City Council Staff Report - SilverRock Mural (Bird Song MOVED TO LQ MUSEUM)BUSINESS SESSION ITEM NO. 2
City of La Quinta
CITY COUNCIL MEETING May 18, 2021
STAFF REPORT
AGENDA TITLE: APPROVE INSTALLATION OF A MURAL ON THE RESTROOM
FACILITY AT THE SILVERROCK EVENT SITE BY ARTIST NATE FRIZZELL
RECOMMENDATION
Approve the installation of a mural on the restroom facility located at the
SilverRock Event Site by artist Nate Frizzell.
EXECUTIVE SUMMARY
• Nate Frizzell (Artist) was selected from the Community Services
Commission's (Commission) approved pre -qualified artist list to paint a
mural at the Event Site.
• Staff published a survey to capture La Quinta resident input and the Artist
developed three mural concepts using their feedback (Attachment 1).
• At the May 5, 2021 Community Services Commission Meeting, the
Commission recommended mural concept one.
• The addition of a mural at the Event Site was identified as an art
opportunities initiative by the Commission.
• The programming of the mural is driven by the Art In Public Places'
objective to enhance quality of life for residents through public art and
serve as a cultural asset.
FISCAL IMPAC
The total cost for the mural is $15,000 and funds are available in the Art in
Public Places Art Purchase budget (Account No. 270-0000-74800).
BACKGROUND/ANALYSIS
In September 2019, the Commission developed a roadmap that serves as a
framework for staff and for future Commissioners.
The roadmap includes an initiative to identify locations for art installations
across the City and the Event Site was listed. As a result, Staff conducted a
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careful review of the venue and identified the restroom facility as an
opportunity for art because it is centrally located in the park and the size of
the building will allow for a significant mural.
At the March 8, 2021 Commission meeting, Staff presented the opportunity
for art at the restroom facility. Nate Frizzell was selected as the artist to
develop mural concepts because of his ability to produce high quality
hyperrealism murals, as demonstrated by the recently painted mural "Bloom",
which generated overwhelming positive feedback from the Community. As
part of that process, Staff published a survey to capture community feedback
that the artist would use when developing the mural concept (attachment 2).
The survey was open from February 15, 2021 through March 7, 2021, included
six questions, and 46 responses were captured. Staff organized the responses
and shared the feedback with the Artist (Attachment 2). The Artist utilized the
feedback to develop three mural concepts.
On May 5, 2021, a special meeting was held to present all concepts for
Commission's consideration and after great deliberation, they are
recommending concept number 1 to Council. The others are also included for
Council review.
The Mural will play a major role in enhancing the visual experience and add
value to the cultural and economic vitality of La Quinta. It is located at a major
park, that will be highly visible from both adjacent streets and throughout the
park site, serve as a cultural asset, and contribute to the City's -character. If
the Council approves the mural, Staff will execute an agreement and initiate
the installation process with the artist, which will commence 30 days after
approval.
ALTERNATIVES
Council may reject all proposals and/or ask the Artist to submit new concepts.
Prepared by: Jaime Torres, Community Resources Analyst
Approved by: Chris Escobedo, Community Resources Director
Attachments: 1. Mural Concepts
2. La Quinta Resident Survey Feedback
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ATTACHMENT 2
Concept 1: The model is wrapped in a blanket with a Cahuilla basket pattern while staring off as the sun sets
and the moon rises...a nod to Menily the Cahuilla goddess of the moon "who taught the people the arts of
civilization". There are roadrunners and big horn sheep on either side to complement the scene.
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Concept 2a: This model is not the final person that will be used and only serves as a placeholder. The model will
be surrounded by local succulents and flowers. The Artist was thinking of a park and being overwhelmed by the
beauty of nature. Also a nice juxtaposition to the more open landscape.
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Concept 2b: A different version of the second mural concept. This model is not the final person that will be used
and only serves as a placeholder. The model will be surrounded by local succulents and flowers. The Artist was
thinking of a park and being overwhelmed by the beauty of nature. Also a nice juxtaposition to the more open
landscape.
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Concept 3: A series of Cahuilla vases and baskets with local flowers. There will be local wildlife on both sides that
includes, hummingbirds, roadrunners, butterflies, and a big horn sheep.
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ATTACHMENT 1
Describe what you envision for the SilverRock Event site. What types of
activities/events/experiences do you see taking place at this park venue?
• Common answers include
o Walking
o Biking
o Picnics
o Hiking
o Food & beverage festivals
o Yoga
o Art
o Music
o Family hangouts
o Cultural celebrations
o Local cultural history
o Entertainment
When you think of La Quinta and its culture/identity, what comes to mind?
• Historic La Quinta Cove
• Native Americans
• Cahuilla Indians
• Old Town La Quinta
• Mountains
• Desert Landscape
• Peaceful
• Small town charm
• Neighborly
• Family town
• Diverse
• Connects with nature
• Friendly
• Big Horn Sheep, roadrunners, hummingbirds,
• La Quinta Hotel
• Big Sky
Can you describe murals you've enjoyed in the past? Does it have a name?
• Hydra, John Cuevas
• Murals displaying scenery - mountains, palm trees, roadrunners, birds
• Original artwork
• Vivache designs murals
• Eric Junker Crafted Kitchen Mural
• Chris Lux Abstract Wall at The Bloc
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• Ryan Campbell murals
• CJ Troxell
• Diego Rivera
• Wyland Whale murals in Hawaii
• Banksy - Girl with Balloon
• Bloom, Nate Frizzell
• Volta, John Cuevas
• Local Wildlife
What styles/genres of murals do you like?
• Colorful
• Vibrant
• Human touch
• Nature foliage
• Inspired by the mountains
• Modern
• References natural beauty
• Contemporary
• Classic
• Modern with homage to local features
• Botanical and animal/bird collages
• Flowers
• Scenic
• Eclectic
Can you describe what you'd like to see on a mural at SilverRock?
• Encompass natural wonders at SilverRock
• Big horn sheep
• Local animals
• Desert landscape
• Santa Rosa mountains
• Reflections of past when property was Rancho Xochimilco with Toltec
Statues
• Native desert plants in bloom
• Sunsets
• Roadrunner
• Indigenous culture
• Hot air balloons
• Butterflies local history
• Cacti
• Story of La Quinta
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