Annual Plan FY 2021-2022 SilverRock ResortSilverRock Resort-Arnold Palmer Classic Course
2021-2022 ANNUAL PLAN
Prepared For:
City of La Quinta
SilverRock Resort
Prepared By:
Landmark Golf Management
Submitted:
April 20, 2021
SILVERROCK RESORT
Annual Plan
Fiscal Year 2021-2022
Table of Contents
Part I-Project Overview
Project Fact Sheet 1
Mission Statement 2
Philosophy Statement 3
Organizational Chart 4
Key Employee Staffing 5
Part II-Assumptions
2021-2022 Assumptions 6, 7, 8, 9
Part III-Operational Financial Projections
2021-2022 Consolidated Income Statement 10
Part IV-Department Detail
Golf Rounds and Revenue 11
Golf Shop / Merchandise 12
Carts, Bagroom & Range 13
Course Services 14
Golf Course Maintenance 15, 16
General & Administrative 17
Marketing 18
Clubhouse 19
Miscellaneous 20
Part V-Food and Beverage
Department Detail 21
Part VI-Other
Marketing Narrative Plan 22, 23
2021-2022 Golf Rates 24
COURSE NAME SilverRock Resort-Arnold Palmer Classic Course
ADDRESS 79-179 Ahmanson Lane, La Quinta, Ca. 92253
TELEPHONE 1-888-600-7272
1-760-777-8884
WEBSITE WWW.SILVERROCK.ORG
MANAGEMENT Randy Duncan, PGA, Director of Golf / General Manager
Scott Werline, Golf Course Superintendent
COURSE YARDAGE SILVER 7,239 PAR 72
GOLD 6,809 PAR 72
BLUE 6,313 PAR 72
WHITE 5,669 PAR 72
GREEN 5,089 PAR 72
RED 4,542 PAR 72
GRASS TYPES GREENS:TIF DWARF
FAIRWAY / TEES:TIF SPORT / 419
ROUGHS:TIF SPORT / 419
OWNER CITY OF LA QUINTA
MANAGED BY LANDMARK GOLF MANAGEMENT, LLC
74-947 HIGHWAY 111, SUITE 215
INDIAN WELLS, CA 92210
PHONE: (760) 776-6688
DATE COURSE OPENED February 14, 2005
PROJECT FACT SHEET
4/20/2021 1
SILVERROCK RESORT
Annual Plan
Fiscal Year 2021-2022
Mission Statement
“TO BE THE BEST”
“TO HAVE THE BEST GOLF FACILITIES”
“TO HAVE THE BEST GOLF COURSE CONDITIONS”
“TO PROVIDE THE BEST SERVICE”
SilverRock Resort is dedicated to providing the finest public golf
experience. All Staff Members of the facility play an important role
in our Mission. Staff is supported through training and resources to
ensure success. SilverRock Resort aspires to represent ownership and
management with the highest standard of service in the Golf/Resort
Industry and produce superior golf course conditions to meet and
exceed the goals.
Goals and Objectives: To support our Mission Statement and to
achieve the projected Annual Plan; SilverRock Resort will pursue the
following goals and objectives:
•To hire and train staff members that will provide a high standard
of guest services and maintain the highest level of course
conditions
•To maintain and pursue an aggressive Marketing Plan that
benefits/acknowledges the La Quinta Residents, local residents,
avid tourist golfers and golfing public
•To have each Department operate within their annual budget
allowing SilverRock Resort to reach the net operating goals
4/20/2021 2
SILVERROCK RESORT
Annual Plan
Fiscal Year 2021-2022
PHILOSOPHY STATEMENT
After sixteen and a half years of operations, an Annual Plan
accommodated the operational start-up through and including
grow-in, final construction of the Arnold Palmer Classic Course, a
notable Grand Opening Celebration and four successful years as
one of the home courses of the Bob Hope Classic. As the 2021-2022
Annual Plan is implemented, focus will continue to be on
broadening the awareness, marketability and noteworthiness of
SilverRock Resort’s Arnold Palmer Classic Course, golf facilities and
amenities.
The philosophy that Landmark Golf Management perpetuates at
SilverRock Resort is: an operation that allows management to utilize
golf industry best-practices in accommodating market-driven
demands as market shifts may occur. Each golf course facility has
its own personality and characteristics; therefore, each golf
operation is unique to some degree and should be managed with
personality and characteristics taken into consideration. Golf
operators that adjust procedures to short and long term market and
industry fluctuations are better suited to maximize opportunities.
In this upcoming twelve months of operations, Landmark Golf
Management will put forth every effort to best position SilverRock
Resort as a place to frequent in the eyes and minds of the influential
decision makers in the world of golf.
BRAND PROMISE
Discover the mystique of SilverRock Resort, the crown
jewel of La Quinta and its golf legacy. Rich in both
history and legend, the majestic Santa Rosa Mountains
frame an unwavering commitment to an exceptional
experience at SilverRock Resort.
Our Promise: Exceptional in All, For All, Always.
4/20/2021 3
Annual Plan 2021-2022 SRR.xlsAsst. Golf ProfessionalsGolf Shop BuyerSales AssociatesCarts/Bag RoomShuttle/ValetStarters/RangersDriving RangeGuest / Outside ServiceOutside Services ManagerGolf ShopHead Golf ProfessionalAsst. SuperintendentMechanic(s)Irrigation TechnicianSpray TechnicianGreenskeeper(s)Administrative Asst.Golf Course MaintenanceSuperintendentAdmin. Asst.To Controller & GMAccountingController / Human ResourcesRestaurantF&B Server(s) / Cart Attendent(s)Food & BeverageF&B ManagerMarketing & SalesTournament Sales ManagerSilverRock Resort Golf ClubGeneral Mgr. / Director of GolfLandmark Golf ManagementManagement TeamCity ManagerCity of La QuintaCity Council & Staff4/20/20214
RUN DATE: 20-Apr-21Key Employee StaffingPREPARED BY: DEPARTMENT SUMMARYJUL.AUG.SEP.OCT.NOV.DEC.JAN.FEB.MAR.APR.MAYJUN.GOLF OPERATION OUTSIDE SERVICESOUTSIDE SERVICES MANAGER (FULL TIME)111111111111OUTSIDE SERVICES SUPERVISORS (FULL-TIME)111111111111DRIVING RANGE (PART-TIME)1 1 1111222211CART/BAG/VALET/BAG DROP (FULL-TIME)444444444444CART/BAG/VALET/BAG DROP (PART-TIME)000222222211SHUTTLE DRIVER (PART-TIME)000022222200777911111212121288GOLF SHOP HEAD GOLF PROFESSIONAL (FULL TIME)1111111111111ST ASSISTANT PROFESSIONAL (FULL TIME) 111111111111MERCHANDISER (FULL TIME)111111111111ASSISTANT PROFESSIONAL (FULL TIME)000022222222SALES CLERKS (FULL TIME)001122222222SALES CLERKS (PART TIME)222211111110556688888887COURSE SERVICESSTARTERS (PART TIME)3 3 3333333333RANGER/MARSHALS (PART TIME)000024444400333357777733GOLF COURSE MAINTENANCESUPERINTENDENT (FULL TIME)1 1 1111111111ASST SUPERINTENDENT (FULL TIME)111111111111FOREMAN/SPRAY TECHNICIAN (FULL TIME)111111111111HEAD MECHANIC / FACILITY MANAGER (FULL TIME)111111111111ASST MECHANIC (FULL TIME)111111111111HEAD IRRIGATOR (FULL TIME)111111111111ASST IRRIGATOR (FULL TIME)111111111111GREENKEEPERS (FULL TIME)448101212121212121212ADMINISTRATIVE ASSISTANT (PART TIME)000000000000TOTAL TURF & ADMIN STAFF111115171919191919191919LANDSCAPE MAINTENANCEFOREMAN (FULL TIME)1 1 1111111111IRRIGATOR (FULL TIME)111111111111LANDSCAPERS (FULL TIME)111244444444TOTAL LANDSCAPE CREW333466666666TOTAL COURSE MAINTENANCE STAFF141418212525252525252525FOOD & BEVERAGEF & B MANAGER / SUPERVISOR (FULL TIME)111111111111CHEF (FULL TIME)111111111111COOK (FULL TIME)111111333333PREP COOK (FULL TIME)000011111111LEAD SERVER (FULL-TIME)000011111111F & B WAIT/BEVERAGE CART/HALF(FULL TIME)110011111111F & B WAIT/BEVERAGE CART/HALF(PART TIME)111133555532BUSER / DISHWASHER (PART TIME)00111111111155551010141414141211G & ADIRECTOR OF GOLF/GM (FULL TIME)1 1 1111111111CLUB CONTROLLER (FULL TIME)111111111111ADMINISTRATIVE ASSISTANT (FULL TIME)111111111111LQ RESIDENT CARD ADMINISTRATIVE (PART TIME)111011111111444344444444MARKETING/TOURNAMENTTOURNAMENT SALES / GROUP COORDINATOR (FULL TIME)111111111111TOTAL EMPLOYEES39 39444864667171717161592021-2022 ANNUAL PLAN Landmark Golf Management4/20/20215
SILVERROCK RESORT
2020-2021 ANNUAL PLAN
2021-2022 Assumptions
Revenue
Operations
It is assumed Golf and Food & Beverage Operations will have some continued limitations &
restrictions through October 2021 due to Covid-19 protocols. The Covid-19 restrictions will also
have an impact on rounds of golf and overall revenue through October 2021. In addition, golf
operations will continue to function out of a temporary golf shop with limited merchandise floor
space and limited amenities. Following are the restrictions and assumptions to be used to ascertain
the 2021-2022 Annual Plan.
Golf
•Limited Rounds of Golf Played Daily - Max of 110 per day through October 2021.
•One Car per Person (unless family members or drove in together) through October 2021.
•Prepayment of Public Green Fees to Limit Golf Shop Interaction through October 2021.
Merchandise
•Reduced traffic in golf shop will have a negative impact on merchandise sales through
October 2021.
Food & Beverage
•30% reduction in Food & Beverage Sales is assumed through October 2021.
o Limited Indoor Dining and Outdoor Dining Open.
o Limited Paper Menu and Hours
•Resume normal food & beverage operations beginning November 1, 2021.
It is assumed, restrictions will be lifted and regular operations will resume beginning November 1,
2021 for both Golf and F&B Operations.
It will also be assumed Golf Operations will continue to operate out of a temporary Clubhouse
located in the “dog bone” area adjacent to hole #2 tee boxes. The SilverRock Grill will remain open
at the existing Ahmanson Clubhouse in its current location.
Hotel Construction
It is assumed, there will be site construction beginning or occurring during the 2021-2022 Annual
Plan. The exact impact of construction is unknown; however, it is assumed there will be a 5%
reduction in rounds of golf from prior year’s actual averages.
4/20/2021 6
SILVERROCK RESORT
2020-2021 ANNUAL PLAN
Green Fees:
A green fee includes golf cart and warm-up range balls. A combination of the various green fee
rates and green fee mix of Regular, Twilight, and Resident play is anticipated to yield an average
rate of $77.13 per round based on 40,296 annual rounds. The non-resident green fee rates for the
2021-2022 fiscal year are projected to remain consistent with the prior year but may vary
depending upon market conditions. Green fee rates will continue to be based on dynamic pricing
and course utilization levels will dictate green fee rates.
La Quinta Resident rates will be $60 (high season), $49 (shoulder seasons) and $33 (summer
season). Accompanied La Quinta Resident Guests will continue to received 30% off prevailing
posted rates (not including twilight or any discounted rates) and will follow similar booking
procedures as extended to a La Quinta Resident Card Holder; booking three (3) days in advance.
It is assumed the overseeding dates will be October 4 through November 1, 2021. Annually
overseeding reduces revenues during these dates which is taken into consideration in these
projections with the course being closed these dates. It is also projected that aerification will occur
in August 2021 and June of 2022 which reduces revenue for 3-5 days with each of these two (2)
aerification cycles.
Greens Fee Mix: Through proper marketing, yield management, and limited advanced Resident
bookings the projected mix of green fees is: 30% Resident, 25% Public, 10% Public Twilight, & 35%
Other (tournaments, wholesalers, juniors, resident guests, replays and discounts).
Miscellaneous and Other Revenue: Is based on $3.37 per round. This consists of golf club rentals,
golf club repairs, handicap fees, driving range fees, rider fees, and Independent Contractor’s Fees
(Teaching Professionals). Golf Made Simple (Group Instruction) will not be operating during the
2021-2122 season at SilverRock due to unknown teaching facility space. This amounts to a loss of
revenue of approximately $50,000 between instructor fees and Food & Beverage loss of revenues.
Golf Shop Merchandise: Is based on retail sales of $4.93 per round.
Resident Card Fees: Annual Revenues of $165,300 are based on selling 1,102 La Quinta Resident
Cards during the 2021-2022 Fiscal Year. This is consistent with prior year sales.
Cost of Goods Sold
Merchandise 55 %
Food & Beverage 33 %
4/20/2021 7
SILVERROCK RESORT
2020-2021 ANNUAL PLAN
Expenses
Golf Carts, Bag Room, and Driving Range: Includes outside service, bag room, and driving range
staff plus supplies and operating expense for this department. Additional shuttle shifts will remain
in this year’s Annual Plan to shuttle customers down and back from the restaurant, driving range
and practice area. This is a result of the location of the temporary golf clubhouse and the existing
restaurant at the Ahmanson Ranch House. Per California State Law, another minimum wage
increase to $15 per hour is scheduled for January 1, 2022. This increase was factored into this 2021-
2022 Annual Plan.
Golf Shop: Includes golf professionals, merchandising sales staff, receiving staff and golf shop
operational expenses. Another minimum wage increase to $15 per hour is scheduled for January 1,
2022. This increase has been factored into the 2021-2022 Annual Plan.
Course Services: Includes course service staff consisting of course rangers/starters and related
department supplies and materials. A minimum wage increase to $15 per hour is scheduled for
January 1, 2022. This increase has been factored into the 2021-2022 Annual Plan.
Golf Course Maintenance: Includes compensation and payroll related costs for the Golf Course
Maintenance Superintendent, grounds maintenance staff, supplies, and materials. Overseeding
dates are projected to be October 4 through November 1, 2021, which results in projected higher
labor cost and supply costs during the annual overseeding process. Golf Course Superintendent
Education, training and travel expense are included in the 2020-2021 Annual Plan. In addition, Front
Entry and Perimeter Landscape Maintenance are accounted for in this department’s operating
budget. A minimum wage increase to $15 per hour is scheduled for January 1, 2022. This increase
has been factored into the 2021-2022 Annual Plan.
Water & Electrical: The 2021-2022 Annual Plan includes water and electrical costs to irrigate the
golf course & properly maintain the lake system. This is accounted for in the Golf Course
Maintenance budget. In the Spring of 2021, the CVWD approved the dissemination of Prop. 218
notices for the East and West RAC funds. As a result, effective July 1, 2021, the estimated increase
for the East RAC is a 9.5% increase in water costs. This proposed increase has been factored into
the 2021-2022 Annual Plan.
Projected Annual Electric costs of $141,610 will cover 100% of the facilities electric costs
including; front entry waterfall, water well pump, golf course pump station, north village lake
4/20/2021 8
SILVERROCK RESORT
2020-2021 ANNUAL PLAN
water falls & circulation pumps, cart storage area and both clubhouses. These expenses will
continue to be budgeted in the 2021-2022 Annual Plan as water and electrical costs.
Food & Beverage: Includes food & beverage staff and expenses for the temporary clubhouse. There
is a separate Agreement for the Food & Beverage Department including the Liquor License
arrangement between the City and Landmark Golf Management.
Marketing: Includes marketing, public relations, advertising, web page, collateral and tournament
sales, etc. Refer to pages 21 & 22, for the Marketing Plan Narrative.
Clubhouse: Clubhouse expenses, maintenance/cleaning staff, landscape maintenance, parking lot
and entry drive clean up. Roving patrol expenses to secure the entire property of SilverRock
continues to be included in this department’s operating budget.
Management Fee: Due to Covid-19 impact on revenues & operating costs, Landmark Golf
Management, LLC reduced their monthly Management Fee of $9,880 to $9,386 for the 2020-2021
Annual Plan. For the 2021-2022 Annual Plan, Landmark’s Management Fee will be restored to its
$9,880 monthly fee.
Insurance: Per requirements of the Golf Course Management Agreement in the Annual Plan is the
cost for comprehensive golf club insurance policy, general liability, property, equipment and
business interruption etc.
G&A: Expenses include General Manager, Controller & Administrative Assistant Salaries,
Professional Fees, Payroll Processing Fees, Equipment Expenses, Equipment Rental and Resident
Card Expenses.
Personal Property Lease Tax: Exempt, except personal property taxes on equipment purchases or
leases which are included in this Annual Plan.
Capital Reserves: Capital Reserves of 2% of green fees will be reallocated in the 2021-2022 Annual
Plan upon City of La Quinta Staff direction.
Golf Carts Lease: Golf carts are leased for the Golf Club. The budgeted amount of $10,050 per
month is not expected to increase from the prior year.
GPS Lease: Monthly golf cart GPS rental/lease expense for the fleet of golf carts is $3,900 per month
and will remain unchanged from the prior year.
4/20/2021 9
2021-2022 ANNUAL PLAN SilverRock ResortCONSOLIDATED INCOME STATEMENTRUN DATE: 19-Apr-2112:22 PMFOR FISCAL YEAR - JULY 2020 - JUNE 2021PREPARED BY: Landmark Golf ManagementDEPARTMENT 2021-2022 BUDGETJUL.AUG.SEP.OCT.NOV.DEC.JAN.FEB. MAR.APR.MAY JUN.ROUNDSROUNDS 40,2961,750 1,750 2,350500 4,000 3,250 4,350 5,200 5,650 4,896 4,300 2,300REVENUEGREEN FEES 3,107,87085,859 88,266 130,161 38,625 337,700 246,513 366,433 522,665 543,530 365,486 251,389 131,244MISC. REV/RANGE/CARTS/RENTALS135,7802,350 1,750 3,500 1,700 13,200 14,000 22,100 22,900 24,900 13,840 10,395 5,145GOLF SHOP MERCHANDISE198,7435,075 5,075 8,225 1,250 20,000 16,250 23,925 28,600 31,075 26,928 21,070 11,270RESIDENT CARD FEES165,300500500500 7,500 25,000 22,800 22,000 24,000 15,625 15,625 15,625 15,625FOOD & BEVERAGE 534,9037,088 7,000 9,400 5,000 36,000 26,000 65,250 84,500 121,475 76,440 68,575 28,175TOTAL REVENUE4,142,596100,872 102,591 151,786 54,075 431,900 325,563 499,708 682,665 736,605 498,319 367,054 191,459COST OF SALESPRO SHOP 111,2362,840 2,840 4,604700 11,194 9,095 13,391 16,007 17,393 15,072 11,793 6,308FOOD & BEVERAGE 186,1944,134 4,102 4,856 3,639 12,452 9,360 23,026 29,125 39,165 23,898 22,222 10,217TOTAL COST OF SALES297,4316,974 6,942 9,460 4,339 23,646 18,456 36,417 45,132 56,557 38,969 34,015 16,525GROSS PROFIT3,845,16593,898 95,649 142,326 49,736 408,254 307,107 463,292 637,533 680,048 459,350 333,039 174,934OPERATING EXPENSESGOLF CARTS\BAGS\RANGE 337,68916,145 16,145 15,795 17,767 47,453 32,924 34,872 34,872 34,497 35,297 27,284 24,638GOLF SHOP215,71611,295 11,295 11,926 11,524 20,959 20,959 22,399 20,884 20,884 20,142 23,831 19,620COURSE SERVICES 101,2233,724 3,487 4,030 3,070 9,611 13,520 14,279 14,229 14,229 11,771 4,636 4,636GOLF COURSE MAINTENANCE 1,744,514109,545 92,711 128,722 291,409 154,858 140,134 133,475 127,371 139,199 146,658 133,109 147,324WATER & ELECTRIC COST 249,21924,250 23,360 19,300 19,400 16,925 13,705 20,800 19,320 18,950 22,920 26,750 23,539GENERAL & ADMINISTRATIVE 380,64829,897 30,047 30,297 29,907 33,184 35,659 31,759 32,009 31,759 31,759 32,309 32,059MARKETING 191,7654,516 4,516 12,865 19,566 27,169 17,967 23,114 20,199 17,99218,822 14,449 10,594CLUBHOUSE 127,49210,301 10,301 10,301 10,801 10,301 10,301 11,131 10,631 11,131 10,631 10,631 11,031MANAGEMENT FEE 118,5609,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880CAPITAL RESERVES 62,1571,717 1,765 2,603773 6,754 4,930 7,329 10,453 10,871 7,310 5,028 2,625INSURANCE 64,8005,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400PERSONAL PROPERTY LEASE TAXES 23,6005,2000 4,000 2,6000000000 11,800LEASES347,80028,450 28,450 28,450 28,450 29,250 29,250 29,250 29,250 29,250 29,250 29,250 29,250FOOD & BEVERAGE 348,70817,981 18,931 18,108 13,337 28,327 29,087 40,503 39,462 39,457 38,807 33,630 31,078TOTAL OPERATING EXPENSES4,313,893278,301 256,289 301,677 463,884 400,070 363,717 384,190 373,960 383,498 388,646 356,187 363,474NET INCOME(468,728)(184,404) (160,640) (159,351) (414,147) 8,184 (56,610) 79,101 263,573 296,550 70,704 (23,148) (188,540)NET INCOME %-11.3%-182.8% -156.6% -105.0% -765.9% 1.9% -17.4% 15.8% 38.6% 40.3% 14.2% -6.3% -98.5%Average Green Fee $77.13$49.06 $50.44 $55.39 $77.25 $84.43 $75.85 $84.24 $100.51 $96.20 $74.65 $58.46 $57.06Average $ Misc. Income per Rd$3.37$1.34 $1.00 $1.49 $3.40 $3.30 $4.31 $5.08 $4.40 $4.41 $2.83 $2.42 $2.24Average $ Merchandise per Rd$4.93$2.90 $2.90 $3.50 $2.50 $5.00 $5.00 $5.50 $5.50 $5.50 $5.50 $4.90 $4.90Total Average Revenue per Round$85.43$57.64 $58.62 $64.59 $108.15 $107.98 $100.17 $114.88 $131.28 $130.37 $101.78 $85.36 $83.244/20/202110
2021-2022 ANNUAL PLAN SilverRock ResortRUN DATE: 20-Apr-21 01:44 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf Management0.600.40Golf RoundsTotalJUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.Resident Rnds (Weekday)5,44023623631768540439587702763661581311Resident Rnds (Weekend)6,64928928938883660536718858932808710380Sub-Total Resident Rnds 12,089525525705150 1200975 1305 1560 1695 1469 1290690% of Total 0.300.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30 0.30Public Rnds (Weekday)4,53319719726456450366489585636551484259Public Rnds (Weekend)5,54124124132369550447598715777673591316Sub-Total Public Rnds10,074438438588125 1000813 1088 1300 1413 1224 1075575% of Total 0.250.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25 0.25Public Twi (Weekday)3,62715815821245360293392468509441387207Public Twi (Weekend)4,43319319325955440358479572622539473253Sub-Total Twilight Rnds8,059350350470100800650870 1040 1130979860460% of Total 0.200.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20Other (Weekday)6,34727627637079630512685819890771677362Other (Weekend)7,75733733745296770626837 1001 1088942828443Sub-Total Other Rnds14,104% of Total0.25Total Rounds40,2961,750 1,750 2,350 500 4,000 3,250 4,350 5,200 5,650 4,896 4,300 2,300 0.45 Green Fees0.55Resident Rnds (Weekday)33.00$ 33.00$ 40.00$ 49.00$ 49.00$ 45.00$ 55.00$ 60.00$ 60.00$ 45.00$ 45.00$ 45.00$ Resident Rnds (Weekend)33.00$ 33.00$ 40.00$ 49.00$ 49.00$ 45.00$ 55.00$ 60.00$ 60.00$ 55.00$ 45.00$ 45.00$ Public Rnds (Weekday)45.00$ 45.00$ 45.00$ 75.00$ 100.00$ 80.00$ 90.00$ 130.00$ 125.00$ 90.00$ 45.00$ 45.00$ Public Rnds (Weekend)50.00$ 60.00$ 60.00$ 85.00$ 120.00$ 85.00$ 95.00$ 130.00$ 130.00$ 90.00$ 60.00$ 60.00$ Public Twi (Weekday)45.00$ 45.00$ 45.00$ 80.00$ 75.00$ 75.00$ 80.00$ 85.00$ 75.00$ 80.00$ 45.00$ 45.00$ Public Twi (Weekend)50.00$ 50.00$ 60.00$ 80.00$ 80.00$ 70.00$ 85.00$ 90.00$ 80.00$ 80.00$ 60.00$ 60.00$ Other (Weekday)45.00$ 45.00$ 50.00$ 70.00$ 70.00$ 75.00$ 80.00$ 90.00$ 85.00$ 60.00$ 60.00$ 45.00$ Other (Weekend)55.00$ 55.00$ 60.00$ 80.00$ 80.00$ 80.00$ 80.00$ 95.00$ 90.00$ 60.00$ 60.00$ 65.00$ Golf RevenueResident Rnds (Weekday) 267,8167,796$ 7,796$ 12,690$ 3,308$ 26,460$ 19,744$ 32,299$ 42,120$ 45,765$ 29,743$ 26,123$ 13,973$ Resident Rnds (Weekend) 335,4099,529$ 9,529$ 15,510$ 4,043$ 32,340$ 24,131$ 39,476$ 51,480$ 55,935$ 44,431$ 31,928$ 17,078$ Public Rnds (Weekday)390,6168,859$ 8,859$ 11,897$ 4,219$ 45,000$ 29,250$ 44,044$ 76,050$ 79,453$ 49,572$ 21,769$ 11,644$ Public Rnds (Weekend)521,48812,031$ 14,438$ 19,388$ 5,844$ 66,000$ 37,984$ 56,822$ 92,950$ 100,994$ 60,588$ 35,475$ 18,975$ Public Twi (Weekday)247,4497,088$ 7,088$ 9,518$ 3,600$ 27,000$ 21,938$ 31,320$ 39,780$ 38,138$ 35,251$ 17,415$ 9,315$ Public Twi (Weekend)327,9029,625$ 9,625$ 15,510$ 4,400$ 35,200$ 25,025$ 40,673$ 51,480$ 49,720$ 43,085$ 28,380$ 15,180$ Other (Weekday)438,67812,403$ 12,403$ 18,506$ 5,513$ 44,100$ 38,391$ 54,810$ 73,710$ 75,639$ 46,267$ 40,635$ 16,301$ Other (Weekend)578,51318,528$ 18,528$ 27,143$ 7,700$ 61,600$ 50,050$ 66,990$ 95,095$ 97,886$ 56,549$ 49,665$ 28,779$ Total Revenue3,107,87085,859$ 88,266$ 130,161$ 38,625$ 337,700$ 246,513$ 366,433$ 522,665$ 543,530$ 365,486$ 251,389$ 131,244$ 86,37672,315143,41329,881324,750257,672236,925469,175548,995432,266271,650154,289Avg. Rate77.13$ 49.06$ 50.44$ 55.39$ 77.25$ 84.43$ 75.85$ 84.24$ 100.51$ 96.20$ 74.65$ 58.46$ 57.06$ Misc Revenue76.13$ ##########Club Rental 21,50050$ 50$ 500$ 100$ 2,700$ 3,100$ 2,500$ 3,100$ 3,000$ 2,700$ 2,475$ 1,225$ Driving Range Balls 96,2001,800$ 1,700$ 3,000$ 1,100$ 9,500$ 9,900$ 15,000$ 16,500$ 18,500$ 8,100$ 7,425$ 3,675$ Rider Fees5,580-$ -$ -$ -$ -$ -$ 1,400$ 1,400$ 1,500$ 540$ 495$ 245$ Handicap Fees2,500-$ -$ -$ -$ -$ -$ 1,700$ 400$ 400$ -$ -$ -$ Independent Instructor Fees7,500-$ -$ -$ -$ 1,000$ 1,000$ 1,000$ 1,500$ 1,500$ 1,500$ -$ -$ Ball Retreival 2,500500$ -$ -$ 500$ -$ -$ 500$ -$ -$ 1,000$ -$ -$ -$ Total135,7802,350$ 1,750$ 3,500$ 1,700$ 13,200$ 14,000$ 22,100$ 22,900$ 24,900$ 13,840$ 10,395$ 5,145$ 4/20/202111
2021-2022 ANNUAL PLAN SilverRock ResortRUN DATE: 20-Apr-21 01:44 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementGOLF SHOP - 61TOTALJUL.AUG.SEP.OCT.NOV.DEC.JAN.FEB.MAR.APR.MAYJUN.GOLF SHOP MERCHANDISE SALESTOTAL # OF ROUNDS40,2961,750 1,750 2,350 500 4,000 3,250 4,350 5,200 5,650 4,896 4,300 2,300AVERAGE REVENUE / ROUND$4.93 $2.90 $2.90 $3.50 $2.50 $5.00 $5.00 $5.50 $5.50 $5.50 $5.50 $4.90 $4.90TOTAL MERCHANDISE SALES$198,7435,075 5,075 8,225 1,250 20,000 16,250 23,925 28,600 31,075 26,928 21,070 11,27018,37537,500MERCHANDISE REVENUE75.00%25.00%Soft Goods Sales149,0573,806 3,806 6,169 938 15,000 12,188 17,944 21,450 23,306 20,196 15,803 8,453Hard Goods Sales49,6861,269 1,269 2,056 313 5,000 4,063 5,981 7,150 7,769 6,732 5,268 2,818Misc. Golf Shop Sales00 0 0 0 0 0 0 0 0 0 0 0Sales Discounts - 00 0 0 0 0 0 0 0 0 0 0 0Sales Discounts - Hit the Green (1%)00 0 0 0 0 0 0 0 0 0 0 0 TOTAL MERCHANDISE REVENUE 198,743 5,075 5,075 8,225 1,250 20,000 16,250 23,925 28,600 31,075 26,928 21,070 11,270COST OF SALES55.97%55.97% 55.97% 55.97% 55.97% 55.97% 55.97% 55.97% 55.97% 55.97% 55.97% 55.97% 55.97%COS - Merchandise (58%)115,2712,944 2,944 4,771 725 11,600 9,425 13,877 16,588 18,024 15,618 12,221 6,537Purchase Disc Taken - (5%)(5,764)(147) (147) (239) (36) (580) (471) (694) (829) (901) (781) (611) (327)Freight - Merchandise1,72944 44 72 11 174 141 208 249 270 234 183 98 TOTAL COST OF SALES111,2362,840 2,840 4,604 700 11,194 9,095 13,391 16,007 17,393 15,072 11,793 6,308GROSS PROFIT87,5072,235 2,235 3,621 550 8,806 7,155 10,534 12,593 13,682 11,856 9,277 4,962SALARIES AND BENEFITS9,4149,9938,7608,24810,87012,04213,52712,480Salaries and Wages162,1128,148 8,148 8,692 8,021 16,415 16,415 16,415 16,415 16,415 15,775 15,925 15,325Payroll Taxes 15,806794 794 847 782 1,601 1,601 1,601 1,601 1,601 1,538 1,553 1,494Workers' Compensation 10,091507 507 541 499 1,022 1,022 1,022 1,022 1,022 982 991 954Health Insurance/Benefits8,832736 736 736 736 736 736 736 736 736 736 736 736 TOTAL SALARIES AND BENEFITS 196,84110,185 10,185 10,816 10,039 19,774 19,774 19,774 19,774 19,774 19,032 19,206 18,510SUPPLIES AND MATERIALSOTHER EXPENSESOffice Supplies 3,000250 250 250 250 250 250 250 250 250 250 250 250Dues and Subscriptions 2,3000 0 0 0 0 0 0 0 0 0 2,300Freight / Delivery 750 0 0 25 25 25 0 0 0 0 0 0Travel 900 0 0 0 0 0 15 1515151515Uniforms2,400100 100 100 100 300 200 500 200 200 200 200 200Telephone 1,320110 110 110 110 110 110 110 110 110 110 110 110Seminars / Training 3,690150 150 150 5000 100 1,250353535 1,25035Miscellaneous 6,000500 500 500 500 500 500 500 500 500 500 500 500 TOTAL OTHER EXPENSES18,8751,110 1,110 1,110 1,485 1,185 1,185 2,625 1,110 1,110 1,110 4,625 1,110 TOTAL EXPENSES215,71611,295 11,295 11,926 11,524 20,959 20,959 22,399 20,884 20,884 20,142 23,831 19,620Seminars/Training - Reimbursement for eligible golf shop employees (Director of Golf, Head Professional & 1st Assistant Golf Professional) for PGA Training, Education and Travel Expenses. Office Supplies are made up of: Golf Cart Rental Agreements,Golf Club Rental Agreements, Gift Certificates & Merchandise BagsUniforms- Each Full-Time Emp receives (1) shirt per month4/20/202112
2021-2022 ANNUAL PLAN SilverRock ResortRUN DATE: 19-Apr-21 11:49 AMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementCARTS, BAGROOM & RANGE - 641TOTAL JUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.SALARIES AND BENEFITS7,540 6,574 8,506 4,181 9,821 11,246 12,697 13,780Salaries and Wages202,354 8,330 8,330 8,330 9,044 16,940 22,680 24,300 24,300 24,300 24,300 16,200 15,300Incentives \ Bonus 0Payroll Taxes 25,1931,037 1,037 1,037 1,126 2,109 2,824 3,025 3,0253,025 3,025 2,017 1,905Workers' Compensation 12,597519 519 519 563 1,055 1,412 1,513 1,5131,513 1,513 1,008 952Health Insurance/Benefits8,832736 736 736 736 736 736 736 736736 736 736 736 TOTAL SALARIES AND BENEFITS248,976 10,622 10,622 10,622 11,469 20,840 27,651 29,574 29,574 29,574 29,574 19,961 18,893153,00511,258 8,062 9,003 3,900 11,890 15,750 17,092 14,750 15,700 15,750 14,350 15,500SUPPLIES AND MATERIALSRange Expendable Supplies6,750600 600 150 150 1,800 150 1,000 1,000150 150 500 500Towel Replacement2,182120 120 120 120 185 195 250 250250 250 25072Bottled Water19,9001,500 1,500 1,500 100 10,000 200 200 200200 1,500 1,500 1,500Cart Supplies1,850000 500 500 500757550505050Range Balls10,0000000 10,0000000000 TOTAL SUPPLIES AND MATERIALS40,682 2,220 2,220 1,770 870 22,485 1,045 1,525 1,525650 1,950 2,300 2,122REPAIRS AND MAINTENANCEEquipment Repair - Golf3,600300 300 300 300 300 300 300 300300 300 300 300 TOTAL REPAIRS AND MAINTENANCE3,600 300 300 300 300 300 300 300 300300 300 300 300OTHER EXPENSESExpendable Supplies 52525 25 25 50 50 50 50 50 50 50 5050Printing / Stationary 420000000707070707070Cart Maintenance & Repairs 18,0361,503 1,503 1,503 1,503 1,503 1,503 1,503 1,5031,503 1,503 1,503 1,503Freight / Delivery 450757575757575000000Uniforms5,200000 2,000 500 500005000 1,500 200Fuel (Shuttles & Range Picker)3,00000 100 100 300 400 450 450450 450 200 100Laundry and Linen 9,600800 800 800 800 800 800 800 800800 800 800 800Miscellaneous 7,200600 600 600 600 600 600 600 600600 600 600 600 TOTAL OTHER EXPENSES44,431 3,003 3,003 3,103 5,128 3,828 3,928 3,473 3,4733,973 3,473 4,723 3,323 TOTAL EXPENSES337,689 16,145 16,145 15,795 17,767 47,453 32,924 34,872 34,872 34,497 35,297 27,284 24,638Expendable Supplies are made up of: - Scorecards, Tees, Pencils, Trash Bags,Cups & First Aid Supplies.Uniforms- Each employee receives 4 shirts, 1 hat per season4/20/202113
2021-2022 ANNUAL PLAN SilverRock ResortRUN DATE: 20-Apr-21 01:44 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementCOURSE SERVICES - 643 TOTAL JUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.SALARIES AND BENEFITS1,850 1,400 2,590800 3,600 5,667 5,700 5,700Salaries and Wages83,8523,060 2,856 3,281 1,785 8,050 11,270 12,075 12,075 12,075 9,675 3,825 3,825Payroll Taxes 8,176298278320174785 1,099 1,177 1,177 1,177943373373Workers' Compensation 5,220190178204111501702752752752602238238 TOTAL SALARIES AND BENEFITS 97,2473,549 3,312 3,805 2,070 9,336 13,070 14,004 14,004 14,004 11,221 4,436 4,436SUPPLIES AND MATERIALSExpendable Supplies 1,05050 501001001001001001001001007575 TOTAL SUPPLIES AND MATERIALS 1,05050501001001001001001001001007575OTHER EXPENSESUniforms 2,12575 7575800752507575754007575Safety Equipment 600505050505050505050505050Miscellaneous 20000050505050000001 TOTAL OTHER EXPENSES2,926125125125900175350176125125450125125 TOTAL COURSE SERVICES EXPENSES101,2233,724 3,487 4,030 3,070 9,611 13,520 14,279 14,229 14,229 11,771 4,636 4,636Expendable Supplies are made up of: Clipboards, Paper (starter sheets, ranger sheets), Towels, Trash BagsUniforms- Each employee receives 4 shirts, 1 hat per season4/20/202114
SilverRock ResortRUN DATE: 20-Apr-21 01:00 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementMAINTENANCE DEPARTMENT - 63 TOTAL JUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.SALARIES AND BENEFITSSalaries and Wages757,39134,752 34,752 44,714 53,506 70,846 72,840 75,094 75,040 75,045 75,045 71,805 73,951Overtime Hourly Wages 18,500000 16,0000000 2,500000Payroll Taxes 75,6493,388 3,388 4,360 6,777 6,907 7,102 7,322 7,316 7,561 7,317 7,001 7,210Workers' Compensation 28,8651,303 1,303 1,677 2,406 2,657 2,732 2,816 2,814 2,877 2,814 2,693 2,773Health Insurance/Benefits99,2326,000 6,000 7,472 8,208 8,944 8,944 8,944 8,944 8,944 8,944 8,944 8,944 TOTAL SALARIES AND BENEFITS979,63845,44445,44458,22386,89789,35491,61894,17694,11496,92794,12090,44392,878SUPPLIES AND MATERIALSFertilizer93,6705,870 4,100 9,880 22,500 8,500 8,950 5,000 3,020 3,370 8,500 3,350 10,630Flowers/Plants3,05000 1,000 2500 750 750 100 100 100Gas & Oils46,8603,200 3,450 3,850 4,750 4,850 4,150 3,570 3,880 3,880 3,850 3,850 3,580Golf Course Accessories13,140000 12,300000 1600 68000Chemicals & Pesticides50,06013,754 190 7,820 9,359 2,1000 3,033 190 1,806 3,100 2,200 6,508POA Control9,90000 2,40000 7,500000000Sand/Mulch/Bunker13,460390 390 5,000 2,000 4,000 800 380 100 100 100 100 100Seed116,900000 105,000 11,9000000000Small Tools 5,000100 100 2,000 2,000 100 100 100 100 100 100 100 100Sod15,5005,300 4,500 1,0000000000 1,250 3,450Topdressing 10,0002,000 2,2000 2,200 60000000 1,500 1,5000 TOTAL SUPPLIES AND MATERIALS377,54030,61414,93032,950160,35932,05022,25012,8337,5509,35616,43012,35025,868REPAIRS AND MAINTENANCEBuildings & Bridges 5,5501,250 750 550 500 500 500 250 250 250 250 250 250Equipment38,5002,000 2,500 3,000 10,000 5,000 2,000 2,500 2,500 2,000 2,000 2,500 2,500Irrigation System 19,0504,400 3,500 1,500 2,000 900 550 1,200 1,000 1,000 1,000 1,000 1,000Pumps10,5001,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 5000Lake Maint Contract 30,8003,850 3,850 3,850 3,850 3,8500000 3,850 3,850 3,850Trees14,05000 5,500 5500000 4,000 4,00000 TOTAL REPAIRS AND MAINTENANCE118,45012,50011,60015,40017,90011,2504,0504,9504,7508,25012,1008,1007,6002021-2022 ANNUAL PLAN 4/20/202115
SilverRock ResortRUN DATE: 20-Apr-21 01:00 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementMAINTENANCE DEPARTMENT - 63 TOTAL JUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.2021-2022 ANNUAL PLAN OTHER EXPENSESContract Services Soil/Tissue Tests2,00000 1,0000000000 1,0000Dues and Subscriptions 6800000000 2000 3800 100Employee Education3,90050505050505050 1,000 2,400505050Equipment Rental 3,400200 150 150 1,000 600 200 200 200 200 200 200 100Auto Expense4,800400 400 400 400 400 400 400 400 400 400 400 400Licenses and Permits 4,30010000 25005000 1,000 2,90000Miscellaneous1,200100 100 100 100 100 100 100 100 100 100 100 100Supplies 4,350750 750 750 500 500 500 100 100 100 100 100 100Propane/Natural Gas 180151515151515151515151515Safety Equipment & Training3,850200 100 750 800 500 400 400 200 200 100 100 100Telephone/DSL10,200850 850 850 850 850 850 850 850 850 850 850 850Waste/Trash Removal6,288524 524 524 524 524 524 524 524 524 524 524 524Uniforms & Linen/Towels 11,040920 920 920 920 920 920 920 920 920 920 920 920 TOTAL OTHER EXPENSES56,1884,1093,8595,5095,4094,4594,0093,5594,5096,7096,5394,2593,259TOTAL MAINTENANCE EXP. (EXCL Landscaping)1,531,81692,66775,833112,082270,565137,113121,927115,518110,923121,242129,189115,152129,6054,500LANDSCAPE13,00012,20012,70013,10011,40013,80012,6009,600Wages156,528 13,334 13,334 12,904 12,904 12,904 13,334 13,334 12,004 13,334 12,904 13,334 12,904Overtime Hourly Wages 3,418 0 0 0 3,418 0 0 0 0 0 0 0 0Payroll Taxes 15,595 1,300 1,300 1,258 1,591 1,258 1,300 1,300 1,170 1,300 1,258 1,300 1,258Workers' Compensation 5,955 500 500 484 569 484 500 500 450 500 484 500 484Health Insurance/Benefits22,448 1,104 1,104 1,104 1,472 2,208 2,208 2,208 2,208 2,208 2,208 2,208 2,208Landscape Wages & Benefits203,94416,238 16,238 15,750 19,954 16,854 17,342 17,342 15,832 17,342 16,854 17,342 16,854Small Tools1,025 100 100 100 100 100 75 757575757575Repairs & Maintenance - Drip Irrigation4,250250 250 500 500 500 500 250 250 250 250 250 500Uniforms3,480290 290 290 290 290 290 290 290 290 290 290 290TOTAL LANDSCAPE MAINTENANCE212,699 16,878 16,878 16,640 20,844 17,744 18,207 17,957 16,447 17,957 17,469 17,957 17,719COURSE & LANDSCAPE MAINTENANCE TOTAL 1,744,514109,545 92,711 128,722 291,409 154,858 140,134 133,475 127,371 139,199 146,658 133,109 147,324(EXCL UTILITIES)WATER & ELECTRICITY COSTSWater Cost107,60910,150 9,150 10,400 11,200 8,125 5,305 7,200 6,120 7,150 10,120 13,250 9,439Electricity Cost141,61014,100 14,210 8,900 8,200 8,800 8,400 13,600 13,200 11,800 12,800 13,500 14,100 TOTAL WATER AND ELECTRIC COST249,21924,250 23,360 19,300 19,400 16,925 13,705 20,800 19,320 18,950 22,920 26,750 23,539 TOTAL COURSE MAINTENANCE EXPENSES1,993,733133,795116,071148,022310,809171,783153,839154,275146,691158,149169,578159,859170,8634/20/202116
SilverRock ResortRUN DATE: 20-Apr-21 01:00 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementG & A DEPARTMENT - 67TOTALJUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.SALARIES AND BENEFITSSalaries and Wages245,01219,715 19,715 19,715 19,443 20,803 20,803 20,803 20,803 20,803 20,803 20,803 20,803Payroll Taxes 23,8891,922 1,922 1,922 1,896 2,028 2,028 2,028 2,028 2,028 2,028 2,028 2,028Workers' Compensation 15,2521,227 1,227 1,227 1,210 1,295 1,295 1,295 1,295 1,295 1,295 1,295 1,295Health Insurance/Benefits32,2562,688 2,688 2,688 2,688 2,688 2,688 2,688 2,688 2,688 2,688 2,688 2,688 TOTAL SALARIES AND BENEFITS316,40825,552 25,552 25,552 25,237 26,814 26,814 26,814 26,814 26,814 26,814 26,814 26,814REPAIRS AND MAINTENANCEEquipment Repair 1,9000 100 100 100 900 100 100 100 100 100 100 100TOTAL REPAIRS AND MAINTENANCE1,9000 100 100 100 900 100 100 100 100 100 100 100OTHER EXPENSESOffice Supplies 1,260105 105 105 105 105 105 105 105 105 105 105 105Printing / Stationary 3,300100 100 100 100 100 400 400 400 400 400 400 400Postage 90075 75 75757575757575757575Recruiting / Relocation 1,20000 150 150 150 200 150 200 200000Dues and Subscriptions 1,150500 200505050 100 2005050 30050Freight / Delivery 600505050505050505050505050Travel 1,1000 10000000 1000 200 500 200Promotion 1,200100 100 100 100 100 100 100 100 100 100 100 100Auto Expense 6,000500 500 500 500 500 500 500 500 500 500 500 500Equipment Rental (Copier/Storage) 6,600550 550 550 550 550 550 550 550 550 550 550 550Uniforms 1,050757575 150 15075757575757575Professional Fees (I.T. & Safety Fees)13,2001,100 1,100 1,100 1,100 1,100 1,100 1,100 1,100 1,100 1,100 1,100 1,100Seminars / Training 2,400200 200 200 200 200 200 200 200 200 200 200 200Payroll Processing12,0001,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000Computer Supplies (POS Support Fees)6,300500 500 500 500 500 500 500 500 500 500 500 800Bank & ADP Fees1,080909090909090909090909090Miscellaneous 6,000100 100 100 100 1,000 4,000 100 100 100 100 100 100 TOTAL OTHER EXPENSES65,3404,595 4,645 4,895 4,820 5,720 8,995 5,095 5,345 5,095 5,095 5,645 5,395TOTAL G & A EXPENSES383,64830,147 30,297 30,547 30,157 33,434 35,909 32,009 32,259 32,009 32,009 32,559 32,309Uniforms- Benefit to be shared between GM & ControllerEntertainment & Promotion - GM promoting property for potential clients2021-2022 ANNUAL PLAN 4/20/202117
2021-2022 ANNUAL PLAN SilverRock ResortMARKETING 20-Apr-21 01:00 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementMARKETING DEPARTMENT - 66 TOTALJUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.SALARIES AND BENEFITSSalaries and Wages15,0001,250 1,250 1,250 1,250 1,250 1,250 1,250 1,250 1,250 1,250 1,250 1,250Payroll Taxes 1,463122 122 122 122 122 122 122 122 122 122 122 122Workers' Compensation 93478 78 78 78 78 78 78 78 78787878Health Insurance/Benefits2,57600000 368 368 368 368 368 368 368 TOTAL SALARIES AND BENEFITS19,9721,450 1,450 1,450 1,450 1,450 1,818 1,818 1,818 1,818 1,818 1,818 1,818OTHER EXPENSESOffice Supplies 1,200100 100 100 100 100 100 100 100 100 100 100 100Printing / Stationary 4,4250 0 200 3,000 200 200 200 125 125 125 125 125Postage 60050 50 50 50 50 50 50 50 50505050Contract Services Web Page 1,800150 150 150 150 150 150 150 150 150 150 150 150Dues and Subscriptions 73500000035 400 300000Uniforms 600000 30050505050505000Telephone 1,200100 100 100 100 100 100 100 100 100 100 100 100Civic, Community and Trade Show 2,25075757575 750 750757575757575Public Relations1,000000000 500 5000000Promotions / Meals 300252525252525252525252525Promotion - (Media, Vendor Days, etc)7000 0 0505050 3005050505050Advertising (Ad Purchases) 151,1332,566 2,566 10,715 13,766 23,194 14,624 19,161 16,206 14,599 15,729 10,906 7,101Collateral Material - (Yrd Bks, Rack Cds, Statn, Brochures)5,500000 500 1,0000 500 500 500 500 1,000 1,000Miscellaneous350000050505050505050 TOTAL OTHER EXPENSES171,793 3,066 3,066 11,415 18,116 25,719 16,149 21,296 18,381 16,174 17,004 12,631 8,776 TOTAL MARKETING EXPENSES191,765 4,516 4,516 12,865 19,566 27,169 17,967 23,114 20,199 17,992 18,822 14,449 10,594Promotion/Meals - Off property events (Chamber Mixers, Rotaries andentertaining potential clients)Promotion/Media/Vendor Days - Radio/TV Onsite Broadcasting.Vendor Days - Show casing property in exchange for positive publicity4/20/202118
SilverRock ResortMARKETING 20-Apr-21 01:00 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementTEMPORARY CLUBHOUSE - 800TOTALJUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.SUPPLIES AND MATERIALSExpendable Supplies 2,400200 200 200 200200200200200200200200200Laundry Supplies 2,400200200200200200200200200200200200200 TOTAL SUPPLIES AND MATERIALS4,800400400400400400400400400400400400400REPAIRS AND MAINTENANCEBuilding Structures 3,600300300300300300300300300300300300300Restaurant Repairs 8,400700700700700700700700700700700700700Equipment Repair 8,400700700700700700700700700700700700700 TOTAL REPAIRS AND MAINTENANCE20,4001,7001,7001,7001,7001,7001,7001,7001,7001,7001,7001,7001,700OTHER EXPENSESContract Services Cleaning 4,800400400400400400400400400400400400400Telephone 13,8001,150 1,150 1,150 1,150 1,150 1,150 1,150 1,150 1,150 1,150 1,150 1,150Cable-Roadrunner4,560380380380380380380380380380380380380Water 3,852321321321321321321321321321321321321Safety Equipment 1,200100100100100100100100100100100100100Natural Gas 12,1808508508508508508501,1801,1801,1801,1801,1801,180Flowers and Decorations 1,90000050000500050000400Building Security (Roving Patrol)60,0005,0005,0005,0005,0005,0005,0005,0005,0005,0005,0005,0005,000Miscellaneous 0000000000000 TOTAL OTHER EXPENSES102,2928,2018,2018,2018,7018,2018,2019,0318,5319,0318,5318,5318,931 TOTAL CLUBHOUSE EXPENSES127,49210,30110,30110,30110,80110,30110,30111,13110,63111,13110,63110,63111,031Expendable Supplies made up of: Locksmith, Trashbags, Lightbulbs, Mats,Items related to Maintenance of Clubhouse2021-2022 ANNUAL PLAN 4/20/202119
SilverRock ResortRUN DATE: 20-Apr-21 01:00 PMProjections - July 2021 to June 2022PREPARED BY: Landmark Golf ManagementMISC. DEPARTMENT - 980 & 990TOTALJUL. AUG. SEP. OCT. NOV. DEC. JAN. FEB. MAR. APR. MAY JUN.12,5007,500MISC OTHER EXPENSESManagement Fee - Fixed118,5609,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880 9,880FF&E Reserve (2.0%)62,1571,717 1,765 2,603 773 6,754 4,930 7,329 10,453 10,871 7,310 5,028 2,625General Liability Insurance64,8005,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400 5,400Personal Property Taxes 11,8005,2000 4,000 2,60000000000257,317 22,197 17,045 21,883 18,653 22,034 20,210 22,609 25,733 26,151 22,590 20,308 17,905LEASE EXPENSESGolf Cart Leases144,00012,000 12,000 12,000 12,000 12,000 12,000 12,000 12,000 12,000 12,000 12,000 12,000Trailer Leases0000000000000Golf Course Maintenance Lease148,80012,400 12,400 12,400 12,400 12,400 12,400 12,400 12,400 12,400 12,400 12,400 12,400GPS Lease (Up-Link)34,8002,900 2,900 2,900 2,900 2,900 2,900 2,900 2,900 2,900 2,900 2,900 2,900Equipment Rental Other20,2001,150 1,150 1,150 1,150 1,950 1,950 1,950 1,950 1,950 1,950 1,950 1,950347,800 28,450 28,450 28,450 28,450 29,250 29,250 29,250 29,250 29,250 29,250 29,250 29,2502021-2022 ANNUAL PLAN 4/20/202120
2019-2020 Annual BudgetRUN DATE: 20-Apr-21 11:48 AM PREPARED BY: Landmark Golf ManagementFOOD & BEVERAGE DEPT - 62 TOTAL JUL. AUG. SEP. OCT. NOV.DEC.JAN.FEB.MAR.APR.MAYJUN.FOOD REVENUETOTAL NUMBER OF ROUNDS40,2961,7501,7502,3505004,0003,2504,3505,2005,6504,8964,3002,300GRILL ROOM/TERRACEAVERAGE FOOD REVENUE PER ROUND$3.50$1.00$1.00$1.00$1.00$1.00$1.00$7.50$8.00$8.00$4.00$5.50$3.00 TOTAL SNACK SHOP FOOD REVENUE183,1591,7501,7502,3505004,0003,25032,62541,60045,20019,58423,6506,900119,541.00$ BEVERAGE CARTSAVERAGE FOOD REVENUE PER ROUND$1.15$1.05$1.00$1.00$1.00$1.00$1.00$1.25$1.25$1.25$1.50$1.50$1.00 TOTAL BEVERAGE CART FOOD REVENUE48,7821,8381,7502,3505004,0003,2505,4386,5007,0637,3446,4502,30037,813.00$ AVERAGE FOOD $ PER ROUND$4.65$2.05$2.00$2.00$2.00$2.00$2.00$8.75$9.25$9.25$5.50$7.00$4.00BEVERAGE REVENUETOTAL NUMBER OF ROUNDS40,2961,7501,7502,3505004,0003,2504,3505,2005,6504,8964,3002,300GRILL ROOM/TERRACEAVERAGE BEVERAGE REVENUE PER ROUND$3.00$1.00$1.00$1.00$1.00$2.25$2.25$3.00$3.50$6.00$6.00$4.50$4.50 TOTAL SNACK SHOP BEVERAGE REVENUE146,8891,7501,7502,3505009,0007,31313,05018,20033,90029,37619,35010,35050.48%75,626.00$ BEVERAGE CARTSAVERAGE BEVERAGE REVENUE PER ROUND$2.98$1.00$1.00$1.00$1.00$4.00$3.75$3.25$3.50$6.25$3.50$3.75$3.75 TOTAL BEVERAGE CART BEVERAGE REVENUE144,0741,7501,7502,35050016,00012,18814,13818,20035,31317,13616,1258,62549.52%AVERAGE BEVERAGE $ PER ROUND$10.63$2.00$2.00$2.00$2.00$6.25$6.00$6.00$7.00$12.25$9.50$8.25$8.2537,816.00$ FOOD REVENUESnack Shop/Terrace Food183,159$ 1,750$ 1,750$ 2,350$ 500$ 4,000$ 3,250$ 32,625$ 41,600$ 45,200$ 19,584$ 23,650$ 6,900$ Beverage Cart Food48,782$ 1,838$ 1,750$ 2,350$ 500$ 4,000$ 3,250$ 5,438$ 6,500$ 7,063$ 7,344$ 6,450$ 2,300$ Other Food Income-$ -$ -$ -$ -$ -$ -$ Non-Taxable Tournament Site Fees-$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ Special Events12,000$ -$ -$ -$ 3,000$ 3,000$ -$ -$ -$ -$ 3,000$ 3,000$ -$ TOTAL FOOD REVENUE243,941$ 3,588$ 3,500$ 4,700$ 4,000$ 11,000$ 6,500$ 38,063$ 48,100$ 52,263$ 29,928$ 33,100$ 9,200$ 9,254$ 7,063$ 17,972$ 2,621$ 32,205$ 20,946$ 30,377$ 29,047$ BEVERAGE REVENUESnack Shop/Terrace Beer & Wine88,133$ 1,050$ 1,050$ 1,410$ 300$ 5,400$ 4,388$ 7,830$ 10,920$ 20,340$ 17,626$ 11,610$ 6,210$ Snack Shop/Terrace Sodas58,755$ 700$ 700$ 940$ 200$ 3,600$ 2,925$ 5,220$ 7,280$ 13,560$ 11,750$ 7,740$ 4,140$ Beverage Cart Beer & Wine72,037$ 875$ 875$ 1,175$ 250$ 8,000$ 6,094$ 7,069$ 9,100$ 17,656$ 8,568$ 8,063$ 4,313$ Beverage Cart Sodas72,037$ 875$ 875$ 1,175$ 250$ 8,000$ 6,094$ 7,069$ 9,100$ 17,656$ 8,568$ 8,063$ 4,313$ TOTAL BEVERAGE REVENUE290,962$ 3,500$ 3,500$ 4,700$ 1,000$ 25,000$ 19,500$ 27,188$ 36,400$ 69,213$ 46,512$ 35,475$ 18,975$ 7,174$ 5,780$ 12,209$ 1,939$ 15,385$ 12,175$ 23,905$ 24,530$ TOTAL FOOD & BEVERAGE REVENUE534,903$ 7,088$ 7,000$ 9,400$ 5,000$ 36,000$ 26,000$ 65,250$ 84,500$ 121,475$ 76,440$ 68,575$ 28,175$ LESS COST OF SALES1$ COS - Food (37%)88,038$ 1,327$ 1,295$ 1,739$ 1,480$ 4,070$ 2,405$ 14,083$ 17,797$ 19,337$ 9,963$ 11,137$ 3,404$ COS - Beer & Wine (25%)40,042$ 481$ 481$ 646$ 138$ 3,350$ 2,620$ 3,725$ 5,005$ 9,499$ 6,548$ 4,918$ 2,631$ COS - Sodas (27%)35,314$ 425$ 425$ 571$ 122$ 3,132$ 2,435$ 3,318$ 4,423$ 8,428$ 5,486$ 4,267$ 2,282$ COS- Employee Meals22,800$ 1,900$ 1,900$ 1,900$ 1,900$ 1,900$ 1,900$ 1,900$ 1,900$ 1,900$ 1,900$ 1,900$ 1,900$ TOTAL COST OF SALES186,194$ 4,134$ 4,102$ 4,856$ 3,639$ 12,452$ 9,360$ 23,026$ 29,125$ 39,165$ 23,898$ 22,222$ 10,217$ GROSS PROFIT348,708$ 2,954$ 2,899$ 4,544$ 1,361$ 23,548$ 16,640$ 42,224$ 55,375$ 82,310$ 52,542$ 46,353$ 17,958$ SALARIES AND BENEFITSSalaries and Wages215,798$ 9,367$ 9,367$ 9,433$ 4,169$ 17,151$ 17,441$ 26,500$ 26,500$ 26,500$ 26,500$ 22,540$ 20,332$ Payroll Taxes 24,709$ 1,073$ 1,073$ 1,080$ 477$ 1,964$ 1,997$ 3,034$ 3,034$ 3,034$ 3,034$ 2,581$ 2,328$ Workers' Compensation 8,891$ 386$ 386$ 389$ 172$ 707$ 719$ 1,092$ 1,092$ 1,092$ 1,092$ 929$ 838$ Health Insurance 36,672$ 3,056$ 3,056$ 3,056$ 3,056$ 3,056$ 3,056$ 3,056$ 3,056$ 3,056$ 3,056$ 3,056$ 3,056$ TOTAL SALARIES AND BENEFITS286,069$ 13,881$ 13,881$ 13,958$ 7,874$ 22,877$ 23,212$ 33,682$ 33,682$ 33,682$ 33,682$ 29,105$ 26,553$ SUPPLIES AND MATERIALS329,821$ 26,320$ 12,748$ 14,588$ 11,052$ 21,569$ 22,292$ 32,877$ 36,800$ 47,938$ 38,800$ 37,800$ 27,037$ Expendable Supplies 4,000$ 300$ 300$ 300$ 300$ 200$ 400$ 400$ 400$ 400$ 400$ 300$ 300$ Bar Utensils 1,250$ 150$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ Menus, Napkins and Placemats 3,825$ 175$ 175$ 175$ 500$ 250$ 250$ 550$ 350$ 350$ 350$ 350$ 350$ TOTAL SUPPLIES AND MATERIALS9,075$ 625$ 575$ 575$ 900$ 550$ 750$ 1,050$ 850$ 850$ 850$ 750$ 750$ REPAIRS AND MAINTENANCEEquipment Repair 5,900$ 400$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ TOTAL REPAIRS AND MAINTENANCE5,900$ 400$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ OTHER EXPENSESOffice Supplies 1,500$ 100$ 100$ 100$ 250$ 250$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ Phone857$ 71$ 71$ 71$ 71$ 71$ 71$ 71$ 76$ 71$ 71$ 71$ 71$ Equipment Rental 1,294$ 109$ 109$ 109$ 95$ 109$ 109$ 109$ 109$ 109$ 109$ 109$ 109$ Non-Capital Equipment 600$ 50$ 50$ 50$ 50$ 50$ 50$ 50$ 50$ 50$ 50$ 50$ 50$ Uniforms 3,400$ 150$ 150$ 150$ 1,000$ 150$ 500$ 150$ 150$ 150$ 550$ 150$ 150$ Laundry and Linen 8,400$ 700$ 700$ 700$ 700$ 700$ 700$ 700$ 700$ 700$ 700$ 700$ 700$ Lease Payment10,896$ 500$ 500$ 500$ 396$ 1,500$ 1,500$ 1,500$ 1,500$ 1,500$ 500$ 500$ 500$ Bank Fees6,240$ 520$ 520$ 520$ 520$ 520$ 520$ 520$ 520$ 520$ 520$ 520$ 520$ Seminars / Training 275$ 25$ 25$ 25$ 25$ -$ 25$ 25$ 25$ 25$ 25$ 25$ 25$ Cleaning Supplies 3,596$ 250$ 250$ 250$ 250$ 250$ 250$ 346$ 350$ 350$ 350$ 350$ 350$ Flowers and Decorations2,606$ 100$ 100$ 100$ 206$ 300$ 300$ 300$ 250$ 250$ 300$ 200$ 200$ Licenses and Permits 1,800$ -$ 900$ -$ -$ -$ -$ 900$ -$ -$ -$ -$ Miscellaneous6,200$ 500$ 500$ 500$ 500$ 500$ 500$ 500$ 600$ 600$ 500$ 500$ 500$ TOTAL OTHER EXPENSES47,664$ 3,075$ 3,975$ 3,075$ 4,063$ 4,400$ 4,625$ 5,271$ 4,430$ 4,425$ 3,775$ 3,275$ 3,275$ 2,500$ 3,809$ 1,773$ 2,860$ 10,545$ 5,600$ 6,100$ 9,000$ 7,900$ 9,700$ 6,100$ 4,500$ TOTAL EXPENSES348,708$ 17,981$ 18,931$ 18,108$ 13,337$ 28,327$ 29,087$ 40,503$ 39,462$ 39,457$ 38,807$ 33,630$ 31,078$ TOTAL FOOD & BEVERAGE PROFIT (Loss)(0)$ (15,028)$ (16,033)$ (13,564)$ (11,976)$ (4,779)$ (12,448)$ 1,721$ 15,914$ 42,854$ 13,736$ 12,723$ (13,120)$ 17,191.00$ (21,636)$ (13,631)$ (3,859)$ (10,762)$ 2,670$ (7,190)$ 12,709$ 14,810$ 29,130$ 16,100$ 12,450$ (13,600)$ (26,049.39)$ Supplies Expendable is made up of: Smallwares, Papergoods, First-aidUniforms- Each employee receives 4 shirts, 1 hat per season2019-2020 Annual Budget4/20/202121
SilverRock Resort
2021-2022 Marketing Plan Narrative
OBJECTIVE: Continue to expand brand awareness for SilverRock Resort, promote the Arnold
Palmer Classic Course as a premier golf course in the Coachella Valley and increase golf
and golf-related revenues. In light of Covid-19, a concerted effort will continue to be
needed to market and promote SilverRock during this unprecedented pandemic.
SilverRock will continue to promote SilverRock as a safe golf facility that is practicing the
guidelines set forth by CDC & the County of Riverside. In addition to expanding this
awareness, it will also be imperative to continually market SilverRock in a positive light during
future construction phases of the Montage and Pendry Luxury Hotels.
The 2021-2022 Marketing Plan is built around a slightly scaled back Marketing Budget of
$194,730. The total Marketing Plan includes: print advertising, TV & radio, digital marketing,
social media, collateral materials, civic and community networking, tournament
coordinator salary, public relations, golf/consumer trade shows, supplies, internet websites
and e-mail marketing. Actual advertising budget will total $151,133 annually.
PRINT ADVERTISING
Print advertising is targeted for Coachella Valley Residents and tourist/resort golfers in local,
regional and Southern California golf and travel publications. Print advertising consists of
local newspaper, golf and travel magazines and regional directories. All print advertising
now includes a digital component that is included in each buy.
Newspaper advertising is placed in The Desert Sun with primary emphasis on “digital ads”
appearing on the Desert Sun website, mobile and App. Special promotions are designed,
as needed by season, and placed in various digital arenas.
Magazines consist of local and regional magazines such as Palm Springs Life, Golf News
Magazine, Desert Golf & Tennis, Locale Magazine, Southland Golf Magazine, Alaska Airlines,
Golfing Palm Springs, and Desert Golfing Digest. These ads vary from full page to quarter
page ads and are full color.
TV & RADIO
Television commercials (30 seconds) are placed on all three (3) local network affiliates
(CBS2, KESQ3-ABC, KMIR6-NBC) and Time Warner cable stations. Local radio is used for 30-
second spots and specific promotions and is primarily aired during summer months to
attract local patrons.
IN ROOM MEDIA
In conjunction with the Travelers Channel, currently the SilverRock commercial is showcased
in 18 local hotels representing over 3,500 hotel rooms throughout the Coachella Valley.
The Travelers Channel operates in each hotel, and becomes the hotels local in room
concierge. The Travelers Channel primary goal is to visually promote the local area, points
of interest, history, services, restaurants, shopping, and to help visitors enjoy their stay.
DIGITAL MARKETING
SilverRock will continue to partner with JNS Media and Madden Media with digital
marketing. The marketing plan includes website display banners through the geo target
channels like ESPN LA, GolfChannel.com, PGA.com, SCGA.com, and anyone searching
4/20/2021 22
keywords such as Golf, Best Golf Courses, Tee Times in Greater Palm Springs/La Quinta
producing 10 million impressions. Included in this 2021-2022 Marketing Plan is an ongoing
partnership to continue a strong presence in the digital marketing sector.
SOCIAL MEDIA, APPS, & MOBILE WEBSITES
Social media has proven to be a very successful, powerful and cost effective method of
promoting SilverRock. There will be a continued effort and focus on social media including
enhancing SilverRock’s Facebook “fan base” which has generated over 20,000 likes and
has been very effective way of communicating SilverRock’s news and information.
Increased presence will continue this year on Facebook, Twitter, Yelp, Instagram, Golf
Advisor, Google, Greenskeeper.org and YouTube. All online reviews are acknowledged and
responded to within 48 hours of a post. These methods of advertising and promotion are
truly cost effective as they have minimal costs or no cost at all associated with these
marketing avenues.
Currently, the majority of tee times are booked online; a continued emphasis on the mobile
website booking interface that allows visitors to navigate SilverRock’s website more
efficiently and effectively will again be a priority for 2021-2022. This past year, SilverRock’s
website was updated to a new platform as a new online booking engine which allows
golfers to book online. The SilverRock website is a responsive website which allows any user
with a PC, tablet or mobile phone to navigate the SilverRock website.
SilverRock also introduced a new free App (available on both Droid and iPhones) this past
Fall which also allows golfers to book tee times instantly through the App with no booking
fees.
JUNIOR GOLF
SilverRock will continue to support local Junior Golf by offering Junior Lessons, Junior Rates
and being a host course for the La Quinta High School Boys and Girls Golf Teams. SilverRock
will also continue to participate in SCGA’s Youth on Course program which will provide
juniors in Southern California another avenue to have access to golf courses at affordable
green fees.
COLLATERAL MATERIALS
Rack cards, scorecards, and information packets presenting SilverRock Resort are used as
marketing tools for SilverRock Resort. Printed material will be produced, as needed, to
promote SilverRock Resort as a former Home Course of the Bob Hope Classic 2008-2011.
CIVIC AND COMMUNITY NETWORKING AND TRADESHOWS
SilverRock Resort is positioned as a community-friendly golf facility and is committed to
developing strong relationships with community organizations such as the Greater
Coachella Valley Chamber of Commerce and various local service organizations.
At various venues locally and around Southern California, trade shows and expos are held
that provide an opportunity to promote SilverRock Resort. These trade shows and expos are
focused on tourism, golf and golf equipment/apparel, recreation, weddings and other
related industries and businesses. SilverRock will continue to partner with regional and local
magazines in these trade shows.
TOURNAMENTS & GROUP OUTINGS
A continued concentrated effort to attract corporate and group outings will be positioned
through various networking opportunities. Tournament business represents a large portion of
outside play and is an important component of SilverRock’s success.
4/20/2021 23
4/19/2021SilverRock Resort-Arnold Palmer Classic CourseGOLF RATES 2021-2022 2021202120212021202120212022202220222022Reservation TypeJuly 1-Sept. 9 July 1-Sept. 9 Sept. 10-Oct. 3 Sept. 10-Oct. 3 Nov. 2-Dec. 25 Nov. 2-Dec. 25 Dec. 26-Apr. 30 Dec. 26-Apr. 30 May 1-June 30 May 1-June 30(Book 90 Days) Mon-ThursFri-Sun Mon-ThursFri-Sun Mon-ThursFri-Sun Mon-ThursFri-Sun Mon-ThursFri-SunPublic 50.00$ 65.00$ 85.00$ 100.00$ 140.00$ 145.00$ 170.00$ 170.00$ 95.00$ 125.00$ Public Twi45.00$ 55.00$ 70.00$ 80.00$ 85.00$ 85.00$ 100.00$ 100.00$ 75.00$ 85.00$ Replay (Booked After Rnd) 25.00$ 25.00$ 35.00$ 35.00$ 50.00$ 50.00$ 50.00$ 50.00$ 35.00$ 35.00$ (Book 3 Days)La Quinta Resident33.00$ 33.00$ 33.00$ 33.00$ 49.00$ 49.00$ 60.00$ 60.00$ 49.00$ 49.00$ La Quinta Resident Guest (30% off posted rate)33.00$ 33.00$ 59.50$ 70.00$ 98.00$ 101.50$ 119.00$ 119.00$ 66.50$ 87.50$ (Book 90 Days)Wholesale40.00$ 50.00$ 75.00$ 85.00$ 105.00$ 105.00$ 145.00$ 145.00$ 65.00$ 75.00$ Wholesale Twilight35.00$ 40.00$ 55.00$ 65.00$ 70.00$ 70.00$ 80.00$ 80.00$ 45.00$ 55.00$ (Book 1 Day)PGA PAID25.00$ 25.00$ 25.00$ 25.00$ 35.00$ 35.00$ 35.00$ 35.00$ 25.00$ 25.00$ Junior Rate (Before 2:00 p.m.)25.00$ 25.00$ 25.00$ 25.00$ 25.00$ 25.00$ 25.00$ 25.00$ 25.00$ 25.00$ Junior Rate (After 2:00 p.m.)10.00$ 10.00$ 15.00$ 15.00$ 15.00$ 15.00$ 15.00$ 15.00$ 15.00$ 15.00$ (Book Up to 1 Year)Groups (13+)Negotiated Rates Negotiated Rates Negotiated Rates Negotiated Rates Negotiated Rates Negotiated Rates Negotiated Rates Negotiated Rates Negotiated Rates Negotiated Rates*Juniors are 17 and under*All rates to include green fee, golf cart, limited amount of range balls prior to round, except golf cart for Juniors *Non golfers-ride alongs-must abide by dress code, riders permitted based upon availability at a rate of $25 per rider.*City Employees-Prevailing Resident RatesOTHER FEESRate/Fee1 Hour Resident10.00$ 1 Hour Non- Resident 15.00$ All Day Range Fee25.00$ Rental Clubs45.00$ Handicap Membership45.00$ (Overseeding Dates: Course Closed Oct. 3-31, 2011)Shaded areas represent dynamic pricing.4/20/202124