and services to customers outside the region, importing income that then circulates throughout the rest of the local economy. The new money entering the economy is then used to purchase local goods and services, creating new wealth within the community. Conversely, other sectors are non -traded because purchases are generally made within the community rather than bringing in dollars from outside of the area. Local economic developers should always strive to recruit and develop traded industries because these sectors have a greater benefit to overall community vitality. Because of limited economic develop- ment resources, it makes sense for a community or region to focus its economic development efforts in areas that have the greatest potential for diversification, job growth and wealth creation. The most efficient and successful targeting efforts are those that focus on existing or emerging groups of similar firms in a local or regional economy. These existing and emerging groups occur based on a community's economic strengths and competitive advantages, so a proactive, intentional focus on firms in these or related groupings is the most effective means of achieving both short and long-term growth. However, sustainable economic health can only be achieved if the target efforts result in firms that are diverse in size and types of products and services. Successful, economically sustainable pursuit of targets cannot occur via traditional recruitment activities alone. Entrepreneurship and small business development, and existing business retention and expansion should also be priorities of local economic development work. 160 W THE TARGETED SEGMENTS IN THE BLUEPRINT. • Healthcare & Life Science This sector is broadly defined and extends far beyond health care providers to include biotechnology, scientific research and testing activities, and the manufacture of medical products and devices, and medicine/pharmaceutical products. The health care sector offers job opportunities for workers with varying educational backgrounds and skill levels. However, most jobs in health care do require some degree of specific training. As the demand for medical care increases, health care institutions will need increased personnel in patient care as well as in support occu- pations such as accounting, information technology, administrative support, and human resources. Additionally, more widespread opportunities will be created for health technologists (i.e. clinical labo- ratory technologists, EKG technologists, etc.); health technicians (i.e. emergency medical technicians, dispensing opticians, etc.); and pharmacy and therapy occupa- tions (i.e. nutritionists; physical therapists, pharmacists, etc.). • Clean Technology/Energy The state of California has advanced its sustainable energy markets by incentivizing the development of homes powered by solar energy, creating a program to stimu- late market demand for renewable energy systems, and providing customer rebates for using solar and wind energy and making overall energy -efficiency improvements. The Coachella Valley has set goals to make the region greener and made deliberate efforts to reach those goals. Existing renewable energy sources like wind and geothermal power provide the Valley with a leg up over many communities looking to gain a foothold in the clean technol- ogy/energy sector. • Supply Chain Management/Logistics Advances in technology have spawned new ways of doing business and reduced the virtual distance between people, even when the physical distance is great. Such technologies have not only created a demand for advanced logistical services, but have also redefined the logistics sector itself. No longer is logistics merely the transport of a product from one point to another by various modes of transportation; the sector has grown increasingly focused on supply -chain management. This includes technology services that manage and optimize the entire process from the point when an order is entered, to the time the customer receives it. Due to revolutionary technological advances, logistics support activities now include scheduling, fleet management, network optimization, and other supply -chain management - related processes. • Creative Arts & Design Certain arts and design efforts have traditionally been regarded as cultural amenities that have positive impacts on the quality of life in a community, but do not qualify as "growth industries." How- ever, these sectors can also be regarded as viable components of economic development. There are artists and design professionals who earn a living in the business world, either through freelancing or steady employment or doing design work for profit -driven firms. Individual artists are also finding new markets through the Internet, arts festivals, and other direct sales routes. Likewise, design firms often broaden their client base from their local communities to national and international markets. Through a more coordinated, region -wide targeting of Creative Arts and Design development, the Valley has the potential to leverage its traditional strength in this sector for tremendous long-term growth. THE SELECTION OF THE COACHELLA VALLEY'S TARGET BUSINESS SECTORS INCORPORATED A NUMBER OF FACTORS IMPORTANTLY, THE IDENTIFICATION OF TARGETS ALSO ASSESSED THE HIGHEST VALUE ADDED BENEFIT RELATED TO PRIORITIZED INVESTMENTS IN TARGET DEVELOPMENT AS SUCH, P Q KEY LOCAL BUSINESS CATEGORIES WERE DETERMINED TO BE VITAL TO THE LOCAL ECONOMY - HOSPITALITY & TOURISM AND AGRICULTURE - BUT NOT AT THE LEVEL OF A TARGETED OPPORTUNITY O 161 14 10 BENCHMARKS The key benchmarks for the first year are: t. Creation of repositioned and repurposed, and regional economic development organization. 2. Creation of Action CommitteesANork Groups to oversee specific Blueprint strategies. 3. Hiring of a dynamic, accomplished and well respected CEO. 4. Launching of internal marketing efforts to build awareness of CVEP and its mission and help change perceptions of the Valley as an economic entity and the importance of partnering for effective development. 5. Development and dissemination of a new logo, messaging campaign and website for CVEP. 6. Development of and launch of a small- business incubator. 7. Creation of a local and external "clean and green" marketing program. 8. Implementation of a program coordinated by CVEP to partner business community volunteers with families of graduating students to help them access financial aid for college. 9. Development of capacity at CVEP to provide Valley cities and governments with robust data retrieval, assembly, analysis and dissemination services — and placement of these data on CVEP's website. PROJECTED BUDGET Market Street has recommended a budget range based on the recommended imple- mentation and benchmark schedule. The first year action plan recognizes the need to build capacity and achieve some early victories. Specific policy priorities that will drive the final budget will be set by the Board of Directors. The projected budget for the first year is estimated at $1.1 million. Current support for ongoing grant funded educational programs is not included in the first year budget but will be incorporated in future consolidated budgets for the organization and implementation of the Blueprint. At full capacity in the fifth year, and incorporating ongoing programs, the organization will have an estimated annual budget of $2.1 million. These budget recommendations are very much in line with the programmatic capacity of competitor regions. Investment at this level will ensure that the Coachella Valley has the personnel and program- matic capacity to "get in the game" of regional economic development. PROJECTED FIVE-YEAR OPERATING BUDGET ❑ Programs Operations ❑ Program Staff 162 15 SOURCES This strategy represents a giant step forward in building the civic capacity of the Coachella Valley. It cannot be funded from current organizational budgets, nor is it reasonable for the regional organization's operations and staff to take over imple- mentation of all community and economic development programming. This effort will need to be marketed as a new undertaking dedicated solely to the implementation of the Blueprint strategy. Ultimately, the funding of Blueprint implementation will need to be a combination of public and private funding including grant sources, foundations, utilities, and individuals. Executive Assistant and Office Manager Education and Workforce Manager STRUCTURE One proposed structure is provided. The final structure will be determined by the board and take final shape in the coming months as the new regional economic development organization (CVEP) transitions its structure and capacity to implement the Blueprint strategy. to STAFF The management of the corporation will be in the hands of a Chief Executive Officer supported by a diverse staff of professionals overseeing programs in existing business retention and expansion, marketing, small business development and entrepreneurship, education and workforce development, research and information services, and sector -specific programs. IVP Marketing and Conn ieations Research and o ` +Marketing Associate Director of Research id Information Systems O 163 IV L�M-Wi'It Market Street has calculated projected performance gains for numerous indicators in the Coachella Valley based on effective Blueprint implementation. Market Street also had to project performance data for the years after latest data were available up to the year that official Blueprint track- ing will begin. This "first tracking year" was set for 2012 to enable the imple- menting organization to be fully staffed with adequate capacity. Based on our projections for successful implementation, the Coachella Valley stands to gain a total of 16,255 net new jobs and over $2.3 billion in net new wages during the 2012-2016 measured Blueprint implementation cycle, Performance metrics also project notable improvement in areas such as educational attainment, poverty reduction, graduation rates, and others. Further, Market Street calculated a base multiplier for the Coachella Valley econ- omy to determine the number of addi- tional non -basic (induced/indirect) jobs that would be generated by every new basic job (a product or service that brings "outside" money into the region). The Coachella Valley's base multiplier is 1.7. So, in other words, for every 1000 "basic" jobs created in the region, 700 additional "non -basic" jobs will be generated by the multiplier effect of this new money filtering through the regional economy. The effective implementation of a com- prehensive community and economic development strategy like the Blueprint holds wide-ranging benefits for the Coachella Valley. A growing economy with good paying jobs raises total regional incomes and provides additional capital for consumer spending, business investment and the funding of arts, culture and recre- ation amenities. Rising tax receipts strengthen governments' ability to provide enhanced services to local residents. Effectively linking the private sector with training providers creates workforce "pipelines" for in -demand occupations and exposes regional students to dynamic employment opportunities in the Valley. This, in turn, increases the likelihood they will be more engaged in their studies, graduate from high school and pursue college degrees. A better educated, higher income popula- tion would likely lead to declining poverty, teenage pregnancy and crime rates. Bal- ancing regional growth with environmental protection, smart land -use and effective planning of transportation, water and com- munications infrastructure ensures that the Valley's future is sustainable. 164 17 Iota] sector Employment Average Wage Net Increase, Blueprint Implementation Period 2012 Projection 2016 Projection Q4, 2007 Net Sector Job Growth Net Sector Growth (2007 $) Healthcare and Life Sciences 12,380 15,615 $52,947 3,235 $171,288,238 Clean Technology/Energy 1,481 3,156 $69,683 1,675 $116,705,346 Supply Chain Management/Logistics 2,491 3,466 $42,575 975 $41,524,901 Creative Arts and Design 5,337 8,391 $51,158 3,054 $156,234,740 Total Increase, Five -Year Blueprint Cycle: 8,939 $485,753,225 ...we truly believe that the overall community benefits beyond simple job creation — improved educational performance, declining poverty and crime, more art galleries, parks and museums, healthier children and adults, etc. — make for an extremely compelling case for the benefits of Blueprint investment. Market Street Services �_ ` 165 CHAIRS Roy Wilson, Riverside County Supervisor, District #4 Richard Oliphant, Oliphant Enterprises Rich Ramhoff, The Desert Sun STEERING COMMITTEE Jeff Beckelman, PSDRCVA Fred Bell, Noble & Company LLC (BA) Don Bradley, Cathedral City Colbi Cataldi, Riverside County Rick Daniels, City of Desert Hot Springs Tom Davis, Agua Caliente Band of Cahuilla Indians Kathy DeROSa, Southern California Edison tz Jim Ferguson, City of Palm Desert Cynthia Flores, CSUSB Palm Desert Eduardo Garcia, City of Coachella Alex Gomez, CVMACC Mark Grabhorn, Cardinal Health Terry Green, CVEP's Pathways to Success Stephen Hoffmann, Canyon National Bank Janel Huff, Southern California Edison Fred Jandt, CSUSB Palm Desert Shellie Karabell, Desert Cities Business Report Pat Kelly, Granite Construction Carlton King, Imperial Irrigation District Tom Kirk, CVAG (City of La Quintal Bill Kroonen, College of the Desert Ted Lennon, LDD Desert Development Inc. Pamela LiCalsi, College of the Desert Bob Marra, The Public Record and Wheelers Martin Martinez, Carreon Foundation COORDINATING CO-CHAIRS Carolyn Stark, JCR Palm Desert Kay Hazen, Kay Hazen and Company Dr. Lori McCune, PS Unified School District Kevin McGuire, Palm Desert National Bank Glen Miller, City of Indio Andrew Montgomery, El Paseo Bank Lee Morcus, Kaiser Restaurant Group Mike Napoli, Absolute Return Group Peter Nelson, Coachella Valley Water District Barry Nestande, Office of Senator John Benoit Fred Noble, Wintec Wind Energy Roger Nunez, CVMACC Jerry Patton, College of the Desert Don Perry, KPSP Local 2 Bill Powers, Pacific Western Bank David Ready, City of Palm Springs Mary Roche, City of Indian Wells Yvonne Parks, City of Desert Hot Springs Brett Schoenfield, The Riviera Resort & Spa Dick Shalhoub, McDonalds Restaurants Karolee Sowle, Desert Regional Medical Center Chauncey Veatch, Coachella Valley Unified School District Jeff Wattanbarger, Business Industry Association Steve Weiss, Coachella Valley Angel Network John Wessman, Wessman Development Lorie Williams, City of Coachella Coachella Valley Economic Partnership 73-710 Fred Waring Drive, Suite 106, Palm Desert, California 92260 Phone: 760.340.1575 or 1.800.596.1007, Fax: 760.340.9212 w .cvepxom 166 19 THE COACHELLA VALLEY HAS COME TOGETHER TO SHAPE A COMPREHENSIVE REGIONAL STRATEGY THAT WILL DEFINE ITS FUTURE SUCCESS. THE BLUEPRINT PLAN IS AN AMBITIOUS, COMPREHENSIVE AND FORWARD -THINKING STRATEGY THAT ADDRESSES THE CHAL- LENGES THE VALLEY FACES TO BE COMPETITIVE AND THE OPPORTUNITIES TO BETTER DIVERSIFY ITS ECONOMY, RAISE LOCAL WEALTH, TRAIN YOUTH AND ADULTS FOR HIGH -WAGE CAREERS AND CONTINUE TO ENHANCE THE REGION'S ENVIABLE QUALITY OF LIFE. Moving forward with the Blueprint will require that Valley communities and leadership think differently about what constitutes community and economic development and regional cooperation/par- ticipation. While its history has been focused on local growth — predominantly in residential, retail and hospitality development — the Valley's future must be increasingly directed towards regional solutions. Both internal and external pursuit of employment growth will be defined by a more unified and collective approach to growth. The Valley must strive to speak with one voice to best advance its eco- nomic development prospects. It will not be simple to incorporate a more regional focus to the Coachella Valley's community and economic development activities, nor will it happen overnight, but failing to do so will threaten the Valley's evolution to a more diverse, year-round economy. Ultimately, it is the responsibility of the Valley's public and private leadership to come together in new and positive ways to ensure that the region's promise is fulfilled. Economic development has never been more competitive than it is today. If the Coachella Valley does not succeed, another community will. Because the Valley is starting late in the regional community and economic development game, it has further to go to be competitive with communities that have been thinking and acting regionally for years — some, even decades, Competi- tor regions have been planning strategically for years, with some organizations on their second, third, or fourth or more cycles of strategic fundraising and implementation. Because of this, the Valley must acknowledge that tremendous resources will be needed to initiate regional programs and enable them to gain traction. That said, the Coachella Valley is not starting from scratch in terms of its economic development and community capacity. Valley cities have been engaged in economic development programs for many years while a strong array of organizations work to improve the area's planning, environmental -resource protection, arts and culture capacity, social -services assistance, public safety, recreational options, etc. The challenge is that few of these activities have had a true regional focus, but the Coachella Valley has an ace up its sleeve that puts it ahead of many regions trying to reinvent themselves in the New Economy. The Valley is a place people — and companies — want to be. The challenge will be to create a community that embraces its regional identity and acknowledges that local success benefits the entire Valley. At the end of the Blueprint development process, the Coachella Valley will have — for the first time — a comprehensive regional strategy to unite local govern- ments and constituencies behind a forward -thinking action plan for positive community and economic change. It will not be implemented wholly by any one organization or entity, but rather will benefit from a comprehensive regional action plan to bring the strategy's recommendations to fruition. Indeed, the implementation of the strategy will bring together regional stakeholders in new and different ways to partner on programs and efforts designed to enable the Coachella Valley to prosper. Join us and be part of the movement to frame the future we all want for the Coachella Valley! 167 vim ATTACHMENT fsalaglEfg Coachella vtalle Wt a i emi Frequently Asked Questions I What is the Coachella Valley Economic Blueprint? In 2008, the Coachella Valley Economic Partnership (CVEP) contracted with Atlanta based Market Street consultants to develop a comprehensive economic development strategic plan for the region, working with a steering committee of local leaders. The effort was led by Riverside County Supervisor Roy Wilson, Publisher of the Desert Sun Rich Ramhoff and former mayor and local developer Richard Oliphant. Recognizing that in today's economic development landscape, the competition among communities for quality, high -paying jobs is more intense than ever. In order to bring jobs to the area, effectively develop existing local companies, and better assist entre- preneurs and small businesspeople, CVEP has completed an economic development strategy process for the Coachella Valley. The Economic Blueprint's comprehensive, umbrella strategy for economic development created by the region for the region. The Blueprint will target existing and emerging industry clusters to drive job creation and regional wage growth and economic vitality. The Blueprint is market based, has strong leadership, will advance productivity -innovation -entrepreneurship, is long term diver- sification strategy, has broad base of local conunitment, coordinated and collaborative regional approach, linkages to global marketplace. It has a detailed strategy and five year budget plan and is ready to go. Who is the Blueprint Steering Committee tasked with overseeing the Blueprint development? The Desert Lyceum and CVEP Executive Committee members were joined by appointees of the CVEP Co -Chairs who attempted to assemble a regional and representative sampling of area private, public and civic stakeholders. The Blueprint Steering Com- mittee was Chaired by Supervisor Roy Wilson (in memoriam), Richard Oliphant and Rich Ramhoff. Over forty local government, business and civic leaders function as the steering committee providing ongoing oversight and direction for the development of the Blueprint. The process is being coordinated by the Coachella Valley Economic Partnership. Hundreds of individual and organizational stakeholders have been involved in focus groups, surveys, and consultation over the course of the months long process to develop strategies and implementation plans. What kind of specific economic impact can be demonstrated to come directly from the Blueprint? Economic impact depends on the type of investment, the quality of the jobs that are expected to be created (including the job mix), the amount and duration of construction investment, local tax rates, insurance rates, etc. The Blueprint contains quite a number of recommended strategies and programs, all of which must be implemented in order to accomplish progress against the goals and specific objectives identified. Specific outcomes will depend upon the pace and extent of investment and imple. mentation. What can be said is that - in example after example, some of which have been identified and detailed in the Blueprint - major investments in a locality have resulted in positive and measurable job and income impacts throughout the region. Attempting to measure very specific direct impacts requires incredibly complex modeling efforts. To use a less scientific methods of impact - assessment takes away all credibility from the projections. ww�+ cvep.couvbkrepiini »..'� 168 roarbefla Malin ate: cooperationFrequently Asked Questions What is the benefit to individual cities from regional Y Ydevelopment? An important component of regional coordination is pooling resources to attract companies to the region. The motivating factor for this coordination is the recognition that job creation and retention have economic effects that spill over city boundaries. If a company comes to one city, for example, workers from nearby cities can benefit by commuting to those jobs. Businesses in the entire region would benefit from all workers spending some of their money in their home city or nearby, and from the new busi- ness making some of its purchases within the region. Based on an analysis of regional economic data, the Coachella Valley's base multiplier is 1.7. So, in other words, for every 1000 "basic" jobs created in the region, 700 additional "non -basic" jobs will be generated by the multiplier effect of these new investments. These non -basic jobs are created as "new" money filters through the regional economy and leads to spending on additional goods and services. The Blueprint's recommended target sectors were selected partially because they represent employment comprised almost exclusively of "basic" or export jobs. Thus, the benefit of job creation in these target sectors is amplified by the fact that nearly every new job will create .7 additional new positions. In other words, for every 100 new target -sector jobs created, another 70 indirect jobs will be generated Why the focus on workforce development and education? The individual and community -wide benefits to having a highly trained and highly skilled workforce are enormous. Not only does a highly trained and highly skilled workforce attract new industry and businesses to a local community or region, but a highly trained and highly skilled workforce can also create new jobs by themselves through new business start-up and entre- preneurship. The greater the ability of a community or region to attract and create high -paying and high growth sector jobs, the greater likelihood that the community or region will enjoy longer periods of stable, long-term local and regional economic growth. y develop the Blueprint Strategy now? Virtually every community across the country is facing a changing economy right now. But it's important to remember that to- day's uncertainty should not prevent local economic developers from planning for the future. The Coachella Valley is competing against regions that have been implementing strategic programs for many years. The timing of this process is essential for the valley to build its capacity to move the economy forward. Who is funding the project? The overall project is being funded by regional stakeholders including: Riverside County; UCR Palm Desert Graduate Center; Imperial Irrigation District; the cities of Palm Desert, Desert Hot Springs, Indian Wells, Cathedral City, Palm Springs, Coachella, Indio, La Quints, and Rancho Mirage as well as the Desert Chapter of the Building Industry Association and the Palm Springs Desert Resort Communities Convention and Visitors Authority. I<Iv .Crep. CUpYltl ucprill l »_." 169 � my Coachella- vafla�/ r ',,, w F11, .... Frequently Asked Questions Who is Market Street? Market Street Services, Inc. is the consultant for the Economic Blueprint. The firm is a community and economic development consulting firm headquartered in Atlanta, Georgia. The firm was founded in 1997 by J. Mac Holladay as an alternative to the tra- ditional economic development firm. Market Street's staff of eleven is a diverse group of people from across the country that brings varying cultural, ethnic, and educational backgrounds. Market Street's clients include: Austin, Texas; Greensboro, North Carolina; and Halifax, Virginia. When will the project be completed? The Economic Blueprint Action Plan will be presented in October 2009 during the annual Coachella Valley Economic Summit. A local marketing campaign will be kicked off as part of the public roll out of the Blueprint. This will be the start of the implemen- tation efforts for the Blueprint. What is the economic impact of this type of strategy? The effective implementation of a comprehensive community and economic development strategy like the Blueprint holds wide-ranging benefits for the Coachella Valley. A growing economy with good paying jobs raises total regional incomes and provides additional capital for consumer spending, business investment and the funding of arts, culture and recreation ameni- ties. Rising tax receipts strengthen governments' ability to provide enhanced services to local residents. Effectively linking the private sector with training providers creates workforce "pipelines" for in -demand occupations and exposes regional students to dynamic employment opportunities in the Valley. This, in turn, increases the likelihood they will be more engaged in their studies, graduate from high school and pursue college degrees. A better educated, higher income population would likely lead to declining poverty, teenage pregnancy and crime rates. Balancing regional growth with environmental protection, smart land -use and effective planning of transportation, water and communications infrastructure ensures that the Valley's future is sustainable. All of these positive impacts we included in the performance metrics Market Street developed to monitor Blueprint implementation. They represent the ultimate "selling points" for investment in the strategy for both public and private -sector stakeholders. ...we truly believe that the overall community benefits beyond simple job creation — improved educational performance, declining poverty and crime, more art galleries, parks and museums, healthier children and adults, etc. — make for an extremely compelling case for the benefits of Blueprint investment. -Market Street Where can I view the reports, studies and analysis? All technical reports are posted at �eI,, w.cac.px,,wJ,,lkiq, mi For additional information contact CVEP at 760-340-1575. w;vu.a-e{t.tcm?rbI rrapriui 170 ATTACHMENT 3 Coachella Valley Economic Partnership Blueprint Investors Desert Regional Medical Center $50,000 per year for 5 years Eisenhower $50,000 per year for 5 years JFK $50,000 per year for 5 years Imperial Irrigation District $100,000 per year for 3 years Palm Springs Desert Resort Communities CVA $50,000 per year for 5 years Riverside County Economic Development Agency $50,000 City of Desert Hot Springs $50,000 City of Indian Wells $100,000 Desert Health Care District (grant) $312,000 Desert Health Care District (grant) $105,000 Southern California Edison $25,000 Riverside County Office of Education (grant) $90,000 per year for 3 years Riverside County Office of Education (in -kind svcs) $75,000 Ford Foundation (grant) $25,000 per year for 2 years Building Industry Association $10,000 University of California, Palm Desert Campus $10,000 per year for 5 years The Desert Sun $10,000 College Access Foundation $17,000 n, 171 REPORTS & INFORMATIONAL ITEMS: /25 COMMUNITY SERVICES COMMISSION MINUTES December 14, 2009 CALL TO ORDER A regular meeting of the Community Services Commission was called to order at 5:30 p.m. by Chairperson Spirtos. Commissioner Lawrence led the Pledge of Allegiance. PRESENT: Commissioners Brodsky, Darroch, Fitzpatrick, Lawrence, Leidner, and Chairperson Spirtos ABSENT: Commissioner Biegel STAFF PRESENT: Edie Hylton, Community Services Director; Steve Howlett, Golf & Parks Manager; Christina Calderon, Recreation Supervisor; and Angela Guereque, Senior Secretary CONFIRMATION OF AGENDA Motion - It was moved by Commissioners Leidner/Brodsky to confirm the agenda. Motion carried unanimously. PRESENTATIONS — NONE. APPROVAL OF MINUTES 1. Approval of November 9, 2009 Minutes Motion — It was moved by Commissioners Leidner/Darroch to approve the minutes as submitted. Motion carried unanimously. CONSENT CALENDAR - None. PUBLIC HEARING - None. Community Services Commission Minutes December 14, 2009 -2- BUSINESS ITEMS 1. Consideration to Become a Healthy Eating Active Living City. Director Hylton presented the staff report. Commissioner Fitzpatrick stated that this fits very well with the needs assessment, it is a mandate for our 40-acre sports facility; and it promotes joint use of facilities. Director Hylton explained the Planning Commission will be integrating these issues into different elements of the General Plan. Commissioner Darroch suggested health food be offered at snack bars available at affordable prices. Commissioner Lawrence stated that people need to learn how to cook healthy and not spend a lot of money. Commissioner Fitzpatrick suggested a food faire. Motion — It was moved by Commissioners Fitzpartick/Leidner to approve the Healthy Eating Active Living City Campaign and direct staff to recommend the resolution to City Council for consideration. Motion carried unanimously. 2. Consideration of a Recipient for the 2010 Senior Inspiration Award Program. Christina Calderon, Recreation Supervisor, presented the staff report. Commissioner Leidner suggested Kay Wolff be recommended. The Commission agreed that all nominees were qualified to be honored. Motion — It was moved by Commissioners Fitzpatrick/Leidner to recommend Kay Wolff for the 2010 Senior Inspiration Award Program. Motion carried unanimously. STUDY SESSION — None. DEPARTMENT REPORTS 1. Monthly Department Report for October 2009 2. Monthly Department Report for November 2009 Chairperson Spirtos thanked staff for all the work the Department does. COMMISSIONER ITEMS 1. Report from Commissioners Regarding Meetings Attended. 113 Community Services Commission Minutes December 14, 2009 -3- 2. Calendar of Monthly Events PUBLIC HEARING — None. OPEN DISCUSSION Commissioner Brodsky asked why the tile project has not been done at the Fresh & Easy development. Director Hylton stated that the Developer has put the project on hold pending possible architectural changes to the archway. ADJOURNMENT It was moved by Commissioners Fitzpatrick/Brodsky to adjourn the Community Services Commission meeting at 6:20 p.m. Motion carried unanimously. NEXT MEETING INFORMATION: A Regular Meeting of the Community Services Commission to be held on January 11, 2010 commencing at 5:30 p.m. in the City of La Quinta Study Session Room, 78-495 Calle Tampico, La Quinta, CA 92253. Submittedd� by: Angela Guereque Community Services Senior Secretary 174 REPORT/INFORMATIONAL ITEM: 117 INVESTMENT ADVISORY BOARD MEETING December 9, 2009 CALL TO ORDER Regular meeting of the La Quinta Investment Advisory Board was called to order at the hour of 4:00 p.m. by Vice Chairman Park, followed by the Pledge of Allegiance. PRESENT: Board Members Olander, Moulin, Park and Rassi ABSENT: Board Member Ross OTHERS PRESENT: John Falconer, Finance Director, Vianka Orrantia, Senior Secretary and Bryan Gruber, Lance Soll & Lunghard LLC, Audit Manager 11. PUBLIC COMMENTS — None. III Confirmation of Agenda' Mr. Falconer requested that the three handouts be added to the agenda: Interim Revision of the 2009-2010 Investment Policy prepared by Board Member Moulin and a letter from Board Member Olander addressed to the Mayor to be added for discussion under Board Member items; and an email follow-up to Pam Milliron, LAIF Administrator at the request of Chairman Ross and Board Member Moulin to be added for discussion under "Correspondence and Written Material," Item B. IV CONSENT CALENDAR A. Approval of Minutes of Meeting on November 4, 2009 for the Investment Advisory Board. Board Member Moulin requested that the following correction be made to page 5, first sentence; Board Members Park and Slander Moulin volunteered to I ... I In response to Board Member Moulin, Mr. Falconer confirmed that the first paragraph on page 2, fourth sentence, "the current TLGP risk weighted factor declined from 20% to 0%," was correct. 175 19 VI MOTION: It was moved Board Members Rassi/Olander to approve the minutes of November 4, 2009 as amended. Motion carried unanimously. Mr. Falconer requested that Correspondence and Written Material Item A be discussed in order to meet the schedule of the presentation by the auditor. Board concurred. BUSINESS SESSION A. Transmittal of Treasury Report for October 2009 Mr. Falconer presented and reviewed the staff report advising the Board that page 2 reflects a slight decrease in cash by $4 million due to a two month payment of police services, a semi-annual debt service payment of $500,043 and $909,000 of various capital projects payments. Mr. Falconer further advised that page 7 reflects a decrease in the portfolio due to a maturity of a Treasury Bill and the current need for cash in the month of October. The report also reflects a slight decline in the yields by three basis points finishing the month at .50%. Mr. Falconer advised that pages 5 & 6 the unrealized gain and loss, the report currently reflects an unrealized gain. MOTION - It was moved by Board Members Moulin/Olander to approve, receive and file the Treasury Reports for October 2009. Motion carried unanimously. B. Continued Consideration of the Fiscal Year 2009-2010 Work Plan Motion - It was moved by Board Members Olander/Moulin to continue the discussion of the 2009-2010 Work Plan. Motion carried unanimously. CORRESPONDENCE AND WRITTEN MATERIAL A. City of La Quinta FY 2008-2009 Audited Financial Statements Mr. Bryan Gruber of Lance Soll, & Lunghard, LLP, Audit Managers presented the Audited Financial Statement. Mr. Gruber advised .? 176 that he would review the audited financial statements, the audit process and the city's cash and investments as presented in the financial statements. Mr. Gruber advised that the audit is conducted in two phases, : an interim audit which occurs during the fiscal year, and a subsequent interim audit phase after the end of the fiscal year. Mr. Gruber also advised that the audit's focus during the fiscal year is on internal controls, processes of the City, and a test of internal controls; in addition, an audit of cash and investments consisting of reconciliations of cash and investments, procedures and controls over purchases and sales of investments along with compliance with the investment policy. At the end of the fiscal year, the audit's focus is on balances and amounts reported in the financial statements, cash and investments include independent third party confirmation and testing of the reconciliations. In response to Board Member Moulin, Mr. Gruber advised that cash balances are confirmed 100%. Mr. Gruber advised that at the conclusion of the audit there are three letters issued, . one One of the letters is an independent audit report, which is included in the financial statements; the letter expresses an unqualified opinion on the financial statements, (which is the best opinion an entity can receive in a financial audit), in addition, there are two communication letters: a management letter, and an audit letter which describes the process of the audit and/or describes any issues as a result of the audit. Mr. Gruber further advised that there was one material audit adjustment related to payables and one immaterial audit variance that was not booked due to immateriality but related to the fair value of cash and investments at June 30, 2009. Mr. Gruber further advised that the GASB 31 adjustment was the fair value adjustment that was not recorded, which was approximately $70,000. Mr. Gruber also advised that this year the City implemented Governmental Standard Board Statement 45 which related to the accounting and reporting of post -employment benefits other than pensions, a footnote disclosure and other amounts were reported in the financial statements. ,3 " 177 In response to Board Member Moulin, Mr. Gruber advised pension benefits are similar in nature to post employment health care benefits. Mr. Falconer advised that Note 15 gives an explanation of the pension benefits and summarized the reason for the payment. Mr. Gruber touched on a few of the highlights of the financial statement as follows: The government wide net assets increased from the prior year by 3% with the City's general fund reporting unreserved fund balance at approximately $46 million, which is approximately 133% annual of the Annual General Fund Budget. Page 41 — Note 3 reporting of cash and investments governed by GASB Statement 40; which is designed to provide a comprehensive overview of the City's cash and investments and discuss how the City is managing its risk as related to its investment portfolio. The City reported approximately $193 million in cash and investments, which is a 2% decrease in comparison to this time last year. The table provided in the note reflects the range of maturities of the investment portfolio, which 94% of the investments are short-term. The City's investments as of June 30 were rated by the rating agencies within the parameters of the City's investment policy. Mr. Gruber advised that GASB 40 requires a separate note disclosure for any investments with any one issuer that exceeds 5%, which the City did not have as of June 30, 2009nor did the City have custodial credit risk to report. In response to Board Member Moulin, Mr. Falconer advised that the asterisk referenced on page 42 is referring to five-year investments, which is required by state law. Board Member Moulin stated that this might be something that will need to be reviewed next year. In response to Board Member Park, Mr. Falconer explained the assumptions used to in the long-term financial plan. In response to Board Member Moulin, Mr. Gruber advised that he was not aware of any Governmental Accounting Standards similar to those of the Financial Accounting Standards 168. 4, 178 Mr. Falconer asked the Board if they wanted to review the audit letters which could be included in next months agenda. It was the conclusion of the Board not to review the audit letters. The Board thanked Mr. Gruber for his presentation. B. Month -End Cash Report and other selected Financial Data - August 2009 Mr. Falconer presented and reviewed the Month -End Cash report advising the Board that page 3 reflects the current LAIF rates at .59% with the City at .50%. Mr. Falconer also advised that page 4 reflects the recent bill results with the three-month bill at .03% and the six-month at .15%. He further advised that the notes report will be included in next months report, due to the investment of the two year notes. In response to Board Member Rassi, Mr. Falconer advised that he contacted Pam Millirin from LAIF and she advised that the reason for the decrease in the loans were due to the issuance of government obligation bonds earlier in the year, which decreased the amount of the loans to 9%. Noted and Filed C. Pooled Money Investment Board Reports - September 2009 Noted and Filed D. October 27, 2009 Joint Meeting Minutes with the City Council Noted and Filed VII BOARD MEMBER ITEMS Board Member Olander presented his letter to the Board advising that the letter was sent to the Mayor and the City Council for their consideration in allowing him to continue to serve on the board. Upon his appointment in June, Board Member Olander stated he was not made aware that he had to reside within the city in order to serve on the Board, he further stated had he known prior to his appointment he would not have reapplied to the Board. Board Member Olander asked the Board for their support, with Board Members Rassi and Park � 17� 5 volunteering to write a letter to the Mayor and City Council on Board Member Olander's behalf. Board Member Moulin advised the Board that he and Chairman Ross met with Mr. Falconer regarding increasing the limit in TLGP Corporate Notes to 20% of the portfolio. Board Member Moulin requested that this item be placed on the January agenda for the Board's consideration and approval. Vlll ADJOURNMENT MOTION - It was moved by Board Members Rassi/Olander to adjourn the meeting at 4:45 p.m. Motion carried unanimously. S mitt Vianka Orrantia, Senior Secretary �,� , 180 DEPARTMENT REPORT: 3— A P P. OF Tl� TO: The Honorable Mayor and Members of the City Council FROM: Veronica J. Montecino, CMC, City Clerk�t DATE: February 2, 2010 J SUBJECT: Request for Direction for Regarding Investment Advisory Board Vacancy On January 5, 2010, the City Council directed the City Clerk to advertise for applications to fill the unexpired vacancy on the Investment Advisory Board (IAB). A display ad was published in The Desert Sun on January 15 and 20, 2010 announcing applications were being accepted for consideration of appointment to the Investment Advisory Board (IAB). The deadline to file an application was Friday, January 22, 2010 at 5:00 p.m. No applications were received during the recruitment period. The City Clerk Department will be conducting the annual recruitment of applicants for all City Boards, Committees and Commissions in May to fill scheduled vacancies for terms expiring June 30, 2010. Three terms are scheduled to expire on the IAB on June 30. Applications for all Boards, Committees and Commissions will be presented to the City Council for consideration of appointment at the June 15, 2010 meeting. The IAB has been conducting their meetings with four members and have indicated that they are able to continue doing so through June 2010. The IAB meets on the second Wednesday of each month at 4:30 p.m. Staff is requesting direction from the City Council regarding the recruitment of the unexpired vacancy on the Investment Advisory Board. Department Report: 1 —A a, OFT TO: The Honorable Mayor and Members of the City Council FROM: Les Johnson, Planning Directgr� DATE: February 2, 2010 V SUBJECT: Discussion of the General Plan Update with Members of the City Council and Planning Commission Staff commenced the La Quinta General Plan update process shortly after the first of this year and has been working closely with the consultant team (Terra Nova)• The schedule for the update process includes conducting a minimum of three joint public meetings of the Planning Commission and City Council. The purpose and intent of the joint meetings is to provide both bodies with the opportunity to discuss and dialogue key points relevant to the update process. No specific direction or decisions would be expected during the joint meetings as staff would bring the key points to subsequent Planning Commission and City Council meetings. The update effort is quickly approaching the need to conduct the first joint public meeting as input and direction is necessary for two key pivotal points in order for the update process to continue. The pivotal points include: 1) establishing a General Plan growth boundary, and 2) identifying a build -out population for the existing city limits and proposed growth boundary. Staff has tentatively scheduled the joint Planning Commission and City Council public meeting for Thursday, February 25, 2010, at 7:00 P.M. in the Study Session Room. In addition to discussing the two aforementioned points, the meeting will commence with a brief presentation of introduction to the General Plan update process. Unless otherwise directed, staff will proceed with the identified joint meeting date, time and location as well as ensure proper public notice is given. „.:'J 182