SA 2003-735, Amendment 1 - La Quinta Valley Plaza (2005)kl_-„K,
SIGN PROGRAM
for
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APPROVED BY P ANNII�(� L�I�1�i�S510i�00; 79-410; 79-430; 79-440; 79-450 Hwy 111
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BY _2thm G&&4, DATE
RE�4 �m ��_�� t Prepared by:
Sign -A -Rama
CASE NO. Sib_ --7 , 41-905 Boardwalk, Ste. U
�G a Palm Desert, CA 92211
Phone: (760) 776-9907 Fax: (760) 776-9844
A. INTRODUCTION
The intent of this Sign Program is to provide guidelines necessary to
assure visually appealing signage and achieve a uniform appearance
for the benefit of all tenants. This Sign Program shall be strictly
enforced and any non -conforming signs shall be removed or brought
into conformity by the Tenant or its sign contractor at the Tenant's
expense, upon demand by the Landlord.
B. GENERAL REQUIREMENTS
1. Prior to sign fabrication or installation, Tenant shall submit
two (2) copies (one in full color) of the proposed sign for
Landlord's approval. Drawings must include sign
location, size, layout, design and color, including all
lettering and/or graphics.
2. Upon Landlord's approval, Tenant shall obtain all
applicable permits from the City prior to sign installation.
3. All costs for signs, installation (including any necessary
electrical service connections) and permits shall be at the
sole expense of the Tenant.
4. Tenant is responsible for fulfillment of all requirements of this
Sign Program.
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5. For purposes of secondary business identification, Tenant will
be permitted to place upon glass door at each entrance to its
premises Oyster colored vinyl lettering not to exceed two (2)
square feet in area. Letters shall not exceed three (3) inches in
height and copy shall indicate business name, hours of
business, emergency telephone, etc. The number and letter
type shall be Helvetica, Optima or Helvetica Italic.
6. In addition to business identification described in previous
paragraph, Oyster colored vinyl lettering shall be permitted on
one (1) window panel adjacent the entry door. Lettering on this
panel shall not exceed three (3) square feet in total area
and letter height shall not exceed six (6) inches. Typestyle
optional.
7. Sign area allowances expressed in this Sign Program
are stated as maximum. Should the City Sign
Ordinance requirements be more restrictive, the City
Sign Ordinance shall apply.
C. GENERAL SPECIFICATIONS
1. No exposed raceway, crossovers, conduits, conductors,
transformers, etc. which are visible when facing building
elevation shall be permitted.
2. All electrical signs and their installation shall comply with all
local building and electrical codes.
3. Electrical service to all signs (as applicable) shall be
connected to Tenant's electrical service panel.
4. No animated, flashing or audible signs are permitted.
5. All illuminated Building Wall and Fascia Signs shall be
internally illuminated individual channel letters.
6. Upon removal of any sign, the building or wall surface shall be
patched, textured, sealed and painted to match its original
condition, at Tenant's sole expense.
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D. DETAIL REQUIREMENTS, MAIN BUSINESS SIGN
Main Business Signage shall be individual internally illuminated
Acrylic -Faced Channel Letters or Opaque -Faced Reverse (halo -lit)
Channel Letters.
1. Signs shall be installed on building wall or fascia in
designated areas and on designated frontages only.
(see individual building elevation drawing attachments)
2. Maximum number of signs:
A tenant of a multi -tenant building may have a maximum
of two (2) signs, but not more than one (1) per each
building side. (see individual building elevation drawing
attachments)
A single tenant occupying an entire free --standing
0
building may have a maximum of three (3) signs, but not 4
more than one (1) per each building side. Locations of 'c
signs to be determined on an individual case basis upon
approval of landlord and the City of La Quinta planning
Department.
3. Maximum sign copy area:
Maximum sign area shall be one (1) square foot per lineal foot
of lease frontage, not to exceed 50 square feet aggregate.
The maximum sign copy area shall include any applicable
Trademark Logo box.
Maximum width of sign shall not exceed 75% of the lease
frontage or wall width upon which the sign is placed,
whichever is smaller.
Maximum letter heights:
a. On units having front elevation sign panel areas below
shed roof and above archway, the maximum letter
height and overall sign height shall be twelve (12)
inches. Trademark logo boxes shall not exceed
eighteen (18) inches in height.
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1-07-05
b. All other sign panel areas shall have a maximum letter
height of eighteen (18) inches. Trademark logo boxes
shall not exceed twenty-four (24) inches in height.
Overall height of signs in these areas shall not exceed
forty (40) inches.
C. No more than two (2) lines of copy are permitted on
fascia mounted signs.
4. Illuminated Acrylic -Faced Channel Letter Detail information:
Letter Depth: 5 inches
Face Colors: #2283 Red; #2114 Blue; #2030 Green
Trim Color: Bronze, #311
Return Color: Matthews #313 Dark Bronze Acrylic Polyurethane
Neon Color: #4500 White
Note: Tenants having Federally Registered Trademarks may use
such layouts and colors in their signage.
5. Illuminated Opaque -Faced Reverse (halo -lit) Channel Letter
Detail Information:
Letter Depth: 3 inches
Standoff from Wall: 1 112" (Clear Lexan Backplate Req'd)
Face & Return Colors: Matthews Acrylic Polyurethane #42--
212 Red; #42-219 Blue; #259 Green; #41-313 Dark Bronze;
#46-253 Copper; #46-401 Aztec Gold (Satin); #41-342
Brushed Aluminum
Neon Color: #4500 White
Note: Tenants having Federally Registered Trademarks may use
such layouts and colors in their signage.
6. All signs shall be centered vertically and horizontally on the
wall panel upon which they are placed.
7. All penetrations of the building structure for sign
installation shall be sealed in a watertight condition. All
bolts, fasteners and clips exposed to the weather shall be
corrosion .resistant (stainless steel, aluminum or brass)
and shall be painted to match adjacent finish.
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E. Temporary Signs
Upon submission approval of permit for main signage, a temporary
banner, not to exceed 20 square feet in area, may be installed in
main sign area, pending approval and fabrication of main sign.
Periodic display of banners for promotional events is authorized
in accordance with City of La Quinta Sign Ordinance. Such
promotional banners may not exceed 32 square feet in area.
F. Center Identification Signs
Freestanding center identification (monument) signs shall be
permitted at the Highway 111 and Corporate Center Drive
entrances. The sign face shall not exceed 50 square feet in area
and the overall height shall not exceed 8 feet from the average
finish grade at the base of the sign. The Center ID copy shall be
internally illuminated acrylic faced channel letters. In addition, a
maximum of two (2) "major tenants", each having a minimum of
7,000 square feet of leased floor area may be identified on the
Center ID sign. The "major tenants" copy shall be backlighted
"push-thru" (112 inch projection) acrylic letters.
Tenants may obtain pertinent sign specifications and fulfill their leasehold
sign requirements by contacting the Authorized Sign Supplier.
Authorized Sign Supplier:
Sign -A -Rama
41-905 Boardwalk, Ste. U
Palm Desert, CA 92211
Phone: (760) 776-9907 Fax: (760) 7769844
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