SAD 1992-0274b
D o, Case Number SAo oz-1
D Date Received
J U L 2 0 1992
CITY OF LA QUINTA
PLANNING DEPARTMENT
PLANNING & DEVELOPMENT DEPARTMENT
SIGN PERMIT APPLICATION
APPLICATION REQUIREMENTS
A. The following shall be submitted by the Applicant to the Planning &
Development Department at the time of permit application unless otherwise
modified by the Planning Director:
1. Completed sign application obtained from the City.
2. Appropriate sign plans with number of copies and exhibits as
required in the application.
3. Appropriate fees as established by Council resolution.
4. Letter of consent or authorization from property owner, or
lessor, or authorized agent of the building or premises upon
which the sign is to be erected.
B. Plans Required - Information' required - the following information
must be shown on the sign plan:
1. Sign elevation drawing indicating overall and
letter/figure/design dimensions, colors, materials, 'proposed
copy and illumination method.
2. Site plan. indicating the location of all main and accessory
signs existing or proposed for the site with dimensions,
color, material, copy and method of illumination indicated for
each.
3. Building elevations with signs depicted (for non -freestanding
signs).
Applicant Susan Francis, Festival Director
Mailing Address P.O. Box 777
La Quinta, Ca. 92253 Phone: (619) 564-1244
Name' of Business L & Quinta Arts Foundation
Type of Business
Art show presentor Phone: (619) 564-1244
Address of Business 78-080 La Fonda, La Quinta, Ca. 92253
FORM.004/CS
-1-
% . 0
(many of our signs are produced in-house)
Sign Company Name Naegle Outdoor Advertising
Address 68-300 Perez, Cathedral City Phone: ( )324-1828
Sign Company Representative Chuck Baum
Type of Signs Proposed:
Number Number
Free Standing Main Trade Sign
Wall Mounted X Directional Sign
Temporary X Offsite Advertising
Location of Proposed Signs see enclosed map
Assessor's Parcel Number #773-074-002-0 Zone
Overall dimensions of sign (and of copy face if less) see enclosed...sheet
Materials MDO plywood
Colors blue and white
Type of Illumination n/a
Declared Value or Contraejt Price n/a
Signature of Applican ate 7-.20=92
Signature of Property Owner(s)* Date
Date
*(Written Authority May be Attached)
NOTE: Any false or misleading information shall be grounds for denial of
this application.
FORM.004/CS -2-
July 29, 1992
' H E C I T Y
AL '
14 0uinta
1982 - 1992 Ten Carat Decade
-' Ms. Susan Francis
Festival Director
La Quinta Arts Foundation
PO Box 777
La Quinta, CA 92253
Ll
6�fl.F CIPY
SUBJECT: MINOR TEMPORARY OUTDOOR EVENTS 92-043 & 92-044
SPECIAL ADVERTISING DEVICES 92-026 & 92-027
Dear Ms. Francis:
We have begun processing your special event permits for your
November 1992, and March 1993 functions. Your permit for your
November project will be mailed to you in August and we
anticipate that your conditions of approval for your March
event will be available in November or December. We do not
expect any problems with your proposal and, at this time, we
have not received any adverse written comments on your project
from any other public agency.
Your Special Advertising Devise permit for your November Faire
will be reviewed by the City Council in September. We will
notify you of the exact date once it has been determined.
However, at this point, we expect September 15, 1992, to be the
date to review your request. The City Council will also
examine your request for a waiver of the city fees at the same
meeting. A date will be determined later regarding your March
Festival.
Thank you for your continued cooperation, and we hope
everything goes as well as last year.
If you have any questions, please contact the undersigned.
Very truly yours,
JE Y H'ERMAN
P ING;& DEVELOPMENT DIRECTOR
re usdell
Associate Planner
City of La Quinta GT: CCS Post Office Box 1504 ♦ 78-105 Calle Estado
LTRGT.132/CS La Quinta, California 2253
Phone (619) 564-2246, Fax—( 1�) 564-5617
Design & Prociuction: Mark Palmer Design. 619-346.0772
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COUNCIL MEETING DATE: JANUARY 19, 1993
ITEM TITLE:
CONSIDERATION OF SPECIAL ADVERTISING
DEVICES FOR THE 1993 LA QUINTA ARTS
FESTIVAL (SAD 92-027).
APPLICANT: LA QUINTA ARTS FOUNDATION
BACKGROUND:
AGENDA CATEGORY:
PUBLIC HEARING
BUSINESS SESSION:
CONSENT CALENDAR:
STUDY SESSION:
The La Quinta Arts Foundation is requesting special advertising devices to be located throughout the
City. The signs will advertise and provide directional signage for the 11 th Annual La Quinta Arts
Festival to be held on March 18th through 21 st, 1993.
FISCAL IMPLICATIONS:
Non-profit organizations are exempt from paying permit fees per Section 9.224.030 of the Municipal
Code.
APPROVED BY:
RECOMMENDATION:
Consider the request of the Applicant and take action by Minute Motion.
Submitted by: Approved for submission to City Council:
TOM GENOVESE, CITY MANAGER
CC*23
0
COUNCIL ACTION SUMMARY
1. By Minute Motion 93- approve Special Advertising Devices 92-027 for the 1993 La
Quinta Arts Festival.
SUPPORTING DOCUMENTATION ATTACHED
0
L�
TO: . HONORABLE CHAIRMAN AND MEMBERS OF THE CITY COUNCIL
FROM: PLANNING AND DEVELOPMENT DEPARTMENT
DATE: JANUARY 19, 1993
SUBJECT: REQUEST FROM THE LA QUINTA ARTS FOUNDATION FOR SPECIAL
ADVERTISING DEVICES (SAD 92-027) IN CONJUNCTION WITH THE 1993
LA QUINTA VILLAGE FESTIVAL
BACKGROUND:
Municipal Code Chapter 5.64, "Special Advertising Devices", provides for a permit to be issued
by the City Council for advertising devices other than the usual and customary permanent
business identification signs and includes signage for special events/occasions.
SIGNAGE REQUEST:
The La Quinta Arts Foundation requests the following special advertising devices for the La
Quinta Village Festival to be held March 18-21, 1993, at the La Quinta Community Park (see
Attachments). All proposed signs have been used in previous years.
All signs will be set in place on March 11, 1993, and removed by March 23, 1993.
DISCUSSION:
1. The proposed signs will be located within City right-of-way, on private property, and at
the Community Park.
2. The Public Works Department has reviewed the sign locations and requires that the signs
should be located so as not to create a traffic hazard.
3. Any signs which are outside the City of La Quinta must have approval from the affected
jurisdiction.
MEMOGT.035 1
CITY COUNCIL FINDINGS/ACTION:
Section 5.64.020 provides, in part, that permits are to be issued for special purposes, "...and
not on a continuing basis for permanent advertising or identification purposes"; and further, that
"Each permit shall be issued for a specified period of time subject to renewal for good cause
shown".
In taking action on a permit, the Council must find that the special advertising device applied
for would not:
1. Constitute a traffic hazard or nuisance to adjacent or surrounding properties or to the
public at large; or,
2. Be detrimental to the public convenience or welfare; or,
3. Be inconsistent with the various elements and objectives of the General Plan and all other
officially adopted policies and regulations of the City.
Conditions may be assigned to any permit granted in order to harmonize it with the public
purposes expressed in this Chapter of the Municipal Code.
FEE WAIVER:
The Minor Temporary Outdoor Event fees were waived based on the adoption of Zoning
Ordinance Amendment 92-028 last year.
COUNCIL ACTION:
Action of the Council may be taken by Minute Motion to approve or deny the request.
SUGGESTED CONDITIONS IF THE REQUEST IS APPROVED:
1. Signs located along streets without curbs must maintain a six-foot setback between the
sign edge and the edge of the pavement.
2. The edge of signs located along streets with curbs shall not be any closer than 5-feet
from the back of the curb.
3. The signs shall not obstruct vision of any traffic control devices.
4. All signs must be removed by March 23, 1993.
5. Written authorization from the property owner must be obtained before installation of a
sign on private property. A copy of this authorization shall be provided to the City.
MEMOGT.035 2
6. Permission for signs located outside the La Quinta City boundary must be obtained from
the local jurisdiction.
Attachments:
1. Letter from the La Quinta Arts Foundation.
2. Map showing locations of signs
3. List of proposed signs
MEMOGT.035 3
0
•
DATE: July 20, 1992
TO: Mr. Tom Hartung, Building and Safety Director
BY: Meg Robertson, Executive Director and
Susan Francis, Festival Director
La Quinta Arts Foundation
SUBJECT: Permit to hold a minor outdoor event in La Quinta
DATE OF EVENT: March 18, 19, 20 and 21, 1993.
JUL 2 0 1992
CITY Of LA GUINTA
PLANNING DEPARTMENT
La Quinta Arts Foundation requests a permit to hold a "minor outdoor event" within the
city limits of La Quinta on March 18th 19th. 20th and 21st.1993. This event, the La
Quinta Arts Festival, will be conducted in compliance with Ordinance #348 of the
Riverside County Land Use Ordinance XIXa, 'Temporary Outdoor Events." The
anticipated attendance at the Festival is not expected to exceed 900 at any given time.
The four -day event will be open to the public daily from 10:00 a.m. until dusk,
approximately 6:00 p.m. Artists and volunteers will arrive on March 17th to set up
displays but these numbers will not exceed 160.
The La Quinta Arts Festival will be held on the grounds of the La Quinta Community
Park, located at 77-865 Montezuma Avenue, La Quinta. Permission has been requested
to hold the Festival on this site from the Board of Directors of the Coachella Valley
Recreation and Park District, the agency with jurisdiction over the park.
The attached plot plan indicates:
a) the area in which the displays will be exhibited;
b) artist and patron parking areas;
c) placement of sanitation facilities.
ADEQUATE AREA TO CONDUCT THE EVENT: The grounds consist of the park itself
and the adjacent ballfield. Approximately 200 artists will display their work, and foot
traffic will be on existing sidewalks and the grass between the displays. The public will
be admitted through two gates located on the middle of the north and south sides of the
park.
PARKING: Parking for artists will be located to the southwest of the park on the land
owned by Rupert Yessayian. Public parking will be on the property owned by Eddy
Nicholson bordered by the streets of Tampico, Bermudas and La Fonda, on the property
owned by City of La Quinta on Navarro and Montezuma and possibly on the property
owned by Bill Martin to the north of Tampico. Permission from all property owners will -
be sought. - Professional attendants will assist the public in parking.
FOOD SERVICE: Food and beverage services will be provided to the public from outside
professional _purveyors who will prepare food or beverages according to Health
Department Standards.
FIRST AID STATIONS: La Quinta Fire Department will be asked to provide standby
first aid response. Ambulance access will be maintained and the entire facility and
parking will have identifiable locations plotted on a grid for easy location of emergency
sites. This will be communicated to all security and safety personnel.
FIRE PROTECTION: One 2A10BC fire extinguisher will be installed in each food area.
Fire exits are two twenty -foot wide gated openings in the fence on the north and south
side of the park. The gridded plot map will be utilized by fire control personnel.
SANITATION FACILITIES: Two permanent toilets in restrooms are on the premises
and 14 additional portolets will be secured.
POTABLE WATER: Two drinking fountains are located on the premises. Drinking
water will be available at no cost from food and beverage vendors.
SOLID WASTE DISPOSAL: Six large, covered, trash containers are permanent)
located on the premises. La Quinta Arts Foundation will supply additional trash
containers. Food and beverage vendors will be required to supply additional receptacles.
La Quinta Arts Foundation will see to the daily transfer of refuse to proper containers on
site.
SECURITY OPERATION: Security for the Festival will be a joint effort involving the
Riverside County Sheriffs Department, the City of La Quinta and a professional security
service. A private guard will patron the premises at all times commencing at 6:00 p.m.
March 17th and continuing until 8:00 a.m. March 22nd.
SITE RESTORATION: The site will be cleaned and restored to its original condition or
better at the conclusion of the event. The staff and board of the Coachella Valley
Recreation and Parks District and the City staff will be encouraged to inspect the
grounds subsequent to the event.
CAMPING: Exhibitors in recreational vehicles will not be permitted to camp overnight
in the parking lots nor on adjacent city streets. A list of alternative campsites has been
made available to exhibitors. (See attached listing.)
PERMISSION TO SERVE ALCOHOLIC BEVERAGES: We request permission to serve
beer and wine from two locations: the east pavilion and the bandstand area on the
baseball in -field. The beer and wine will be purchased by scrip only. At this time the
plan is that Scrip drink tickets will be sold by La Quinta Rotarians who will check that
each purchaser is over 21 years of age. Alcohol consumption will take place in
designated areas only. We Rill obtain permission from Coachella Valley Recreation and
Park District for the sale of beer and wine at this year's event. In the four years we have
offered beer and wine at the Festival, we have never had an incidence of public
intoxication or damage to property as a result of alcohol consumption.
POSTING OF BOND: A request to the Mayor and City Council for the Waiver of Special
fees for the Arts Festival is included with this permit request package.
On behalf of La Quinta Arts Foundation, we respectfully request that the City Council of
La Quinta grant a permit to conduct the 1993 La Quinta Arts Festival.
eg R tson Susan Frans
Executivi Director Festival Director
LA QUINTA ARTS FESTIVAL
IN March 18, 19, 20, 21, 1993
W —}— E Contact: Susan Francis
IS La Quinta Arts Foundation.
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LA_Q.UINTA ARTS FESTIVAL
March 18, 19; 20 ,end 21, 1993..,
La Quinta Arts Foundation
Post Office Box 777
La Quinta, CA 92253
564-1244
Contact: Susan'Fra cis _
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SIGN PLACEMENT CHART
(THIS CHART CORRESPONDS WITH MAP)
SIGN
....
LOCATION::>::>:<z::::>:;<;::;::::>::::'.:><::>:" ,,.".>::
CORNER
FACE
ARROW.;::.
I I
Fred Warin & Washingon
11/2' x 2'
N.W.
N
straight
2
Miles & Washington
1 1/2' x 2'
N.W.
N
straight
3
Highway I I I& Washington
11/2' x 2'
N.W.
N
straight
4 .
Hi hway I I I & Washington
11/2' x 2'
S.W.
W
right
5
Highway I I I & Washington
11/2' x 2'
N.E.
E
left
6
Eisenhower &Washin n
T x 4'
N.W.
N
straight
7
Ave. 50 & Washington
11/2' x 2'
N.W.
N
straight
8
Ave. 50 & Washington
11/2' x 2'
N.E.
E
left
�~ 9 ` a
Tampico & Washington
4' x 8'
N.W.
N
right
10
Tampico & Washington
11/2' x 2'
N.E.
S
left
I I
Ave. 52 & Washington
11/2' x 2'
N.E.
E
right
12
Ave. 54 & Jefferson
11/2' x 2'
S.E.
S
straight
13
Ave. 52 & Jefferson
I I/2' x 2'
S.E.
S
left
14
Ave. 52 & Jefferson
11/2' x 2'
N.E.
E
straight
` 15
Ave. 50 & Jefferson
11/2' x 2'
S.E.
S
left
�16 ` ' :�
Ave. 50 & Jefferson
11/2' x 2'
N.W.
N
right
17
Ave. 50 & Eisenhower'
11/2' x 2'
N.W.
N
straight
I I
Tampico & Eisenhower
2' x 4'
N.W.
N
left
19 +
Bermudas & Tam ico
T x 4'
N.W.
W
right
20
1 Bermudas & Tampico
2' x 4'
N.W.
E
left
21
Desert Club & Tampico
2' x 4'
N.E.
E
left
22 ;
Highway I I I & Golf Shop
2' x 4'
S.
W
straight
23
Washington between Highway I I I & Eisenhower
11/2' x 2'
N
straight
24
"Washington between Highway I I I & Eisenhower
1 1/27 x 2'
N
straight
S 25
Ave. 50 between Jefferson and Eisenhower
11/2' x 2'
E
straight
26
Washington between Eisenhower & Ave. 50
1 1/27 x 2'
N
straight
27 1
Washington between Eisenhower & Ave. 50
1 1/2' x 2'
N
straight
28
Ave. 50 between Jefferson & Washington
29 '
[Eisenhower between Washington & Ave. Fernando
I I/T x 2'
E
straight
1 30
Tam ico between Washington & Desert Club
11/2' x 2'
E
straight
fd
(,J,
UL 2 0 19K
PLANNING DEPARTMENT
Z� , ""
DESCRIPTION:
Signs are professionally lettered by NaegeJe Outdoor advertising in white letters on blue
background and say "Arts Festival" with foundation logo and directional arrows.
Detail of description of signs 6, 9, 18, 19-, 20, 21 and 22:
La Quinta Arts Festival - Stay on Washington
(2'x 4' placed on Washington and Eisenhower)
W9 Festival Parking
(4'x 8' placed on Washington and Tampico)
Festival Parking
(2'x 4' placed on Eisenhower and Tampico)
U# L91 Free Parking
Valet Parking
(face west on Tampico and Bermudas)
#ZQD Valet Parking
(2'x 4' face east on Tampico and Bermudas)
#2f] Free Parking
Valet Parking
(2' x 4' on Desert Club and Tampico)
�2 La Quinta Arts 'Festival
(2'x 4' on Highway 111 by Golf Shop)
J L !iLL� 2 0 yl9'; 2
CITY OF LA QUINTA'
PLANNING DEPARTMENT
(many of our signs are produced in-house)
Sign Company Name Naegle Outdoor Advertising
Address 68-300 Perez, Cathedral City Phone: ( )324-1828
Sign Company Representative Chuck Baum
Type of Signs Proposed:
Number
Free Standing
'Wall Mounted
Temporary
Number
Main Trade Sign
X Directional Sign
X Offsite Advertising
Location of Proposed Signs see enclosed map
Assessor's Parcel Number
#773-074-002-0 Zone
Overall dimensions of sign (and of copy face if less) see enclosed sheet
Materials MDO plywood
Colors blue and white
Type of Illumination
n/a
Declared Value or ContraPrice
Signature of Applican //��
Signature of Property Owner(s)*
*(Written Authority May be Attached)
n/a
ate 7-20-92
Date
Date
NOTE: Any false'or misleading information shall be grounds for denial of
this application.
H E C I T Y 06!
E CapFIL Y
La qtnta
1981 - 1991 Carat Decade
4ev_
January 4, 1993
�de^ �rv1
Mw Ms. Susan Francis, Festival Director
La Quinta Arts Foundation
PO Box 777
La Quinta, CA 92253
SUBJECT: SPECIAL ADVERTISING DEVICE 92-027
Dear Ms. Francis
The City Council will review your request for temporary off -site advertising at their P
meeting of January 19, 1993. The meeting will be held in the Council Chambers at
3.00 p.m.
r ;a
If you have any questions,, please contact the undersigned.
Very truly yours,
JEPJ 1Y H R, N"
PL 4NI G DEVELOPMENT DIRECTOR
tsr saeii
_ Assoc ate Planner
GT : ccs
40
LTRGT.032
City of La Quinta
Post Office Box 1504 ♦ 78-105 Calle Estado
La Quinta, California 92253
Phone (619) 564-2246, Fax (619) 564-5617
Design & Production: Mark Palmer Design. 619.346.0772