2024-27 Madden Media - Marketing Services - Amendment 2DATE
TO
MEMORANDUM
June 4, 2024
Jon McMillen, City Manager
FROM: Marcie Graham, Marketing Manager
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RE: Madden Media - Amendment No. 2 - Marketing Services FY 2024/25 to 2026/27
Please list the Contracting Party / Vendor Name, type of agreement to be executed, including any change orders or
amendments, and the type of services to be provided. Make sure to list any related Project No. and Project Name.
Authority to execute this agreement is based upon:
Approved by City Council on 2022-06-21 Business No. 3
QCity Manager's signing authority provided under the City's Purchasing Police
[Resolution No. 2019-021] for budget expenditures of $50,000 or less.
Department Director's or Manager's signing authority provided under the City's
Purchasing Policy [Resolution No. 2019-021] for budget expenditures of $15,000 and
$5,000, respectively, or less.
Procurement Method (one must apply):
1] Bid F-/-1 RFP F-1 RFQ F-1 3 written informal bids
QSole Source F-1 Select Source 1-1 Cooperative Procurement
Reauestina deuartment shall check and attach the items below as auurouriate:
F%/ Agreement payment will be charged to Account No.: 101-3007-60461
✓Q Agreement term: Start Date 7/1/2024 End Date 6/30/2027
W-1Amountof Agreement, Amendment, Change Order, etc.: $ 725,000 per FY
REMINDER: Signing authorities listed above are applicable on the aggregate Agreement amount,
not individual Amendments or Change Orders!
J -L Insurance certificates as required by the Agreement for Risk Manager approval
Approved by: Oscar Mojica Date: 6/4/2024
NOTE:
a
1r l
Bonds as required by the Agreement (Performance, Payment, etc.)
Conflict of Interest Form 700 Statement of Economic Interests from Consultant(s)
Review the "Form 700 Disclosure for Consultants" guidance to determine if a Form
required pursuant FPPC regulation 18701(2)
Business License No. LIC -770314 Expires: 7/31/2024
Requisition for a Purchase Order has been prepared (Agreements over $5,000)
700 is
AMENDMENT NO. 2 TO AGREEMENT FOR CONTRACT SERVICES
WITH MADDEN MEDIA
This Amendment No. 2 ("Amendment 2") to Agreement for Contract Services
("Agreement") is made and entered into as of the 31 day of May, 2024, ("Effective Date")
by and between the CITY OF LA QUINTA ("City"), a California municipal corporation
and Madden Media, an Arizona Limited Liability Corp ("Contracting Party").
RECITALS
WHEREAS, on or about July 1, 2022, the City and Contracting Party entered into
an Agreement to provide Marketing Services, for a total not to exceed amount of Seven
Hundred Twenty -Five Thousand Dollars ($725,000) per fiscal year; the Initial Term of the
Agreement expired June 30, 2023; and
WHEREAS, on or about March 21, 2023, the City and Contracting Party executed
Amendment No. 1 to the Agreement to amend:
• Section 1.1 Scope of Services — added services related to PR campaign and update
of the City's PlaylnLaQuinta.com website as it was outdated;
• Section 2.1 Contract Sum — increased fiscal year 2022/23 compensation only with an
additional $60,000, for a total not to exceed amount of $785,000. Compensation
remained unchanged at $725,000 for the remainder of any Extended Terms;
• Section 3.4 Term — extended the Initial Term for one additional year, from July 1,
2023, to June 30, 2024, and for; and
WHEREAS, pursuant to Section 3.4 Term, the City and Madden Media mutually
agree to extend the Term of the Agreement for an additional three -years from July 1, 2024,
through June 30, 2027 ("Extended Term").
NOW THEREFORE, in consideration of the mutual covenant herein contained, the
parties agree as follows:
AMENDMENT NO. 2
In consideration of the foregoing Recitals and the covenants and promises
hereinafter contained, and for good and valuable consideration, the sufficiency and receipt
of which are hereby acknowledged, the parties hereto agree as follows:
1. Section 3.4 Term is amended to read as follows:
Unless earlier terminated in accordance with the provisions in Article 8.0 of this
Agreement, the term of this agreement shall commence on July 1, 2022, and terminate
on June 30, 2023 ("Initial Term"). This Agreement was extended via Amendment No. 1
for one (1) additional year from July 1, 2023, through June 30, 2024. This Agreement is
being extended for three (3) additional years from July 1, 2024, through June 30, 2027
("Extended Terms"). This Agreement may not be extended any further.
In all other respects, the original Agreement shall remain in effect.
IN WITNESS WHEREOF, the City and Contracting Party have executed this
Amendment No. 2 to the Agreement on the respective dates set forth below.
CITY OF LA QUINTA
a California municipal corporation
•
McMILLEN, City Manager
City of La Quinta, California
Dated:
ATTEST:
MONIKA RADEVA, Ci Clerk
City of La Quinta, California
APPROVED AS TO FORM:
WILLIAM H. IHR ,City Attorney
City of La Quinta, California
MADDEN MEDIA
CDocuSigned by:
80EBF8ACE53F486
Sarah Hupp -Foster, COO
Madden Media
Dated: 5/31/2024 1 3:28 PM MST