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SAD 1990-0251 l t �'. ,s Tf4i h4f 444 78.105 CALLE ESTADO - LA QUINTA, CALIFORNIA 92253 - (619) 564-2246 April 20, 1989 Mr. C. Scott Riddle Project Coordinator Boulevard Development 777 South Main Street, Suite 106 Orange, California 92668 SUBJECT: SPECIAL ADVERTISING DEVICES Dear Mr. Riddle: On April 18, 1989, the La Quinta City Council granted your request to locate two banners at Palm Royale Country Club. The approval was granted for one year, therefore expiring on April 18, 1990. A building sign permit is not required. Enclosed are the approved exhibits for your files. Should you have any questions regarding this matter, please do not hesitate to call. Very truly yours, uerry H man Plannin and Development Director JH/ad enclosures. cc: Code Enforcement Building Division AD/LTRJH.024 MAILING ADDRESS - P.O. BOX 1504 - LA QUINTA, CALIFORNIA 92253 Golf Course Grand Opening �_12 for 18 t►2-o RECEIVED APR 10 1989 CITY OF LA tlu►NTA PLANNING & DEVELOPMENT DEPT. c A?PRQ'ED By CITYWON" ON14� C , d 3� A34 "COUNCIL MEETING DATE: APRIL 18, 1989 AGENDA CATEGORY: ITEM TITLE: PUBLIC HEARING: REQUEST FOR SPECIAL ADVERTISING BUSINESS SESSION DEVICES FOR PALM ROYALE CONSENT CALENDAR • .� STUDY SESSION: BACKGROUND: MR. SCOTT RIDDLE, PROJECT COORDINATOR FOR PALM ROYALE, IS REQUESTING TWO BANNERS, ONE ATTHENORTHWESTERLY CORNER AND ONE AT THE SOUTHWESTERLY CORNER OF THE PROJECT. THE BANNERS WILL BE ATTACHED TO THE PERIMETER PROJECT WALL. THE PROJECT IS LOCATED IN THE SOUTHEAST CORNEA OF THE WASHINGTON STREET AND FRED WARING INTERSECTIONS. F.ISCAL•IMPLICATIONS: NONE APPROVED BY: RECOMMENDATION: Submitted by: Approved for submission to City -Co nci ign tuxe. ON KIEDROWSKI,,CITY MANAGER La. •c t z C-''� m:: :TA -MEMORANDUM F� of TO: HONORABLE MAYOR AND MEMBERS OF THE CITY COUNCIL FROM: THE PLANNING AND DEVELOPMENT DEPARTMENT DATE: -APRIL 18, 1989 SUBJECT: REQUEST FROM SCOTT RIDDLE, PROJECT COORDINATOR FOR PALM ROYALE COUNTRY CLUB, FOR SPECIAL ADVERTISING DEVICES BACKGROUND: Municipal Code Chapter 5.64, "Special Advertising Devices", provides for a permit to be issued by the City Council for advertising devices other than the usual and :customary permanent business identification signs, and includes" -.such items as banners. REQUEST: The referenced request has been received from the Project Coordinator of Palm Royale Country Club in application for two vinyl banners. The specifics of this request are contained in the attached correspondence. (See letter dated April 7, 1989.). CITY COUNCIL FINDINGS/ACTION: Section 5.64.020 provides, in part, that* permits are to be issued for special purposes, "...and not on a continuing basis for permanent advertising or' identification purposes," and further, that „ "Each permit shall be issued for a specified period of time subject to renewal for good cause shown." In taking action on a permit, the Council must find that the Special Advertising Device applied -for -would not: o constitute a traffic hazard or nuisance to adjacent or surrounding properties or to the public at large; or, MR/MEMOCC.063 -1- o be detrimental to the public convenience or welfare; or, o be inconsistent with the various elements and objectives of the General Plan and all other officially adopted policies and regulations of the City. Conditions may be assigned to any permit granted in order to harmonize it with the public purposes expressed in this Chapter of the Municipal Code. Action of the Council may be taken by Minute Motion. MR/MEMOCC.063 -2- 0 e !bOulevat DEVELOPMENT APR 1019fi9 CITY OF LA QUINTA IVtj 1 �) Course _G rand- - -Opening..., 777 South Main Street, Suite 106, Orange, California 92668 (714) 547-8056 5 4PRECEIVED �BwdadA DEVELOPMENT April 7, 1989 CITY OF LA QUINTA P.O. Box 1504 La Quinta, CA 92253 Re: Palm Royale Country Club APR 10 i989 CITY O� LA QUINTA "LANNING & DEVELOPMENT DEPT. Honorable Mayor and City Council of the City of La Quinta, Boulevard Development Inc., has come into some difficulties concerning the marketing and trafficing of our project. Up until about 5 weeks ago, we were displaying an banner at the northwesterly corner of our site. At that time traffic through our project was quite high, but since the banners have been down, Palm Royale Country Club has lost about 30 to 40'p.ercent of': all visitation. What Boulevard Development Inc.,. is proposing to do is,that we would like to place two banners on our exterior wall -one at the northwesterly corner and one at the southwesterly corner. These banners are made of vinyl and are very heat and wind resistant. We would like to ask for a one year permit for use of our banners. If these banners are allowed, it would help us implement our sales and marketing strategies. Any and all consideration in our request will be very much appreciated. T/an you., C. Scott Rid 1� Project Coordinator SCR:llg 777 South Main Street, Suite 106, Orange, California 92668 (714) 547-8056 ft 0 iys ' `" i A r April 7, 1989 CITY OF LA QUINTA P.O. Box 1504 La Quinta, CA 92253 Re: Palm Royale Country Club Honorable Mayor and City Council of the City of La Quinta, Boulevard Development Inc., has come into some difficulties concerning the marketing, and trafficing of our project. Up until about 5 weeks ago, we were displaying an banner at the northwesterly corner of our site. At that time traffic through our project was quite high, but since the banners have been down, Palm Royale Country Club has lost about 30 to 40 percent of all visitation. What Boulevard Development Inc., is proposing to do is that we would like to place two banners on our exterior wall -one at the northwesterly corner and one at the southwesterly corner. These banners are made of vinyl and are very heat and wind resistant. We would like to ask for a one year permit for use of our banners. If these banners are allowed, it would help us, implement our sales and marketing strategies. Any and all consideration in our request will be very much appreciated. Than you, C. Scott Rid 3 Project Coor inator SCR:llg JUN-04-1992 15:15 FROM TO 16195645617 P.02 4 • 78.105 CALLS ESTADO LA QUINTA, CALIFORNIA 92263 - (619) 564-2246 fi April 20, 1989 Mr. C. Scott Riddle Project Coordinator Boulevard Development 777 south Main Street, Suite 106 orange, California 92668 SUBJECT SPECIAL ADVERTISING DEVICES Dear Mr. Riddle: on April 18, 1989, the La Quint request to locate two banners The approval was granted for one April 18, 1990. a City Council granted your. at Palm Royale Country Club.,-` year, therefore expiring on :, y1 A building sign permit is not required. Enclosed are the approved exhibits for your files. Should you have any questions,regarding this matter, please do not hesitate to call. very truly yours, L,/6erry H man Plannintand Development Director JH/ad enclosures ' cc: Code Enforcement r; Building Division AD/ILTRJH.024 MAILING ADDRESS - P.O. BOX 1504 - LA QUINTA, CALIFORNIA 92263 • z3`�i'+'ti P t �p �� � , y. fit. dWx! t � 1 .� "•^-� .. ,lam: t:'� :+':�fi _ � � tit • ....: • • t i1r . .•rZn`d_�• - s:... - a T• t r I + 5�r . Nq Arm 0 %0-7, that_ `4P for-.'\ uw'0@t?7G' _ � .- - F- L � `mow«•,«., e.< flit -f[ . ,j•. '.,,.; � t w4 ;tea. .::._.:� "��-'.;' ,�-,: ,;� JUN-04-1992 15:17 FROM TO 16195645617 P.04 RECEIVED A+'R 101989 kl',- 41121� CITY OF LA tj-4. PLANNING & DEVELOpNi f :a .Golf Course Grand Opening $ 12 for 18 f COUNMY CLUB LA from 79,500 APPt�� E-D By c 1I��� _6XI, faS'�xlxr�;a'4 7`f��;#4Rr��r>