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78-106 CALLE ESTADO LA OUINTA, CALIFORNIA 9225) • (6191 564.2246
APPLICATION FOR MINOR -TEMPORARY OUTDOOVEVENT
Proposed Use: PGA TOUR Co -Sponsored Golf Imirnampnt
DESERT CHARITIES, DBA THE BOB HOPE CHRYSLER CLASSIC
Location: Palmer Course at PGA West
Assessors Parcel No.:
Length of Activity: (Dates) 2/9/93 To: 2/14/93
Hours of Activity: 6:00 a.m. - 5:00 p.m.
Equipment set up date 271 equipment removal date 2,/1 s
Maximum -Number of People Working at site during activity at
any one time: 500
Maximum Number of People Expected to Attend the Event at any
one time: _ Total Per Day:. S,000 Grand Total: 4;,000
APPLICANT:
Name:
DESERT CHARITIES
Mailing Address:
Signature:
PROPERTY OWNER:
Phone: 346-5184
Post Office Rox
Edward P. Heorodt, Executive SEcretary
Name: LANDMARK LAND Phone:
Mailing Address: (See Attached Letter)
Signature:
11 FOR STAFF COMPLETION
PERMIT NO.
1. Site Plan and Description of Activity
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La Quinta
1982 - 1992 Ten Carat Decade .
February 3, 1993
.Mr. Edward P. Heorodt, Executive Secretary
Bob Hope Chrysler Classic Building
39-000 Bob Hope Drive
Rancho Mirage, CA 92270
SUBJECT: BOB'HOPE CLASSIC GOLF TOURNAMENT
Dear Mr. Heorodt:
The City Council approved your Special Advertising Application
at their meeting of February 2, 1993. The.off-site signs can
be installed on February 5, 1993 and. they should be removed.by
February 16, 1993.
Thank you for your continued cooperation and if you have any
questions', please contact the office at. 564-2246.'
If you have'any questions, please contact the undersigned.
Very truly yours,
JVRHN
PDEVELOPMENT DIRECTOR
Gell
Alanner
GT:ccs
City of La Quinta
Post Office Box 1504 ♦ 78-105 Calle Estado
La Quinta, California 92253
Phone (619) 564-2246, Fax .(6191 564-5617.
LTRGT . 2 0 1 /C S Design tt Production: Mark Palmer Design, 61T3 -D772
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COUNCIL MEETING DATE: FEBRUARY 2, 1993
ITEM -TITLE:
SPECIAL ADVERTISING DEVICES (SAD 93-029)
FOR THE 1993 BOB HOPE CHRYSLER CLASSIC
AT PGA WEST.
APPLICANT:
DESERT CHARITIES FOUNDATION
.(DBA: BOB HOPE CHRYSLER CLASSIC)
MR. VICTOR LOBUE, PRESIDENT & TOURNAMENT.
CHAIRMAN
BACKGROUND:
AGENDA CATEGORY:
PUBLIC HEARING:
BUSINESS SESSION:
CONSENT CALENDAR:
STUDY SESSION:
The Desert Charities Foundation is requesting special advertising
devices to be located throughout the City. The signs will advertise
and provide directional signage for the Bob Hope Chrysler Classic to
be held February 9th thru 14th, 1993. The tournament in La Quinta
will be held at PGA West (Palmer Golf Course)..
FISCAL IMPLICATIONS:
None
APPROVED BY:
RECOMMENDATION:
Consider the request of the Applicant and -take action by Minute Motion.
Submitted by:
gnatipre
Approved for submission to
City Council:
TOM GENOVESE, CITY MANAGER
CC#2/2.F1/CS -1-
01000
MEMORANDUM
OF
TO: HONORABLE MAYOR AND MEMBERS OF THE CITY COUNCIL
FROM: PLANNING AND DEVELOPMENT DEPARTMENT
DATE: FEBRUARY 2, 1993
SUBJECT: REQUEST FROM DESERT CHARITIES FOR SPECIAL OFF -SITE
ADVERTISING (SAD 93-029) IN CONJUNCTION WITH THE
1993 BOB HOPE CHRYSLER CLASSIC GOLF TOURNAMENT
APPLICANT: DESERT CHARITIES FOUNDATION
(DBA: BOB HOPE CHRYSLER CLASSIC)
BACKGROUND: \
Municipal Code Chapter-5.64, "Special Advertising Devices",'
provides for a permit to be issued by the City.Council for
advertising devices other than the usual and customary
permanent business identification signs and includes signage
for special events/occasions.
REQUEST:
The Desert Charities requests the following special advertising
devices for the 1993 Bob Hope Chrysler.Classic to be held
February 9th thru 14th, 1993,.at PGA West Palmer Golf Course
(see Attachments). All signs will be set in place 4 days prior
to the event -and removed 2 days after.
The event will begin at 6:00 A.M. and end at 5:00 P.M. each
day. The Applicant has submitted Minor Temporary Outdoor Event
Applications as required by the La Quinta Municipal Code. The
tournament was held last year, and no major problems were
apparent.
DISCUSSION:
1. The proposed signs will be located within City
right-of-way, and on private property.
2. The Public Works Department has reviewed the sign
locations and requires that the signs be located so as
not to create a traffic hazard.
3. Any signs which are outside the City of La Quinta must
have approval from the affected jurisdiction.
MEMOGT.032/CS -1-
0
CITY COUNCIL FINDINGS/ACTION:
Section 5.64.020 provides, in part, that permits are to be
issued for special purposes, "...and not on a continuing basis
for permanent advertising or identification purposes"; and
further, that each permit shall be issued for a specified
period of time subject to renewal for good cause shown".
In taking action on a permit, the Council must find that the
special advertising device applied for would not:
1. Constitute a traffic hazard or nuisance to adjacent or
surrounding properties or to the public at large; or,
2. Be detrimental to the public convenience or welfare; or,
3. Be inconsistent with the various elements and objectives
of the General Plan and all other officially adopted
policies and regulations of the City.
Conditions may be assigned to any permit granted in order to
harmonize it with the public purposes expressed in this Chapter
of the Municipal Code.
COUNCIL ACTION:
Action of the Council may be taken by.Minute Motion to approve
or deny the request.
SUGGESTED CONDITIONS IF THE REQUEST IS APPROVED:
1. Signs located along streets without curbs must maintain a
minimum six-foot setback between the sign edge and the
edge of the pavement.
2. The sign shall not be located within 5,feet of a public
right-of-way or located with the corner cut-off area as
identified in Chapter 9.204 of the La Quinta Municipal
Code.
3. The signs shall not obstruct vision of any. traffic
control devices.
4. All signs must be removed by February 16, 1993.
5. Written authorization from the property owner must be
obtained .before installation of a sign on private
property. A copy of this authorization shall be provided
to the City.
6. Permission for signs
boundary must be
jurisdiction.
located outside the La Quinta City
obtained from the applicable local
MEMOGT.032/CS
-2-
Attachments:
1. Letter from Bob Hope.Chrysler-Clas'sic.requesting Special..
Advertising. Devices.
2. Map ,showing locations of signs
CLASSIC
OFFICERS:
BOB HOPE
CHAIRMAN Of THE BOARD
VICTOR J. LoSUE
PRESIDENT AND
TOURNAMENT CHAIRMAN
STEVE MORTON
FIRST VICE PRESIDENT AND
ASST. TOURNAMENT CHMN.
JOHN FOSTER
SECOND VICE PRESIDENT
A. J. SFINGI
TREASURER
JOHN CURCI
SECRETARY
EDWARD P. HEORODT
ASST.SECRETARY[TREASURER
DIRECTORS:
STUART CASE
THOMAS CREWS
JOHN CURCI
JACK DULONG
ERNIE DUNLEVIE
DAN DUNLAP
ROBERT C. FIELDS
JOHN M. FOSTER
JACK GIBILISCO
RICHARD RERR
SIDNEY LAUD
VICTOR I. LDBUE
STEVE MORTON
DONALD D. ►OOLEY
WILLIAM G. SALATICH
A. J. SFINGI
RALPH THORSON
EUGENE WEISBERG
TERRY WILCOX
EXECUTIVE SECRETARY
EDWARD P. HEORODT
COMMITTEE OF PGA
PROFESSIONALS
DAVID ALBRECHT
)EFF JACKSON
DON FA12FIELD
NEIL FINCH
STEVE WALSER
SCOTT WALTER
Post Office BoR 965 • Rancho Mirage. Callforais 92270
Bob Hope ClRsslc Buildiog • 39000 Bob Hope Drive • Rancho Mirage, CaUfofnL 92270
Telephone (619) 346-8184 • Fu (619) 346-6329
December 2Z _. L-9.92
• �s'�: pEC
CITY OF LA QUINTA y
Post Office Box 1504 ` '
La Quinta, CA 92253 '
Gentlemen:
Enclosed is our Application for Temporary Use Permit and,
in support, we submit the following additional information:
1. La Quinta Country Club will not be used for the
.'93 event.
2. The Palmer Course at PGA West will be used Tuesday
through Sunday, February 9 through 14, 1993. We will have
the Merrill Lynch "Shoot -Out" on Tuesday. The largest
crowds for the Classic will be on Saturday and Sunday.
3. A tentative site plan is enclosed, showing the
location of concessions stands, sanitary facilities,
bleachers, first aid, hospitality tents, press tent and
trailers. This plan is subject to modification.
4. We have asked PGA West/Landmark Land to send.
you a letter, giving its approval to the use of its
course and property.
5. Our policy for liability coverage for the upcoming
event will become effective on January 1, 1993. We will
direct the City of La Quinta be listed as an additional
insured (as well as PGA West and Landmark Land) and will
send the certificate to you when it is received. We note
your minimum requirements on the amount of coverage and
assure you our coverage exceeds that minimum amount.
6. A vicinity map, showing the location of PGA West
in relation to the surrounding area, is enclosed:
7. A parking and traffic control plan, subject to modifi-
cation, is enclosed.
8. We will use banners and bunting on the Palmer Course.
The locations will be submitted later.
City of La Quinta
December 22, 1992
Page Two
9. Mr. Skip Royer will be in charge of.security. We will meet
with.him 'and Bob Solis, parking chairman, to coordinate the activities
between security and parking.
10. We will comply with all requirements of the Riverside County -
Health Department and the Riverside County Fire Department.
11. We work closely with the Riverside County Sheriff's Depatment
and California Highway Patrol in assuring compliance with appropriate
state and county traffic control regulations.
12. -We will be using Somerset Catering of Los Angeles for our,
hospitality tent food service, and Hole -In -One Catering of Orange
County for our on -site concessions stands. As a routine matter, both
operations a -re thoroughly reviewed by the County Health Department.
13. Portable facilities will be provided by Waste Management;
preliminary plans call for ten each day on Tuesday through Friday, 80
on Saturday (last day of the pro -am), and.70 on Sunday. Other special
portable facilities will be provi-ded, as shown on the site map to be
furnished.
14. A letter from the'Classic Board of Trustees, requesting a
waiver of the appropriate fees, is enclosed.
We trust you will advise us as to those steps we need to take to comply
with the application process and look forward to working with the City
of La Quinta on our desert charity fund raising event.
Sincerely,
Edwar P. Heo odte.
Executive Secretary
EPH:ds
Enclosures
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78.105 CALLE ESTADO - LA OUINTA, CALIFORNIA 92253 (619) 564.2246
APPLICATION FOR MINOR TEMPORARY OUTDOOR EVENT
Proposed Use: _ PGA TOUR Co -Sponsored Golf Tnurnnmant
DESERT CHARITIES, DBA THE BOB HOPE CHRYSLER CLASSIC
Location: ' Palmer Course at PGA West
Assessors Parcel No.:
Length of Activity: (Dates) 2/9/93 To: 2/14/93
Hours of Activity: 6:00 a.m. - 5:00 p.m.
1/ 1-
Equipment set up date 2equipment removal date 2,/15/93
Maximum Number of People Working at site during activity at
.any one time: 500.
Maximum Number of People Expected to Attend the Event at any
one time: Total Per Day:. S,000 Grand Total: dS,000
APPLICANT:
Name; DESERT CHARITIES Phone: 346-8184
Mailing Address:
Signature:
PROPERTY OWNER:
Edward P. Heorodt, Executive SEcretary
Name; LANDMARK LAND Phone:
Mailing Address:, (See Attached Letter)
Signature:
FOR STAFF COMPLETION
PERMIT NO.
1. Site Plan and Description of Activity
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• OS Ca Ile Estado
La Quint&, CA ' 92251
19-561.2246
614-S6l-S612 (pAX)
Date /— 7- - 93
TO: C
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ATTENTION. R.
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PROJECT:
.
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1--kror Your
iinformation and records.
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Ocopies as requested.
Receipt.
!Z Other
ij you haVe any on the
questions a
undersigned. Dove please contact the
BJ/FORM.014