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Invictech Inc. Response to The City of La Quinta for Website Design And Maintenance Services PREPARED FOR: The City of La Quinta PREPARED BY: Qinyue Li Invictech Inc. 50 Millstone Rd, Bldg 400200, East Windsor, NJ 08520 (814)777-3397 govt@invictechinc.com Table of Contents 1. Cover Letter 2 1.1 Firms Background, Qualifications, and Experience 3 1.1.2 Invictech’s Background 3 1.1.3 Core Strength 4 1.2 Our Approach & Solution 8 1.2.1 Discovery and Project Kick-off 8 1.2.2 Website Design & Development 8 1.2.3 Data Migration 9 1.2.4 Search Engine Optimization (SEO) Strategy 9 1.2.5 Content Management System 9 1.2.6 Training Approach 10 1.2.7 Website Maintenance & Support 10 2. References 11 3. Complete Pricing List 13 3.1 Cost Breakdown 13 3.2 Maintenance 13 4. List of Complementary Services Offered by Proposer along with Corresponding Prices 14 5. Staffing and Project Organization 15 5.1 Project Team: 15 5.2 Project Organizational Chart: 16 6. Subcontracting Services 16 7. Disclosures 16 8. Acknowledgement of Insurance Requirements (Attachment 2) 17 9. Non-Collusion Affidavit (Attachment 3) 18 10. Acknowledgement of Addenda (Attachment 4) 19 1 1. Cover Letter To: The City of La Quinta (City) 78495 Calle Tampico La Quinta, California 92253 Subject: Proposal Submission for "Website Design And Maintenance Services" Dear Marcie Graham, On behalf of Invictech Inc., I am pleased to submit this proposal in response to your Request for Proposal (RFP) for the Website Design And Maintenance Services of a modern, ADA-compliant municipal website. We understand the City's need for a scalable, user-friendly platform that enhances accessibility and integrates essential city services. Our proposal outlines our comprehensive approach to delivering a website that meets and exceeds your requirements. We have extensive experience in designing and developing municipal websites, ensuring seamless content migration, integrating with archive portals like Laserfiche, and providing robust ongoing support and training. We are committed to delivering a solution that reflects the City’s brand identity and promotes transparency and community engagement. Invictech Inc., a Minority and Women-Owned Business Enterprise (MWBE) and based in New Jersey, specializes in delivering innovative and user-focused website solutions for government entities and public organizations. We are confident that our expertise in website design, development, CMS implementation, SEO, and security best practices makes us the ideal partner for the City of La Quinta. Validity Statement: All information and pricing provided in this proposal are valid for a period of ninety (90) days from the date of submission. Conflict of Interest Statement: Invictech Inc. affirms that any individual who will perform work for the City of La Quinta under this proposal is free of any conflict of interest. Sincerely, Qinyue Li 50 Millstone Rd, Bldg 400200 East Windsor, NJ 08520 Phone: (814) 777-3397 Email: govt@invictechinc.com 2 1.1 Firms Background, Qualifications, and Experience Number of Years in Business 5+ years EIN 84-3177415 State in Which the firm is incorporated New Jersey Date of Incorporation Nov 26, 2019 Firm Ownership C Corp., 100% Privately owned Parent Company N/A 1.1.2 Invictech’s Background Invictech Inc., a certified Small Business Enterprise (SBE) and Minority Women Business Enterprise (MWBE), specializes in delivering secure, accessible, and scalable digital solutions for clients from multiple industries. With extensive experience in website development, we focus on compliance, usability, and long-term functionality to ensure seamless public engagement with state agencies and municipalities. For The City of La Quinta, we propose a modern, ADA-compliant, and user-friendly website redesign that enhances accessibility, improves navigation, and provides a seamless digital experience for state employees and the public. Our expertise in WordPress-based Content Management Systems (CMS), UI/UX design, and advanced search functionality will ensure a secure and easy-to-manage platform. Beyond development, Invictech Inc. provides secure hosting, 24/7 support, and ongoing maintenance to ensure the website remains optimized, updated, and safe. Key Benefits Partnering with Invictech Inc. ensures: ● A future-ready, accessible, and mobile-optimized website. ● Intuitive navigation and advanced search functionality to enhance the user experience. ● A secure, WordPress-powered CMS that allows state staff to manage content with ease. ● Seamless third-party integrations to connect existing state systems and digital services. ● Ongoing technical support, security updates, and hosting services for long-term success. 3 1.1.3 Core Strength Website Design and Development Invictech Inc. specializes in developing secure, scalable, and visually engaging websites tailored to the unique needs of government agencies. For The City of La Quinta, we will design a responsive, mobile-friendly website that ensures efficient access to information and services for OST’s varied audiences and its staff. Our websites are built with a strong focus on security, ADA compliance, and user experience to provide a seamless digital presence. UI/UX Design Invictech Inc. will implement a modern, mobile-first, and ADA-compliant design that enhances usability and accessibility. The website will feature streamlined navigation and AI-powered search for quick access to information, ensuring a seamless experience across all devices. Our modular design approach will enable agency staff to update content easily, maintaining long-term flexibility without requiring advanced technical expertise. Content Management System At Invictech Inc., we primarily use WordPress, a powerful and flexible platform that is widely recognized for its ease of use and scalability. For Newnan Utilities, we will implement a WordPress-based CMS that allows your team to effortlessly update and manage content without needing technical expertise. To ensure a smooth transition and efficient use of the CMS, we will provide comprehensive training, including video tutorials and a detailed guidebook (covering content updates, page creation, and system management). This will empower your tech and non-tech staff to handle all necessary website operations with confidence and independence, while we remain available for ongoing support as needed. SEO & Marketing Capabilities Invictech Inc. delivers comprehensive SEO and marketing solutions, driving measurable results for our valuable clients. Our process includes in-depth keyword research, identifying high-value terms to optimize content and improve search engine rankings. Our content strategy focuses on creating engaging, informative, and SEO-friendly material that resonates with target audiences. ● We implement technical SEO best practices, ensuring website architecture is optimized for crawlability and indexing. ● Our marketing services include social media integration, email campaigns, and targeted advertising, expanding your online presence. ● We provide detailed analytics reports, tracking key performance indicators to refine strategies and maximize ROI. ● We focus on user experience, creating sites that not only rank well, but also convert visitors into customers. 4 Third-Party Services Integration Our team will ensure seamless integration with state systems, improving data capture, document management, and online forms for enhanced usability. We will implement a structured document upload system for better organization and searchability, transition static PDFs to interactive online forms where applicable, and set up 301 redirects to maintain SEO integrity. Robust error handling and logging mechanisms will ensure smooth functionality and quick issue resolution. With a proven track record in delivering high-quality websites, Invictech Inc. is committed to developing a secure, accessible, and scalable digital solution for The City of La Quinta. Our expertise in WordPress development, UI/UX design, and government compliance make us the ideal partner for this project. Guiding Our Future At Invictech Inc., we are driven by a passion for innovation, problem-solving, and transformative technology. Our mission and vision reflect our commitment to empowering businesses, fostering growth, and shaping a future where technology unlocks limitless possibilities. Our Mission: Our mission is to empower businesses by solving their IT challenges with innovative solutions and exceptional service. We are a dynamic team of creative people who empower businesses to thrive in the digital era through cutting-edge technologies, exceptional service, and sustainable growth. Invictech is after insights that make an impact that outthinks the most puzzling challenge, agility that generates new momentum, and a collaborative approach that makes ideas jump off the screen. Our Vision: Invictech was created under one single vision: To transform organizations by enabling businesses to achieve their fullest potential through cutting-edge IT solutions and innovation. We are dedicated to building stronger communities and providing the best technology and consulting to the world. Landon Han | Project Manager Education Master of Science in Applied Mathematics, University of Washington Bachelor of Science in Applied Mathematics, Pennsylvania State University Landon has been involved with projects as a project manager, solution architect, and full stack developer, with capacity across a variety of technologies during his tenure with Invictech. He is passionate about solving client’s most complex problems with creative strategies and custom builds. He brings a rich spread of cloud-native application development experience to ensure every Invictech project delivers on the client’s vision. His proficiency covers a wide range of technologies, including Java/J2EE, JavaScript, Linux-based systems, and various development frameworks. His experience is comprehensive, spanning Mainframe, Web, and Java 5 Key Technical Skills Project management, Java, PHP, AWS, Architecture Design, HTML, CSS, JavaScript, API Integration Solutions development, with a solid foundation in the Software Development Life Cycle (SDLC), Agile methodologies, and Test-Driven Development (TDD). His technical acumen extends across Agile, Java, PHP, Git, Cloud Services, CI/CD, and beyond. Before joining Invictech, he worked at eBay - Buyers experience group as a senior project leader and software engineer. Zack Yu | Principal Software Engineer/Backend Developer Education Master of Science in Computer Science, Stevens Institute of Technology Key Technical Skills Java, PHP, API Access Management, Docker, Kubernetes, AWS, Python Zack is a seasoned Technology and Product Development Director with a rich background of over 10 years in web application development and cloud service management, particularly skilled in leveraging technologies like Java, AWS Cloud, single sign-on, and deploying applications on cloud services. His expertise is deep-rooted in areas such as the event driven microservices architecture, API Access Management, and User Lifecycle Management, alongside seamless integration with containerization techniques like Docker and Kubernetes. Known for his emphasis on cloud services and authentication, he also excels in performance optimization and project planning. As a leader, he has effectively guided teams and managed multiple application launches, demonstrating a strong capacity for leadership. His proficiency extends to mobile development, establishing him as a highly competent professional in the web application field. Eric Lee | Software Developer/Frontend Engineer Key Technical Skills JavaScript/Typescript, Python, React, AngularJS, Flask, Node.js, ExpressJS, AWS, GCP, Ruby, Ruby on Rails, MongoDB, PostgreSQL, Git, Redux, RxJS, NgRx Eric Lee is a talented Frontend Engineer with a diverse and extensive skill set. His proficiency includes JavaScript and TypeScript, Python, and frameworks such as React and AngularJS. Eric is well-versed in developing robust applications using Flask, Node.js, and ExpressJS. He has hands-on experience with cloud platforms like AWS and GCP, and he is skilled in using PHP, Ruby and Ruby on Rails for web development. Eric's expertise extends to database management with MongoDB and PostgreSQL, ensuring data integrity and efficient performance. Eric is adept at version control with Git and excels in state management with Redux, RxJS, and NgRx. His comprehensive technical knowledge and ability to leverage modern technologies make him a vital contributor to any 6 development team, particularly in creating dynamic and responsive front-end solutions. Kevin Li | UI/UX Designer Education Master of Interaction Design, California College of the Arts’ Bachelor of Fine Arts in Industrial Design, California College of the Arts Key Technical Skills Bootstrap, AngularJS, Figma, Adobe XD, Sketch, Zeplin, FIgjam, Miro, Visual QA, Javascript Kevin is a multi-disciplinary and self-motivated product designer dedicated to creating positive impacts by translating visions into tangible products. With over five years of experience, he strives to craft and deliver delightful experiences across various platforms, exploring the intersection of human-centered engineering, dynamic design, and technology. He is proficient in a range of mainstream design tools including BootStrap, Figma, Adobe XD, Sketch, Zeplin, Figjam, Miro, and more. Kevin also has extensive hands-on experience throughout the design process, employing methodologies from design research and prototyping to usability testing and Visual QA, ensuring successful and continuous use of new features. In his current role with Invictech, he spearheaded the user experience design for an Internal Employee Management Application, which streamlines HR processes by replacing scattered cloud drive folders and spreadsheets. This tailored solution significantly enhanced the experience of managing the hire-to-retire cycle of employees within the company. Additionally, he is entrusted with maintaining and contributing to the company's design system, ensuring scalability and consistency across diverse products. Leo Zhu | QA/SDET Education Bachelor of Science in Computer Science, San Jose State University Key Technical Skills Microsoft VSTS, Selenium WebDriver, Jenkins As a software testing engineer, Leo's primary responsibility is to ensure that software products meet quality standards during development and function properly after release. Leo possesses extensive testing experience and is proficient in various testing methods and tools such as equivalence partitioning, boundary value analysis, cause-effect graphing, and orthogonal array testing, which he uses to write and execute test cases to identify and report defects. Throughout Leo’s career, he has successfully assisted multiple projects in achieving high-quality deliveries and has earned high recognition from Invictech’s clients. As a team player, Leo emphasizes communication and collaboration and enjoys sharing his knowledge and experience. Prior to joining Invictech, Leo worked as a QA engineer for Nisum for 2 years. Lucca Jiang | WordPress Fullstack Engineer 7 Education Master of Fine Arts, Savannah College of Art an Design Key Technical Skills Bootstrap, HTML 5, CSS, JavaScript, VUE, React, Pyth Node.js, MySQL, Redis, Memcached, Linux, Nginx, Lucca is a proficient WordPress Fullstack Engineer with over 3 years of experience in web development. She is well-versed in the LNMP (Linux, Nginx, MySQL, PHP) development environment and has a strong command of HTML5, CSS, and JavaScript. Lucca is familiar with common frameworks such as VUE and React, and she has a deep understanding of their core functionalities. She possesses a thorough knowledge of web front-end and back-end interaction processes and can analyze project-related issues from HTTP messages. Her expertise extends to PHP, with a foundational understanding of Python and Node.js. She is adept at using MySQL and performing related SQL optimizations. Additionally, she is familiar with NoSQL technologies like Redis and Memcached. Lucca is capable of handling significant pressure, demonstrating strong responsibility, excellent communication skills, self-driven motivation, and effective coordination abilities. 1.2 Our Approach & Solution Invictech Inc. welcomes this opportunity to partner with The City of La Quinta to design, develop, and host a modern, user-friendly, and ADA-compliant municipal website. Our approach is directly aligned with the City's requirements for a scalable and adaptable platform, enhanced user experience, improved accessibility, seamless integration of essential services and communication tools, content migration, integration with Laserfiche, mobile responsiveness, SEO, comprehensive training, reliable hosting, ongoing maintenance, and robust support. We are committed to delivering a website that reflects The City of La Quinta’s brand identity and fosters transparency and community engagement. 1.2.1 Discovery and Project Kick-off ● Detailed Requirements & Scope Refinement: Kick-off meeting with City stakeholders to finalize brand understanding, audience needs, template specifics, and project scope based on provided materials. ● Best Practices & Consultation: Share expertise on website best practices, modern design, and integrations to guide design and functionality. ● Final Project Plan: Collaborative finalization of project plan, timeline, communication, and KPIs. 1.2.2 Website Design & Development ● Brand-Consistent, Accessible, & Responsive Design: Adhere to City's Brand Manual for visuals. Prioritize accessibility, usability, and responsiveness across all devices (mobile-first). 8 ● Maintain & Enhance Existing Functionalities: Preserve emergency alerts, news feeds/archive, event calendars, online forms, and internal URL shortener. ● Customizable Content Display: Implement buttons, callouts, multimedia embedding, and template-based landing pages for consistent layouts. ● Improved Navigation & Functionality: Streamline site navigation and link hierarchy based on assessment and information architecture best practices. Implement a content preview function. Maintain third-party integrations. ● Laserfiche Integration: Ensure all current links remain active. Explore embedded search and contextual document display for intuitive access and data integrity. 1.2.3 Data Migration ● Efficient Migration Plan: Analyze existing platforms, define content inventory, migration strategy (automated/manual), timeline, resources, QA, and rollback plan. Cost breakdown in Exhibit A. ● Data Transfer Solutions: Utilize automated tools where efficient; manual migration for unstructured content. Maintain URL integrity with 301 redirects. ● Comprehensive Testing: Verify proper formatting, full functionality, media integrity, and search engine indexing. ● Third-Party Software Integration Assistance: Provide technical support for integrating software with migrated content. 1.2.4 Search Engine Optimization (SEO) Strategy ● SEO Enhancements: Implement SEO-friendly URLs, schema markup for services, optimized meta tags/headers, and content structured for search intent. ● Fast-Loading Pages: Aim for a 90+ Google Lighthouse score and integrate a CDN. ● Performance & Security: Implement daily automated backups, cloud-based CDN, SSL/HTTPS, cross-browser compatibility, and ADA compliance (WCAG 2.1+). 1.2.5 Content Management System ● Scalable, Intuitive, & Secure CMS: Implement a CMS (recommended: WordPress) enabling non-technical staff to easily update content while maintaining security and accessibility. ● Key Benefits of WordPress: ADA/WCAG compliance, mobile optimization, SEO/social media integration, intuitive UX, security/compliance (NIST), and scalability for future integrations. ● Key Deliverables: Accessible/inclusive design, modern/user-friendly experience, seamless content migration/management with templates and a user-friendly backend, and ongoing CMS support/training with documentation. ● Hosting We propose hosting the City’s website on AWS GovCloud, paired with Cloudflare DNS management, ensuring: ● Government-grade security with compliance to FedRAMP, ITAR, and CJIS standards. 9 ● Role-based access controls (RBAC) and Multi-Factor Authentication (MFA) to enhance administrative security. ● DDoS protection, SSL/TLS encryption, and Web Application Firewall (WAF) to prevent cyber threats. ● Automated daily backups and disaster recovery protocols, minimizing downtime in case of emergencies. 1.2.6 Training Approach ● Comprehensive Training: Provide live and recorded video training sessions tailored for technical and non-technical staff. ● Training Deliverables: Live/offline video sessions (recorded), screen recording tutorials, and a detailed PDF documentation guide covering WordPress management, features, best practices, and troubleshooting. 1.2.7 Website Maintenance & Support ● Reliable Post-Launch Support: Offer flexible maintenance plans for performance, security, and relevance. ● Maintenance Services: Platform updates (Git version control, secure offsite backups), bug fixes/performance optimization (monitoring tools, database/image optimization, ticketing system), system audits/improvements, feature enhancements, urgent issue handling (15 min), and a 99.9% uptime guarantee. The maintenance services include: ● Platform Updates: Regular updates to ensure compatibility, security, and the introduction of new features. This includes WordPress core updates, plugin updates, and theme updates. ● Bug Fixes & Troubleshooting: Addressing issues that impact usability, including identifying and resolving bugs. ● Performance Monitoring & Optimization: Ensuring website speed and responsiveness through continuous monitoring and optimization. ● System Audits & Improvements: Periodic review and updates to align with best practices and evolving needs. ● Feature Enhancements: Adding or updating website features as needed to support evolving customer needs and City's objectives. ● Urgent Service Handling: Critical issues addressed within 15 minutes. ● 99.9% Uptime Guarantee: Ensuring the website remains operational. 10 2. References 1. First Client Reference Name of Client BeaconFire Solution Inc. Client Project Manager and Contact Details Flora Xue, flora.xue@beaconfiresolution.com, 609-608-0477 Project description We designed and developed the BeaconFire Solution’s website, emphasizing a visually engaging and user-centric interface. Our approach ensured a responsive, intuitive user experience across all devices, backed by thorough usability testing to refine the interaction flow. Additionally, we provided comprehensive maintenance services to ensure the website remains secure, up-to-date, and aligned with the client’s evolving needs. Project start date, and end date November 2022 - Present Staff Assigned Landon Han, Lucca Jiang, Eric Lee, Leo Zhu Summary of the final Outcome The project resulted in the successful design, development, and ongoing maintenance of the BeaconFire Solution's website. The website features a visually appealing and user-friendly interface with a responsive design and intuitive navigation, validated through usability testing. Continuous maintenance ensures the website's security, currency, and alignment with the client's future requirements. 2. Second Client Reference Name of Client Princeton NuEnergy Inc. Client Project Manager and Contact Details Arsalan Khan, arsalan_khan@pnecycle.com, 640-250-1577 Project description We designed and developed the website for Princeton NuEnergy, focusing on a seamless and secure migration of all 11 existing data to a new content management system. This process involved careful planning and execution to ensure data integrity, with rigorous testing to confirm that all data was accurately transferred and fully functional within the new system. We also implemented measures to minimize downtime, enabling a smooth transition without disrupting the user experience Project start date, and end date November 2023 - Present Staff Assigned Landon Han, Eric Lee, Zack Yu, Kevin Li Summary of the final Outcome The website for Princeton NuEnergy was successfully redesigned and developed. All existing data was seamlessly and securely migrated to a new content management system. This was achieved through careful planning, rigorous testing to ensure data integrity and functionality, and the implementation of measures to minimize user disruption 3. Third Client Reference Name of Client Drill Insight Client Project Manager and Contact Details Chelsea Shi, chelsea.shi@drillinsight.com, 609-305-6234 Project description We partnered with Drill Insight to design a modern website and custom online learning management platform. The website, built on WordPress with tailored plugins, and the LMS, built from scratch, deliver an intuitive experience for educators and students. Hosted on AWS with SSL/TLS security and SEO optimization, both systems ensure high performance and scalability. We continue to provide ongoing maintenance and feature enhancements. Project start date, and end date Oct 2023 - Nov 2024 Staff Assigned Landon Han, Zack Yu, Eric Lee, Lucca Jiang, Leo Zhu Summary of the final Outcome The partnership with Drill Insight resulted in a modern website built on WordPress with custom plugins and a bespoke online learning management system (LMS). Both platforms offer an intuitive user experience, are hosted on AWS with robust 12 security and SEO optimization, and are supported by ongoing maintenance and feature updates. 3. Complete Pricing List 3.1 Cost Breakdown Total Project Cost $14,000 Our Total Project Cost covers costs associated with designing, developing and implementing your new website and platform. The cost breakdown itemized by milestones include: Project Planning & Discovery Phase $1,500 Design and Communication Phase $2,500 Website Design & Development Phase $3,500 Content Creating & Migration Phase $3,000 SEO & Content Management System $2,500 Official Release and Full Handover Phase $1,000 Staff Training Phase Free 3.2 Maintenance Annual Maintenance Fee (Free for the First Year) $2,000/Year (from Year 2 onwards) ● Unlimited, 24/7/365 Access to Technical Support ● Email Support ● Technical Support Ticket Tracking 13 ● Hosting & Server Maintenance ● Security Updates & Patching ● CMS & Plugin Upgrades ● Bug Fixes & Technical Support ● Performance Optimization 4. List of Complementary Services Offered by Proposer along with Corresponding Prices Expense Type Hourly Cost ($) User Experience (UX) & User Interface (UI) Design: ● User research and analysis ● Interface design and visual styling. $50 Content & Email Marketing: ● Creation of blog posts, articles, website copy, and other content. ● Content strategy and planning. ● Creation of email templates and marketing campaigns. $30 Content Moderation: ● Creation of website content that is engaging and SEO-friendly. ● Writing compelling calls-to-action and marketing copy. $30 Consultation & Strategy: ● Providing expert advice and strategic guidance on web development and digital marketing $50 14 5. Staffing and Project Organization 5.1 Project Team: Invictech’s project team consists of experienced professionals with expertise across development, design, and quality assurance. With a structured approach and specialized skill sets, the team is well-equipped to deliver effective and high-quality solutions. Below is a breakdown of key staff and responsibilities. Key Personnel Name Title Responsibilities Landon Han Project Manager Oversees project execution, timelines, and communication with stakeholders. Zack Yu Principal Software Engineer/Backend Developer Designs and develops scalable, secure backend systems and integrations. Eric Lee Software Developer/Frontend Engineer Builds responsive, user-friendly interfaces for seamless user experience. Kevin Li UI/UX Designer Creates intuitive, accessible, and visually engaging website designs. Leo Zhu QA/SDET Conducts automated and manual testing to ensure functionality, security, and performance. Lucca Jiang WordPress Fullstack Engineer Develops and customizes WordPress-based solutions, ensuring optimal performance and scalability. 15 5.2 Project Organizational Chart: 6. Subcontracting Services Invictech Inc. affirms that we will not subcontract any portion of the work outlined in this scope of services. All aspects of the project will be directly executed by our in-house team, ensuring consistent quality control and seamless integration. Regarding the disclosure of any alleged significant prior or ongoing agreement failure, any civil or criminal litigation or investigation pending, which involved Invictech Inc. or in which Invictech Inc. has been judged guilty or liable within the last five (5) years, we affirmatively state that there is no such negative history to disclose 7. Disclosures Regarding the disclosure of any alleged significant prior or ongoing agreement failure, any civil or criminal litigation or investigation pending, which involved Invictech Inc. or in which Invictech Inc. has been judged 16 guilty or liable within the last five (5) years, we affirmatively state that there is no such negative history to disclose 8. Acknowledgement of Insurance Requirements (Attachment 2) Invictech Inc. acknowledges and confirms that, should we be selected for this project, we will provide the minimum insurance coverage and indemnification as specified in Exhibits E and F of the City's Agreement for Contract Services (Attachment 1). 17 9. Non-Collusion Affidavit (Attachment 3) 18 10. Acknowledgement of Addenda (Attachment 4) 19