2018 05 30 CC & PC Special Joint MinutesSPECIAL JOINT STUDY SESSION MEETING OF THE
CITY COUNCIL AND PLANNING COMMISSION
MINUTES
WEDNESDAY, MAY 30, 2018
CALL TO ORDER - City Council and Planning Commission
A special joint meeting of the La Quinta City Council and La Quinta Planning
Commission was called to order at 3:04 p.m. by Mayor Evans.
PRESENT: Councilmembers Fitzpatrick, Pena, Radi, Sanchez, Mayor Evans
ABSENT: None
PRESENT: Commissioners Bettencourt, Currie, McCune, Proctor, and Wright
ABSENT: Commissioner Caldwell and Chairperson Quill
PUBLIC COMMENT ON MATTERS NOT ON THE AGENDA - None
CONFIRMATION OF AGENDA - Confirmed
PLEDGE OF ALLEGIANCE
Commissioner Sanchez led the audience in the pledge of allegiance.
PUBLIC COMMENT ON MATTERS NOT ON THE AGENDA - None
PLANNING COMMISSIONER QUILL JOINED THE SPECIAL JOINT MEETING AT 3:06 P.M.
STUDY SESSION
1. DISCUSS HIGHWAY 111 CORRIDOR DESIGN AND ENHANCEMENT
RECOMMENDATIONS BY URBAN LAND INSTITUTE (ULI) TECHNICAL
ASSISTANCE PANEL (TAP)
Planning Manager Perez presented the staff report, which is on file in the Clerk's Office,
and introduced Executive Director Kendra Chandler with the ULI Orange
County/Inland Empire (OC/IE) who gave a brief overview of the TAP's background,
mission, expertise, services offered, and scope of work which consisted of evaluating
the Highway 111 commercial corridor and positioning it for long term economic
viability.
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Ms. Chandler said the TAP team was comprised of the following members:
•
•
•
•
•
Panelists
Manuel Bouza, MG2
Andrew Bowden, Land Concern
Sheila Cedervall, PlaceWorks
Vaughan Davies, Perkins Eastman
Stephen Nieto, South West Concepts
Co -Chairs
• Oscar Uranga, IMG
• Carol Mentor McDermott, Entitlement
Advisors
ULI Leadership
•
Anthony Petros, LSA Associates
• John R. Williams, Chair, ULI OC/IE
•
Sergio Ramirez, City of Long Beach
• Denice Ashton, Vice Chair, ULI OC/IE
•
Robert Reicher, The Reicher Company
ULI Staff & Support
•
Carl Rieger, Eastdil Secured
Kendra Chandler, Executive Director ULI
•
Spencer Wampole, The Wampole
OC/IE
Group
• Stacy Greer, District Council Manager,
ULI OC/IE
• Katie Holst, Senior Associate, ULI OC/IE
The following members presented a power point presentation of the TAP's findings
and recommendations regarding the Highway 111 corridor design and enhancement:
Mr. Uranga, Ms. McDermott, Mr. Reicher, Mr. Ramirez, Mr. Nieto, Mr. Bowden, Mr. Tony
Petros, LSA, Mr. Rieger, Mr. Wampole, which is on file in the Clerk's Office.
The TAP's review included evaluation of parking opportunities; market reports inclusive
of retail, ecommerce, hospitality, tourism, dining, shopping, and residential parks;
stakeholder objectives which included electrical bike sharing, shading and seating
areas, gathering spaces, economic incentives, pedestrian connectivity, dog parks,
family recreational opportunities, allowance for flexible uses of commercial real
estate, and landscape improvements; ability to capitalize on existing local and
neighboring catalyst sites such as the Indian Wells tennis center, Coachella and
Stagecoach festivals in Indio, as well as the polo grounds, the La Quinta Resort & Club,
future Pendry and Montage hotels at SilverRock, and suggested enhancements such
as splash parks, wave machine, indoor driving range; and the benefits of the future CV
Link development.
The TAP completed a Strengths, Weaknesses, Opportunities, and Threats (SWOT)
analysis of this project based on their findings; provided answers and
recommendations on the seven questions listed in the staff report; presented an
implementation strategy which included project level environmental impact report
and comprehensive Highway 111 Specific Plan (SP), making allowances for flexible
uses, reducing parking standards, increasing and unifying local brand recognition in
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conjunction with regional branding, experiential retail, pedestrian connectivity to CV
Link; and offered some finance tools and options.
The Council, Commission, and staff commended the TAP for contributing their time,
efforts, and expertise in preparing the presentation and report on this project.
Mayor Evans asked the members of the public present at the meeting to introduce
themselves - Vice President Jim Hildenbrand with Hofmann Land Development
(Travertine); Associate Planner Carlos Flores, City of La Quinta; Development Services
Director Les Johnson, City of Indio; Finance Director Karla Campos, City of La Quinta;
Development Associate Carter McLarand with Shopoff Realty Investments, LP
representing the property located at the southwest corner of La Quinta Drive and Auto
Centre Drive; Facilities Director Steve Howlett, City of La Quinta; concerned citizen of
Rancho Mirage Brad Evans; CVAG Executive Director Tom Kirk; Executive Vice
President/Partner Curtis Barlow, MBA, JD, with Coldwell Banker Commercial Lyle &
Associates representing several commercial centers in La Quinta; CEO Steven
Semingson with Civic Partners, Inc. which recently purchased the former Sam's Club
building; Vice President/Director of Planning Services Paul DePalatis, AICP with MSA
Consulting, Rancho Mirage; President/Owner Stephen Nieto with Southwest Concepts,
La Quinta; Business Analyst Gil Villalpando, City of La Quinta; Senior Planner Cheri
Flores, City of La Quinta; City Engineer Bryan McKinney, City of La Quinta; Building
Official James Wiatrak, City of La Quinta; Planning Manager Gabriel Perez, City of La
Quinta.
General joint discussion followed regarding the importance of quality landscaping,
visual appearance, and curb side appeal; implementing alternative transportation
options such as electric scooters and bicycles; projected development timeline for the
CV Link project; and ability to utilize street lighting to distinguish La Quinta from
neighboring communities.
Mr. Kirk gave a brief overview of the CV Link regional project development timeline and
federal funding; delays associated with right-of-way acquisitions for certain sections
of the CV Link and subsequent requests for bids; project's environmental impact report
was completed about a year ago; federal approval of the project's environmental
review is still pending; potential benefits and opportunities of this project to the
commercial property owners; the project's focus on north -south connectivity ,and
Golden Voice's support to connect the project to the polo grounds; ability to utilize the
storm water channel to realize this north -south connection; shifting emphasis from
"pedestrian connectivity" to value-added experience due to alternative transportation
opportunities.
Joint discussion continued regarding the importance to enhance, but also to maintain
the quality of the Highway 111 commercial district; support of linking the Highway 111
corridor to the CV Link project; La Quinta's eclectic community and lack of uniform
development guidelines; demands from big box retailers to maintain their established
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branding regardless of local development requirements and the inability of
municipalities to be "strict on form"; pros and cons of establishing a unifying SP;
economic development and market fluctuation driving SP changes; different elements
that comprise a SP and the ability to apply flexibility to the design element in order to
capture the essence of La Quinta now and into the future; importance of landscaping,
public right-of-way and space; implementing "area plans" to compliment the SP and
allow for design flexibility; parking requirements being dictated primarily by tenants;
challenges with enforcing implementation of a unifying plan; and current local
agencies that focus on regional economic development collaboration.
PLANNING COMMISSIONER WRIGHT LEFT THE MEETING AT 5:57 P.M.
Additional joint discussion followed regarding La Quinta's unique community
demographics; taking into consideration a five-year projection of future population
trends; the availability of many different forms of alternative transportation, which
would accommodate large age -diverse population, and the ideal location of the
Highway 111 corridor to implement it as it was positioned away from residential
communities; the benefits of CV Link's regional collaboration in promoting the project
and its association with the music festivals, which would be a vital attraction for
future generations; and would the City have the ability, and was it equipped, to
enforce standards imposed by a unifying SP or Area Plan.
General joint discussion continued regarding creating a "boardwalk" atmosphere
design to promote the use of alternative transportation and active living; Area Plans
allowed more flexibility than a SP; need to evaluate the City's current zoning and land
use and possibly implementing more non-traditional types due to commercial
business model changes occurring as a result from e-commerce; enterprise zones;
ways to repurpose portions of existing parking lots without eliminating the ability to
park in those areas should demand require it; trend toward reduced parking demands
by retail and hospitality operators; options for municipalities to encourage mixed -use
developments; parklets; implementing area overlays for design guidelines; challenges
associated with "private -public partnership" incentives; the City's inability to create
enterprise zones; importance of communication between retailers to create a non-
competitive environment, where they can complement and promote each other's
businesses; ways to encourage leasing "big box" real estate into smaller modular
spaces; incorporating art and activities into the retail experience; benefits of
alternative transportation versus public transportation and the associated funding
challenges; majority of the commercial retail vacancy rate in La Quinta stemmed from
the former Sam's Club and Ralph's buildings; emphasizing the importance to evoke
mutual commercial collaboration and commitment; perceived benefits of
"retailtainment;" possible next steps to identify and create a demand; and possible
Enhanced Infrastructure Financing District (EIFD) (SB 628 Beall) funding options
similar to the finding mechanism explored by the Salton Sea Authority.
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The TAP reported on the participation, collaboration, and comments received from the
City's commercial owners and development community.
Additional general joint discussion followed regarding the Highway 111 Shopping
Center continuous collaboration with the City; way -finding signs; rear -building signs
and CV Link entry points; exploring opportunities to expand available Wi-Fi and
marketing broadband; the undergoing upgrade of the City -owned traffic lights at the
major intersections would also provide Wi-Fi; the TAP's report would include
recommendations on commercial improvements; options to activate temporary "pop-
up" activities and events on some of the "land bank" areas (or extra parking spaces),
and collaborate and co -market with the commercial owners; perceived benefits of
creating a symbiosis between the "land bank" areas and the stores by utilizing
landscaping, seating areas, misters, etc., to make it a more personal experience; and
the essential design flaws associated with placing trees in planters amongst a sea of
asphalt making it difficult for the trees to survive and grow.
Mr. Semingson shared some possible uses for the former Sam's club building and
provided general comments on the TAP's findings and recommendation.
Mr. Barlow noted the biggest challenges for a business to be successful in this
community were critical mass and seasonality; placing focus "not on the clicks, but
the bricks," because that was what would bring people to the community; and ways to
repurpose the "big box" stores.
Further joint discussion followed regarding the City's unsuccessful attempts to initiate
an infrastructure finance district in the past following the 2013 flood with the Desert
Sands Unified School District, County of Riverside, Coachella Valley Water District, and
other agencies; next steps would include establishing a timeline of events and
activities, and defining how the City would take the first steps forward based on the
recommendations listed in the TAP's report; challenges the City has faced in getting
the Highway 111 commercial owners to communicate and work together;
unsuccessful attempts to launch joint marketing opportunities; the reality of still living
in a car -oriented society despite the rapidly advancing trend of alternative
transportation; possible new development of a Residence Inn hotel at the Highway
111 corridor; and the high-level tourism amenities that the future Pendry and
Montage would offer.
TAP's report would be available in four to six weeks.
General joint discussion followed regarding the benefits of building a pedestrian
bridge across the Highway 111 corridor to access CV Link and to avoid at -grade
pedestrian Highway 111 crossings that impact traffic signal timing, and "layered
complete streets" notion, which would provide alternative routes for folks to get
around parallel to the Highway 111 corridor; marking the entrance to La Quinta at the
iconic Point Happy commercial center corner; and past unsuccessful attempts at
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"retailtainment;" available competitive grant funding for pedestrian bridge crossings;
and ways to encourage and get the most out of Uber and alternative transportation
options without impairing parking availability.
COUNCIL AND COMMISSION MEMBERS' ITEMS - None
ADJOURNMENT
There being no further business, a motion was made and seconded by
Councilmembers Radi/Fitzpatrick to adjourn at 6:17 p.m. Motion passed unanimously.
Respectfully submitted,
v
t(to r
MONIKA RADEVA, Acting City Clerk
City of La Quinta, California
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